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Digital influencers, besides being a personal branding phenomenon, constitute, nowadays, important partners for brands in the digital environment. Despite the benefits for both parties, the brand and the endorser, there is a risk when the individuals or the brand take part in some scandal or questionable activity, which causes a loss of credibility and reputation. The contagious effect of personal or corporate brand crisis with the partners is well reported in the literature. However, there are no studies about such occurrence in the digital environment, considering that the phenomenon of digital influence has some particularities differing from traditional celebrity endorsement. This chapter focuses on the research of the consequences of a change in the credibility of influencers or brands, after the occurrence of a negative situation, and the way in which this change affects the two parties involved, the brand and the influencer. We conducted a netnographic study of the social media pages of three digital influencers and the social media pages of a recognized fast fashion brand recognized in the digital world. We analyzed 1500 social media comments from their audiences and found that influencers suffer from a loss in sympathy and credibility by scandals while crisis communication strategies in corporate brands can prevent such damages. Strategic implications for brand managers and digital influencers managing their endorsements are addressed in the discussion.

Family care partners are significantly involved in healthcare tasks in order to support adult relatives. Yet, unlike pediatric models of care where caregivers of children are formally integrated into healthcare teams, care partners of adults are rarely engaged in a formal, structured, or consistent manner. Their inclusion in the healthcare team is critical to their capacity to continue supporting their relative. A meaningful dialogue between policy and healthcare management is required to identify feasible and effective ways of engaging family care partners in healthcare teams.

Currently, waste is regarded as a symptom of inefficiency. The generation of waste is a human activity, not a natural one. Currently, landfilling and incinerating wastes are common waste management techniques; but the use of these methods, in addition to wasting raw materials, causes damage to the environment, water, soil, and air. In the new concept of “Zero Waste” (ZW), waste is considered a valuable resource. A vital component of the methodology includes creating and managing items and procedures that limit the waste volume and toxicity and preserve and recover all resources rather than burning or burying them. With ZW, the end of one product becomes the beginning of another, unlike a linear system where waste is generated from product consumption. A scientific treatment technique, resource recovery, and reverse logistics may enable the waste from one product to become raw material for another, regardless of whether it is municipal, industrial, agricultural, biomedical, construction, or demolition. This chapter discusses the concept of zero landfills and zero waste and related initiatives and ideas; it also looks at potential obstacles to put the ZW concept into reality. Several methods are presented to investigate and evaluate efficient resource utilization for maximum recycling efficiency, economic improvement through resource minimization, and mandatory refuse collection. One of the most practical and used approaches is the Life Cycle Assessment (LCA) approach, which is based on green engineering and the cradle-to-cradle principle; the LCA technique is used in most current research, allowing for a complete investigation of possible environmental repercussions. This approach considers the entire life cycle of a product, including the origin of raw materials, manufacturing, transportation, usage, and final disposal, or recycling. Using a life cycle perspective, all stakeholders (product designers, service providers, political and legislative agencies, and consumers) may make environmentally sound and long-term decisions.

Blockchain technology was once only associated with the financial industry, but it is now being used in a variety of industries, including education. Researchers all over the world take a keen interest in studying the various applications of blockchain technology for the last 4–5 years. The current study is a review of previously published studies on blockchain technology’s applicability in the sector of education. The systematic review was used to conduct the qualitative analysis using the PRISMA Framework (Preferred Reporting Items for Systematic Review and Meta-Analysis). For this comprehensive literature review analysis, 99 publications were chosen in the final stage of selection. Bibliometric analysis is employed to analyse the collected data. Authorship analysis, co-authorship analysis, keyword co-occurrences, and important applications of blockchain in education are the primary parts in which the literature’s findings are organised. Important directions are given for researchers and academicians involved in blockchain-related research who may use the bibliometric analysis of the present study as a reference.

Introduction: India has the 15th-largest domestic natural gas consumption (NGC), critical to sustainable economic growth. Promoting natural gas will have a crucial impact on production in all industries.

Purpose: This research gives an overview of NGC and gross domestic product (GDP) in India from 1990 to 2021 and investigates the association and nature of causality between NGC and GDP in India.

Methodology: For the years 1990 through 2021, we used annual statistics from the NGC and the GDP of India. Both research variables data have been taken from the World Bank Indicator.

Findings: There is no causality and correlation between natural gas and GDP in India.

Practical Implications: Based on the research, the Government of India can create different policies for substituting natural gas for other energy sources to have a healthier impact on a sustainable environment in the short and long term. In the future, researchers can work on environmental degradation and GDP.

The chapter evaluates how the demise of cryptocurrencies as a medium of exchange may result from the issue of digital money by central banks. To evaluate the likelihood that central bank digital money would cause the demise of cryptocurrencies, the research employs discourse analysis and literature review. In this chapter, I demonstrate how the issuing of a digital currency by a central bank might result in the demise of private digital currencies like bitcoin. I contend that central banks will make use of their monetary authority and the confidence that people have in currency guaranteed by the government. This might provide considerable motivation for central banks to launch their own digital money. The creation of a digital currency by a central bank has the potential to reduce confidence in cryptocurrencies, which might eventually cause them to collapse. The chapter is the first to argue that fiat digital money should prevail over private digital currency.

Motivated by empirical features that characterize cryptocurrency volatility data, the authors develop a forecasting strategy that can account for both model uncertainty and heteroskedasticity of unknown form. The theoretical investigation establishes the asymptotic optimality of the proposed heteroskedastic model averaging heterogeneous autoregressive (H-MAHAR) estimator under mild conditions. The authors additionally examine the convergence rate of the estimated weights of the proposed H-MAHAR estimator. This analysis sheds new light on the asymptotic properties of the least squares model averaging estimator under alternative complicated data generating processes (DGPs). To examine the performance of the H-MAHAR estimator, the authors conduct an out-of-sample forecasting application involving 22 different cryptocurrency assets. The results emphasize the importance of accounting for both model uncertainty and heteroskedasticity in practice.

This chapter examines the connections between race and class divisions and examines how they shape racial inequities in the distribution of resources, power and privilege. Throughout history, racial identity has been a key factor in determining a person's position in modern capitalist societies. As such, issues of race and class have preoccupied sociologists and other scholars with diverse ideological orientations. This is highlighted in debates around the nexus of race and class in the production of racial structures, laws and institutions that legitimate and perpetuate the normalisation and centrality of whiteness. This chapter summarises some of the historical and ongoing debates, providing a synthesis of how race and class divisions continue to shape contemporary intergroup relations and social policy. It delves into racial capitalism and how race intersects with other social identities to determine socio-economic hierarchy in many western countries.