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The concept and practice of e-services has become essential in business transactions. Yet there are still many organizations that have not developed e-services optimally. This is especially relevant in the context of Indonesian Airline companies. Therefore, many airline customers in Indonesia are still in doubt about it, or even do not use it. To fill this gap, this study attempts to develop a model for e-services adoption and empirically examines the factors influencing the airlines customers in Indonesia in using e-services offered by the Indonesian airline companies. Taking six Indonesian airline companies as a case example, the study investigated the antecedents of e-services usage of Indonesian airlines. This study further examined the impacts of motivation on customers in using e-services in the Indonesian context. Another important aim of this study was to investigate how ages, experiences and geographical areas moderate effects of e-services usage.

The study adopts a positivist research paradigm with a two-phase sequential mixed method design involving qualitative and quantitative approaches. An initial research model was first developed based on an extensive literature review, by combining acceptance and use of information technology theories, expectancy theory and the inter-organizational system motivation models. A qualitative field study via semi-structured interviews was then conducted to explore the present state among 15 respondents. The results of the interviews were analysed using content analysis yielding the final model of e-services usage. Eighteen antecedent factors hypotheses and three moderating factors hypotheses and 52-item questionnaire were developed. A focus group discussion of five respondents and a pilot study of 59 respondents resulted in final version of the questionnaire.

In the second phase, the main survey was conducted nationally to collect the research data among Indonesian airline customers who had already used Indonesian airline e-services. A total of 819 valid questionnaires were obtained. The data was then analysed using a partial least square (PLS) based structural equation modelling (SEM) technique to produce the contributions of links in the e-services model (22% of all the variances in e-services usage, 37.8% in intention to use, 46.6% in motivation, 39.2% in outcome expectancy, and 37.7% in effort expectancy). Meanwhile, path coefficients and t-values demonstrated various different influences of antecedent factors towards e-services usage. Additionally, a multi-group analysis based on PLS is employed with mixed results. In the final findings, 14 hypotheses were supported and 7 hypotheses were not supported.

The major findings of this study have confirmed that motivation has the strongest contribution in e-services usage. In addition, motivation affects e-services usage both directly and indirectly through intention-to-use. This study provides contributions to the existing knowledge of e-services models, and practical applications of IT usage. Most importantly, an understanding of antecedents of e-services adoption will provide guidelines for stakeholders in developing better e-services and strategies in order to promote and encourage more customers to use e-services. Finally, the accomplishment of this study can be expanded through possible adaptations in other industries and other geographical contexts.

The purpose of this paper is to determine the factors that affect sustainability of internet usage by Malay youth in Kota Bharu, a rural town in the north east of peninsular Malaysia.

The study used survey research for obtaining data. Some 225 respondents were sampled from the young Malay internet users in Kota Bharu, Kelantan. They were interviewed using a standard questionnaire. Descriptive and inferential statistical analyses were used to analyse the data. The descriptive statistics included frequency, percentages, means and standard deviation while the inferential statistics included reliability test, computed means and multiple regression.

From the results there is sustainability of internet usage among Malay youth. As far as factors that have positive effects on sustainability of internet usage is concerned, the results of the study showed that interpersonal and social network and perceived and realized benefits have significant positive effects on sustainability of internet usage by Malay youth. The results also showed that issues relating to security concerns and interruptions have significant negative effect on the sustainability of internet usage by Malay youth.

Sustainability of usage has practical implications on the implementation of innovations, especially the internet and ICT related projects.

The paper is the first of its kind on sustainability of internet usage, especially among Malay youth. It contributes to the innovation diffusion process by including sustainability. It determines and measures sustainability.

The purpose of this paper is to investigate the relationship between internet use and democracy in Africa. It examines the non-linearities and causality between the two variables in the short and long run for 38 countries in Africa.

The study is empirical. It uses pooled mean group and causality tests for the sample of 38 African countries.

