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Book part
Publication date: 6 July 2022

Julia Winterstein

Reducing food-related greenhouse gas emissions is one of the major tasks in the future, as food causes one-third of global emissions. Influencing customers' purchasing decisions…

Abstract

Reducing food-related greenhouse gas emissions is one of the major tasks in the future, as food causes one-third of global emissions. Influencing customers' purchasing decisions towards low-carbon food is thus decisive. Nudging has been proven to be an adequate mechanism to influence people towards sustainable food choices. Another relatively new approach is boosting, which promotes people's education, inducing autonomous decision-making. In the context of sustainable food, research on nudging and boosting is still at the beginning. Therefore, this chapter conducts a systematic literature review to identify, classify and assess the potential of cognitively oriented nudges and boosts towards sustainable food choices. The sample consists of 217 English-speaking papers published between 2011 and 2021. After three filtering steps, 21 scientific journal publications remained in the data extraction form. All articles are field experiments, comprising descriptive labelling, evaluative labelling, and visibility enhancements. The analysis shows that menu restructurings (e.g. placing a vegetarian option on the top of the menu) in restaurants are the most effective intervention to reshape customers' demands. Evaluative labels (e.g. traffic-light labels on the menu or product packaging) are the second most effective measure. They help people understand eco-related information and thus make better decisions. The effect of descriptive labels seemed small, as they provide no meaningful frame assisting people in processing the data. In conclusion, the research recommends applying cognitively oriented nudges and boosts to promote sustainable food choices and deduces practical implications for appropriate implementation and marketing.

Book part
Publication date: 11 May 2012

Owen Waygood, Erel Avineri and Glenn Lyons

Purpose – To investigate the potential future role of information delivery in terms of reducing transport-related emissions. The assumed response of travellers to information and…

Abstract

Purpose – To investigate the potential future role of information delivery in terms of reducing transport-related emissions. The assumed response of travellers to information and the notions of content and context are provided, together with factors that can determine an individual's propensity to seek and engage with travel information.

Methodology/approach – A review of information use, the behavioural stages of change and context design is undertaken, incorporating a research case study in the use of framing.

Findings – Recent theoretical and empirical insights into behavioural change provide new insights into the role of information in reducing transport-related emissions. Traveller information offers many benefits to the user and could be influential in affecting travel behaviour change, although there are socio-psychological factors outside the control of information service designers that also need to be considered, such as the ‘stage of change’ people are at in relation to a change in behaviour.

Originality/value – The chapter examines how travel information could go beyond the provision of trip choice data and incorporate contextual elements to make it more effective. Concepts related to the Transtheoretical Model (stages of change) and the latest thinking in behavioural economics are discussed in relation to an increase in the likelihood of environmental travel alternatives being considered and chosen.

Book part
Publication date: 8 February 2021

Luca Zamparini and Ila Maltese

The relationship between transport and tourism is very complex to analyze due to mutual causality. Nonetheless, it is worthwhile investigating it, especially paying attention to

Abstract

The relationship between transport and tourism is very complex to analyze due to mutual causality. Nonetheless, it is worthwhile investigating it, especially paying attention to sustainable mobility, due to the need to minimize the externalities of transport, which can otherwise reduce the attractiveness of a tourism destination. To this aim, after a brief overview of different analytical frameworks, this chapter focuses on transport at destination and sustainable mobility options, such as local public transport (PT) and active modes (walking and cycling). In particular, it provides some insights from the literature about both tourists’ mobility patterns — by taking into account both psychological aspects of tourism experience and the localization of the amenities — and specific modal choices, more focused on the impact of transport on the environment. It then concludes by presenting short summaries of each chapter of the book, in order to provide an overview of the investigated topics, which are dealing with both geographical (islands, coastal areas, natural areas) and management/administration (technical solutions, PT provision, transport demand) issues.

