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Open Access
Article
Publication date: 8 November 2022

Claudia Cozzio, Oksana Tokarchuk and Oswin Maurer

The purpose of this study is to investigate tourist in-destination consumption patterns in the context of bundled holiday packages in different resort categories to identify…

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Abstract

Purpose

The purpose of this study is to investigate tourist in-destination consumption patterns in the context of bundled holiday packages in different resort categories to identify demand behavior that allows implementing profit-enhancing policies through attractive bundled offers for specific tourist segments.

Design/methodology/approach

This study relies on data gathered in a quasi-experiment to analyze differences in consumption patterns at resort bars over a two-year period (summer 2018 and 2019) before and after the introduction of an all-inclusive soft drinks package.

Findings

The findings inform on bundling strategies according to different degrees of price consciousness and resort category. In particular, guests in upscale resorts are more likely to under-consume items included in a pre-paid bundle and significantly engage in additional spending than economy resort guests.

Originality/value

The quasi-experiment provides the actual in-destination consumption patterns and offering managerial insights and tools to tailor the form and content of bundles according to resort category.

目的

本研究的目的是调查游客目的地消费模式在不同度假村类别的捆绑度假套餐的背景调查及研究。本研究旨通过深入了解市场需求, 来针对特定游客细分市场提供对其具有吸引力的捆绑优惠, 目的是让完善定价决策, 从而达到更优化利润。

设计/方法/途径

本研究依赖于通过准实验收集的数据, 该准实验侧重于分析度假村客人在两年期间(2018 年和 2019 年夏季)在推出全包无酒饮料套餐前后在度假村酒吧的消费模式的变化。

研究结果

研究结果为如何根据度假村类别相关的不同价格意识程度来运用捆绑策略。到达目的地后, 高档度假村的客人更有可能对预购捆绑包中包含的物品消费不足, 并且与入住经济型度假村的游客相比, 大幅增加额外支出。

独创性

我们的准实验审查了几乎没有被研究学习过的客人在目的地的实际消费模式。本研究对有用的管理工具的认识有更进一步的贡献:捆绑包的内容重点应由经济度假村的从业人员精心设计; 而在高档度假村, 应该以混合捆绑作为捆绑策略的一种形式。

Objetivo

El objetivo de este estudio es investigar los patrones de consumo de los turistas en destino en el contexto de los paquetes vacacionales combinados en diferentes categorías de complejos turísticos. Esta investigación persigue la adquisición de un conocimiento profundo del comportamiento de la demanda que permita la aplicación de políticas de precios que aumenten los beneficios mediante la orientación de ofertas con paquetes atractivos a segmentos específicos de turistas.

Diseño/metodología/enfoque

El estudio actual se basa en los datos recogidos a través de un cuasi-experimento centrado en el análisis de las diferencias en los patrones de consumo de los huéspedes del resort en los bares del mismo durante un período de dos años (temporadas de verano 2018 y 2019), antes y después de la introducción de un paquete de refrescos con todo incluido.

onclusiones

Los resultados del estudio informan sobre cómo aprovechar las estrategias de agrupación según los diferentes grados de conciencia de los precios asociados a la categoría del complejo turístico considerado. Una vez que llegan al destino, los huéspedes de los complejos turísticos de categoría superior son más propensos a no consumir los artículos incluidos en un paquete precomprado y a realizar un gasto adicional significativo en comparación con los turistas alojados en complejos turísticos económicos.

Originalidad

Nuestro cuasi-experimento examina empíricamente las pautas de consumo reales de los huéspedes en el destino, que apenas han sido examinadas. Este estudio contribuye además al reconocimiento de herramientas de gestión útiles: los profesionales de los complejos turísticos económicos deberían diseñar cuidadosamente el enfoque del paquete en términos de su contenido, mientras que el paquete mixto como forma de estrategia de agrupación debería favorecerse en los complejos turísticos de alto nivel.

Article
Publication date: 10 May 2011

Cornelia Voigt, Graham Brown and Gary Howat

The purpose of this paper is to explore and compare the benefits sought by three different types of wellness tourists: beauty spa, lifestyle resort, and spiritual retreat visitors.

