Search results

1 – 10 of over 122000
Book part
Publication date: 17 October 2022

Mitchell Allen

Like the hero of the 1946 Capra movie It's a Wonderful Life, Norman Denzin has been a builder of his local community. While much attention has been paid to his intellectual…

Abstract

Like the hero of the 1946 Capra movie It's a Wonderful Life, Norman Denzin has been a builder of his local community. While much attention has been paid to his intellectual contributions on methods and in several substantive areas, possibly his greatest accomplishments have been in the area of building and fostering a robust, international, multidisciplinary qualitative research community. This chapter explores some of these contributions, focusing on Denzin's leadership in creating the Handbook of Qualitative Research, the International Congress of Qualitative Inquiry, and eight different journals or book series for which he serves as editor or coeditor. Through these channels, he has fostered the work of younger scholars, of marginalized groups, and of qualitative communities throughout the world, and supported innovative directions in qualitative theory and practice.

Article
Publication date: 14 June 2022

Yonjoo Cho, Robin Grenier and Peter Williams

The purpose of this paper is to offer a collection of articles that explore some of the many innovative approaches to qualitative inquiry and to challenge HRD scholars and…

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Abstract

Purpose

The purpose of this paper is to offer a collection of articles that explore some of the many innovative approaches to qualitative inquiry and to challenge HRD scholars and practitioners to consider using innovative approaches in their work. In doing so, qualitative research in HRD can better capture and honour voices, experiences and meaning making of individuals, teams, organizations and communities.

Design/methodology/approach

Using Lê and Schmid’s (2022) definition of innovation in qualitative research, the authors selected four innovative approaches to qualitative research that have the potential to enhance HRD research and practice: use of multiple-case study designs in case study research in HRD, a new take on critical incident technique, a narrative approach of testimonio and a visual approach of participant photography.

Findings

Innovative approaches to qualitative research in this special issue include a review of case study research in HRD by Tkachenko et al., a new take on the familiar critical incident technique of Watkins et al., a narrative approach to testimonio by Salcedo et al. and a visual approach to participant photography by Hurtienne et al. The last article, by Grenier et al., addresses the implications of these articles to the field of HRD and points to additional directions for innovative qualitative approaches that can help to understand and create more inclusive, democratic and just organizations.

Research limitations/implications

The articles in this special issue are intended to spark a dialogue about the meaning of innovation in qualitative research in HRD. It also can serve as an impetus for considering how innovative approaches to qualitative research can better tackle questions that come from the new normal of the workplace, society and diverse contexts.

Practical implications

This special issue will give HRD scholars and practitioners a realistic, practical view on how innovation in qualitative research can help in exploring specific problems in the workplace. The articles will offer a glimpse into how specific social complex issues can be explored and addressed through innovative approaches, new and tried/modified, to qualitative inquiry.

Originality/value

Four articles introduce new and tried/modified qualitative methods, and their value is in prompting HRD scholars and practitioners to consider some of the innovative approaches in exploring, understanding and transforming the workplace. The final article is a review of more innovative qualitative approaches for HRD scholars and practitioners to understand complex organizational phenomena and promote positive and inclusive change accordingly.

Details

European Journal of Training and Development, vol. 46 no. 7/8
Type: Research Article
ISSN: 2046-9012

Keywords

Article
Publication date: 18 January 2008

Rodney Haring

Qualitative research in the field of market research is ever‐growing and has the capability of changing from sunrise to sunset. This paper aims to add a Native American…

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Abstract

Purpose

Qualitative research in the field of market research is ever‐growing and has the capability of changing from sunrise to sunset. This paper aims to add a Native American perspective, one that peers from inside the reservation community outwards, into the non‐native qualitative market research environment.

Design/methodology/approach

Introductory description of an indigenous‐based qualitative market research protocol is discussed. A native‐based elder care facility in the reservation environment is used as an example to facilitate conversation on developing an indigenous‐based model as it relates to non‐native qualitative market research methods.

Findings

The paper provides information that is useful when preparing proposals and/or selecting firms to employ in the Native American landscape. The roots of this paper can aid readers to build, implement, and understand culturally sensitive processes in developing a native relevant qualitative model that interacts with current and future market systems.

Practical implications

A list of questions is provided for native committees to use when selecting firms to provide qualitative market research services. The question list also provides a template for non‐native consulting firms to use in the proposal development process.

Originality/value

This paper provides an indigenous model of qualitative market research. It is proposed as a valuable tool for both First Nation communities and non‐native consulting firms world‐wide.

