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The global emphasis on sustainability is driving organizations to embrace financial technology (Fintech) solutions as a means of enhancing their sustainable performance. This study seeks to unveil the intermediary role played by green finance and competitiveness, along with the moderating impact of digital transformation (DT), in the intricate relationship between Fintech adoption and sustainable performance.

Drawing on existing literature, we construct a comprehensive conceptual framework to thoroughly analyse these interconnected variables. To empirical validate of our model, a dual structural equation modelling–artificial neural network) SEM–ANN approach was employed, adding a robust layer of validation to our study’s proposed framework. A sample of 438 banking employees in Pakistan was collected using a simple random sampling technique, with 411 samples deemed suitable for subsequent analysis. Initially, data scrutiny and hypothesis testing were carried out using Smart-PLS 4.0 and SPSS-23. Subsequently, the ANN technique was utilized to assess the importance of exogenous factors in forecasting endogenous factors.

The findings from this research underscore the direct and significant influence of Fintech adoption and DT on the sustainable performance of banks. Notably, green finance and competitiveness emerge as pivotal mediators, bridging the gap between Fintech adoption and sustainable performance. Moreover, DT emerges as a critical moderator, shaping the relationships between Fintech adoption and both green finance and competitiveness. The integration of the ANN approach enhances the SEM analysis, providing deeper insights and a more comprehensive understanding of the subject matter.

This study contributes to the enhanced comprehension of Fintech, green finance, competitiveness, DT and the sustainable performance of banks. Recognizing the importance of amalgamating Fintech adoption, green finance and transformational leadership becomes essential for elevating the sustainable performance of banks. The insights garnered from this study hold valuable implications for policymakers, practitioners and scholars aiming to enhance the sustainable performance of banks within the competitive business landscape.

This research examines the relationship between the green version of intellectual capital (IC) (measured through green versions of human, structural and relational capitals (GHC, GSC and GRC)), co-creational capital (CC), green innovation (GI), technological innovation (TI) (measured through artificial intelligence) and start-up competitive advantage (SCA).

An online questionnaire collected data from 275 participants. To test the hypotheses, the data were analyzed using SmartPLS.

The results confirmed the positive influence of GSC and CC on TI and GI, GRC with GI and that of GI and TI with SCA. The results also reveal that IC can influence innovation and describe how innovation can drive the competitive advantage (CA) of start-ups.

This self-report study examines the associations by collecting data at one point in time, which results in methodological limitations regarding the generalization of the results. The second limitation is that the findings are limited to start-ups.

This research work examined a model that combined three components of green IC, customer capital, two forms of innovation and CA. These associations have not been previously examined yet can provide useful insight into what drives green and TIs and how they further influence competitiveness. This study provides unique inferences that improve the value of the literature on IC and innovation, using start-ups as context.

This study aims to investigate the role of green strategic alliances (GSAs) in fostering a green shared vision (GSVis) and green shared value (GSV) and their impact on green organizational identity (GOI) and sustainability.

The authors employed structural equation modeling to analyze data collected through a 60-item questionnaire administered in Portugal and China, allowing the authors to test their theoretical model.

The findings of the authors' study indicate that green strategic alliances have a positive influence on the development of a GSVis and GSV in both countries. This, in turn, contributes to improved sustainability and the establishment of a GOI. Furthermore, the authors' results demonstrate that these alliances enhance GSV, resulting in enhanced sustainability performance and a stronger green identity, with a notable increase in awareness of environmental and social practices.

This article is innovative as it applies organizational learning and value creation theories to gain a deeper understanding of how alliances can shape the green identity of companies and contribute to their overall sustainability.

The purpose of this paper is to investigate the direct and mediation effects of small- and medium-sized enterprises' (SMEs) ecopreneurship posture (EP), green inbound practices (GIP), green production practices (GPP), green outbound practices (GOP), community-based performance (CBP) and green competitiveness (GC).

