Table of contents
Business communication during cultural change
Ágnes BorgulyaBusiness and corporate culture in Hungary are undergoing a profound change. Although the first phase of transition to the market economy is complete, great efforts are still…
Bridging the communication gap: dolphin‐safe “ecolabels”
Clare D’Souza“Ecolabels” without advertising support are communicating the environmentally friendly message. This article investigates the general belief and evaluation consumers have about…
Beyond professionalism: a government relations model
Paul ElmerThis case study explored the nature of professionalism in UK Government public relations. In addition to using established functional models of professionalism, the study tested a…
Profiling practitioners in British companies
Richard R. Dolphin, Ying FanThis article reports an empirical study conducted in 20 British organisations with a focus on the director of corporate communications. It examines the origin and role of…
Communication competency of Japanese managers in Singapore
Naoki KamedaIn this day of internationalization and electronic information, communication competency is truly required for global managers. Japanese global managers, however, are often…
Corporate citizenship as a factor of corporate communication
Zanab Sabeh, Mandeep Flora, Faodil KhairanInspired by the United Nations International Year of a Society for All Ages (1999), this study set out to investigate how the media contributed to this campaign by the coverage it…
A society for all ages: the UN year for older persons campaign
Ann Gilks, Jonathan Palmer, Lisa Robertson, Vivien ShuteIn support of the UN Year of a Society for All Ages, this article suggests that Scottish Homes should lobby government to increase grants to developers who will build 25 per cent…
Practitioner perceptions of corporate reputation: an empirical investigation
Roger Bennett, Rita KottaszOwner‐managers or managing directors of 106 UK public relations consultancies completed a questionnaire concerning the extent of their firms’ client reputation management…
ISSN:
1356-3289Online date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Martina Topic