Details

Sustainable Transport and Tourism Destinations
Type: Book
ISBN: 978-1-83909-128-5

Keywords

Book part
Publication date: 1 March 2022

Clinton Cassar

Introduction: Public administration has always been at the forefront of promoting sound and ethical values in society. The myriad of events that are shaping our world, such as

Abstract

Introduction: Public administration has always been at the forefront of promoting sound and ethical values in society. The myriad of events that are shaping our world, such as global warming, deforestation, poverty and economic instability, calls for a shift from government to governance. This change demands a collaborative type of governance on the quest to implement sustainability. Collaborative governance can be initiated by its workforce, who are the individuals closest to the structures of public administration and can act as agents of change in this mission. Thus, personnel need to be equipped with the required knowledge, attitudes and skills, about and for, sustainable development. This can be addressed through education for sustainable development (ESD), a lifelong tool which requires adaption to national requirements, but most importantly to societal needs.

Aim: This research focusses on a longitudinal case study from the Maltese islands, the smallest state of the European Union. Since enacting the Sustainable Development Act in 2012, through which sustainable development has been mainstreamed in the Maltese public sector, never was the need felt to educate public officers for sustainable development. Hence, this research aims at shedding light on the curriculum design process of an education module called ‘Public Administration and Sustainability’ as part of a Bachelor of Art’s programme at the University of Malta.

Method: Framing an educational module in a tertiary institution requires tact in aligning the syllabus, not only to the pedagogical requirements, but also to the place of work. In this exploratory study, two research questions, each linked with a set of original hypotheses are tackled through a pool of data obtained from a variety of methodological tools employed, by analysing two important variables – the curriculum and the student. The former is reviewed through a content analysis exercise whereas feedback from the latter is scrutinised through a questionnaire.

Findings: Data triangulation demonstrates that the curriculum design of the educational module promotes a holistic learning experience, since it integrates effectively the cognitive, affective and psychomotor domains of the Bloom’s Taxonomy. Furthermore, the different student cohorts share common positive views about this module.

Originality of Study: Previous studies indicate that there is a lacuna in research regarding curriculum design and review, especially regarding sustainable development. This research is significant as it attempts at filling this void by scrutinising closely curriculum design in higher ESD.

Implications: Drawing upon the results, a number of recommendations are provided, among them is ‘The Multiplier Transformation Triad Model’, which portrays the institutional, educational and individual transformations needed to promote sustainability. Moreover, this research might provide more insights about governments’ commitment towards sustainability but should also serve useful to researchers or practitioners in various fields such as public administration, governance, sustainability and even higher education.

Details

Managing Risk and Decision Making in Times of Economic Distress, Part A
Type: Book
ISBN: 978-1-80117-427-5

Keywords

Book part
Publication date: 12 September 2018

Friederike Vinzenz, Werner Wirth, Julianna Priskin, Sindhuri Ponnapureddy and Timo Ohnmacht

This study examines the perceived benefit of sustainable consumption from a consumer perspective. Communicating corporate social and environmental responsibility is beneficial…

Abstract

This study examines the perceived benefit of sustainable consumption from a consumer perspective. Communicating corporate social and environmental responsibility is beneficial from a company perspective; however, the advantages for consumers have not yet been sufficiently clarified. We investigated two well-being dimensions as the identified benefit of sustainability. Therefore, an experiment (n = 815) was conducted to identify the influence of different advertisements on social–environmental and emotional well-being while considering the moderating role of consumers’ value orientation. The results revealed that information about sustainability attributes had a significant effect on social–environmental well-being, while the emotionality of the communication had a significant effect on emotional well-being. These effects were partly moderated by consumers’ value orientation: the effect on social–environmental well-being increased with biosphere–altruistic value orientation, whereas the effect on emotional well-being slightly increased with self-enhancement value orientation.

Details

Contemporary Challenges of Climate Change, Sustainable Tourism Consumption, and Destination Competitiveness
Type: Book
ISBN: 978-1-78756-343-8

Keywords

Abstract

Details

Optimal Growth Economics: An Investigation of the Contemporary Issues and the Prospect for Sustainable Growth
Type: Book
ISBN: 978-0-44450-860-7

Book part
Publication date: 6 July 2022

Mario Di Giulio, Maria Angela Maina, Kimberly Mureithi, Livia Canepa and Sophie Gai

How would you explain why you bought your car, enrolled in your university of choice or purchased that monthly coffee subscription? It is only through marketing that consumers…

Abstract

How would you explain why you bought your car, enrolled in your university of choice or purchased that monthly coffee subscription? It is only through marketing that consumers become aware of a brand's existence, sourcing methods, production process, end-product materials and its effects on the environment. This study analyses the factors marketers consider while conducting their activities and the ethical duties they have with the aim to ascertain the claim that marketing aims to influence consumers in a certain direction. Proving the truth of this claim will help marketers adjust their practices and ethical conduct to help achieve sustainability as a Global Sustainable Development Goal, in addition to helping their target market make well-informed purchasing decisions.

