Corporate Communications: An International Journal: Volume 7 Issue 1

Subject:

Table of contents

Communication and innovation: the case of hi‐fi systems

Jim Blythe

Looks at the relationship of communications and innovation in the case of hi‐fi systems. States that the manufacturers’ problem is to ensure that an appropriate perception of the…

2063

A profile of PR directors in British companies

Richard R. Dolphin

Examines the role of public relations (PR) officers in British companies and the use of corporate communications. States that the PR role covers a wide area and varies from…

1150

Violence, values, and the electronic media environment

Lynne Eagle, Anne de Bruin, Sandy Bulmer

This article originated as a contribution to informed debate on public policy issues surrounding a review of New Zealand broadcasting policy. The issue, however, has implications…

5266

A comparison of values in infomercials and commercials

Amir Hetsroni, Ilan Asya

The study compared values represented in infomercials with values represented in conventional commercials. A total of 318 infomercials and 861 commercials broadcast in Israel in…

2713

Internal communication during change management

Philip J. Kitchen, Finbarr Daly

Globalisation, “glocalisation”, deregulation, privatisation, mergers, acquisitions and a movement of labour toward less expensive economic locations, coupled with revolutionary…

44946

Issues Negotiation™ – investing in stakeholders

Tom Watson, Steve Osborne‐Brown, Mary Longhurst

Consumers are increasingly demanding and less tolerant of organisations that fail to live up to their expectations. Organisations are expected to change their approach to…

3335

The role of employee development in customer relations: the case of UK retail banks

Ioanna Papasolomou‐Doukakis

Explores the relevance (practice) of strategic HR (employee development) to the financial service arena and the extent to which it may be possible to use it as a means of…

6028
Cover of Corporate Communications: An International Journal

ISSN:

1356-3289

Online date, start – end:

1996

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Martina Topic