International Journal of Wine Business Research

Category:

Marketing

Table Of Contents: Volume 19 Issue 4

Gratuity purchasing at wineries: an investigation of the determining factors

Natalia Kolyesnikova, Tim H. Dodd, Debra A. Laverie

Wine and accessories bought partly or fully out of a perceived need to repay services received at a winery are defined here as gratuity purchasing. The purpose of the…

Women wine consumers: information search and retailing implications

Thomas Atkin, Linda Nowak, Rosanna Garcia

The purpose of this research is to examine gender differences in information search procedures and selection criteria relative to purchase situation and social and…

Regional brand image and perceived wine quality: the consumer perspective

Ray Johnson, Johan Bruwer

The overall aim of this study is to examine the regional brand image of selected California wine regions and the effect of that image on consumers' quality perceptions…

Structural changes in the demand for wine in Canada

Danny I. Cho, Mikhail Permyakov, Tomson Ogwang

The purpose of this paper is to investigate structural changes in the elasticity of demand for wine in the Province of Ontario and in Canada as a whole. It will provide…

Customer perceived value in a cellar door visit: the impact on behavioural intentions

Donna Gill, Brett Byslma, Robyn Ouschan

The purpose of this paper is to investigate the impact of customer perceived value on behavioural intentions in a cellar door context, and to examine the role of…

Quantity and quality regulation in the wine sector: the Chianti Classico appellation of origin

Giulio Malorgio, Cristina Grazia

This paper aims to illustrate the mechanisms for the economic regulation of quantity and quality in the Chianti Classico appellation of origin, focusing on the role of the…

ISSN:

1751-1062

Online date, start – end:

2007

Copyright Holder:

Emerald Publishing Limited

Open access:

hybrid

Editor:

  • Dr Johan Bruwer