Details

Qualitative Market Research: An International Journal, vol. 11 no. 1
Type: Research Article
ISSN: 1352-2752

Keywords

Article
Publication date: 2 March 2020

Rebekah Russell-Bennett, Mark Scott Rosenbaum and Ryan McAndrew

This paper aims to represent a response to issues raised in the continuing quantitative-qualitative debate by Valtakoski (2020). Which appeared in a Journal of Services Marketing

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Abstract

Purpose

This paper aims to represent a response to issues raised in the continuing quantitative-qualitative debate by Valtakoski (2020). Which appeared in a Journal of Services Marketing (JSM) special issue on qualitative research in service-oriented research.

Design/methodology/approach

The authors performed a content analysis of 1,268 papers that were published in JSM (1987-2019). In addition, the authors had data that is held in JSM’s manuscript central submission portal.

Findings

The analysis shows that while there is a dominance of quantitative methods in the journal, the proportion of qualitative papers is growing. During 2014-2019, 83.4 per cent of submitted papers to JSM represented quantitative research and 14 per cent represented qualitative research; however, 75 per cent of accepted papers were quantitative and 25 per cent were qualitative/mixed methods. Thus, the proportion of published qualitative studies are increasing and have a higher chance of receiving an acceptance decision compared to quantitative studies. Additionally, the largest percentage of qualitative papers published in JSM derive from corresponding authors outside of North America.

Research limitations/implications

Service researchers who opt to use inductive research methods, which tend to use qualitative research, will not confront discrimination based solely upon the use of a research methodology among editors or reviewers at JSM.

Practical implications

JSM welcomes qualitative research that has rich practical implications.

Originality/value

This study is one of the first to provide authors with a detailed analysis and responses to the qualitative-quantitative debate in marketing.

Details

Journal of Services Marketing, vol. 34 no. 1
Type: Research Article
ISSN: 0887-6045

Keywords

Article
Publication date: 3 October 2008

Anne Lillis

This paper's purpose is to provide a commentary on “Qualitative management accounting research: rationale, pitfalls and potential,” a paper by Juhani Vaivio.

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Abstract

Purpose

This paper's purpose is to provide a commentary on “Qualitative management accounting research: rationale, pitfalls and potential,” a paper by Juhani Vaivio.

Design/methodology/approach

The approach is to draw on alternative research paradigms to expand the definition and discussion of qualitative research in management accounting.

Findings

The paper endorses many of the prescriptions in Vaivio but expands the definition and discussion of qualitative research in management accounting to recognize the blurred boundaries with field research more generally, and to be more inclusive of qualitative field research from a positivist/functionalist perspective. Similarly, the need for qualitative research to challenge textbook, economics and consulting representations of management accounting is acknowledged, but the range of catalysts is expanded to highlight the potential for qualitative research building on both qualitative and quantitative extant research. This paper also seeks to broaden the discussion of legitimate study design characteristics and data collection methods, and to stress the importance of matching research design with research question.

Originality/value

The paper stresses the value of pluralism and inclusiveness in both methodological and method choices.

Details

Qualitative Research in Accounting & Management, vol. 5 no. 3
Type: Research Article
ISSN: 1176-6093

Keywords

Article
Publication date: 12 September 2016

Clive Roland Boddy

Qualitative researchers have been criticised for not justifying sample size decisions in their research. This short paper addresses the issue of which sample sizes are appropriate…

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Abstract

Purpose

Qualitative researchers have been criticised for not justifying sample size decisions in their research. This short paper addresses the issue of which sample sizes are appropriate and valid within different approaches to qualitative research.

Design/methodology/approach

The sparse literature on sample sizes in qualitative research is reviewed and discussed. This examination is informed by the personal experience of the author in terms of assessing, as an editor, reviewer comments as they relate to sample size in qualitative research. Also, the discussion is informed by the author’s own experience of undertaking commercial and academic qualitative research over the last 31 years.

Findings

In qualitative research, the determination of sample size is contextual and partially dependent upon the scientific paradigm under which investigation is taking place. For example, qualitative research which is oriented towards positivism, will require larger samples than in-depth qualitative research does, so that a representative picture of the whole population under review can be gained. Nonetheless, the paper also concludes that sample sizes involving one single case can be highly informative and meaningful as demonstrated in examples from management and medical research. Unique examples of research using a single sample or case but involving new areas or findings that are potentially highly relevant, can be worthy of publication. Theoretical saturation can also be useful as a guide in designing qualitative research, with practical research illustrating that samples of 12 may be cases where data saturation occurs among a relatively homogeneous population.

