Journal of Research in Marketing and Entrepreneurship
Issue(s) available: 39 – From Volume: 1 Issue: 1, to Volume: 22 Issue: 2
Category:
Marketing
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Issue 1 2013 Research at the Entrepreneurship and Marketing Interface Contemporary Issues in Global Economies
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Issue 1 1999
An AHP analysis of scientometrically derived factors of entrepreneurial intentions of women and constructing a conceptual research framework
Bhairab Chandra Patra, Usha LenkaThe purpose of this study is to analyze the entrepreneurial intentions (EI) of women to better understand the cognition process of women which will help to identify the…
Jamaican micro/small entrepreneurs: a comparative assessment of their motivations and problems
Mauvalyn Manzia BowenThe purpose of this paper is to assess the motivations and challenges faced by three groups of micro and small entrepreneurs in Jamaica, as well as factors that might…
Oppan Gangnam style! A series of accidents – place branding, entrepreneurship and pop culture
Nnamdi O. MadichieThis study aims to highlight a series of accidents epitomized by the success of a music artist, bringing three streams of literature together – pop culture…
Entrepreneurial exit by acquisition: the impact of heterogeneity in products and technology portfolio and marketing capabilities
Annelies Bobelyn, Bart Claryse, Mike WrightThis paper aims to study the effect of two important marketing decisions on the extent of value capturing by the firm owners. First, it addresses the debate whether…
Entrepreneurial marketing learning styles used by entrepreneurial teams
Edita Petrylaite, Michele RuskThis paper aims to explore the learning styles of nascent entrepreneurs in developing their entrepreneurial marketing (EM) skills in teams while studying for the…
Identities at work in developing a new market
Hanna Astner, Johan GaddeforsThe purpose of this paper is to explore the roles of identities in entrepreneurial processes during the development of a new market. Two research questions are used: How…
Intrapreneurial behaviors of organizational members. A conceptual view: how contextual expectations can explain the entrepreneurship roles in organizations?
Korhan Arun, Suat Begeç, Olcay OkunThis study aims to develop theoretical arguments about the factors promoting nascent intrapreneurship relative to role theory. These arguments principally draw on…
An examination of artefacts in market-oriented firms
Cynthia O'Regan, Tomás Dwyer, Julie MulliganThe purpose of this paper is to examine the nature and influence of artefacts in market-oriented firms.
ISSN:
1471-5201Online date, start – end:
1999Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Zubin Sethna
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