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Article
Publication date: 23 March 2012

Che‐Chao Chiang, Brian King and Thu‐Huong Nguyen

This study seeks to examine the motivational and socio‐demographic characteristics of meetings, incentives, conventions and exhibitions (MICE) visitors to Taiwan in order to…

2596

Abstract

Purpose

This study seeks to examine the motivational and socio‐demographic characteristics of meetings, incentives, conventions and exhibitions (MICE) visitors to Taiwan in order to identify salient market subgroups or segments. The aim is to establish results with relevance to Asian destinations and with some more general applicability.

Design/methodology/approach

Based on the literature and expert input a questionnaire was designed and pretested. Using convenience sampling, data were collected from MICE visitors to Taipei (Taiwan). Principal components, hierarchical cluster, K‐means, chi‐square and ANOVA analyses of the data provide information about MICE visitors and their segments.

Findings

Three motivation‐based MICE segments are identified. Variable values suggest the following segment names – value seekers, no‐value seekers, and education seekers. Significant socio‐demographic differences are found between the segments. Results provide insight into MICE visitor decision making showing the role of business, education and leisure‐related motives. Discussion focuses attention on implications of the results for the development of tourism strategies.

Originality/value

The findings enhance understanding of the motivations of MICE visitors. The information adds to the knowledge that destination marketers can consider in developing a competitive edge. Since Taipei's MICE visitors should be similar to those of Asian competitors, results contribute to a better understanding of MICE business, education and leisure‐related motives and activities in Asia.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 1
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 16 March 2012

Hiba Khodr

The purpose of this paper is to identify the main driving factors behind the recent increase in the event market size in Qatar from a public policy perspective. It reports on a…

3002

Abstract

Purpose

The purpose of this paper is to identify the main driving factors behind the recent increase in the event market size in Qatar from a public policy perspective. It reports on a case study of the 2006 15th Asian Games that assisted in further examining both the underlying and implicit motives behind the phenomenon as well as its expected policy implications.

Design/methodology/approach

This exploratory paper uses a case study approach in which two complementary types of data sources are employed. The qualitative data was mainly obtained from in‐depth semi‐structured interviews conducted with 26 key stakeholders ranging from middle to senior professionals, academicians, high‐ranking officials from the local tourism/sports authorities, and representatives from the private sector. The data was further enhanced by an extensive review and analysis of related documents available in the public domain. Data was analyzed using an iterative thematic content analysis whose findings served to illustrate the theoretical perspectives in the relevant prevailing literature.

Findings

Findings suggest that Qatar is using events as a way to reimage and position itself as a destination and increase its profile internationally in addition to gaining a competitive edge regionally. Other explanatory factors include: economic sustainability and diversification plans and tourism‐related policies as well as social development strategies. Another identified driver is linked to globalization and modernization trends. These driving factors are consistent with the ones acknowledged in the literature on national and urban event strategies and their purpose.

Originality/value

The analysis conducted in this paper laid the foundation for much needed future evaluation studies on the country's tourism strategies and trends as well as events' impacts. The treatment of this subject from a governmental policy angle has not received nearly enough attention among scholars of tourism policy and events management. Moreover, considering the growing event market in Qatar, this paper fills the gap in the literature in terms of analyzing the driving forces behind this growth and highlights important issues specific to a relatively unexplored region undergoing rapid development.

