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Article
Publication date: 1 February 1998

Alexandra J. Campbell

To cope with the rising pressure for global competitiveness, exporters are increasingly cooperating with their suppliers and customers. This research empirically examines the…

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Abstract

To cope with the rising pressure for global competitiveness, exporters are increasingly cooperating with their suppliers and customers. This research empirically examines the factors which encourage exporters to cooperate with their major trading partners in international value chains. The results suggest that while there are some differences between customer and supplier relationships, trust, relative dependence and the exporter’s competitive strategy are key variables which encourage exporters to form cooperative trading linkages. The results also suggest that an exporter’s trading relationships are interconnected: an exporter’s cooperation with customers may depend upon its cooperation with suppliers.

Details

Journal of Business & Industrial Marketing, vol. 13 no. 1
Type: Research Article
ISSN: 0885-8624

Keywords

Article
Publication date: 17 August 2012

José Moyano‐Fuentes, Macarena Sacristán‐Díaz and Pedro José Martínez‐Jurado

The purpose of this paper is to empirically examine the impact of the level of cooperation in the supply chain on lean production (LP) adoption. The effect of the level of…

4075

Abstract

Purpose

The purpose of this paper is to empirically examine the impact of the level of cooperation in the supply chain on lean production (LP) adoption. The effect of the level of cooperation with both suppliers and customers with regards to the intensity of LP adoption is examined, as is the joint effect of cooperation and information integration with customers.

Design/methodology/approach

Analysis is carried out on a sample of 84 manufacturing plants that are first tier suppliers to original equipment manufacturers in the Spanish automotive industry. Data were gathered from plant CEOs via a combination of regular mail, e‐mail and internet‐based survey methods. Data are analyzed using exploratory factor analysis and hierarchical regression.

Findings

The results show that while greater levels of cooperation with suppliers do not impact on the intensity of LP adoption, greater levels of cooperation with customers do have a significant effect. Also, the greater the cooperation with customers and the more information integrated with them, the higher the intensity of LP adoption.

Research limitations/implications

The findings stress the importance of having a holistic vision of the supply chain to explain the degree of LP adoption. Further developments include simultaneously studying the role of both information and physical flows along the supply chain in LP adoption, and analyzing the time lag that occurs between a company increasing cooperation with suppliers and customers, and progress being made in the intensity of LP adoption.

Practical implications

Practitioners must be mindful that a greater level of cooperation with customers creates a favourable environment for increasing the intensity of adoption of LP.

Originality/value

This paper contributes to research on the explanatory factors of LP adoption by adding new factors to explain it, including the level of cooperation between supply chain agents and the interaction of information integration and cooperation with customers.

Details

International Journal of Operations & Production Management, vol. 32 no. 9
Type: Research Article
ISSN: 0144-3577

Keywords

Article
Publication date: 30 January 2023

Bin Guo, Xi Li, Tanfei Liu and Dong Wu

Suppliersupplier coopetition is vital to buyer innovation in reality. However, it has not received enough attention in prior research. Integrating the…

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Abstract

Purpose

Suppliersupplier coopetition is vital to buyer innovation in reality. However, it has not received enough attention in prior research. Integrating the ability-motivation-opportunity framework of organizational learning perspective and the awareness-motivation-capability framework of competitive dynamics theory, this paper investigates the effect of suppliersupplier coopetition within supplier network on buyer innovation, as well as the contingent role of the relational attributes -- duration and tie strength dispersion of buyer–suppliers relationship at the supplier network level.

Design/methodology/approach

Testing this model on the secondary data of supply networks formed by 204 US listed buyer firms in SIC code 28, 35, 36 during 2008–2019, the authors utilize a fixed-effect regression model to investigate the relationship between suppliersupplier coopetition and the focal buyer's innovation.

Findings

The authors provide support for the positive influence of suppliersupplier cooperation on buyer innovation and an inverted U-shaped relationship between suppliersupplier competition and the focal buyer's innovation. The buyer–suppliers tie strength dispersion amplified the above two effects, and suppliersupplier cooperation mitigates the effect of suppliersupplier competition on the focal buyer's innovation.

