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Irrespective of the popularity of country-of-origin research in international marketing, no attention has been paid to effects which stem from the declaration of a product's local origin, like “Made in City X”. In this study, insights from country-of-origin research as well as exploratory qualitative studies are used to model determinants of preference for local products. Conjoint analysis results based on a sample of consumers from three neighboring cities in Germany show the importance of local origin for product preference. Structural equation analysis sheds first light on the mechanism of city-of-origin effects.

According to data released by the Brazilian Institute of Geography and Statistics (Ernst & Young, 2010), the Brazilian middle class is represented by approximately 100 million people. Moreover, according to the Brazilian Association of Importers and Manufactures of Motor Vehicle Companies (ABEIFA, 2015), Brazil was ranked fourth in the world in the ranking of major automobile consumers. This is undoubtedly a highly attractive market for world producers in this sector. However, the Brazilian automobile market has some specific features that require a very prudent operation. This case aims to investigate how those idiosyncrasies were approached by the Chinese car manufacturer JAC Motors, which in addition to not having previous experience in that market, also presented a negative country of origin image.

We rely on a case study method to better understand how the executives of this Chinese firm approached the Brazilian market.

Pulling and pushing factors are the basis of the adaptation process followed by the car manufacturer to better serve the identified idiosyncrasies. It was not only China that pushed JAC Motors to go abroad, but also Brazil that attracted (pulled) the car manufacturer’s investment. Additionally, there is evidence of pushing factors on the side of JAC’s strategy and pulling factors on the side of a Brazilian partner.

Internationalisation decision-making processes often result from a combination of factors which gain a specific ‘momentum’ that result in an extraordinary occasion that provides a unique opportunity to invest abroad.

The uniqueness of the opportunity to invest abroad is the result of the alignment of pulling and pushing factors, in the country, the company and at the decision-making level.

This study is a response to the paucity of research into early internationalising firms based in India. We seek to explore the internationalisation of small and new Indian firms and the decision-making process of their entrepreneurs/managers.

The study uses original, primary data gathered from in-depth, semi-structured interviews conducted with the managers of six such firms to explore the factors that might facilitate, motivate, or impede the efforts undertaken by young Indian firms to embark upon a process of early internationalisation.

Our findings suggest that, in line with their counterparts from other countries, the early internationalisation of small firms from India is driven primarily by the search for more favourable demand conditions overseas and is facilitated by new technologies. However, we find no evidence suggesting that the emergence of early internationalising firms from India is driven by the search for more favourable production conditions or by the direct international experience and exposure of their founders. In line with prior scholarly work, our research suggests that government support is an important facilitator of early internationalisation of small firms.

The study provides insights into the internationalisation process of INVs from India and contributes to broadening our understanding of the behaviour of firms under a set of specific institutional conditions. Based on our findings, we develop a conceptual framework which can be useful for further empirical testing. Our study is also one of the few to be conducted on a sample of INVs from India.

Spain has undergone a series of significant economic changes over the last decade, and the country has subsequently been faced with huge challenges in its efforts to integrate migrants into the labour market. With this in mind, the purpose of the following chapter is to analyse the Spanish labour market in the light of the new realities resulting from the effects of immigration and an increasingly pluralistic, open society. It covers Spain's achievements as well as the challenges that lie ahead, bearing in mind the global situation as well as the new social configuration of a country that has received such large numbers of migrants and refugees.

On a meso-level, various institutions play a fundamental role in the way migrants adjust to the economic, social, cultural and political spheres of Spanish society. The authors described various practices implemented by Spanish ‘business actors’, unions and NGOs for the labour integration. This research shows that coordination between the various employment policies at the meso-level has had a key influence on Spain's integration of migrants.

Purpose – Extensive research in the area of consumer behavior has documented the “Country of Origin Effect,” which identifies country of origin as an important decision variable in evaluating products and services. Past research has mostly assumed that country of origin effect is driven by the performance of the products originating in that country. However, consumers can also form opinions about countries based on exposure to information that is unrelated to the product and may have roots in macro factors such as history, culture, and politics. These emotions, while extraneous to the product, can also influence product evaluations along with performance-related country information.Design/methodology/approach – This review examines research addressing both performance and emotional perceptions related to country of origin.Findings – This review presents an integrating framework termed “Nation Equity” to systematically understand and examine the influence of various dimensions of country of origin on consumer decision making.

