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Article
Publication date: 10 June 2021

Muhammad Arshad, Sharjeel Saleem, Rabeeya Raoof and Naheed Sultana

Unlike the previous studies that examined the direct relationship between media attention on entrepreneurship (MAE) and entrepreneurship participation, this paper aims to examine…

Abstract

Purpose

Unlike the previous studies that examined the direct relationship between media attention on entrepreneurship (MAE) and entrepreneurship participation, this paper aims to examine the mediated link through entrepreneurial intention.

Design/methodology/approach

The cognitive theory of media provides the foundation for predictions that primary outcome of MAE is the entrepreneurial intention which in turn affects the different types of entrepreneurship participation (early-stage startup activities, new product development [NPD] activities and informal investment activities). The test of the hypothesized model relies on panel data for 2010–2015 on 40 developing and developed countries taken from the Global Entrepreneurship Monitor report of 2015.

Findings

MAE has an indirect effect on two types of entrepreneurship participation (early-stage startup activities and informal investment activities) via entrepreneurial intention, whereas there is no direct or indirect effect of MAE on NPD activities. The findings also suggest when the entrepreneurial intention is added as a mediator in the model; the direct effect of MAE on early-stage entrepreneurial activities becomes insignificant.

Originality/value

To the best of the authors’ knowledge, this is the first study in its nature which established the relationship between MAE and entrepreneurial intention. In addition, this study also explained the mediation mechanism between the relationship of MAE and entrepreneurship participation by using the panel data.

Article
Publication date: 12 January 2023

Uttam Chakraborty and Santosh Kumar Biswal

The use of social media is becoming increasingly important for entrepreneurial marketing as a way to gain psychological empowerment through female entrepreneurship. The…

1733

Abstract

Purpose

The use of social media is becoming increasingly important for entrepreneurial marketing as a way to gain psychological empowerment through female entrepreneurship. The participation of female entrepreneurs on social media has witnessed an increasing trend. The purpose of this study is to understand the impact of social media participation on female entrepreneurs towards digital entrepreneurship intention and their psychological empowerment.

Design/methodology/approach

This cross-sectional study integrates the Stimulus–Organism–Response framework with uses and gratification theory to understand and determine a theoretical framework in understanding the importance of social media for female entrepreneurship in the contemporary digital era. To ensure internal consistency of the latent constructs, this study determines Cronbach’s alpha for all the variables. Further, exploratory factor analysis is performed to ensure the unidimensionality of the latent constructs. Structural equation modelling is performed to test the theoretical framework.

Findings

Data analysis confirms the significant effect of social media participations on female entrepreneurs towards their digital entrepreneurship intention which further affects their psychological empowerment.

Originality/value

The practical contributions of this study highlight the importance of female entrepreneurship which is essential for attaining self-reliance by reducing the socio-economic barriers. Further, female entrepreneurs’ participation in social media communities enhances the levels of empowerment.

Details

Journal of Research in Marketing and Entrepreneurship, vol. 25 no. 3
Type: Research Article
ISSN: 1471-5201

Keywords

Article
Publication date: 16 October 2020

Giustina Secundo, Pasquale Del Vecchio and Gioconda Mele

This paper provides a structured literature review (SLR) about the effects of social media technologies on entrepreneurship activities and processes, to identify relationships…

3069

Abstract

Purpose

This paper provides a structured literature review (SLR) about the effects of social media technologies on entrepreneurship activities and processes, to identify relationships, connectivity and interdependencies. The paper offers an outline of the past and the present literature and frames a future research agenda.

Design/methodology/approach

The structured literature review has been conducted on 159 journal papers extracted from Scopus, initially submitted to a bibliometric analysis. A final list of 69 papers published in a variety of academic journals specialized in the field of entrepreneurship, information science and business management has been analyzed through a content and bibliometric analysis.

Findings

Findings show that literature is really scant, and four research streams have been identified: Social media for entrepreneurial learning and self-employment; social media as tools for entrepreneurial marketing; social media as sources of entrepreneurial opportunities and finally, social media as enablers of networking and entrepreneurial ecosystems.

