International Journal of Wine Business Research

Category:

Marketing

Table Of Contents: Volume 22 Issue 1

Appellation as an indicator of quality

Thomas Atkin, Ray Johnson

The purpose of this paper is to examine the consumer use of geographical information in the wine purchase decision. Consumers often rely upon the place of origin of a wine…

Evaluating the economic performance of Spanish wineries

Ricardo Sellers‐Rubio

The purpose of this paper is to compare different approaches to the evaluation of the economic performance of wineries.

Enhancing long‐term grape grower/winery relationships in the Australian wine industry

Simon Somogyi, Amos Gyau, Elton Li, Johan Bruwer

There are many factors which may influence the ability of wineries to build and maintain long‐term relationships (LTR) with their suppliers of grapes. The aim of this…

From co‐operation to competition: market transformation among elite Napa Valley wine producers

Ian M. Taplin

The purpose of this paper is to argue that cooperative behavior by key actors is often crucial for collective organizational learning to occur and new markets to become…

Wine sales in British public houses

John D. Pratten, Jean‐Baptiste Carlier

The purpose of this paper is to examine the changes in wine consumption in UK public houses, and to consider if the sector is maximising its sales opportunities.

ISSN:

1751-1062

Online date, start – end:

2007

Copyright Holder:

Emerald Publishing Limited

Open access:

hybrid

Editor:

  • Dr Johan Bruwer