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Abstract

Purpose

The purpose of this paper is to explore and compare the benefits sought by three different types of wellness tourists: beauty spa, lifestyle resort, and spiritual retreat visitors.

Design/methodology/approach

Based on the findings from 27 semi‐structured interviews with wellness tourists a benefits of wellness tourism scale (BWTS) was developed. It was used to measure 46 benefit items and was mailed to people included on the client/member lists of three Australian wellness tourism organisations.

Findings

In total, six benefit factors emerged from a principal axis factor analysis: transcendence; physical health and appearance; escape and relaxation; important others and novelty; re‐establish self‐esteem; and indulgence. A one‐way MANOVA, followed by a series of ANOVAS, revealed significant differences between the three types of tourists regarding the importance attributed to each of the six benefit factors. While all participants in the study sought transformation of the self, each identifiable group of tourists placed different emphasis on physical, psychological or spiritual transformations. Moreover, each group differed significantly in terms of demographic and travel behaviour characteristics.

Originality/value

The relevance of this paper lies in its adoption of a comprehensive approach to the investigation of the potential differences between three wellness tourist groups regarding the socio‐demographic profile, travel behaviour, and the benefits sought. Previous studies have focused on a single particular wellness tourist group. Furthermore, the BWTS may be applicable for use in future comparative studies of wellness tourist motivation.

Details

Tourism Review, vol. 66 no. 1/2
Type: Research Article
ISSN: 1660-5373

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Article
Publication date: 1 April 1993

Klaus Weiermair

First concerns over the competitiveness of major economic sectors or whole nations date back to the early eighties. To recall this was the period in which the combined effects of…

Abstract

First concerns over the competitiveness of major economic sectors or whole nations date back to the early eighties. To recall this was the period in which the combined effects of rapid technological changes (through the advance of micro processors) massive trade liberalization through GATT and the formation of new free trading zones and deregulation rapidly altered the terms of trade and revealed new comparative advantages, industrial production and distribution.

Details

The Tourist Review, vol. 48 no. 4
Type: Research Article
ISSN: 0251-3102

Article
Publication date: 18 February 2020

Thomas Burnham

Customer suggestions offer valuable insights to companies, and suggestion sharing is a form of engagement that strengthens customers’ relationships with firms. Yet research to…

Abstract

Purpose

Customer suggestions offer valuable insights to companies, and suggestion sharing is a form of engagement that strengthens customers’ relationships with firms. Yet research to date has neglected to explicitly study the antecedents of direct-to-firm consumer suggestion sharing or to adequately characterize the behavior. This paper aims to address this deficiency.

Design/methodology/approach

The research draws on two surveys using three different elicitation techniques – critical incident, direct reporting and scenario response. Inductive content analysis of consumer responses is used to derive exploratory insights regarding the range of factors that motivate and inhibit consumer suggestion sharing, with an emphasis on consumer service-related contexts.

Findings

Potential self, other and firm benefits motivate suggestion sharing, whereas a host of factors, including the effort involved, a lack of perceived firm efficacy and unpleasant sharing contexts inhibit it. The findings reveal a rich portrait of antecedents that illustrates how direct-to-firm suggestion-sharing behavior combines elements of customer citizenship behavior, customer complaint behavior and online community idea sharing.

Research limitations/implications

The research relies upon reporting by US students and consumers.

Practical implications

Service firms hoping to avail themselves of customers’ desire to contribute to their and their customers’ betterment must understand and manage the tripartite nature of consumer suggestion sharing evinced by the antecedents revealed.

Originality/value

To the best of the author’s knowledge, this research offers the first description of the range of factors that motivate and inhibit direct-to-firm consumer suggestion sharing. As such, it provides a theoretical foundation upon which future consumer suggestion-sharing research can build.