The panel long-run and short-run estimates show evidence of significant non-linear relationship between internet usage and democracy. While internet usage is significantly and negatively related to democracy, squared internet usage is significantly but positively related. This suggests that internet usage increases with the decrease of democracy, but after a certain level of internet usage which is the turning point, democracy starts to increase. Additionally, there is uni-directional causality from internet usage to democracy. However, a bi-directional causality exists between squared internet usage and democracy.

The empirical evidence from this study suggests that internet usage and democracy are highly interrelated to each other in Africa. The findings support that at the macro level, Africa is moving toward a new stage, where internet will lead to improved levels of democracy and digital politics.

Remarkably, the paper shows that democracy displays a quadratic relationship with internet usage. As a whole, the findings indicate a U-shaped pattern: democracy decreases with internet usage, stabilizes, and then increases. In other words, internet usage increases with the decrease of democracy, but after a certain level of internet usage which is the turning point, democracy starts to increase.

Many African Governments that have frequently imposed restrictions on internet and social media need to stop. The decline in democracy as internet usage increases may be explained by more severity of these restrictions. However, the findings support that at the macro level, Africa is moving toward a new stage, where internet will lead to improved levels of democracy and digital politics.

Contrary to previous conceptual papers, the current study empirically investigates the causality between internet and democracy in 38 African countries. The findings indicate a U-shaped pattern: democracy decreases with internet usage, stabilizes, and then increases. In other words, internet usage increases with the decrease of democracy but after a certain level of internet usage which is the turning point, democracy starts to increase.

This paper aims to determine factors that influence people living with HIV (PLHIV) to engage in internet-based HIV information seeking behaviour in selected Tanzanian public regional hospitals.

The authors conducted a questionnaire-based survey to 221 PLHIV in two regional public hospitals in Mwanza and Dar es Salaam, Tanzania. They assessed the validity and reliability of the measurement model by using exploratory factor analysis and also used hierarchical regressions to examine the research hypotheses by using Statistical Package for Social Science.

The study found that there is low usage of internet (24.3 per cent) to search online HIV information. Factors related to attitude and information source accessibility predicted usage intentions of internet, while facilitating conditions, information source accessibility and usage intention of internet determined actual use of internet among PLHIV. Age moderated the effects of information source quality and social influence on usage intention of internet, and the effects of the information source accessibility and social influence on actual use of internet. The findings imply that younger PLHIV were more likely to use internet to access HIV information than the older respondents due to perceived ease of accessing information and quality of the online content. Further, older PLHIV were more influenced by the views of others when making decisions to use internet.

Health-care providers and libraries need to conduct regular studies on health needs of patients, and promote benefits of accessing online information; website designers need to design user-friendly databases; public libraries need to include a section on health information; hospital and public librarians need to provide catalogues of health information resources on their websites; and health-care providers need to improve technological infrastructure.

This is a comprehensive study that provides empirical findings to better understand the HIV information seeking behaviour from actual internet users, particularly factors that may influence PLHIV to seek online information in Tanzania.

Using the extended task‐technology fit (TTF) model, this paper aims to examine technology resistance, technology satisfaction and internet usage on students' performance.

The study was conducted at Universiti Teknologi MARA, Johor, Malaysia and questionnaires were distributed to 354 undergraduate students.

The structural equation modelling (SEM) results indicate that technology satisfaction and the internet usage significantly explains the variance on students' performance. Task‐technology fit is not a predictor of technology resistance but it does predict the internet usage. The internet usage has greater impact on technology satisfaction than technology satisfaction on the internet usage. Finally, technology resistance is not a predictor of students' performance.

The study focuses only on education in Malaysia and concentrates only on the students' performance and the relationship between technology resistance, technology satisfaction and the internet usage.

The results provide insights on how Malaysian education systems of a similar structure could improve upon their internet adoption.

This study is perhaps one of the first to address internet adoption in education using an extended task‐technology fit model (task‐technology fit, internet usage, technology resistance, technology satisfaction) to investigate their influences on students' performance.