Research limitations/implications

The limitations of the study regard the need for more holistic studies, considering both the technological and the social aspects.

Practical implications

The findings demonstrate the actuality of the research focus and the need of a deep exploration about the role of social media for the different forms of entrepreneurship process. This evidence calls for a holistic and integrated framework.

Originality/value

The originality of the paper resides in a novel SLR with reference to the recent role of social media for entrepreneurship. Despite the increasing literature, the debate in such field is still fragmented and under-researched, offering a promising research field.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 27 no. 1
Type: Research Article
ISSN: 1355-2554

Keywords

Article
Publication date: 4 September 2019

Pejman Ebrahimi, Mahsa Ahmadi, Abbas Gholampour and Hamidreza Alipour

The purpose of this paper is to evaluate the effect of CRM performance and technological innovation on performance of media entrepreneurs considering firm size.

1596

Abstract

Purpose

The purpose of this paper is to evaluate the effect of CRM performance and technological innovation on performance of media entrepreneurs considering firm size.

Design/methodology/approach

This is an analytical study used to empirically test the hypotheses proposed for SEM techniques using PLS and R packages. It used two steps in this way: the assessment of the outer model and the assessment of the inner model. Moreover, a bootstrapping method was employed to test indirect effects. Data were collected by distributing 127 questionnaires between the managers and deputies of active firms across Rasht, Iran.

Findings

The effect of CRM performance on SMEs performance development is partially mediated by media entrepreneurship. Moreover, the effect of technological innovation on SMEs performance development is mediated by media entrepreneurship. Furthermore, permutation test results indicated that there is no significant difference between small- and medium-sized firms.

Research limitations/implications

This study used cross-sectional sampling method that can seriously limit result generalization. Therefore, conducting longitudinal studies is strongly recommended.

Practical implications

The results of IPMA matrix indicated the serious importance of technological innovation, as a variable with the highest importance for SMEs performance development. Nevertheless, this variable has received the lowest importance in the studied population. Therefore, SMEs’ managers should pay sufficient attention to the concepts of “product innovations” and “process innovations.”

Originality/value

This study is of high importance in that it has adopted new and effective indices for statistical analysis. IPMA matrix, permutation test, CTA and FIMIX are examples. In addition, plspm and Matrixpls packages in R were used for the first time in this study.

Details

International Journal of Emerging Markets, vol. 16 no. 1
Type: Research Article
ISSN: 1746-8809

Keywords

Book part
Publication date: 16 June 2021

Piotr Kwiatek, Stavros Papakonstantinidis and Radoslav Baltezarevic

Recent studies conducted in Europe and in the Middle East found growing interest of young entrepreneurs in using social media as a venue for business activities. The Digital…

Abstract

Recent studies conducted in Europe and in the Middle East found growing interest of young entrepreneurs in using social media as a venue for business activities. The Digital Natives (DNs), young people who cannot recall their lives without the Internet and digital devices, are thought to be the most entrepreneurial generation so far.

In this chapter, the authors take a closer look at the role of gender in entrepreneurship and provide more insights for effective policy-shaping with the DNs in mind.

This study adopts a quantitative approach to compare the entrepreneurial mindset (EM) of DNs from two frontier markets, Serbia, and Kuwait and examines the gender differences in entrepreneurial intention (EI) and entrepreneurial capacity.

The study shows that female respondents demonstrate a positive attitude toward using social media for entrepreneurial activities. Although technology drives EI, female DNs should receive more guidance and encouragement to feel more confident to start a business. Extending previous studies, the authors discuss the prominent role of social approvals and expert guidance in driving the EM.

