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Factors influencing internet usage for health purposes

Sik Sumaedi (Indonesian Institute of Sciences, Jakarta, Indonesia)
Sumardjo (Department of Human Ecology, IPB University, Bogor, Indonesia)

International Journal of Health Governance

ISSN: 2059-4631

Article publication date: 29 May 2020

Issue publication date: 17 August 2020

396

Abstract

Purpose

The objective of this paper is to analyse the simultaneous effect of intention, attitude, knowledge, injunctive norm, descriptive norm, facility access, perceived Internet health information, hedonic motivation, utilitarian motivation, and perceived threat of non-communicable diseases (NCD) on Internet usage for health purposes.

Design/methodology/approach

The empirical data were collected through a survey. The respondents of the survey are 369 Jakarta residents. Multiple regression analysis was conducted.

Findings

Internet usage for health purposes is significantly affected by intention, knowledge, descriptive norm, and the perceived threat of NCD. Internet usage for health purposes is not influenced by attitude, facility access, perceived Internet health information, hedonic and utilitarian motivation.

Research limitations/implications

This research was conducted only in Jakarta. It also employed a purposive sampling technique. Future research should be conducted in other locations and used a probability sampling technique.

Practical implications

To improve the level of Internet usage for health purposes, it is essential to increase the public’s intention to use the Internet for health purposes, their knowledge on Internet usage for health purposes, and their awareness of the dangers of NCD. It is also important to persuade the community influential leaders/persons to use the Internet for health purposes.

Originality/value

This study is the first to develop and test an Internet usage for health purposes model that involves intention, attitude, knowledge, injunctive norm, descriptive norm, facility access, perceived Internet health information, hedonic motivation, utilitarian motivation, and perceived threat of NCD.

Keywords

Acknowledgements

We would like to thank to the management of Indonesian Institute of Sciences and all members of quality management research group that have supported this research. All authors are the main contributors of this paper.

Citation

Sumaedi, S. and Sumardjo, S. (2020), "Factors influencing internet usage for health purposes", International Journal of Health Governance, Vol. 25 No. 3, pp. 205-221. https://doi.org/10.1108/IJHG-01-2020-0002

Publisher

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Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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