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Open Access
Article
Publication date: 5 December 2022

Afnan Shajrawi and Faisal Aburub

Several different factors have an influence on the hotel sector in Jordan. Due to the different circumstances and the turbulence in this region, hotels face a competitive and…

2872

Abstract

Purpose

Several different factors have an influence on the hotel sector in Jordan. Due to the different circumstances and the turbulence in this region, hotels face a competitive and dynamic economic environment, which causes these hotels to seek differentiation. Consequently, hotels need different strategies and support from information technology to achieve a competitive advantage. The purpose of this study is to investigate the extent to which enterprise resource planning ERP system usage affects service differentiation in the hotel sector in Jordan and examine the mediating effect of organizational agility on the aforementioned relationship.

Design/methodology/approach

Questionnaires were used to collect data from the hotel sector in Jordan. The response percentage was 75.41%.

Findings

The result showed that there is a significant effect of ERP system usage on service differentiation in Jordanian hotels, and this relationship was mediated by organizational agility. Organizational agility and its dimensions have a partial mediating role on the relationship between ERP system usage and service differentiation except for responsiveness which has a full mediating role. So, being an agile hotel will increase the ability to achieve service differentiation by using ERP systems.

Practical implications

This research focuses on investigating the mediating role of organizational agility in the relationship between ERP system usage and service differentiation within hotel sector in Jordan. Moreover, this research investigated the applicability of organizational agility on the hotel sector as it is mainly implemented in the manufacturing sector. The results show that organizational agility and its dimensions have a partial mediating role on the relationship between ERP system usage and service differentiation except responsiveness which has a full mediating role. So, being an agile hotel will increase the ability to achieve service differentiation by using ERP systems. Therefore, hotel practitioners in Jordan should focus on applying the required technologies and achieving organizational agility in order to achieve service differentiation. In addition, this study highlights that ERP usage has a positive impact on achieving organizational agility and service differentiation; hence, using these systems will help hotels in Jordan to implement agility capabilities which, in turn, help to achieve service differentiation. However, there are real challenges in hotel sector as implementation of ERP is expensive and time-consuming. The outcomes of this research can have additional reference that could benefit researchers in the future and bring attention of hotel managers in Jordan to the importance and advantages of this research.

Originality/value

A new model has been developed. An empirical investigation was performed on the hotel sector in Jordan to test the new model.

Details

Arab Gulf Journal of Scientific Research, vol. 41 no. 3
Type: Research Article
ISSN: 1985-9899

Keywords

Book part
Publication date: 10 December 2018

Sangyoon Yi, Nils Stieglitz and Thorbjørn Knudsen

In this study, the authors unpack the micro-level processes of knowledge accumulation (experiential learning) and knowledge application (problem solving) to examine how task…

Abstract

In this study, the authors unpack the micro-level processes of knowledge accumulation (experiential learning) and knowledge application (problem solving) to examine how task allocation structures influence organizational learning. The authors draw on untapped potential of the classical garbage can model (GCM), and extend it to analyze how restrictions on project participation influence differentiation and integration of organizational members’ knowledge and consequently organizational efficiency in solving the diverse, changing problems from an uncertain task environment. To isolate the effects of problem or knowledge diversity and experiential learning, the authors designed three simulation experiments to identify the most efficient task allocation structure in conditions of (1) knowledge homogeneity, (2) knowledge heterogeneity, and (3) experiential learning. The authors find that free project participation is superior when the members’ knowledge and the problems they solve are homogenous. When problems and knowledge are heterogeneous, the design requirement is on matching specialists to problem types. Finally, the authors found that experiential learning creates a dynamic problem where the double duty of adapting the members’ specialization and matching the specialists to problem types is best solved by a hierarchic structure (if problems are challenging). Underlying the efficiency of the hierarchical structure is an adaptive role of specialized members in organizational learning and problem solving: their narrow but deep knowledge helps the organization to adapt the knowledge of its members while efficiently dealing with the problems at hand. This happens because highly specialized members reduce the necessary scope of knowledge and learning for other members during a certain period of time. And this makes it easier for the generalists and for the organization as a whole, to adapt to unforeseen shifts in knowledge demand because they need to learn less. From this nuanced perspective, differentiation and integration may have a complementary, rather than contradictory, relation under environmental uncertainty and problem diversity.

Article
Publication date: 24 November 2023

Abdulkader Zairbani and Senthil Kumar Jaya Prakash

The purpose of this paper is to provide an organizing lens for viewing the distinct contributions to knowledge production from those research communities addressing the impact of…

1096

Abstract

Purpose

The purpose of this paper is to provide an organizing lens for viewing the distinct contributions to knowledge production from those research communities addressing the impact of competitive strategy on company performance in general, and the influence of cost leadership and differentiation strategy on organizational performance in detail.

Design/methodology/approach

The research methodology was based on the PRISMA review, and thematic analysis based on an iterative process of open coding was analyzed and then the sample was analyzed by illustrating the research title, objectives, method, data analysis, sample size, variables and country.