Practical implications

Sample sizes as low as one can be justified. Researchers and reviewers may find the discussion in this paper to be a useful guide to determining and critiquing sample size in qualitative research.

Originality/value

Sample size in qualitative research is always mentioned by reviewers of qualitative papers but discussion tends to be simplistic and relatively uninformed. The current paper draws attention to how sample sizes, at both ends of the size continuum, can be justified by researchers. This will also aid reviewers in their making of comments about the appropriateness of sample sizes in qualitative research.

Details

Qualitative Market Research: An International Journal, vol. 19 no. 4
Type: Research Article
ISSN: 1352-2752

Keywords

Article
Publication date: 3 August 2008

Judith Davidson and Cynthia Jacobs

As qualitative researchers struggle to come to grips with the technological revolution, they are faced with the necessity of learning and teaching qualitative data analysis…

Abstract

As qualitative researchers struggle to come to grips with the technological revolution, they are faced with the necessity of learning and teaching qualitative data analysis software in higher education research courses. This change has significant implications for their practice as researchers and teachers. In this article we provide experienced‐based recommendations for individual practice (research instructors, dissertation advisers, and doctoral students) and for institutional practice (scaling up for deep integration of qualitative data analysis software). Our recommendations are grounded in hard‐earned experience gleaned from many years of working with individuals and institutional contexts to improve the use of qualitative research in higher education.

Article
Publication date: 1 January 2006

Catherine Cassell and Gillian Symon

The purpose of this paper is to introduce the new journal and outline the rationale and aims and objectives of Qualitative Research in Organizations and Management: An

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Abstract

Purpose

The purpose of this paper is to introduce the new journal and outline the rationale and aims and objectives of Qualitative Research in Organizations and Management: An International Journal (QROM).

Design/methodology/approach

The paper considers why there is a necessity for a journal like QROM, outlines the scope of the new journal, and introduces the articles in the first issue. An invitation for further contributions to the journal is also given.

Findings

There is still a need for an outlet that both provides a showcase for the diverse range of qualitative techniques in use and promotes high quality qualitative research.

Originality/value

This paper is of use to those new readers of the journal, and those who wish to submit to the journal, in that it clearly outlines editorial policy and processes.

Details

Qualitative Research in Organizations and Management: An International Journal, vol. 1 no. 1
Type: Research Article
ISSN: 1746-5648

Keywords

Book part
Publication date: 13 October 2008

Paul J. Maginn, Susan Thompson and Matthew Tonts

This chapter, together with those that follow, builds upon the ideas presented in the previous volume in this series (Maginn, Thompson, & Tonts, 2008). There we outlined our…

Abstract

This chapter, together with those that follow, builds upon the ideas presented in the previous volume in this series (Maginn, Thompson, & Tonts, 2008). There we outlined our vision for a ‘pragmatic renaissance’ in contemporary qualitative research in urban studies. We argued that to survive as an effective and frequently used tool for policy development, a more systematic approach is needed in the way that qualitative-informed applied urban research is conceptualised and undertaken. In opening this volume we build on these initial ideas using housing as a meta-case study to progress the case for a systematic approach to qualitative research methods. We do this to both stimulate broad debate about the ways, in which qualitative research in urban/housing scholarship might be of greater use to policymakers and practitioners, as well as to suggest a way forward in realising the ‘pragmatic renaissance’.

Details

Qualitative Housing Analysis: An International Perspective
Type: Book
ISBN: 978-1-84663-990-6

Book part
Publication date: 4 November 2022

Elizabeth Agyeiwaah

This chapter examines the application of exploratory sequential mixed methods design in the context of small accommodation enterprises (i.e., home-stay). This study, therefore…

Abstract

This chapter examines the application of exploratory sequential mixed methods design in the context of small accommodation enterprises (i.e., home-stay). This study, therefore, discusses the exploratory sequential mixed methods of data collection and analysis and provides practical illustrations based on a study of small tourism enterprise sustainability practices in Ghana. The findings demonstrate that mixed methods overcome the weaknesses of a mono-method and offer an in-depth understanding of tourism and hospitality phenomena. In addition to providing a practical guide to emerging tourism scholars, the current study highlights the ability of mixed methods to develop emerging practitioners' skills in both qualitative and quantitative data. In conclusion, the exploratory sequential mixed methods design offers pragmatic data collection techniques that are non-existent in mono-methods. Accordingly, it is recommended for exploring research questions when there is limited information and high flexibility is needed.

Details

Advanced Research Methods in Hospitality and Tourism
Type: Book
ISBN: 978-1-80117-550-0

Keywords

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