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Book part
Publication date: 13 May 2021

Vivina Carreira, Joana Azeredo, María Rosario González-Rodríguez and María Carmen Díaz-Fernández

A World Heritage Site (WHS) since 2013, Coimbra, in the centre of Portugal, is already struggling with excess of tourists and with difficult management challenges. A possible…

Abstract

A World Heritage Site (WHS) since 2013, Coimbra, in the centre of Portugal, is already struggling with excess of tourists and with difficult management challenges. A possible solution for this overtourism problem can be the creation of alternative differentiated tourism products in neighbouring, peripheral small towns capable of diverting tourists and visitors from the sites in overload. Cultural routes inspired by landscapes and historical places and personalities can contribute to the affirmation of a collective memory, combining natural and cultural heritage and adding value to existent heritage resources while providing intercultural dialogues and interaction with the visited community and its distinctive values. This research in cultural tourism and education is about a proposal of a walking route for cultural interpretation intended for young visitors. The theoretical framework draws on the importance of designing tourism products that will engage families in quality time and that heritage interpretation products for young visitors can also create an awareness of the importance of cultural heritage and its conservation. Literature review regarding issues of interpretation in tourism as well as on family and educational tourism preceded an inventory which covers natural and cultural resources used as materials in the route manual and activity guide. An important piece of information was collected through a survey aimed at understanding the socio-economical, cultural and attitudinal impacts that were caused by the UNESCO listing of the University of Coimbra, Alta and Sofia as a WHS. The route project demonstrates how cultural tourism can be a driver of local development through adequately designed non-formal educational tourist programmes to foster an in-depth knowledge of destinations. The results point to the importance of destination managers and marketers to focus on providing informal educational activities which can increase the tourist offer and satisfaction of young and family tourism and thereby strengthen a destination competitiveness and value creation. The tourist route challenges young visitors and their families to know the most relevant cultural aspects of the region, allowing them to effectively contribute to local development, as it invites visitors' interaction with the local community.

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Book part
Publication date: 30 July 2018

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Marketing Management in Turkey
Type: Book
ISBN: 978-1-78714-558-0

Book part
Publication date: 15 July 2009

Catherine Closet-Crane, Susan Dopp, Jacqueline Solis and James M. Nyce

This chapter argues that including “studying up” (Nader, 1969), a close attention to elites and hierarchy, into the Library and Information Science (LIS) research agenda will…

Abstract

This chapter argues that including “studying up” (Nader, 1969), a close attention to elites and hierarchy, into the Library and Information Science (LIS) research agenda will strengthen the research the LIS community carries out on information behavior and use. Looking at issues that interest Nader, (i.e., the role class and inequity play in social life), this chapter reviews and critiques LIS user studies. The chapter then illustrates the value this approach can have for LIS researchers.

Fieldwork recently carried out in Maramureş, Romania, suggests that the cooption of science (both its authority and institutions) at local levels has helped the elite legitimatize and profit from cultural tourism as a development strategy. This research also suggests that the differential (elite) access to and use of information and knowledge especially when tied to local institutions and practices of science have been neglected in the analysis of change in post socialist states.

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Advances in Library Administration and Organization
Type: Book
ISBN: 978-1-84855-710-9

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Book part
Publication date: 31 January 2024

Erik Champion and Susannah Emery

Engaging with digital heritage requires understanding not only to comprehend what is simulated but also the reasons leading to its creation and curation, and how to ensure both…

Abstract

Engaging with digital heritage requires understanding not only to comprehend what is simulated but also the reasons leading to its creation and curation, and how to ensure both the digital media and the significance of the cultural heritage it portrays are passed on effectively, meaningfully, and appropriately. The United Nations Educational, Scientific, and Cultural Organization defines ‘digital heritage’ to comprise of computer-based materials of enduring value some of which require active preservation strategies to maintain them for years to come.

With the proliferation of digital technologies and digital media, computer games have increasingly been seen as not only depicters of cultural heritage and platforms for virtual heritage scholarship and dissemination but also as digital cultural artefacts worthy of preservation. In this chapter, we examine how games (both digital and non-digital) can communicate cultural heritage in a galleries, libraries, archives, and museums [GLAM] setting. We also consider how they can and have been used to explore, communicate, and preserve heritage and, in particular, Indigenous heritage. Despite their apparently transient and ephemeral nature, especially compared to conventional media such as books, we argue computer games can be incorporated into active preservation approaches to digital heritage. Indeed, they may be of value to cultural heritage that needs to be not only viewed but also viscerally experienced or otherwise performed.