Originality/value

Extending the traditional dyadic view to a network-level view via linking the suppliersupplier dyad and the buyer–suppliers dyad, this paper contributes to a better understanding of suppliersupplier coopetition and its impact on buyer innovation with learning and competitive tension as the underlying explanations, and validates the contingent role of buyer–suppliers relational attributes.

Details

International Journal of Operations & Production Management, vol. 43 no. 9
Type: Research Article
ISSN: 0144-3577

Keywords

Article
Publication date: 17 January 2020

Jie Yang, Hongming Xie, Guangsheng Yu, Mingyu Liu and Yingnan Yang

This study examines the operational and relational governances as antecedents of cooperation commitment in buyer–supplier exchanges. It also assesses the impact of cooperation

Abstract

Purpose

This study examines the operational and relational governances as antecedents of cooperation commitment in buyer–supplier exchanges. It also assesses the impact of cooperation commitment on operational performance.

Design/methodology/approach

Path analysis was performed on the data collected from manufacturers.

Findings

The results of this study show that both operational and relational governances exert impact on cooperation commitment, which, in turn, is associated with operational performance improvement.

Originality/value

First, this is the first study employing the reciprocity theory to theorize the conceptual framework of the governance antecedents of cooperation commitment and operations excellence effect. Second, the study highlights how the research framework can enrich the reciprocity theory in exploring the mechanisms of the operational and relational governances of buyer–supplier exchanges and their impact on the commitment to the cooperation. Third, this study extends the reciprocity theory to examine in detail how cooperation commitment exerts impact on the operational performance.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 32 no. 8
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 5 January 2015

Miia Martinsuo and Rami Sariola

The purpose of this paper is to increase understanding on the emergence of mutually beneficial relationships between component suppliers and third parties in projects, and their…

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Abstract

Purpose

The purpose of this paper is to increase understanding on the emergence of mutually beneficial relationships between component suppliers and third parties in projects, and their interaction practices in the project and potential new services.

Design/methodology/approach

A qualitative, exploratory research strategy is employed in the context of construction projects, with construction component manufacturers as the focal component suppliers. In total 22 interviews were conducted with structural engineers and architects as relevant third parties, to discover the specifics of component suppliers’ third-party relationship development in construction projects.

Findings

The results show the crucial role of third parties in the constructor’s and customer’s decision-making process, and various ways for component suppliers to develop the relationship toward the third parties. The results offer important knowledge about the cooperation between construction component suppliers and third parties and means to increase the centrality of component suppliers in the project network.

Research limitations/implications

The research was delimited to structural engineers and architects as third parties in construction projects in one country. Further research is encouraged on third-party cooperation in other kinds of project networks, other kinds of third parties, and the various forms of triadic cooperation in project networks.

Practical implications

The results encourage component suppliers to take a proactive approach in developing relationships with third parties, when strengthening their network position. The paper introduces practical ways in which component suppliers may take action toward generating powerful main contractor-supplier-third-party triads.

Originality/value

Limited research attention has been directed at third parties and triadic cooperation in project networks. This paper offers important knowledge about the relationship between component suppliers and third parties, particularly in terms of third parties’ expectations and practical initiatives to enhance the relationships.

Details

International Journal of Managing Projects in Business, vol. 8 no. 1
Type: Research Article
ISSN: 1753-8378

Keywords

Article
Publication date: 5 April 2013

Stephen Kim, Namwoon Kim, Jae H. Pae and Leslie Yip

This study aims to examine the strategic implications and managerial outcomes of the concurrent use of cooperation and competition in vertical channel relationships.

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Abstract

Purpose

This study aims to examine the strategic implications and managerial outcomes of the concurrent use of cooperation and competition in vertical channel relationships.

Design/methodology/approach

This study employs a structured questionnaire to gather data regarding vertical channel relationships in China.

Findings

Whereas the academic literature has emphasized cooperation between channel members because of the interdependence between them, in reality, retailers may accept competition as just another part of doing business with suppliers.

Research limitations/implications

The outcome variables used may not be comprehensive. In particular, the authors choose the flexibility of channel resources to stand for private benefits and joint benefits to represent common benefits, and though these variables certainly represent the intended benefits of the ambidextrous strategy, it remains to be seen whether other benefits may emerge for the exchange parties in vertical relationships.