This study is set out to assess the country of origin effect on Turkish consumption practices in order to provide a richer context for its formation process.

The research is exploratory and interpretative in nature. It follows a qualitative design with in-depth analysis of consumption experiences by utilizing semi-structured interviews.

The research shows that country of origin effect is product specific, and when it exists, it has an essential effect on product evaluations. It reveals that the country of origin effect is intrinsically constituted with the individual perceptions of and attitudes toward brands, countries, and past experiences, and it is extrinsically constituted with socially created perceptions by media, marketplace myths, and popularity.

This research investigated country of origin effect in a specific context of a developing country with a qualitative methodology. Unlike the existing literature, this study analyzes consumers’ actual purchase decisions in different product categories. Country of origin effect is found to be formed by individual and societal factors.

The chapter outlines the main forms of diasporas' contributions to the economic development and growth along with the determinants of their scale and scope. It then focuses on the diasporas' economic potential through participation in labour markets as an international staffing option at the level of individual organizations. Both the opportunities and threats of using diaspora members in international staffing are discussed. Finally, possible directions for future research are identified.

Age at migration is commonly utilized as a proxy measure for assimilation in health behavior research. We reconsider this approach by examining the role of continued connection with places of origin on alcohol use, an important marker of health behavior and overall population health. Cross-border connections may buffer the association between earlier age at migration and alcohol use by providing an alternative channel of influence for behavioral norms. Alternatively, a stress and coping perspective on cross-border ties suggests potentially countervailing adverse impacts of these connections on alcohol use. We used data from the 2002/2003 National Latino and Asian American Study (NLAAS) (n = 1,641/1,630 Asian and Latino origin respondents, respectively). We first estimated the association between age at migration (child/adolescent versus adult migrant) and any past-year alcohol use. We subsequently tested the interaction between age at migration and two measures of cross-border connections. All models were stratified by region of origin and gender. For Latin American-origin women, cross-border ties were associated with increased risk of past-year alcohol use among those who migrated early in life. In contrast, Asian-origin men and women who migrated as adults and had contact with family and friends abroad had the lowest predicted probabilities of past-year alcohol use. The results among Asians support the idea that cross-border ties may be alternative influences on health behavior outcomes, particularly for adult migrants. Overall, we find qualified support for both transnational and assimilationist perspectives on alcohol use behaviors among US immigrants – as well as the interaction between these two frameworks. The joint influences of cross-border ties and age at migration were observed primarily for immigrant women, and not always in expected directions. We nevertheless urge future research to consider both US and country of origin influences on a wider range of health and health behavior outcomes for immigrants, as well as the potential intersection between US and cross-border connections.

This study develops and estimates a model of the naturalization process in the United States. The model is based on both the characteristics of immigrants and features of their countries of origin, both of which are shown to be important determinants of citizenship status. The empirical analysis is based on the 2000 US Census. The individual characteristics that have the most influence are educational attainment, age at migration, years since migration, veteran of the US Armed Forces, living with a family, and spouses' educational attainment. The country of origin variables of most importance are their degree of civil liberties and political rights, GDP per capita, whether the origin country recognizes dual citizenship, and the geographic distance of the origin from the United States.

Purpose: Mentioning a criminal’s country of origin in crime news is a divisive and much-discussed issue among both journalists and members of society. Scholars assume that mentioning a criminal’s foreign origin could develop and maintain prejudices against individuals with a migrant background among news recipients. However, until now, no attention has been paid to what increases the likelihood that a journalist does or does not mention a criminal’s country of origin when reporting on crimes. Methodology/approach: One possible explanation is that the frequency and intensity of specific news factors could lead to mentioning a criminal’s origin, since increased importance of a news story is usually assigned when many high-intensity news factors occur. Even though numerous studies have determined the frequency of specific news factors in (crime) news, the explanation hypothesized in this chapter has not yet been examined. To investigate this supposition empirically, a quantitative content analysis of four German prime newscasts (n = 290), including public and private broadcasts, was conducted in the current study. Findings: The findings indicate that mentioning criminals’ origins is still common practice in journalism; furthermore, criminals with foreign origins are explicitly represented as foreign almost ten times more often than German-origin criminals are explicitly mentioned as German. News factors such as personalization, location, and influence show some effects of positively predicting journalistic mentioning of a criminal’s country of origin.