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The Comrades Marathon is a world‐renowned ultra marathon that takes place yearly between the cities of Pietermaritzburg and Durban in KwaZulu‐Natal, South Africa. It attracts athletes from around the world, and boasts a participation of more than 14,000. The purpose of this article is to determine the impact that this marathon has on the provincial economy – a manufacturing‐based economy.

Spending data of participants and their accompanying spectators were compiled by means of surveys and participants were split into categories based on their origin. The provincial Social Accounting Matrix is used to quantify the impact of this spending stimulus on production, income and job creation within the province.

The results show that Comrades Marathon contributes significantly to the provincial economy and that more than 600 jobs are dependent on the event.

It has a larger impact on the local economy than many similar sport events and this is attributed to the specialised nature of the event as well as its status as an ultra‐marathon.

This research is one of few on ultra‐marathons and the focus is on participants’ spending behaviour during the event.

The objective of the study was to compare competitive intelligence (CI) practices of exporters in South Africa and Belgium.

An e‐mail and postal survey in a sample of 292 Belgian and 309 South African exporting companies was carried out in which CI‐practices and opinions and attitudes towards CI were measured.

Most respondents report a “CI culture” in their companies. South African and Belgian exporters are, however, not yet well equipped and not very active to conduct effective CI, especially in the areas of planning, process and structure, data collection, data analysis, and especially skills development. In both countries CI‐activities are usually not organized in a separate department and, if they are, CI is mostly done in the marketing and sales department. Managers from both countries consider similar types of information important, and they rely on similar sources of information. Although the responsibility for CI is more a top management issue in Flanders than it is in South Africa, South African companies have on average a longer tradition of organized CI‐activity and more full‐ and part‐time staff is involved in CI‐activity. These differences can be attributed to the fact that, as compared to Belgium, South Africa is an emerging export country in which the need for more formalised CI‐activity focusing on the collection of relevant data is more apparent.

This is the first comprehensive study of CI‐practices in the two countries. The results lead to a number of recommendations for the exporting companies in both countries and in general add to the knowledge of the position of CI in companies.

For competitive intelligence (CI) to evolve into a successful business discipline in a company, a culture of competitiveness should prevail. The extent to which CI is practiced in South Africa and the CI culture that exists in South Africa have remained a mystery until the late 1990s. It is the aim of this paper to assess the development of the CI culture since the late 1990s in South Africa and to make recommendations to enhance this culture.

For the empirical evidence, the results of two previous research projects were used. Questionnaires were used in these projects. The questions covered all areas of the intelligence cycle: planning and focus, collection, analysis, communication, process and structure, awareness and culture and attitudes towards CI. Data of the sample population to perform a sample selection was gathered from three sources, namely Reed Inc., the Kompass Southern African and the membership lists of the respective Export Councils. In both the projects, the respondents had to answer the questions on a five‐point Likert scale, where 1 equals either never or disagree and 5 equals always or strongly agree.

The results of observations and research projects show a sustained level of awareness of CI and a CI culture within South African companies since 1999. However, research into the CI practices of South African companies (both descriptive and empirical) and specifically into the CI practices of South African exporters has shown certain areas in which local companies lag behind other countries. In particular, in terms of the extent and depth of education, training and consulting services, South Africa is far behind most developed countries. With better training and education opportunities available, in particular in terms of strategic and competitive analysis and the management of CI, these weak areas of the discipline are sure to improve with time.

The research was built around the six key areas that, collectively, from the intelligence model as identified by Calof and Breakspear in 1999, i.e. planning and focus, collection, analysis, communication, process and structure, and organisational awareness and culture. Some of the key findings were that South African companies showed a general lack of appropriate processes and structures for CI; that there was little evidence that systems in companies assist the CI activities; that few companies could claim that CI was embedded in the whole company; little information sharing took place and people in the company in general did not know the focus of the intelligence activity.

The paper provides recommendations on ways to enhance and foster a competitive or CI culture in South Africa. Various ways to enhance a competitive or CI culture in countries and companies are proposed including CI awareness and training sessions for industry, company managers recognising the value of CI as a tool to enhance competitiveness and appropriate CI related training programmes.

Little empirical research has been conducted on competitive intelligence (CI). This paper aims to contribute to the quantitative strand of the CI literature by exploring and validating the theoretical constructs of the CI process.

Data from 601 questionnaires filled out by South African and Flemish exporters were subjected to exploratory factor analysis and construct equivalence analysis between the sub‐samples.

The results showed that the CI process consists of three constructs, while the context in which CI takes place consists of four constructs. This agrees to some extent with the literature. When verifying the constructs for both cultures it was found that all but one CI context construct can be viewed as equivalent in both groups. Bias analysis identified one item in the questionnaire that was biased. Via regression analysis it was also indicated that the context in which CI takes place influences the CI process to a large extent. The research identified size as an important influencing factor in a business' CI process.

Businesses involved in CI should take note that an improvement in their formal infrastructure, employee involvement and internal information processes could enhance their CI capability.

This paper contributes towards the formalising of the constructs of competitive intelligence.

The purpose of this paper is to explore which factors determine visitor spending at a cultural festival, focusing particularly on cultural capital variables.

The case study is the Valdivia International Film Festival. Data from a survey conducted amongst a representative sample of attendees at the festival is used and ordinary least square (OLS) and Tobit regression models are applied.

Six of the variables included from the model prove statistically significant: gender, age, place of residence, participation in other activities at the festival, and “leisure and sharing” motivation.