The objective of this paper is to analyse the simultaneous effect of intention, attitude, knowledge, injunctive norm, descriptive norm, facility access, perceived Internet health information, hedonic motivation, utilitarian motivation, and perceived threat of non-communicable diseases (NCD) on Internet usage for health purposes.

The empirical data were collected through a survey. The respondents of the survey are 369 Jakarta residents. Multiple regression analysis was conducted.

Internet usage for health purposes is significantly affected by intention, knowledge, descriptive norm, and the perceived threat of NCD. Internet usage for health purposes is not influenced by attitude, facility access, perceived Internet health information, hedonic and utilitarian motivation.

This research was conducted only in Jakarta. It also employed a purposive sampling technique. Future research should be conducted in other locations and used a probability sampling technique.

To improve the level of Internet usage for health purposes, it is essential to increase the public’s intention to use the Internet for health purposes, their knowledge on Internet usage for health purposes, and their awareness of the dangers of NCD. It is also important to persuade the community influential leaders/persons to use the Internet for health purposes.

This study is the first to develop and test an Internet usage for health purposes model that involves intention, attitude, knowledge, injunctive norm, descriptive norm, facility access, perceived Internet health information, hedonic motivation, utilitarian motivation, and perceived threat of NCD.

Previous research suggests that perceived risk is an important ingredient in the consumer decision‐making process. The purpose of the present study is to investigate what are the perceived barriers to Internet usage and e‐marketing by both users and non‐users. By understanding these potential obstacles, more efficient marketing strategies will become available that will drive Internet use and e‐commerce. A detailed perceived risks map has been developed using a qualitative research paradigm. We suggest a model with the factors affecting the Internet’s perceived risk elements. The factors are demographic traits and usage behavior characteristics. The model is tested against a sample of 465 employed adults.

Information and communications technology (ICT) offers enormous opportunities for individuals, businesses and society. The application of ICT is equally important to economic and non-economic activities. Researchers have increasingly focused on the adoption and use of ICT by small and medium enterprises (SMEs) as the economic development of a country is largely dependent on them. Following the success of ICT utilisation in SMEs in developed countries, many developing countries are looking to utilise the potential of the technology to develop SMEs. Past studies have shown that the contribution of ICT to the performance of SMEs is not clear and certain. Thus, it is crucial to determine the effectiveness of ICT in generating firm performance since this has implications for SMEs’ expenditure on the technology. This research examines the diffusion of ICT among SMEs with respect to the typical stages from innovation adoption to post-adoption, by analysing the actual usage of ICT and value creation. The mediating effects of integration and utilisation on SME performance are also studied. Grounded in the innovation diffusion literature, institutional theory and resource-based theory, this study has developed a comprehensive integrated research model focused on the research objectives. Following a positivist research paradigm, this study employs a mixed-method research approach. A preliminary conceptual framework is developed through an extensive literature review and is refined by results from an in-depth field study. During the field study, a total of 11 SME owners or decision-makers were interviewed. The recorded interviews were transcribed and analysed using NVivo 10 to refine the model to develop the research hypotheses. The final research model is composed of 30 first-order and five higher-order constructs which involve both reflective and formative measures. Partial least squares-based structural equation modelling (PLS-SEM) is employed to test the theoretical model with a cross-sectional data set of 282 SMEs in Bangladesh. Survey data were collected using a structured questionnaire issued to SMEs selected by applying a stratified random sampling technique. The structural equation modelling utilises a two-step procedure of data analysis. Prior to estimating the structural model, the measurement model is examined for construct validity of the study variables (i.e. convergent and discriminant validity).

The estimates show cognitive evaluation as an important antecedent for expectation which is shaped primarily by the entrepreneurs’ beliefs (perception) and also influenced by the owners’ innovativeness and culture. Culture further influences expectation. The study finds that facilitating condition, environmental pressure and country readiness are important antecedents of expectation and ICT use. The results also reveal that integration and the degree of ICT utilisation significantly affect SMEs’ performance. Surprisingly, the findings do not reveal any significant impact of ICT usage on performance which apparently suggests the possibility of the ICT productivity paradox. However, the analysis finally proves the non-existence of the paradox by demonstrating the mediating role of ICT integration and degree of utilisation explain the influence of information technology (IT) usage on firm performance which is consistent with the resource-based theory. The results suggest that the use of ICT can enhance SMEs’ performance if the technology is integrated and properly utilised. SME owners or managers, interested stakeholders and policy makers may follow the study’s outcomes and focus on ICT integration and degree of utilisation with a view to attaining superior organisational performance.