Practical implications

Using an ambidextrous strategy does not damage relationship quality, though it certainly does not enhance it. This view is based on the notion that an ambidextrous strategy at least does not harm either common or private benefits. Therefore, exchange parties using the ambidextrous strategy should not experience a relationship that is worse than that which results when they use cooperation or competition alone. The results of the current study indicate that this view reflects reality more accurately.

Originality/value

The value of the current study centers on the application of a conceptual framework regarding ambidextrous strategy to vertical channel relationships in a developing economy.

Details

Journal of Business & Industrial Marketing, vol. 28 no. 4
Type: Research Article
ISSN: 0885-8624

Keywords

Book part
Publication date: 15 August 2019

Sandra S. Graça and James M. Barry

This study investigates the antecedents and outcomes of cognitive trust during the expansion phase in buyer–supplier relationships. It takes a global approach and examines…

Abstract

This study investigates the antecedents and outcomes of cognitive trust during the expansion phase in buyer–supplier relationships. It takes a global approach and examines cultural nuances between developed nation and emerging market firms by including participants from the United States, China, and Brazil. The results demonstrate the importance of trust in building social capital and the central role which trust plays in shaping business relationships in all studied cultural contexts. There are similarities and differences across countries. Results support relationship marketing theory by demonstrating the importance of conflict resolution, communication frequency, and social bond in building buyer–supplier relationships in the United States, which in turn increase cooperation between partners. Results also indicate that in China, social bond plays a much greater role in building trust, which in turn increases cooperation only to the extent that it serves as a mechanism to secure committed relationships. In Brazil, results show that conflict resolution is the most important factor in building trust. It also mediates the relationship between communication frequency and trust, as well as drives cooperation positively. Overall, trust is found to influence exchange of confidential communication and increases commitment between partners in all three countries.

Details

New Insights on Trust in Business-to-Business Relationships
Type: Book
ISBN: 978-1-83867-063-4

Keywords

Article
Publication date: 18 October 2011

Sang M. Lee, DonHee Lee and Marc J. Schniederjans

The purpose of this paper is to examine supply chain (SC) innovation for improving organisational performance in the healthcare industry.

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Abstract

Purpose

The purpose of this paper is to examine supply chain (SC) innovation for improving organisational performance in the healthcare industry.

Design/methodology/approach

A research model is proposed which describes the impact of SC innovation, supplier cooperation, SC efficiency, and quality management (QM) practices on organisational performance. The proposed research model and hypotheses were tested using structural equation modeling based on data collected from 243 hospitals.

Findings

The results of the study support that organisational performance is positively associated with constructs of each SC innovation factor. Innovative design of SC has a significant impact on selection of and cooperation with excellent suppliers, improved SC efficiency, and encouragement of QM practices.

Research limitations/implications

The data used in this study were collected from relatively large hospitals with more than 100 beds in South Korea. The generalization of the study results may be limited by the size of sample hospitals.

Originality/value

This study provides useful planning information in the healthcare industry. The results suggest successful implementation of SC management is attained through continuous SC innovation with supplier cooperation, which in turn improves organisational performance.

Details

International Journal of Operations & Production Management, vol. 31 no. 11
Type: Research Article
ISSN: 0144-3577

Keywords

Article
Publication date: 9 September 2014

Chiayu Tu, Shiuh-Nan Hwang and Jehn-Yih Wong

This research investigates how micro-enterprises cooperate with external parties in order to promote innovation and entrepreneurial success. The purpose of this paper is to…

2983

Abstract

Purpose

This research investigates how micro-enterprises cooperate with external parties in order to promote innovation and entrepreneurial success. The purpose of this paper is to describe supplier and consumer cooperation and analyzes how these two behavioral modes influence the product and service innovations of micro-enterprises. Based on the resource-based view of the firm, the authors show that micro-enterprises help the source of innovation by tapping into the resources and abilities of suppliers.

