International Journal of Wine Business Research
Issue(s) available: 56 – From Volume: 19 Issue: 1, to Volume: 32 Issue: 4
Category:
Marketing
Volume 32
Volume 31
Volume 30
Volume 29
Volume 28
Volume 27
Volume 26
Volume 25
Volume 24
Volume 23
Volume 22
Volume 21
Volume 20
Volume 19
Comparing the day temperature and holiday effects on retail sales of alcoholic beverages – a time-series analysis
Martin Hirche, Juliane Haensch, Larry LockshinLittle research on the influence of external factors, such as weather and holiday periods, on retail sales on alcoholic beverages is available. This study aims to…
Tequila at home or abroad? paths to brand love and purchase loyalty for hedonic products
Silvia Cacho-Elizondo, Mary Conway Dato-on, Tracy Harmon-KizerThis study aims to examine the impact of consumer brand experience on brand love and loyalty toward a favorite tequila brand across Mexico and the USA while advancing…
“That’s not a man’s drink”. The construction of gendered identities through stories of wine consumption in Kenya
Tim Clifton, Jonathan Clifton, Natalia VelikovaThe purpose of this paper is to explore how gendered wine-drinker identities are constructed through stories of wine consumption in Kenya.
Entrepreneurial women in the wine industry: a study in emerging economies
Abel Duarte Alonso, Seng Kok, Jeremy GalbreathThe purpose of this study is to investigate about women involved in the wine industry of emerging economies, including their journey, perceived progression in the…
Determinants of organic wine consumption behavior from the perspective of the theory of planned behavior
Aylin Caliskan, Duygu Celebi, Ige PirnarFocusing only on the characteristics of the wine and the type of production is insufficient to give a holistic idea on consumer’s organic wine consumption behavior…
India’s new-found love for wine tourism: a decanter of expectations and change
Swati Singh, Ralf Wagner, Katharina RaabThis study aims to investigate driving factors for wine tourists to revisit Indian vineyards. It explores the motivation for Indians engaged in wine tourism and specific…
Predicting behavioural intentions of Craft Beer Festival attendees by their event experience
Uwe Peter Hermann, Craig Lee, Willem Coetzee, Liezel BoshoffThe purpose of this paper is to contribute to the event experience literature by examining the effects of Craft Beer Festival attendee’s event experience on their…
Allowing wine and strong beer in grocery stores: the tale of Tennessee
John Maisch, Mihai Nica, Jeremy David OllerThis study aims to examine whether the introduction of wine or regular strength beer (B) sales in Tennessee grocery stores significantly increased the number of alcoholic…
Performance indicators to support firm-level decision-making in the wine industry: a systematic literature review
Jorge Mota, António Moreira, Rui Costa, Silvana Serrão, Vera Pais-Magalhães, Carlos CostaThe purpose of this paper is to conduct a systematic literature review (SLR) to identify the main firm-level performance indicators and group them in dimensions that…
The behaviour of wine consumers towards organic wine: a statistical analysis through the non-parametric combination test
Maurizio Lanfranchi, Agata Zirilli, Angela Alibrandi, Carlo GiannettoThe purpose of this paper is to understand the relationship between consumers and organic wine purchases and how this production process can affect their willingness to…
Aesthetics and conviviality as key factors in a successful wine tourism experience
Coralie Haller, Isabelle Hess-Misslin, Jean-Paul MereauxSeveral studies in management science have called for a better understanding of the experience economy approach to develop wine tourism. Few studies, however, have…
Looking behind eye-catching design: an eye-tracking study on wine bottle design preference
Peter Merdian, Philipp Piroth, Edith Rueger-Muck, Gerhard RaabThe purpose of this study is to find out how unconscious perception and conscious reactions differ when it comes to evaluate wine bottles in a shopping shelf. It was…
A managerial survey to discuss wine business models
Juan Ferrer, Emiliano VillanuevaThe purpose of this paper is to describe, analyze and compare business models (BMs) developed and used by wineries in two very different wine regions, one from the New…
Empirical approach to the sequential relationships between generation, relational capital and performance in family wineries in Spain
Marta Fernandez-Olmos, Isabel Diaz-Vial, Giulio MalorgioThis study aims to focus on relational social capital in family wineries. Relational social capital is influenced by the family nature of the business and is at the same…
Preferences for eco certified wines in the United States
Daniel Moscovici, Rana Rezwanul, Radu Mihailescu, Jeff Gow, Adeline Alonso Ugaglia, Lionel Valenzuela, Azzurra RinaldiThis study aims to analyze the wine industry’s response to changing societal attitudes towards the environment. Environmental considerations are now an increasingly…
Relevance and challenges of wine tourism in Germany: a winery operators’ perspective
Maximilian Carl Tafel, Gergely SzolnokiThis paper aims to put Germany on par with other countries in terms of academic research on the topic of wine tourism from a producers’ perspective.
The effect of organisational context on group work: evidence in the Rioja wine industry in Spain
Alfonso J. Gil, Vicente Lázaro Ruiz, Agustín V. Ruiz VegaThis paper aims to focus on two basic dimensions of group work: cooperation and transfer of information. This paper has two objectives. The first objective is to analyse…
Identification of key variables and constructs in the context of wine tasting room: importance-performance analysis
Matti Haverila, Kai Haverila, Jenny Carita TwyfordRelying on importance–performance theory, this paper uses a distinctive statistical analysis instrument to investigate the importance and performance of crucial wine…
Geographical indications in the wine industry: does it matter for South Africa?
Moses Herbert Lubinga, Simphiwe Ngqangweni, Stephanie Van der Walt, Yolanda Potelwa, Bonani Nyhodo, Lucius Phaleng, Thandeka NtshangaseThis paper aims to assess the impact of protected geographical indications (GIs) on the trade performance of South Africa’s wine industry within the European Union (EU)…
Generational cohort theory and wine: analyzing how gen Z differs from other American wine consuming generations
Liz Thach, Sam Riewe, Angelo CamilloThe purpose of this paper is to identify the wine consumption preferences and behavior of Gen Z wine consumers in the USA and to determine if and how Gen Z differ from…
ISSN:
1751-1062Renamed from:
International Journal of Wine MarketingOnline date, start – end:
2007Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Johan Bruwer
Further Information
