Corporate Communications: An International Journal
Issue(s) available: 118 – From Volume: 1 Issue: 1, to Volume: 29 Issue: 7
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Volume 11
Inclusive sponsorship activation and gender equity in sports: the case of orange company
Pascale Marceau, Frank PonsThis study aims to identify the determining factors of perceived altruism and attitude toward an inclusive sponsorship activation, as well as the impact of these variables on the…
Fashion industry in crisis: a systematic literature review 1972–2022
Sophie Louise JohnsonThis systematic literature review presents the state of the field of fashion and crisis communication. The quantitative coding offers insight into dominant and emergent themes in…
Helpful or harmful? The impact of gender stereotypes on publics’ crisis response
Sining Kong, Michelle Marie Maresh-Fuehrer, Shane GleasonAlthough situational crisis communication theory (SCCT) is centered on rationality and cognitive information processing, it ignores that people are also driven by irrationality…
Media-induced emotions and message sidedness in corporate crises
Sining Kong, Weiting Tao, Zifei Fay ChenThis study examines the interplay between media-induced emotional crisis framing (anger vs sadness) and message sidedness of crisis response on publics’ attribution of crisis…
The determinants of voluntary relational liabilities: empirical evidence
Hend Guermazi, Salma Damak, Adel BeldiThe aim of this study is to analyse the factors that contribute to the disclosure of relational liabilities (RLs) of the US companies.
Hosting and hoping on social media – a study on SoMe communication strategies among Danish cultural institutions and tourist attractions during COVID-19
Karina Villumsen, Hanne Elmer, Line SchmeltzThe COVID-19 lockdown severely impacted organizations in the cultural and tourist business as their products all of a sudden “disappeared”. This study aims to explore if and how…
Revising the basic principles of integrated marketing communications during a health-related crisis: the case of Croatian tourism and hospitality industry
Maja Šerić, Maria Vernuccio, Alberto PastoreAligning corporate communications through different information sources is a great challenge for marketers, especially those operating in the tourism sector, which has been…
Mediated crises and strategic crisis communication of third sector organizations: a content analysis of crisis reporting in six countries
Andreas Schwarz, Audra Diers-LawsonThis study aims to contribute to strategic crisis communication research by exploring international media representations of third sector crises and crisis response; expanding the…
Organized complexity of CSA communication strategy
Minhee Choi, Baobao SongBased on Lasswell’s communication model, this study investigates how four categories of factors (i.e. the source, content, medium and receiver) conjointly affect the relational…
Gender diversity on corporate boards: perceptions on quotas
Frank Lefley, Helena Vychová, Gabriela TrnkováThis paper aims to seek the perceptions of potential future corporate managers and directors on the issues raised in the literature, especially recent articles in the corporate…
Gender diversity on corporate boards: importance of female traits/characteristics as perceived by university students
Frank Lefley, Gabriela Trnková, Helena VychováThis study aims to contribute to the literature on board gender diversity by soliciting university students' views on several perceptions raised by academics concerning the…
Combatting the “great discontent”: the impact of employability culture and leadership empowerment on career growth, loyalty and satisfaction
Danielle LaGree, Katie Olsen, Alec Tefertiller, Rosalynn VasquezMotivated by the organizational challenge coined the great discontent, employees are dissatisfied with their jobs, see minimal opportunities for growth and are actively searching…
Addressing global overconsumption: positioning the anti-consumption through communication appeals
Andrea Lučić, Marija UzelacThe study aims to analyse the possibilities of positioning the anti-consumption through different communication appeals. It analyses commercial and social marketing campaigns in…
Customer perception of corporate social responsibility and its impact on customer engagement: critical significance of corporate reputation
Zahoor Ahmad Parray, Junaid Iqbal, Rashid MushtaqThe primary goal of this research is to examine how corporate social responsibility (CSR) affects customer engagement (CE) and how corporate reputation (CR) serves as a mediator…
Voice and “digital disruption” in internal communication job advertisements: proposing a vocality continuum
Sonya SandhamThis study of job advertisements for internal communication practitioners aims to investigate the signals that organisations are sending the profession about what is required of…
Permanent scars, improvisation and new paths forward: communication agency leadership responses to COVID-19
Luke Capizzo, Teresia Nzau, Damilola Oduolowu, Margaret Duffy, Lauren BrengarthThe purpose of this paper is to provide rich, qualitative insights around internal communication in strategic communication agencies, addressing the evolutions in expectations and…