Book part
Publication date: 17 September 2020

Charuka Ekanayake

This Chapter is written in an era in which the United Nations (UN) routinely deploys Missions to environments that satisfy the armed conflict threshold. Such Missions often

Abstract

This Chapter is written in an era in which the United Nations (UN) routinely deploys Missions to environments that satisfy the armed conflict threshold. Such Missions often require personnel to employ significant levels of force, whether to safeguard mission and humanitarian personnel, to protect civilians, to neutralise violent armed groups or, in pure self-defence. But use as well as non-use of force can readily frustrate the very objectives these troops are deployed to uphold, in turn creating gaps between the Promises they make and the Outcomes they actually secure. On the other hand, current Missions such as MINUSMA in Mali have proven to be amongst the deadliest for UN troops in the entire history of UN Peacekeeping. The thin line between use and non-use of force must therefore be trodden with utmost care. This Chapter tries to find answers to this dilemma from a moral perspective and considers how the peculiar nature of the morality of resort to force by the UN influences that of its use of force. It assesses why the latter should be calibrated or adjusted to comply with the former, and how this can consequently channel UN troop conduct towards the objectives pursued through deployment. It is only where these realities are understood and addressed, the Chapter submits, that the aforementioned Gaps between Promises and Outcomes can be redressed and closed.

Details

War, Peace and Organizational Ethics
Type: Book
ISBN: 978-1-83982-777-8

Keywords

Article
Publication date: 3 September 2019

Ali Najeeb and Mary Barrett

The purpose of this paper is to investigate how resort managers respond to employment legislation (Law No. 02/2008).

Abstract

Purpose

The purpose of this paper is to investigate how resort managers respond to employment legislation (Law No. 02/2008).

Design/methodology/approach

The qualitative case study data from seven self-contained tourist resorts in the Maldives were used to investigate the managerial responses to employment legislation.

Findings

Resort managers’ responses ranged from passive compliance to active resistance, with decoupling through opportunism as the dominant strategy used to circumvent the legislation. Some human resource management (HRM) practices emerged from resort managers’ interactions with external stakeholders and employees. Strategic responses and HRM practices were driven by a search for legitimacy or efficiency and sometimes both. The findings show that there are differences between strategic responses and HRM practices by organisational subfield, local resorts and international hotel chains. The resorts’ market orientation also influenced resort managers’ responses and HRM practices.

Research limitations/implications

The findings of this paper have limitations because it was limited to a single industry/sector and to a particular piece of legislation. However, it demonstrates the complexity of the relationship between institutional context and HRM.

Originality/value

This paper shows that responding to employment legislation entails a high level of interplay between the institutional environment and HR actors, and between stakeholders (e.g. employees) and HR actors. It demonstrates the difficulty of reconciling institutional requirements with the preferences of different stakeholders and organisational interests. HR actors actively make sense of institutional requirements and modify HRM practices to accommodate stakeholders’ varying perspectives and preferences. This suggests that in countries such as the Maldives, uneven institutional coverage (e.g. incomplete employment legislation) allows room for organisations to innovate – for better or worse.

Details

Employee Relations: The International Journal, vol. 41 no. 6
Type: Research Article
ISSN: 0142-5455

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Article
Publication date: 1 February 1993

John Elliott and Nick Johns

Examines the impact of trends and fashions on international leisureresort design. Two types of trend are identified: the changing behaviourand attitudes of “tourists” and the…

Abstract

Examines the impact of trends and fashions on international leisure resort design. Two types of trend are identified: the changing behaviour and attitudes of “tourists” and the forces of fashion, which also influence architectural design. Discusses various travel and leisure trends and examines their impact on leisure resorts through international examples. The pattern of present and future developments may be resolved into a relatively small number of emerging resort styles which are expected to gain increasing importance through the 1990s.

