Corporate Communications: An International Journal: Volume 1 Issue 2

Subject:

Table of contents

Corporate communication in the management of innovation and change

Colin Hargie, Dennis Tourish

Organizations seek to innovate in order to improve their effectiveness. There is, however, some confusion about what the concept of innovation actually refers to and what is…

Perceptions and practice of corporate communication in small businesses

Sandra Oliver, David Riley

Reviews symmetrical communication as corporate strategy. Qualitative data gathered from owners and managers of a wide variety of small businesses, using both questionnaires and…

To be or not to be… credible that is: a model of reputation and credibility among competing firms

Paul Herbig, John Milewicz

Previous studies of corporate reputation have either confirmed its existence as an influence agent or described in general terms its effects on other attributes (quality, price…

Erratum

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/09564239610113460. When citing the…

422
Cover of Corporate Communications: An International Journal

ISSN:

1356-3289

Online date, start – end:

1996

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Martina Topic