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Data Curation and Information Systems Design from Australasia: Implications for Cataloguing of Vernacular Knowledge in Galleries, Libraries, Archives, and Museums
Type: Book
ISBN: 978-1-80455-615-3

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Book part
Publication date: 11 December 2023

Nil Sonuç and Seda Süer

The conceptualization of smart emerged by technological advancements penetrated the tourism industry with the pace of globalization transformed the destinations providing…

Abstract

The conceptualization of smart emerged by technological advancements penetrated the tourism industry with the pace of globalization transformed the destinations providing digitalized products. Even though smart tourism destinations are initiated by advanced technologies, the notion evolved in embracing Sustainable Development Goals (SDGs) project economic, social, and environmental proliferation. A tourism destination is counted as “smart” which provides advanced technologies to improve the quality of tourists' experiences and enhance the residents' quality of life. The structure of a smart tourism destination is established on four basic pillars that cover technology, innovation, accessibility, and sustainability issues. Designating the notion of smart into tourism destinations is extremely vital since the shifting paradigm of tourists’ demands concern sustainability. The development of smart in a tourism destination is a crucial concern for destination management organizations (DMOs) integrating key destination components with the dimensions of a smart city to enhance the tourists' satisfaction and competitiveness of the destination. Therefore, one aim of this chapter is to elucidate the association between key destination components with the dimensions of a smart city to reveal the related smart tourism destination applications. Moreover, cultural heritage in smart tourism destinations forms an important part of tourism both with its tangible and intangible resources which have been involved in the emergent era of digitalization inevitably with all parties and processes. Hence, another aim of this chapter is to examine the dimensional shift in cultural heritage tourism within the framework of digitalization. Sharing cases of digitization of cultural heritage from different parts of the world, this chapter also reflects that it is inevitable to benefit from digitization and ICTs in order to reach the SDGs on the scale of smart tourism destinations. Analysis of academic publications and the national and international reports of the related authorities sums the methodology used to conclude the study with suggestions of future research paths to develop the field.

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Smart Cities for Sustainability
Type: Book
ISBN: 978-1-80455-902-4

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Book part
Publication date: 23 July 2015

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Tourism Research Frontiers: Beyond the Boundaries of Knowledge
Type: Book
ISBN: 978-1-78350-993-5

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Book part
Publication date: 14 September 2018

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Authenticity & Tourism
Type: Book
ISBN: 978-1-78754-817-6

Book part
Publication date: 11 June 2021

Islam Elgammal and Hassan Refaat

Purpose: This chapter is exploring opportunities out of the coronavirus crisis and investigating how to turn the crisis into a stepping stone for enhancing heritage tourism in…

Abstract

Purpose: This chapter is exploring opportunities out of the coronavirus crisis and investigating how to turn the crisis into a stepping stone for enhancing heritage tourism in Egypt.

Design: A qualitative approach is adopted and thirteen semi-structured interviews were conducted with key stakeholders about cultural heritage activities before, during, and after COVID-19.

Findings: Main findings of the chapter are divided into management-related (cultural sites carrying capacity, interpretation of cultural heritage attractions, site accessibility, hygiene, and safety) and marketing-related (the limited number of exhibited destinations, using technology and promoting heritage tourism locally) challenges.

Research Limitations/Implications: This study is limited to the Egyptian context. Future research could investigate the challenges and opportunities for heritage tourism in more developed countries. Besides, the use of qualitative methods can be altered to surveys in future research to enrich the body of knowledge in this area.

Practical Implications: The study is suggesting practical steps to tourism authorities related to management and marketing aspects of heritage tourism.

Originality/Value: This study is based on original research that produces new knowledge by using the study approach in collecting data, reports and interprets the findings and discusses possible implications.

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Tourism Destination Management in a Post-Pandemic Context
Type: Book
ISBN: 978-1-80071-511-0

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Book part
Publication date: 4 December 2018

Kamel Ben Youssef, Martha Friel and Giuseppe Giaccardi

This chapter illustrates the key concepts that are related to cultural tourism, including the destination’s heritage, language and lifestyle, among other aspects. The authors…

Abstract

This chapter illustrates the key concepts that are related to cultural tourism, including the destination’s heritage, language and lifestyle, among other aspects. The authors discuss the effects of using creative marketing strategies as they explain their H2LM model of tourism development. This model represents a functional framework that identifies the key strategies for the destination marketing of Italy’s cultural product. In a nutshell, the H2LM model consists of four main elements: Heritage, Language, Lifestyle and ‘Made in Italy’. The authors maintain that these dimensions ought to be considered by destination marketers, particularly if they want to promote Italy’s culture.

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The Branding of Tourist Destinations: Theoretical and Empirical Insights
Type: Book
ISBN: 978-1-78769-373-9

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Book part
Publication date: 14 November 2022

Sachin Kumar, Praveen Goyal, Vinod Kumar and Vandana

The aim of the present study is to perform bibliometric analysis on available literature on the subject of cultural diversity in the tourism sector. The Scopus database is used to…

Abstract

The aim of the present study is to perform bibliometric analysis on available literature on the subject of cultural diversity in the tourism sector. The Scopus database is used to retrieve the research article data and 133 articles were fetched over a period of 33 years (1988–2021). The further analysis is performed using and Biblioshiny tool package of R programming language and VOSviewer. The findings for study not only reveal the trends of publications but also produced the information on most influential authors, journals, and universities which are actively contributing to the subject of cultural diversity in tourism. Various network graphs are also generated using software to draw meaningful conclusions. The present study will not only aid future investigators in understanding the past developments on the subject of cultural diversity in tourism but also help industry professionals in formulating better strategies and tactics keeping in mind the cultural dimension of tourism. The present study is a maiden attempt to perform the bibliometric analysis on the subject of cultural diversity in tourism.

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Exploring the Latest Trends in Management Literature
Type: Book
ISBN: 978-1-80262-357-4

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