Details

International Journal of Event and Festival Management, vol. 3 no. 1
Type: Research Article
ISSN: 1758-2954

Keywords

Book part
Publication date: 11 March 2021

Latifa Jamal Ahli

It is not any exaggeration to state Dubai as a global city. Furthermore, the Dubai World Trade Centre (DWTC) acts as a gateway for international visitors into this city. Starting…

Abstract

It is not any exaggeration to state Dubai as a global city. Furthermore, the Dubai World Trade Centre (DWTC) acts as a gateway for international visitors into this city. Starting from a business center in 1979, the tower has grown to house more than 3 million attendees annually. The tower expanded from its 39-story establishment to a full-blown project encompassing concourses, venues, and business offices. The 40-years’ experience enables the DWTC to establish itself as the chief organizer of more than 500 events in a year. Furthermore, relying on its excellent training program, customer-centric approach and active leadership participation, the DWTC has molded many leaders that solve futuristic problems. DWTC has driven economic growth in the local business environment for ancillary services as well. DWTC facilitates almost 3.3% of Dubai’s GDP, thus, putting things into perspective concerning its contribution to the local economy. Hence, DWTC acts as a beacon of light for the bright prospects of Dubai’s future, therefore, cementing its position in world trade.

Details

Corporate Success Stories in the UAE: The Key Drivers Behind Their Growth
Type: Book
ISBN: 978-1-80043-579-7

Keywords

Article
Publication date: 23 March 2012

Joseph O'Leary and Tzung‐Cheng Huan

The article's aim is to provide an overview of articles in this issue.

1497

Abstract

Purpose

The article's aim is to provide an overview of articles in this issue.

Design/methodology/approach

The article gives summary information and perspectives on the articles that appear in the issue and provides information helping readers.

Findings

The article first discusses three articles showing what three journal editors see as topics and find acceptable as research methods. The other three articles appear because they have important implications that receive limited attention in the literature. These articles address innovative treatment of problems with information commonly collected on return (repurchase), vague units of count and ineffective data collection.

Originality/value

This research provides insights on what three journal editors research, and the priorities and innovative work on the need for better return data, for better terms for units (e.g. of analysis) and for more effective data collection.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 6 no. 1
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 12 August 2020

Peter Nientied

This paper aims to discuss tourism development, tourism policy development and its challenges in Rotterdam through the lens of “new urban tourism”, reviewing the relevance of the…

Abstract

Purpose

This paper aims to discuss tourism development, tourism policy development and its challenges in Rotterdam through the lens of “new urban tourism”, reviewing the relevance of the concept.

Design/methodology/approach

This paper comprises a review of the concept of new urban tourism and a case study of Rotterdam. Methods used include a literature review and social media search, an analysis of policy documents and street interviews.

Findings

Tourism in Rotterdam has grown rapidly, exhibiting aspects of new urban tourism such as encounters with the ordinary and everydayness, authenticity and de-differentiation. Details about tourism motives and nature of tourism are unknown. It is concluded that the concept of new urban tourism is a rather elusive and difficult notion to apply to the case of Rotterdam.

Research limitations/implications

This research is a case study of one city.

Practical implications

This paper suggests that different tourism information and statistics are needed for policymaking and for understanding urban tourism.

Originality/value

The Rotterdam case raises new questions about new urban tourism, as the concept appears to be rather indefinable.

Details

International Journal of Tourism Cities, vol. 7 no. 2
Type: Research Article
ISSN: 2056-5607

Keywords

Open Access
Article
Publication date: 3 April 2019

Jianbin Chen and Danlin Chen

Urban MICE competitiveness research consists of two clusters, one that is public-statistics-based and another that is questionnaire-based. Supply-side research on urban MICE

1612

Abstract

Purpose

Urban MICE competitiveness research consists of two clusters, one that is public-statistics-based and another that is questionnaire-based. Supply-side research on urban MICE competitiveness is rare. Based on the findings of Chen (2014) and other scholars, the purpose of this paper is to design counterpart statistical indicators to empirically analyze CMCA member cities.

Design/methodology/approach

After calculating the standardized Z value of the original statistical data for 17 CMCA member cities, the authors conducted confirmatory factor analysis for the first-level principal components, based on which hierarchical clustering was performed; then, regression analysis was conducted with the MICE profit factor as the dependent variable and the cost factor, tight support factor and facilitating factor as the independent variables to support publishing articles.

Findings

The confirmatory factor analysis showed that the urban MICE competitiveness indicators from the supply-side perspective include the profit factor, cost factor, tight support factor and facilitating factor.