Details

The Emerald Handbook of Women and Entrepreneurship in Developing Economies
Type: Book
ISBN: 978-1-80071-327-7

Keywords

Article
Publication date: 9 August 2013

Doris Ruth Eikhof, Juliette Summers and Sara Carter

The purpose of this paper is to discuss the impact gendered media representations of entrepreneurs may have on the reality of female entrepreneurship. It analyses the…

6202

Abstract

Purpose

The purpose of this paper is to discuss the impact gendered media representations of entrepreneurs may have on the reality of female entrepreneurship. It analyses the representation of women entrepreneurs in a women ' s magazine. Media representations influence, firstly, whether women perceive entrepreneurship as desirable and attainable, and thus impact the strength and direction of their entrepreneurial aspirations. Secondly, media representations shape how key stakeholders such as bankers or clients view and interact with female business owners, thereby impacting women entrepreneurs’ business relations and opportunities.

Design/methodology/approach

The paper reviews research on media representations of women entrepreneurs, gender inequalities in entrepreneurial activity and work before presenting an in-depth qualitative analysis of a magazine series reporting on female entrepreneurs.

Findings

The authors’ analysis reveals how the woman ' s magazine in question portrays female entrepreneurship as focused on traditionally female activities and pursuits and as domestically-centred. Relating these findings to evidence on gender inequalities in entrepreneurial activity, the paper raises important questions about the impact of media representations of women entrepreneurs.

Originality/value

The paper demonstrates the benefits of understanding entrepreneurial activity as work and includes analytical perspectives from the sociology of work in the analysis of media representations of entrepreneurship.

Details

International Journal of Entrepreneurial Behaviour & Research, vol. 19 no. 5
Type: Research Article
ISSN: 1355-2554

Keywords

Book part
Publication date: 30 October 2020

Vanessa Ratten

There has been a digital transformation of the sport industry that has resulted in an increase in the number of startups. Technological innovations derived from big data and…

Abstract

There has been a digital transformation of the sport industry that has resulted in an increase in the number of startups. Technological innovations derived from big data and social media have altered the way entrepreneurship is embedded in a sport context. This has influenced more technologically enabled sport startups that are driving change in the global economy. This chapter discusses the role of digitalization in changing existing business models and fostering a more entrepreneurial ecosystem. This includes focusing on technological innovations such as the impact of cloud computing and other data changes.

Article
Publication date: 11 December 2019

Myriam Martí-Sánchez, Desamparados Cervantes-Zacarés and Arturo Ortigosa-Blanch

The purpose of this paper is to analyse how the media addresses entrepreneurship and to identify the attributes linked to this phenomenon.

Abstract

Purpose

The purpose of this paper is to analyse how the media addresses entrepreneurship and to identify the attributes linked to this phenomenon.

Design/methodology/approach

The sample is defined in terms of a linguistic corpus comprised of content related to entrepreneurship drawn from the digital editions of the three most important Spanish economic newspapers for the period 2010–2017. Word association and co-occurrence analyses were carried out. Further, a non-supervised clustering process was used as the basis for a thematic analysis.

Findings

Correspondence between social and media patterns related to the entrepreneurship phenomenon is revealed by the results. It is shown how attributes such as “success”, “innovation”, “ecosystem” and “woman” appear as very relevant and are linked to different co-occurrence scenarios. Relevant thematic groups are also identified related to lexical associations such as innovation, digital economy and public policies linked to entrepreneurship.

Research limitations/implications

It is important to emphasise that this study has identified and explored relationships between words, but not their evolution. Furthermore, conclusions cannot be drawn concerning whether there are differences in how each newspaper has dealt with entrepreneurship because of the way the corpus was constructed.

Originality/value

The study provides empirical evidence that helps to identify the way media approaches entrepreneurship. The authors carried out the analysis on the media contents and not on the perception of the public on the phenomenon.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 26 no. 3
Type: Research Article
ISSN: 1355-2554

Keywords

Article
Publication date: 7 October 2019

Angela Powers and Jingyan Zhao

This study provided a unique opportunity to analyze five generations of a small but continually evolving family-owned media organization with multiple media outlets operating…

Abstract

Purpose

This study provided a unique opportunity to analyze five generations of a small but continually evolving family-owned media organization with multiple media outlets operating across delivery platforms. The purpose of this paper is to identify variables that contributed to entrepreneurship and sustainability, holding the family business intact for more than 100 years.

