Corporate Communications: An International Journal: Volume 24 Issue 3

Versatility in corporate writing Brochures from oil and gas companies

Hajibah Osman

The purpose of this paper is to provide a linguistic perspective for corporate brochures. Corporate brochures are published to introduce an organization and to provide information…

Change communication and the use of anonymous social media at work: Implications for employee engagement

Heewon Kim, Craig Scott

The purpose of this paper is to investigate how employees use anonymous social media to cope with organizational change, which may affect various engagement outcomes…

Sub-sector branding and nation branding: the case of higher education

Hogne Lerøy Sataøen

This paper concerns public sub-sector branding within the higher education (HE) system. The purpose of this paper is to investigate how public sub-sector branding within HE is…

Legitimizing private legal systems through CSR communication: a Walmart case study

Virginia Harrison

The purpose of this paper is to understand the role of corporate social responsibility (CSR) communications in business by merging previously unconnected lines of thought in…

An English-for-specific-purposes motivated analysis of corporate sustainability reports: An analysis of text and context

Hooman Saeli

The purpose of this paper is to shed light on corporate sustainability reports (CSRs). In doing so, a number of rhetorical moves were identified in such reports and the rhetorical…

Are high-fit CSR programs always better? The effects of corporate reputation and CSR fit on stakeholder responses

Yeonsoo Kim, Mary Ann Ferguson

The purpose of this paper is to examine how corporate reputation interacts with corporate social responsibility (CSR) fit and affects stakeholders’ skeptical attribution (SA) of…

Climate change as a corporate strategy issue: A discourse analysis of three climate reports from the energy sector

Trine Dahl, Kjersti Fløttum

The purpose of this paper is to explore how energy companies discursively construct climate change when integrating it into their overall business strategy.

Coerced CSR: lessons from consumer values and purchasing behavior

Abosede Ijabadeniyi, Jeevarathnam Parthasarathy Govender

The purpose of this paper is to investigate the underlying corporate social responsibility (CSR) factors which trigger consumers’ scrutiny of corporate behavior in the purchasing…

How do CEOs communicate on Twitter? A comparative study between Fortune 200 companies and top startup companies

Cen April Yue, Patrick Thelen, Katy Robinson, Linjuan Rita Men

The purpose of this paper is to compare Fortune 200 and top startup chief executive officers’ (CEOs) communication strategies on Twitter and the effectiveness of these strategies…

Understanding the impacts of issue types and employee–organization relationships on employees’ problem perceptions and communicative behaviors

Yeunjae Lee, Katie Haejung Kim, Jeong-Nam Kim

The purpose of this paper is to examine the impact of different types of corporate issues and employee–organization relationships (EORs) on employees’ perceptions of the issues…

Examining cultural impacts on consumers’ environmental CSR outcomes

Nandini Bhalla, Holly K. Overton

The purpose of this paper is to examine the impact of cultural factors on environmental CSR attitudes and purchase intentions among publics in a developed (USA) country and a…