Research limitations/implications

On the basis of research findings from the demand perspective and the literature review, the authors constructed an urban MICE competitiveness indicator system from the perspective of the supply side and conducted principal component analysis. However, because of the inaccessibility of panel data, the current data were only sufficient to conduct the research. If panel data could be acquired, further research could be conducted to perfect the current indicator system for urban MICE competitiveness.

Practical implications

The findings suggest that tourism total income, tourism foreign exchange income, inbound tourist number, number of exhibitions, exhibition area, number of UFI member cities and number of ICCA member cities were the main reason for the gap between different cities’ competitiveness and the reform focus for improving urban MICE competitiveness. The cost factor had a significantly negative influence on urban MICE competitiveness, implying that the higher the average hotel room price and revenue per available room, the less competitive the MICE host city is.

Social implications

The tight support factor exerts a significant positive influence on urban MICE competitiveness from the supply-side perspective, while the cost factor exerts a significant negative influence. The findings suggest that the tourism total income, tourism foreign exchange income, inbound tourist number, number of exhibitions, exhibition area, number of UFI member cities and number of ICCA member cities were the main reason for the gap between different cities’ competitiveness and the reform focus for improving urban MICE competitiveness. The cost factor had a significantly negative influence on urban MICE competitiveness, implying that the higher the average hotel room price and revenue per available room, the less competitive the MICE host city is.

Originality/value

The research bridge the empirical statistics and the questionnaire-based perception study on urban MICE tourism image, and advance to construct an empirical statistics based indicator system for urban MICE tourism image.

Details

International Hospitality Review, vol. 33 no. 1
Type: Research Article
ISSN: 2516-8142

Keywords

Article
Publication date: 23 February 2010

R. Dale Wilson

This paper is designed to illustrate how clickstream data, collected from a B2B web site and then analyzed using web analytics software, can be used to evaluate and improve B2B…

3545

Abstract

Purpose

This paper is designed to illustrate how clickstream data, collected from a B2B web site and then analyzed using web analytics software, can be used to evaluate and improve B2B web site performance. A number of issues in the application of clickstream data and web analytics software are to be identified and discussed.

Design/methodology/approach

A case study approach is used to present some of the technical issues in the field of web analytics and to demonstrate their value in B2B web site management. Three field experiments, focusing on incorporating ways to discourage shopping‐cart abandonment and the use of two different free‐shipping promotions, were used as the basic research method for collecting the data. Web traffic conversion funnels are used to conduct the analysis and present the findings.

Findings

The analysis of clickstream data using web analytics procedures serves as a useful tool in the enhancement of a B2B web site by investigating how visitors move through the web site conversion process and complete their purchase. Improved sales result from each of the three field experiments.

Research limitations/implications

Researchers may use the paper as evidence that web analytics methods can be applied successfully in a B2B application for a technology‐oriented company.

Practical implications

The paper illustrates the use of clickstream data to measure the progression of web site visitors through the conversion process toward purchase.

Originality/value

Insight is provided into the usefulness of web analytics as a framework for performance measurement that is used to drive success for B2B web sites.

Details

Journal of Business & Industrial Marketing, vol. 25 no. 3
Type: Research Article
ISSN: 0885-8624

Keywords

Article
Publication date: 12 May 2020

Matthew Tingchi Liu, Shiying Dong, Sara Kit Peng Chang and Francis Tan

The purpose of this study is to summarize the factors that result in V-shape rebound of Macau gambling industry's from 2014 to 2019. Both internal and external factors are…

1021

Abstract

Purpose

The purpose of this study is to summarize the factors that result in V-shape rebound of Macau gambling industry's from 2014 to 2019. Both internal and external factors are examined and discussed by representatives from academia, industry and government.

Design/methodology/approach

Practitioners from the gambling industry offered their cutting-edged analysis and viewpoints with observation and comments from scholars and government representatives in gambling domain.