Design/methodology/approach

This study used organizational ecology in a qualitative case study to interview entrepreneurs from three of five generations. Additionally, current employees, family and friends, along with letters, cards, published articles and financial data were included in the analysis. Entrepreneurial themes based on organizational ecology were identified including variation, selection, retention, as well as values, innovation, service and adaptability.

Findings

The company in this study began with the purchase of newspapers and start-up of a news service in 1904. By the third generation, entrepreneurial initiatives included additional newspapers, as well as a television start-up. In the fourth and fifth generations, the company evolved into what the family termed a “media development company” with a mix of revenue platforms including electronic newspapers, websites, radio stations, live events and syndicated programs.

Research limitations/implications

Limitations included sample size and focus on the perspectives of family members. More research is needed to identify the struggles within the family media firm and the more troubling aspects of a family company as indicated in the literature and their possible downside to both employees and family members who work for the short term or long haul in smaller, family-owned companies.

Practical implications

Sustainability of family-owned media organizations occurred through a balance of entrepreneurial activities and family values. Revenue flows resulted from adapting business models from selling advertising in local newspapers to providing funding and other support to local businesses gaining footholds. Market innovation, risk and community-minded solutions resulted in survival through stages of variation, selection and retention.

Social implications

For family media companies to thrive, entrepreneurship and adaptability are key. Significant contributions to theory from this study indicated organizational ecology is a useful tool in analyzing the evolution of a media company through stages of variation, selection and retention. After almost 80 years of operation in the retention stage, the company started over in the variation stage with new products including radio, internet, live events and community business ventures. Timely diversification was key as media and community landscapes changed.

Originality/value

Unique findings indicated sustainability came through a family-oriented approach to business that carried on throughout generations: a long-term view with a commitment to family values, the promotion of entrepreneurial opportunities for family and non-family members and an external focus as media development companies on the success of local businesses and communities in which they operated.

Details

Baltic Journal of Management, vol. 14 no. 4
Type: Research Article
ISSN: 1746-5265

Keywords

Article
Publication date: 2 July 2020

Gladys Yaa Saah Oppong, Saumya Singh and Fedric Kujur

Digital technologies have become indispensable in businesses and are gaining attention in academic institutions context too. Digital technological ecosystems provide a platform to…

2403

Abstract

Purpose

Digital technologies have become indispensable in businesses and are gaining attention in academic institutions context too. Digital technological ecosystems provide a platform to communicate and share their products and services to existing and potential customers. Entrepreneurial startups and companies face internal and external challenges utilizing social media technologies to commercialize their business ideas. The purpose of this paper is to identify opportunities and challenges faced by academic entrepreneurs' startups.

Design/methodology/approach

This research has adopted a qualitative approach comprising of semi-structured in-depth interviews with academic entrepreneurs’ startups to find the main challenge they face using social media platforms. The purpose was associated with an exploratory type of study and also included a prominent unified theory of acceptance and use of technology (UTAUT) and technological opportunism (TO) model. The research respondents were 23 academic entrepreneurs startups who were chosen applying purposive sampling. Respondents were given a set of a questionnaire consisting of close-ended questions that are five-point Likert scale. The questionnaire included various parameters to measure the social media challenges the academic entrepreneurs’ startups undergo in the initial phase of their businesses.

Findings

The study identified that business-to-customer relations, brand, reputation, competition and cultural and language influence digital technologies entrepreneurship. While, the findings discovered the extended research model has a positive influence on academic entrepreneurs' intentions to use digital technologies media platforms. The outcome of this paper has thrown more light on which issues are there in digital technologies entrepreneurship, the determinants and actual usage advantages from UTAUT model and TO model that could be properly employed to solve issues of digital technologies media platforms and the potential concerning the adoption and use of digital technologies.

Originality/value

The study of academic entrepreneurs' startups can be considered original in nature. There is dearth of standard literature in the upcoming area of academic entrepreneurship. Governments are taking initiatives to promote academic entrepreneurs' startups, and the findings will be able to give them a right direction.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 26 no. 7
Type: Research Article
ISSN: 1355-2554

Keywords

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