Findings

The main factor that influenced the competitive strategy is strategic growth; strategic growth has a significant influence on competitive strategy. Furthermore, competitive strategy will boost firm network, performance measurement and organization behavior. In the same way, the internal goal factor will enhance organizational effectiveness. Also, a differentiation strategy will support management practice factors, strategic positions, product price, product characteristics and company performance.

Originality/value

This study contributes to the literature by identifying a framework of competitive strategy factors, company performance factors, cost leadership strategy factors, differentiation strategy factors and competitive strategy with global market factors. This study provides a complete picture and description of the resulting body knowledge in competitive strategy and organizational performance.

Details

Benchmarking: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1463-5771

Keywords

Book part
Publication date: 5 October 2020

Yeşim Koçyiğit and Akif Tabak

Decisions about strategies to be implemented and organization design are important in having competitive advantage for companies. Although this statement widely takes place in…

Abstract

Decisions about strategies to be implemented and organization design are important in having competitive advantage for companies. Although this statement widely takes place in management literature, very little research has been done on this subject in Turkey. The aim of this study is to examine the mediating role of competitive strategies in the impact of organizational flexibility on competitive advantage in order to extend about empirical literature of the structure-strategy-competitive advantage paradigm based on the resource-based view (RBV). In this context, the data were collected from the top 500 industrial enterprises in Turkey. The data were tested via structural equation model. The findings of our research show that the direct effect of organizational flexibility on competitive superiority was marginally significant and when three different competitive strategies were included between these two variables in the model, the marginally significant effect of organizational flexibility on the competitive advantage disappeared. In other words, the full mediating role of applied competition strategies in the effect of organizational flexibility on competitive advantage has been identified. Our findings are similar to the findings of other studies that consider organizational structure as a valuable resource and examine the relationship between the structure and the strategy according to the RBV.

Article
Publication date: 29 May 2007

Katariina Kemppainen and Ari P.J. Vepsäläinen

This paper seeks to understand the significance of the various forms of logistical and technological differentiation as prerequisites for supply networking by introducing…

1685

Abstract

Purpose

This paper seeks to understand the significance of the various forms of logistical and technological differentiation as prerequisites for supply networking by introducing appropriate conceptual models and illustrative cases.

Design/methodology/approach

By studying the patterns of structural changes in 25 industrial companies, illustrated in four different positioning matrices, an empirical demonstration of the differentiation of logistical and technological capabilities is provided and compared with the trends observed in earlier studies of service industries and supply networks.

Findings

Considering the magnitude of changes of the logistical and technological capabilities observed in the case studies, differentiation has to be considered a precondition for – as well as a goal of – networking. More importantly, the conformance of the differentiation patterns of the capabilities and services that are embedded in the manufacturing supply chains with those of pioneering companies in service industries such as banking and retailing indicate that moves have been efficiency‐enhancing for both the individual companies and the portfolios of capabilities within the supply networks.

Practical implications

This paper proposes that companies in a supply network should focus first on developing a division of capabilities and finding the appropriate scale and scope of technological and organizational specialization through differentiation, and only then on building tighter inter‐firm collaboration by integrating operations and information systems. In that case integrative efforts in inter‐firm relations can produce chain‐wide benefits discussed at length in management literature.

Originality/value

This paper contributes to our knowledge on motivations of and obstacles for supply chain management by looking at the differentiation of capabilities relating to products and service strategies as well as technological and organizational specialization. In fact, the paper starts discussion at the junction where previous research has left off by concluding the need for focused provision of specific elements and mutually complementary competencies and capabilities.

Details

The International Journal of Logistics Management, vol. 18 no. 1
Type: Research Article
ISSN: 0957-4093

Keywords

Article
Publication date: 14 November 2016

Ahsan Ullah

Differentiation is an important dimension of organizational structure, as it is the building block of organizational structure upon which organizations are based. The purpose of…

Abstract

Purpose

Differentiation is an important dimension of organizational structure, as it is the building block of organizational structure upon which organizations are based. The purpose of this paper is to investigate the nature of differentiation in central libraries of leading universities in Pakistan.

Design/methodology/approach

Multiple quantitative methods were used to carry out this research. Structured questionnaire, perusal of organizational documents and observation of library section were used to collect data for this study.

Findings

Majority of libraries have divided the entire library operations into five to eight departments, and acquisition, circulation and periodical sections are created in almost all the libraries included in the sample. Unity of command principle is applied at only the section level, but dual chain of command is prevalent for personnel working under the two hierarchical levels, i.e. section head and library head, as they have to report to both of them. In majority of libraries, average span of control ranges from five to ten personnel for the library head and from six to seven personnel for the section head.

Originality/value

No such study is conducted in Pakistan. This study has identified the levels of differentiation and will guide academic library executives in creating a balance in the levels of differentiation to accomplish the objectives of the organization.

