Corporate Communications: An International Journal: Volume 24 Issue 2

Heading for new shores: Impact orientation of CSR communication and the need for communicative responsibility

Franzisca Weder, Sabine Einwiller, Tobias Eberwein

This editorial is an introduction to the special issue on CSR communication related to the 4th CSR Communication Conference, held in Vienna (Austria) in September 2017. The…

Theories and methods in CSRC research: a systematic literature review

Annamaria Tuan, Daniele Dalli, Alessandro Gandolfo, Anastasia Gravina

The authors have systematically reviewed 534 corporate social responsibility communication (CSRC) papers, updating the current debate about the ontological and epistemological…

Elite status talks, but how loudly and why? Exploring elite CSR micro-politics

Robert L. Heath, Damion Waymer

The purpose of this paper is to investigate the proactive role elite organizations play within-network corporate social responsibility (CSR) performance by determining whether…

Online stakeholder dialogue: quo vadis? – An empirical analysis in German-speaking countries

Katharina Hetze, Paula Maria Bögel, Andreas Emde, Sigrid Bekmeier-Feuerhahn, Yvonne Glock

The purpose of this paper is to present an empirical analysis of CSR communication posted on the websites of 70 companies listed on the main stock markets in German-speaking…

Bridging diversity management and CSR in online external communication

Carmen Daniela Maier, Silvia Ravazzani

The purpose of this paper is to address the need to reconsider online external communication that integrates diversity management (DM) and corporate social responsibility (CSR) by…

Exploring the effects of social media features on the publics’ responses to decreased usage CSR messages

Hyejin Kim, Hao Xu

The purpose of this paper is to examine the way the message source and presence of positive social cues influence the evaluations (attitude toward the corporate social…

Employees’ perceived benefits from participating in CSR activities and implications for increasing employees engagement in CSR

Carina Koch, Sigrid Bekmeier-Feuerhahn, Paula Maria Bögel, Ulrike Adam

The involvement of employees in a company’s corporate social responsibility (CSR program) is one of the key factors for its success. Hence, it is important to understand…

Effects of corporate social responsibility activities for refugees: The case of Austrian Federal Railways

Sabine Einwiller, Christopher Ruppel, Cornelia Strasser

When in the Summer of 2015 unprecedented numbers of refugees traveled through Austria, not only public and governmental authorities were challenged to provide support, but also…

Building a theoretical framework of message authenticity in CSR communication

Andrea Pérez

The purpose of this paper is to provide an integrative theoretical framework that advances the underdeveloped stream of research that analyses how message authenticity influences…

Transmedia storytelling: a potentially vital resource for CSR communication

Timothy Coombs

The focus of this paper is on developing a rationale for the use of transmedia storytelling in corporate social responsibility (CSR) communication. Transmedia storytelling…

Antagonistic framing of sustainability by energy suppliers: Dissecting corporate CSR messages in a cross-cultural comparison

Franzisca Weder, Isabell Koinig, Denise Voci

The purpose of this paper is to determine inasmuch energy suppliers dedicate communicative resources toward sustainable development and corporate social responsibility (CSR), also…