Festival organisers should draw up a programme and prepare activities that are balanced so as to attract local film lovers, but that should also appeal to outside visitors, who would see the festival as an opportunity to enjoy a wider tourist experience, all of which would have a broader economic impact on the city.

Understanding which factors determine spending leads to an improvement in the event's viability and ensures its future sustainability. This study adds to the growing literature establishing a sound theoretical corpus on the topic.

This paper aims to examine how competitive intelligence (CI) relates to the strategy formulation process of firms.

Due to the novelty of the phenomenon and to the depth of the investigation required to grasp the mechanisms and logics of CI, a multiple case study has been performed related to four companies located in Brazil that adopted CI practices within dedicated business units to inform and support strategic decision-making.

The authors provide detailed empirical evidence on the connection and use of CI practices throughout each stage of the strategy formulation process. Moreover, the study suggests that CI practices, despite their strategic relevance and diffusion, are still extensively adopted for tactical use.

This study sheds light on how CI practices may inform, support, and be integrated in the strategy formulation process, as few studies have done before.

The purpose of this study is to identify the reasons for visiting the urban park Antonis Tritsis in Athens, Greece, focusing on visitors’ motives and perceived characteristics of the park. When urban parks are located in areas that are particularly densely populated are characterized as green lungs and are easily accessible to the residents of the municipality. Therefore, the aim of the study is to analyze both the motives and perceived characteristics that visitors attribute in the case of the biggest urban park in Athens, Greece.

The survey was conducted from August 2018 to March 2019 and the responses of 377 visitors were collected. Antonis Tritsis Park is the largest metropolitan park in the Attica, Greece. A principal component factor analysis was used and two-factor models were developed to determine the reasons for visiting the Tritsis Park.

The application of factor analysis revealed the presence of three components in case of the motives for the visit and six components concerning the perceived characteristics of the park. Results suggest that visitors’ motives are related to environmental and social benefits. The park contributes to increased real estate value. Educational and cultural activities are also found as important benefits, whereas lack of safety and limited infrastructure are considered important barriers to revisit the park.

Recognizing the motivations of visitors, policymakers will be able to configure the park infrastructure according to the stated preferences.

Recognizing the motivations of visitors and the perceived characteristics of the park, policymakers will be able to configure the park infrastructure according to the stated preferences. If the services provided by the Tritsis Park are based on the preferences of its visitors, their satisfaction can be maximized and consequently improve the quality of life and contribute to sustainable development.

The innovation of the study is to analyze not only the perceived positive characteristics of the park but also barriers that affect visitors’ revisit intention toward the urban park of Antonis Tritsis. This is important in the case of metropolitan areas because the researchers understand what benefits are provided to them and how public administration should manage barriers to visiting urban parks so as to promote effective sustainability.

The purpose of this study is to examine the relationships between image congruence, tourist satisfaction and intention to revisit in marathon tourism. The results show that both affective image congruence (AIC) and cognitive image congruence (CIC) have a positive influence on tourist satisfaction and intention to revisit in the context of marathon tourism. The results also reveal that demographic and behavioural characteristics have a significant impact on revisiting intentions; and past experience of marathon tourism controls the relationship between image congruence and tourist satisfaction.

A comprehensive literature review of mega event management of dynamic sporting events is presented. The purpose of this paper is to learn from these mega events to prescribe mitigation strategies for improving cost performance while simultaneously minimising public disruption on formula one grand prix events. Knowledge accrued of challenges posed is theoretically applied to circuit construction and reestablishment processes involved in orchestrating a “street circuit” grand prix event.

An inductive research methodological approach was adopted using an interpretivist epistemological design. A mixed methods analysis of pertinent extant literature of mega events afforded greater synthesis of the research problem domain and generated more valid and reliable findings. The software VOSviewer was used to conduct a qualitative bibliographic analysis of pertinent extant literature.

Three thematic groups of past research endeavour emerged from the analysis and were assigned appropriate nomenclature, namely: customer experience; geographical location; and research methods and approaches adopted. Analysis of these clusters revealed common factors that impact upon construction works during mega sporting events including: inclement weather conditions; miscommunication between project stakeholders; and economic impact upon the local community. Factors for mitigating these risks were also proposed, namely: traffic management plans; shift working; and wider public consultation.

This unique study provides invaluable insight into construction works commissioned and implemented at a mega “motor sports” public event. Although the research context was narrowly defined, findings presented are equally applicable to contractors, organisers and public authorities orchestrating other types of public event. The research concludes with direction for future work that seeks to apply the lessons learnt and measure the impact of findings presented herein.

The purpose of this paper is to analyse film festival spectators on the basis of their motives for attending as well as other variables linked to cultural consumption, the evaluation of the event and certain sociodemographic characteristics of attendees.

Survey data were collected at the Valdivia International Film Festival, the case study. In order to achieve the goals of the paper, a variety of statistical methods and techniques were used. First, principal component factorial analysis was applied to identify the underlying motivational dimensions. Second, the authors adopted cluster analysis based on the dimensions pinpointed in the factorial analysis in order to segment festival attendees. Finally, analysis of variance and χ2 analysis were applied to establish each group's profile.

The empirical research reveals three motivation factors (discovery, entertainment and cinema) and three discrete groups of spectators, labelled as socially indifferent, film lovers and enthusiasts). They present different profiles from a consumption viewpoint.

The results provide useful insights into cultural policy and management of this kind of events, and even for those in charge of tourism policies in the city and the region.

The paper aims to contribute to the literature addressing festival motivation for the specific case of a film festival, a field for which there are almost no studies into motivation, in a given geographical area South America which is active in creating festivals.