Design/methodology/approach

This research used a questionnaire to randomly sample micro-entrepreneurs that run stalls at night markets. Before distributing the final questionnaire, the authors in-depth interviewed ten micro-entrepreneurs and asked them to openly describe their entrepreneurial processes and success stories.

Findings

The results of this study show that cooperation with consumers does not improve product and service innovations. By contrast, the cooperation of micro-enterprises with suppliers was found to increase the generation of product and service innovations in the present study. And the findings show that the effect of innovation approaches on entrepreneurial success indicates that product innovation positively improves firm performance. Last, from the perspective of cooperation behavior, product innovation mediates entrepreneurial success through cooperation with suppliers.

Research limitations/implications

Because of respondents were night market vendors and thus the results are not necessarily generalizable to other types of micro-enterprises. Therefore, researchers are encouraged to test multiple types of micro-enterprises. Second, this research aimed to differentiate the relationships between innovation approaches and entrepreneurial success by focussing exclusively on product and service innovations. Therefore, other variables should be included in future studies.

Practical implications

As for practical implications in the field of cooperation behavior, the authors have shown that it is crucial to maintain long-term cooperative relations with trusted suppliers.

Social implications

As for practical implications in the field of cooperation behavior, the authors have shown that it is crucial to maintain long-term cooperative relations with trusted suppliers.

Originality/value

This paper fulfills an identified need to study how innovation in micro-enterprises.

Details

Management Decision, vol. 52 no. 8
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 25 November 2020

Albert Caruana, Saviour Chircop and Jirka Konietzny

Perspective-taking is an overlooked relational competence that matters to interaction, problem-solving and cooperation in inter-organizational buyer–seller relationships. This…

Abstract

Purpose

Perspective-taking is an overlooked relational competence that matters to interaction, problem-solving and cooperation in inter-organizational buyer–seller relationships. This paper aims to distinguish perspective-taking from empathy with which it has often been associated. It uses aptitude theory to propose a conceptualization of perspective-taking consisting of perspective-taking ability and motivation components that are used to explore the scope of perspective-taking in customer–supplier relationships.

Design/methodology/approach

An experiment and survey, are conducted among customer managers to apply and test measures to capture the ability and motivation components of the perspective-taking aptitude. The two perspective-taking components are used to propose a 2 × 2 matrix that provides a four-type typology, labelled: “talented”, “ineffectual”, “fervent” and “indifferent”. Data are collected from a sample of senior managers of manufacturing firms responsible for the dyadic relationship with a business support agency.

Findings

The data supports the presence and distribution of the four typologies among customers in business relationships and regression analysis confirms the impact of the proposed perspective-taking typology types on customer–supplier cooperation. The different combinations of the perspective-taking dimensions of ability and motivation that make up the perspective-taking aptitude type result in different dispositions to cooperate. “Talented” and “ineffectual” members with high and low perspective-taking ability and motivation scores, respectively, provide the highest and lowest cooperation dispositions. “Fervent” and “indifferent” members occupy an intermediate perspective-taking aptitude on the typology, with the former impacting cooperation moderately and the latter not found to be significant.

Practical implications

Understanding counterparts, inferring their motives and anticipating reactions, is a critical capacity for mutual dyadic adjustments in customer–supplier relationships in business markets. Such an understanding of perspective-taking can prove useful to effective interaction, solution development and relationship building, as interacting managers belonging to different typology types exhibit different levels of cooperation. In addition, an understanding of perspective-taking can prove useful to identify the right talent that can foster effective interaction and solution development in customer–supplier relationships. It also raises the issue as to how best sellers can interact to influence the perspective-taking of buyers in their quest to achieve better solutions and cooperation.

Originality/value

Provides a useful supplement to theory by bringing perspective-taking, grounded in aptitude theory, as an essential relational competence in business marketing that can provide an additional explanation to cooperation and joint problem-solving in inter-organizational business relationships. The paper develops and proposes a typology of perspective-taking that brings together ability and motivation dimensions, operationalizes and assessed their measures and tests the impact of the proposed perspective-taking typology types on cooperation in customer–supplier interaction.

Details

Journal of Business & Industrial Marketing, vol. 36 no. 7
Type: Research Article
ISSN: 0885-8624

Keywords

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