Details

International Journal of Contemporary Hospitality Management, vol. 5 no. 2
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 1 June 2003

John J. Issa and Chandana Jayawardena

Seeks to review the all‐inclusive concept in the context of the Caribbean. The origin of all‐inclusives in the world and the Caribbean is analysed. The concept was first…

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Abstract

Seeks to review the all‐inclusive concept in the context of the Caribbean. The origin of all‐inclusives in the world and the Caribbean is analysed. The concept was first introduced in holiday camps in Britain during the 1930s. Club Med is credited for popularizing the concept globally in the 1950s. However, the credit of introducing a luxury version of the all‐inclusive concept goes to a Jamaican hotelier and co‐author of this article. In defining the concept of all‐inclusives, one cannot ignore the significant role Jamaica has played. Currently, Jamaica has 17 of the best 100 all‐inclusive resorts in the world. Even though all‐inclusives are occasionally criticized, they are seen as a necessary evil. Concludes by predicting that all‐inclusives are here to stay in the Caribbean and will play a major role in tourism for the foreseeable future.

Details

International Journal of Contemporary Hospitality Management, vol. 15 no. 3
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 19 October 2023

Huaxiang Song

Classification of remote sensing images (RSI) is a challenging task in computer vision. Recently, researchers have proposed a variety of creative methods for automatic recognition…

Abstract

Purpose

Classification of remote sensing images (RSI) is a challenging task in computer vision. Recently, researchers have proposed a variety of creative methods for automatic recognition of RSI, and feature fusion is a research hotspot for its great potential to boost performance. However, RSI has a unique imaging condition and cluttered scenes with complicated backgrounds. This larger difference from nature images has made the previous feature fusion methods present insignificant performance improvements.

Design/methodology/approach

This work proposed a two-convolutional neural network (CNN) fusion method named main and branch CNN fusion network (MBC-Net) as an improved solution for classifying RSI. In detail, the MBC-Net employs an EfficientNet-B3 as its main CNN stream and an EfficientNet-B0 as a branch, named MC-B3 and BC-B0, respectively. In particular, MBC-Net includes a long-range derivation (LRD) module, which is specially designed to learn the dependence of different features. Meanwhile, MBC-Net also uses some unique ideas to tackle the problems coming from the two-CNN fusion and the inherent nature of RSI.

Findings

Extensive experiments on three RSI sets prove that MBC-Net outperforms the other 38 state-of-the-art (STOA) methods published from 2020 to 2023, with a noticeable increase in overall accuracy (OA) values. MBC-Net not only presents a 0.7% increased OA value on the most confusing NWPU set but also has 62% fewer parameters compared to the leading approach that ranks first in the literature.

Originality/value

MBC-Net is a more effective and efficient feature fusion approach compared to other STOA methods in the literature. Given the visualizations of grad class activation mapping (Grad-CAM), it reveals that MBC-Net can learn the long-range dependence of features that a single CNN cannot. Based on the tendency stochastic neighbor embedding (t-SNE) results, it demonstrates that the feature representation of MBC-Net is more effective than other methods. In addition, the ablation tests indicate that MBC-Net is effective and efficient for fusing features from two CNNs.

Details

International Journal of Intelligent Computing and Cybernetics, vol. 17 no. 1
Type: Research Article
ISSN: 1756-378X

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Book part
Publication date: 7 August 2019

Afshin Mehrpouya and Rita Samiolo

Through the example of a “regulatory ranking” – an index produced with the aim to regulate the pharmaceutical market by pushing companies in the direction of providing greater…

Abstract

Through the example of a “regulatory ranking” – an index produced with the aim to regulate the pharmaceutical market by pushing companies in the direction of providing greater access to medicine in developing countries – this chapter focuses on indexing and ranking as infrastructural processes which inscribe global problem spaces as unfolding actionable territories for market intervention. It foregrounds the “Indexal thinking” which structures and informs regulatory rankings – their aspiration to align the interests of different stakeholders and to entice competition among the ranked companies. The authors detail the infrastructural work through which such ambitions are enacted, detailing processes of infrastructural layering/collage and patchwork through which analysts naturalize/denaturalize various contested categories in the ranking’s territory. They reflect on the consequences of such attempts at reconfiguring global topologies for the problems these governance initiatives seek to address.

Details

Thinking Infrastructures
Type: Book
ISBN: 978-1-78769-558-0

Keywords

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