Findings

Internally, actions are taken by both the Macau government and Macau casino operators to rebrand Macau with nongambling elements and to adjust the strategies to attract more tourists from a wider range. Externally, global economic upturn and support from the China government also enhance Macau's quick rebound. A total of nine key factors are finally recognized.

Originality/value

This study provides answers and sense-making explanations to why Macau gambling industry can recover in such a short time after a big drop in Gross Gambling Revenue in 2014. This work reveals that Macau, by learning the lessons from the dramatic decline, conducts various self-rescue action plans which contribute to the quick V-shape rebound. This study is also a self-examination of Macau gambling industry from the firsthand perspectives of scholars, government representatives and casino management.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 33 no. 2
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 29 July 2014

Shida Irwana Omar, Abdul Ghapar Othman and Badaruddin Mohamed

The purpose of this paper is to examine the tourism life cycle of Langkawi Island, Malaysia. The paper seeks to investigate the stages of life cycle that the island has passed…

4887

Abstract

Purpose

The purpose of this paper is to examine the tourism life cycle of Langkawi Island, Malaysia. The paper seeks to investigate the stages of life cycle that the island has passed through and at what stage the island is in today.

Design/methodology/approach

The paper adopts Butler’s Tourism Area Life Cycle model as the research framework to describe the characteristics of each stage of the island’s tourism life cycle and determine the time scale of the stages. The evidence presented in the stages is derived from secondary sources dating from 1642 to present.

Findings

The findings indicate that the tourism life cycle in Langkawi Island has undergone four stages of development and that it is currently in the consolidation stage. Numerous characteristics suggested by Butler’s model for each stage are clearly discernible in the island’s tourism growth. The government serves as the major player and catalyst for tourism expansion in the island from one stage to the next.

Practical implications

It is hoped that the paper will contribute to a better understanding of how tourism and its market have evolved in Langkawi Island. The paper also provides insights on how future planning should be directed in more sustainable and responsible ways to position the island.

Originality/value

The paper delivers a comprehensive understanding on the tourism developmental process of Langkawi Island, besides facilitating the understanding of major fundamental causes and conditions and the accompanying transition in the stages. The paper also bridges the gaps in knowledge addressed in similar previous studies.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 8 no. 3
Type: Research Article
ISSN: 1750-6182

Keywords

Open Access
Article
Publication date: 14 December 2017

Christoph Sommer and Ilse Helbrecht

The purpose of this paper is to clarify the administrative problematisations of conflict-prone urban tourism (e.g. noise) as political processes predetermining the future of city…

3617

Abstract

Purpose

The purpose of this paper is to clarify the administrative problematisations of conflict-prone urban tourism (e.g. noise) as political processes predetermining the future of city tourism. It is shaped by today’s administrative ways of knowing increasing visitor pressure as an issue for urban (tourism) development.

Design/methodology/approach

The problematisation of conflictive urban tourism in Berlin is used as case study and lens to analyse how administrative bodies see conflictive tourism like a tourist city. Drawing on Mariana Valverde’s idea of Seeing Like a City (2011), the paper demonstrates how disparate governmental bodies see and reduce the complexity of conflicts resulting from tourism in order to handle it. The authors use policy documents as the basis for the analysis.

Findings

The paper provides empirical insights about how political knowledge on urban tourism conflicts is produced in Berlin. The marginalisation of these conflicts on the federal state level seemingly aces out the calls for action on the borough level (Friedrichshain-Kreuzberg). According to these disparate modes of problematisation, older and younger governmental gazes on conflictive tourism and its future relevance interrelate in contingent combination.

Originality/value

This paper fills a gap in the existing urban tourism literature, by focussing on the definition of policy problems by governmental bodies as powerfully linked to the availability of solutions.

Details

Journal of Tourism Futures, vol. 3 no. 2
Type: Research Article
ISSN: 2055-5911

Keywords

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