This study urges concerned business enterprises and government to look at the environmental and cultural factors with a view to achieving ICT usage success in terms of enhanced firm performance. In particular, improving organisational practices and procedures by eliminating the traditional power distance inside organisations and implementing necessary rules and regulations are important actions for managing environmental and cultural uncertainties. The application of a Bengali user interface may help to ensure the productivity of ICT use by SMEs in Bangladesh. Establishing a favourable national technology infrastructure and legal environment may contribute positively to improving the overall situation. This study also suggests some changes and modifications in the country’s existing policies and strategies. The government and policy makers should undertake mass promotional programs to disseminate information about the various uses of computers and their contribution in developing better organisational performance. Organising specialised training programs for SME capacity building may succeed in attaining the motivation for SMEs to use ICT. Ensuring easy access to the technology by providing loans, grants and subsidies is important. Various stakeholders, partners and related organisations should come forward to support government policies and priorities in order to ensure the productive use of ICT among SMEs which finally will help to foster Bangladesh’s economic development.

The purpose of this paper is to investigate the nature of the inequalities in the usage of the internet and inequalities in the growth rate in the usage of the internet, and thus ascertain the possibility of convergence of the digital divide between the major regions of the world.

The design was a longitudinal study of the usage of internet and growth rate in the usage of the internet in the different regions of the world for the period 2009–2019. The quantitative research method was used. Simple percentages and F-test were used in data analysis.

The usage of internet in Asia and Europe is higher than all the other regions in the world but there is no significant difference in usage between the other regions. The results further showed that some of the digitally disadvantaged regions had higher growth rates in the usage of the internet and these digitally disadvantage states are not disadvantaged in access to smartphones and the emerging 5G technology, thus suggesting the possibility of imminent convergence in access to the internet given the increasing usage of smartphones for the internet subscription.

The focus on internet usage in the major regions of the world without recourse to the variability of the usage and growth rate of internet usage within the regions. The dearth of the empirical literature on quantitative research on the research problem was another constraint. Finally, restriction in available statistics on digital divide constrained the use of 2009–2019 as the periodic scope of the study.

Inclusion of ICT in the school curricula of the component states to acquaint them with information and communication technology (ICT) usage at an early stage, as well as provision of the enabling environment for business to thrive and through a national culture that will encourage businesses to be vibrant, and thus lay a foundation for future convergence.

Enhancement in employment opportunities through the increased investment in the ICT facilities and the subsequent reduction in social vices.

Use of secondary data through a longitudinal design to categorically indicate the differences between the different regions of the world in terms of internet usage, as well as the empirical determination of the discrepancies between the growth rates in the access to internet and usage of internet by different regions of the world, especially as regard some of the digitally disadvantaged regions having higher growth rates in the usage of the internet than the perceived digitally advantaged regions.

The purpose of this paper is to examine parental perceptions of the impact of children's internet usage in the Republic of Cyprus.

The measures for the survey are synthesized from the existing literature. The paper looks at how Cypriot parents' attitudes lead them to empower their children's use of the internet. It also explores whether parental attitudes act as an obstacle in restraining children's usage of the internet, and their rationales.

The research findings highlight the importance of children's internet protection in relation to the role of parents. Apart from virus concerns and governmental promotions strategies as main barriers to children's internet usage, the engaged family time is found as a unique barrier to retard internet adoption in Cyprus.

One of the limitations of this paper is that the data are limited by use of non‐probability quota sampling with only the views of parents, which may limit the generalization of the results.

The paper contributes to the marketing literature on children internet usage and the roles of parents and governmental promotion strategies related to internet adoption.