Details

Library Management, vol. 37 no. 8/9
Type: Research Article
ISSN: 0143-5124

Keywords

Article
Publication date: 1 December 2003

Eugene A. Paoline and John J. Sloan

Descriptive analyses of campus police agencies reveal that agencies’ tactical and operational features are similar to those found in municipal agencies. The problem is that none…

1391

Abstract

Descriptive analyses of campus police agencies reveal that agencies’ tactical and operational features are similar to those found in municipal agencies. The problem is that none of these studies have examined, using multivariate models, the structural characteristics of these organizations. Using LEMAS data collected in 1995, this study answered two main questions: what are the organizational characteristics of campus police agencies; and what factors, both internal and external, explain variation in the structural dimensions of the agencies. The results indicated that campus police agencies possess the same structural characteristics of municipal police agencies identified by 40 years of police organizational research, and internal agency characteristics were most important in explaining variation in the organizations’ structural dimensions. The degree to which campus agencies have adopted organizational structures that are similar to those of municipal police is discussed and framed within an institutional perspective.

Details

Policing: An International Journal of Police Strategies & Management, vol. 26 no. 4
Type: Research Article
ISSN: 1363-951X

Keywords

Article
Publication date: 30 December 2020

Caddie Putnam Rankin

This empirical study seeks to understand how mutual fund firms interpret conflicting pressures to conform or differentiate in the context of corporate social responsibility (CSR)…

Abstract

Purpose

This empirical study seeks to understand how mutual fund firms interpret conflicting pressures to conform or differentiate in the context of corporate social responsibility (CSR). Research suggests that organizations engage in practices that conform to industry standards in order to be seen as legitimate members of their industry. Other studies suggest that organizations differentiate themselves in order to compete and outperform their rivals. Pressures for organizational conformity and differentiation are explored in two types of organizations in the mutual fund industry: socially responsible investment (SRI) and non-SRI firms.

Design/methodology/approach

The research is based on qualitative in-depth interviews with twenty-six mutual funds.

Findings

The analysis revealed that pressures for conformity and differentiation were salient among mutual fund executives but emphasized differently for the two types of mutual funds.

Originality/value

The study concluded by suggesting SRI firms use both strategies of conformity and differentiation to amplify the message that they adhere to the values of CSR.

Details

Qualitative Research in Organizations and Management: An International Journal, vol. 16 no. 3/4
Type: Research Article
ISSN: 1746-5648

Keywords

Article
Publication date: 11 November 2013

Yen-Tsung Huang and Ya-Ting Tsai

Building a strong brand is an important way to build a competitive advantage in the marketplace. Brand-oriented companies regard their brands as strategic resources, and they…

2631

Abstract

Purpose

Building a strong brand is an important way to build a competitive advantage in the marketplace. Brand-oriented companies regard their brands as strategic resources, and they create value and increase competitiveness by building a strong brand. However, studies on how companies become brand-oriented and how brand orientation influences brand performance are still rather limited. Therefore, the purpose of this paper is to propose a theoretical model explaining what factors contribute to brand orientation, as well as the impact of brand orientation.

Design/methodology/approach

Questionnaire surveys were distributed to branding companies in Taiwan. The sample data of 106 branding companies were collected in order to test the theoretical model using partial least squares (PLS).

Findings

The empirical results showed that organizational resources (product differentiation capability), organizational structure (cross-function departmental integration), and organizational culture (members' organizational identification and long-term remuneration criteria) could facilitate the building of brand-oriented companies. It was also found that a higher level of brand orientation contributed to better brand performance.

Practical implications

According to this research, corporate managers can understand how to build brand-oriented companies by shaping their organizational context. In other words, if companies want to become brand-oriented, they should build product differentiation capabilities, promote cross-functional integration among departments, and develop an organizational culture with high organizational members' identification and long-term remuneration criteria.

Originality/value

This paper is the first study to propose some antecedents of brand-oriented companies based on the organizational context perspective. The empirical results of this study illustrate how companies can become brand-oriented by arranging their organizational context, as well as the impact of brand orientation on brand performance.

Details

European Journal of Marketing, vol. 47 no. 11/12
Type: Research Article
ISSN: 0309-0566

Keywords

Book part
Publication date: 27 April 2004

Matthew E Archibald

This paper analyzes a multidimensional model of organizational legitimacy, competencies, and resources in order to develop the linkage between institutional and resource-based…

Abstract

This paper analyzes a multidimensional model of organizational legitimacy, competencies, and resources in order to develop the linkage between institutional and resource-based perspectives by systematically detailing relationships among these factors and organizational viability. The underlying mechanisms of isomorphism and market partitioning serve as a point of departure by which the effects on organizational persistence of two sociocultural processes, cultural (constitutive) legitimation and sociopolitical (regulative) legitimation, are distinguished. Using data on 589 national self-help/mutual-aid organizations, this chapter explores how isomorphism and market partitioning foster legitimacy and promote organizational viability. Results show that the more differentiated an organization’s core competencies and resources, the greater the sociopolitical legitimacy; the more isomorphic an organization’s competencies and resources, the greater the cultural legitimacy. The latter isomorphic processes, however, do not promote greater organizational viability. In fact, while isomorphism legitimates with respect to cultural recognition, it is heterogeneity, not homogeneity, that promotes organizational survival.

Details

Legitimacy Processes in Organizations
Type: Book
ISBN: 978-0-76231-008-1

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