Empirical data for the study were garnered by utilizing questionnaire from Ghanaian manufacturing SMEs. Structural equation modeling, specifically partial least squares is applied to test the hypothesized relationships.

The findings suggest that SMEs' EP, GIP and GPP have significant positive effects on CBP and GC. However, while GOP has a significant effect on GC, it has no significant effect on CBP. Moreover, the mediation result demonstrates that while GIP and GPP significantly mediates the relationship between SMEs' EP and CBP, GOP does not provide any mediation mechanism through which SMEs' EP influence CBP. The result further confirms the mediation roles of GIP, GPP and GOP between SMEs' EP and GC.

This research offers novel empirical evidence by exploring the mediation roles of GIP, GPP and GOP between EP, CBP and GC through the lenses of the natural resource-based view and stakeholder theoretical perspectives.

Significant unexplored research gaps exist in relation to assessing how governments influence innovations in the logistics and supply chains of SMEs to mitigate risks. This study emphasizes the impacts of regulatory coercion and government subsidization on logistics and supply chain innovations and the corresponding effect of logistics and supply chain innovations on financial performance, logistics and supply chain robustness, green competitiveness, social and environmental responsibilities.

Using a quantitative approach, partial least square structural equation modeling and a survey research design, data were collected and analyzed on 210 logistics and manufacturing firms.

The results support the fundamentals of the stakeholder theory and natural resources-based view (NRBV) regarding the positive impacts of regulatory coercion and government subsidization on logistics and supply chain innovations. Furthermore, logistics and supply chain innovations significantly influenced firm performance (financial performance, logistics and supply chain robustness and green competitiveness) and societal impact (social and environmental responsibilities). Particularly, while logistics and supply chain innovations had insignificant influence on social and environmental responsibilities, the effects of logistics and supply chain robustness were significant.

The study presents empirical findings on the impact of government influences on logistics and supply chain management and the corresponding implications for firms and society. Thus, this study contributes to corporate social responsibility (CSR) and logistics and supply chain literature and provides guidance for policymakers, industry players, scholars and practitioners.

This study examines the direct and indirect effects of green intellectual capital (GIC) and innovative work behavior (IWB) on green process innovation performance (GPIP), with green knowledge sharing (GKS) as a mediator, in Pakistan’s hospitality industry. The aim is to provide a paradigm for assisting companies in transforming strategic green processes of green hotel innovation and its practices.

A total of 203 questionnaires were administered to front-desk officers of 15 hotels in Pakistan. Smart PLS-SEM 4 was used for analysis, and demographic statistics were analyzed using SPSS 21.0.

GIC (green human capital, green organizational capital and green relational capital) and IWB significantly and positively influence GPIP. GKS strengthens the relationships of GIC and IWB with GPIP. Finally, all hypotheses were significant and the constructs showed a positive association.

Research studies have revealed the impact of GIC on the hotel industry’s competitive advantage. However, the mechanisms underlying those impacts remain relatively underexplored. This study makes valuable contributions by providing crucial evidence from Pakistan’s hospitality industry.

The current study aims to ascertain how green entrepreneurial orientation (GEO) affects green innovation performance (GIP) through the mediating mechanism of the knowledge creation process (KCP) and whether or not these associations can be strengthened or hampered by the moderating impacts of resources orchestration capabilities (ROC).

The research used data from managers at various levels in 154 manufacturing enterprises in Pakistan to evaluate the relationships among the constructs using hierarchical regression analysis and moderated mediation approach.

The study indicates that GEO substantially impacts firms' GIP. GEO and GIP's relationship is partially mediated by two KCP dimensions: knowledge integration (KI) and knowledge exchange (KE). Furthermore, ROC amplifies not only the effects of GEO on KE but also the effects of KE on GIP. The moderated mediation results demonstrate that KE has a greater mediating influence on GEO and GIP when ROC is higher.