The dark side of leadership communication: the impact of supervisor verbal aggressiveness on workplace culture, employee–organization relationships and counterproductive work behaviors
Cen April Yue, Yufan Sunny Qin, Linjuan Rita MenThis study is designed to bridge a gap in the existing leadership communication literature by delving into lesser-explored facets of the field. It particularly concentrates on…
Linking interacting/engaging environmental CSR communication strategy and employees' pro-environmental behaviors (PEBs): mediating roles of communal relationship and employee empowerment
Enzhu Dong, Ruoyu Sun, Yeunjae LeeWith the growing concern for environmental and sustainability issues, especially in the aftermath of the coronavirus disease 2019 (COVID-19) pandemic, organizations feel compelled…
Public relations professionals' views of moral entrepreneurship: an exploration of the concept, its benefits and barriers
Elina Erzikova, Diana MartinelliThe purpose of this paper is to examine US public relations professionals' perceptions of the benefits and challenges associated with the concept of moral entrepreneurship…
Waiting for the punch(line): the circuit of culture and internal public relations at Netflix
Saima Kazmi, Mark Heisten, Burton St John IIIThis study is concerned with the dynamics of the internal communications at Netflix following the release of The Closer and the public debate that followed, testing Netflix's…
A move to the bright side? When journalism is invited into internal communication
Vibeke Thøis Madsen, Helle Tougaard AndersenJournalists moving into corporate communication have for many years been regarded as a move to the “dark side”. This paper turns the lens to explore how trained journalists…
Mitigating teleworkers' perceived technological complexity and work strains through supportive team communication
Ingrid Wahl, Daniel Wolfgruber, Sabine EinwillerTeleworkers need to use information and communication technology (ICT) to communicate and collaborate with their team members, however, when new and complicated information…
Health-oriented leadership communication matters: a trickle-down model to enhance employees' health and well-being during turbulent times
Feifei Chen, Qiwei Luna WuThis study explored how organizational leaders at different hierarchical levels may communicatively enhance employees' health and well-being. Drawing on interdisciplinary…
Is Internal Marketing a declining field? If so, why? A literature exploration from a hermeneutic perspective
Neil Richardson, Ruth M. GosnayThis paper reflects on antecedents that may cause academic fields to decline or stagnate. It uses a hermeneutic review to consolidate and critique the Internal Marketing (IM…
Effects of internal crisis communication during the COVID-19 pandemic: employee perceptions of communication quality, leadership and relational outcomes
Yeonsoo Kim, Shana Meganck, Iccha BasnyatThis study, informed by the Situational Crisis Communication Theory, aims to suggest two primary response strategies that can be used for effective internal crisis communication…
When relational transparency backfires: examining the various impacts of authentic leadership on employee trust during the COVID-19 pandemic
Qi Zheng, Chuqing Dong, Yafei ZhangThis study examines how the different attributes of authentic leadership influence trust and employee organization fit and how such influences differ by gender and the level of…
Examining the mediating effects of sincerity and credibility in crisis communication strategies
Courtney D. Boman, Erika J. Schneider, Heather AkinThis study aims to explore how source type can influence organizational assets proposed by source credibility theory (SCT) when paired with matched situational crisis…
Informality in strategic communication. Making the case for a forgotten concept
Olaf HoffjannAlthough current strategic communication research is particularly interested in deviations from normative ideals, there is a surprising lack of interest in the structures that…
Board gender diversity, quotas and critical mass theory
Frank Lefley, Václav JanečekThe corporate communications literature recently focused on corporate board gender diversity, specifically looking at two central aspects: gender quotas and equitable target…
How spokespeople help or hurt business through crisis messaging: experiments testing the roles of narratives, non-narratives and counterargument
David Clementson, Tyler PageWhen an audience mentally counterargues a spokesperson, the message is backfiring. In such cases, audience members are practically persuading themselves to take the opposite…
How does femvertising work in a patriarchal context? An unwavering consumer perspective
Aleena Amir, David Roca, Lubaba Sadaf, Asfia ObaidGiven the extensive evidence of femvertising's positive effects in Western cultures, this paper aims to investigate how femvertising may influence customers' perceptions and…
ISSN:
1356-3289Online date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Martina Topic