Book part
Publication date: 15 April 2024

M. Rezaul Islam

This chapter provides a comprehensive exploration of the pivotal role of family planning in advancing sustainable development goals (SDGs). It elucidates the intrinsic connection…

Abstract

This chapter provides a comprehensive exploration of the pivotal role of family planning in advancing sustainable development goals (SDGs). It elucidates the intrinsic connection between family planning and sustainable development, scrutinizes the harmonization of family planning initiatives with SDG targets and indicators, gleans insights from global approaches, and identifies formidable challenges, with a particular focus on marginalized communities. This chapter culminates with a set of substantial recommendations aimed at surmounting these challenges and propelling SDG attainment through the prism of family planning.

Details

Family Planning and Sustainable Development in Bangladesh: Empowering Marginalized Communities in Asian Contexts
Type: Book
ISBN: 978-1-83549-165-2

Keywords

Book part
Publication date: 27 June 2016

Diane M. Martin and Terhi Väistö

The purpose of this paper is to re-evaluate the sustainable attitude-behavior gap by reconsidering the cognitive-rational aspects of consumer purchase behavior. We aim to show how…

Abstract

Purpose

The purpose of this paper is to re-evaluate the sustainable attitude-behavior gap by reconsidering the cognitive-rational aspects of consumer purchase behavior. We aim to show how companies can benefit from focusing on hedonic aspects of consumption in their marketing of sustainable products. We claim that consumer culture research needs to examine the link between hedonic, aesthetic, and cognitive-rational aspects of sustainable consumption.

Methodology/approach

We use the electric vehicle marketing strategy in the United States as an example of an approach to bridge the attitude-behavior gap. More specifically, we focus on the car manufacturer Tesla as an example of marketing a sustainable product.

Findings

We find that Tesla’s marketing strategy focuses on aesthetics and hedonics-ludic performance. Similarly to other luxury cars, Tesla markets itself with a full compliment of consumer benefits. Compared to economical electric vehicles, sustainability is not the primary focus of Tesla’s marketing communication strategy.

Research limitations/implications

Sustainable consumption theory benefits from examining the interlinking of hedonic, aesthetic and cognitive-rational aspects product purchasing and use. Future research in the development of sustainable consumption theory in additional complex product categories is needed.

Practical implications

Greater regard for consumer experience in sustainable consumption offers the potential for additional strategies to bridge the attitude-behavior gap and marketing of sustainable goods.

Originality/value

We move beyond the attitude-behavior gap by not only focusing on expressed attitudes of sustainability, but also focusing on the hedonic aspects at play in sustainable consumption.

Details

Marketing in and for a Sustainable Society
Type: Book
ISBN: 978-1-78635-282-8

Keywords

Book part
Publication date: 11 May 2012

Candice Howarth and Tim Ryley

Purpose – To provide a behavioural perspective on the relationship between transport and climate change.Methodology/approach – The factors influencing travel behaviour and the…

Abstract

Purpose – To provide a behavioural perspective on the relationship between transport and climate change.

Methodology/approach – The factors influencing travel behaviour and the elements critical to behaviour formation are reviewed. The importance of behaviour change measures to reduce the impact of transport on climate change, and the application of behaviour change measures to increase the sustainability of transport, are examined.

Findings – There have been a range of travel behaviour measures implemented, such as individualised marketing programmes and travel plans, which have demonstrated some behavioural change impacts, in turn affecting climate change emissions, although they tend to be localised and small-scale.

Social implications – There is a real challenge to encourage individuals within society to exhibit more sustainable travel behaviour.

Originality/value – A range of behavioural issues still need to be resolved in terms of the relationship between transport and climate change, including a need to influence attitudes, to bridge the gaps between attitudes and both behaviour and intention, to make an impact at points of transition for individuals, to use cognitive dissonance as a way of harnessing social norms, and to understand more fully social pressure and group influence.

Details

Transport and Climate Change
Type: Book
ISBN: 978-1-78052-440-5

Keywords

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