To better understand GEO's advantages and significance, future studies should look into the possible moderating mechanisms of environmental, organizational culture/green capability in the association between GEO, KCP and GIP.

The research helps expand the field of green entrepreneurship and GIP literature by providing a deeper knowledge of GEO and offering insight into how to boost GI in manufacturing firms.

This research helps fill in knowledge gaps in the field by delving further into the mechanisms by which GEO promotes GIP, both directly and indirectly, via the mediating role of KCP and the moderating impacts of ROC.

The development of green manufacturing has become essential to achieve sustainable development and modernize the nation’s manufacturing and production capacity without increasing nonrenewable resource consumption and pollution. This study investigates the effect of green industrial practices on technical efficiency for Thai manufacturers.

The study uses stochastic frontier analysis (SFA) to estimate the stochastic frontier production function (SFPF) and inefficiency effects model, as pioneered by Battese and Coelli (1995).

This study shows that, on average, Thai manufacturing firms have experienced declining returns-to-scale production and relatively low technical efficiency. However, it is estimated that Thai manufacturing firms with a green commitment obtained the highest technical efficiency, followed by those with green activity, green systems and green culture levels, compared to those without any commitment to green manufacturing practices. Finally, internationalization and skill development can significantly improve technical efficiency.

Green industry policy mixes will be vital for driving structural reforms toward a more environmentally friendly and sustainable economic system. Furthermore, circular economy processes can promote firms' production efficiency and resource use.

To the best of the authors' knowledge, this study is the first to investigate the effect of green industry practices on the technical efficiency of Thai manufacturing enterprises. This study also encompasses analyses of the roles of internationalization, innovation and skill development.

Institutional pressure and corporate social responsibility (CSR) are gaining increasing recognition in scholarly works; however, there is an apparent and unsettled relationship between these concepts and the concept of green marketing adoption (GMA) that influences efforts to gain a relative competitive advantage (RCA). This study is aimed at examining the roles of institutional pressure and CSR on GMA and RCA and proposes recommendations for promoting green marketing management and CSC in the banking industry in Vietnam.

In this study, partial least squares structural equation modeling is utilized to investigate the evolution of the structural model, while the hypotheses are evaluated using structural equation modeling (SEM). The data are scrutinized from 288 banking employees through an online survey.

The results show that the components of institutional pressure exert a significant impact on GMA and RCA, but the level and type of this impact differ. Additionally, the mediating role of the CSR variable in this relationship is revealed. Under the influence of institutional pressure, companies tend to increase their implementation of CSR activities, thereby promoting their GMA and RCA.

This study offers both theoretical and practical implications. Theoretically, this study adds to the extant evidence concerning the significance of CSR integration and institutional pressure to the advancement of GMA. In addition, maintaining a focus on fostering holistic GMA practices has enabled the banking industry in Vietnam to achieve an RCA.

This study aims to explore green practices within small and medium-sized enterprises (SMEs) and their implications for determining environmental performance. Targeting SMEs in Pakistan, the study examines the influence of green intellectual capital (GIC), innovation and creativity on environmental performance.

A comprehensive survey addressed top, middle, and lower-level managerial perspectives. A sample of 243 respondents was statistically selected, and the survey questionnaire was used to measure the key constructs of the study. Using a 5-point Likert scale, the study captured the respondents' insights regarding green practices. Data analysis was executed using SPSS for descriptive tests and Smart-PLS 4 for advanced structural equation modeling (SEM).

GIC significantly enhances green innovation within SMEs, leading to improved environmental performance. Green creativity is a crucial moderator, indicating that SMEs have higher creative approaches to counter environmental challenges. These findings accentuate the importance of fostering an environment that stimulates green creativity to uplift GIC in achieving environmental performance.

The study offers a profound understanding of how SMEs in Pakistan leverage GIC to elevate their environmental performance, thereby providing strategic insights for businesses aiming for sustainable growth.