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Digital transformation using Industry 4.0 technologies can address various challenges in food supply chains (FSCs). However, the integration of emerging technologies to achieve digital transformation in FSCs is unclear. This study aims to establish how the digital transformation of FSCs can be achieved by adopting key technologies such as the Internet of Things (IoTs), cloud computing (CC) and big data analytics (BDA).

A systematic literature review (SLR) resulted in 57 articles from 2008 to 2022. Following descriptive and thematic analysis, a conceptual framework based on the diffusion of innovation (DOI) theory and the context-intervention-mechanism-outcome (CIMO) logic is established, along with avenues for future research.

The combination of DOI theory and CIMO logic provides the theoretical foundation for linking the general innovation process to the digital transformation process. A novel conceptual framework for achieving digital transformation in FSCs is developed from the initiation to implementation phases. Objectives and principles for digitally transforming FSCs are identified for the initiation phase. A four-layer technology implementation architecture is developed for the implementation phase, facilitating multiple applications for FSC digital transformation.

The study contributes to the development of theory on digital transformation in FSCs and offers managerial guidelines for accelerating the growth of the food industry using key Industry 4.0 emerging technologies. The proposed framework brings clarity into the “neglected” intermediate stage of data management between data collection and analysis. The study highlights the need for a balanced integration of IoT, CC and BDA as key Industry 4.0 technologies to achieve digital transformation successfully.

This paper aims to explore the emerging wine market of Ukraine. Specifically, the study examines Ukrainian consumer attitudes toward local wines and provides profiles of various groups of local wine consumers.

Data were collected via an online survey of Ukrainian wine consumers (N = 325). Factor and cluster analyses were performed to assess general attitudes toward local wine. Descriptive statistics and analyses of differences (t-tests and chi-square tests) were also used for further data exploration.

The findings indicate that quality perceptions, price sensitivity and reputation play a vital role in shaping local consumers’ attitudes toward Ukrainian wine. Three distinct consumer segments were identified. Local Skeptics exhibit reserved opinions about local wine. Local ambassadors show the highest level of enthusiasm and support for local wines. Local non-connoisseurs are the least involved and knowledgeable about wine; thus, their opinions about the local wine industry are not formed yet. This is the group that merits the utmost attention from wine marketers.

To the best of the authors’ knowledge, this paper is the first research attempt to identify different types of wine consumers based on their attitudes and perceptions toward local wines in Ukraine.

With the deep development of the new technological revolution and industrial transformation, the development, application, expansion and integration of digital technology provide opportunities for transforming the manufacturing industry from traditional manufacturing to intelligent manufacturing. However, little research currently focuses on analyzing the influencing factors of intelligent development in this field. There is a lack of research from the perspective of the digital innovation ecosystem to explore the intrinsic mechanism that drives intelligent development. Therefore, this article starts with high-end equipment manufacturing enterprises as the research subject to explore how their digital innovation ecosystem promotes the effectiveness of enterprise intelligent development, providing theoretical support and policy guidance for enterprises to achieve intelligent development at the current stage.

This article constructs a logical framework for the digital innovation ecosystem using a “three-layer core-periphery” structure, collects data using crawling for subsequent indicator measurement and assessment and uses the fuzzy set Qualitative Comparative Analysis method (fsQCA) to explore how the various components of the digital innovation ecosystem in high-end equipment manufacturing enterprises work together to promote the development of enterprise intelligently.

This article finds that the various components of the digital innovation ecosystem of high-end equipment manufacturing enterprises, through mutual coordination, can help improve the level of enterprise intelligence. Empirical analysis shows four specific configuration implementation paths for the digital innovation ecosystem of high-end equipment manufacturing enterprises to promote intelligent development. The core conditions and their combinations that affect the intelligent development of enterprises differ in each configuration path.

Firstly, this article discusses the practical problems of intelligent transformation and development in the manufacturing industry and focuses on the intelligent development effectiveness of various components of the digital innovation ecosystem of high-end equipment manufacturing enterprises in the context of digitalization. Secondly, this article uses crawling, text sentiment analysis and other methods to creatively collect relevant data to overcome the research dilemma of being limited to theoretical analysis due to the difficulty in obtaining data in this field. At the same time, based on the characteristics of high-end equipment manufacturing enterprises, the “three-layer core-periphery” digital innovation ecosystem framework constructed in this article helps to gain a deep understanding of the development characteristics of the industry's enterprises, provides specific indicator analysis for their intelligent development, opening the “black box” of intelligent development in the industry's enterprises and bridging the gap between theory and practice. Finally, this study uses the fsQCA research method of configuration analysis to explore the complexity of the antecedents and investigate the combined effects of multiple factors on intelligent development, providing new perspectives and rich research results for relevant literature on the intelligent development of high-end equipment manufacturing enterprises.

Underpinned by the legitimacy perspective, this study explores how ride-hailing services are legitimized through resource exchange among the industry players. The authors explore the types of legitimacy involved in the legitimation process. The authors also examine the political games being played by the actors to attain legitimacy.

This qualitative study involves thirty-one stakeholders/interviewees from emerging Asia. The interview data are supported by online documents and observations.

Thematic analysis shows that the industry players collaborate to achieve political, market, alliance, social, and investment legitimacy. The collaborations also legitimize industry players' existence through an eclectic mix of the numerous stakeholders' actions. This study shows how Dacin's proposed four types of legitimacy are coexisting and interconnected. It also highlights the neglected political legitimacy.

The findings guide the policymakers and ride-hailing operators experiencing competing requests to legitimize sustainable ride-hailing service development in urban cities.

The case is derived from secondary sources, including publicly available reports and information about all companies directly or indirectly engaged in the industry. No primary sources were available.

This teaching case is designed for students to demonstrate their mastery of industry-level analysis in the emerging space tourism industry. It allows students to understand what constitutes the industry within the broader space sector and to apply analytical tools such as PESTEL and Porter’s Five Forces, with the option to discuss strategic groups. Students gain insights into how the industry is evolving within its broader environment and how companies could respond or differentiate themselves. Information is also provided for students to consider the broader social impact of a relatively new industry from the perspective of sustainable development.

The case is written for undergraduate and graduate students enrolled in strategic management courses. The case placement is ideally in conjunction with industry-level analytical frameworks such as Porter’s Five Forces, PESTEL analysis, strategic groups (optional) and industry life cycle. Most strategic management textbooks cover these concepts in the first few chapters. For example, “Strategic Management, 14th edition” by Hill, Schilling and Jones (2023) covers these topics in chapter 2. Given that space tourism is an embryonic industry dependent on technological innovation, instructors might also use this case in innovation or entrepreneurship-related courses. This case could also be used to address critical issues, such as sustainability, in tourism management courses.

The study examines the instigating factors behind the development of the local content (LC) policy in Ghana and it further investigates the accountability mechanisms that drive the LC policy implementation to promote sustainable development.

The study reports on a series of interviews with key actors using Institutional Theory and the application of Bovens’ (2010) Global Accountability Framework as a lens for discussion and interpretation of results.

The results reveal that two forces instigated LC policy enactment. One is external funding pressure from the Norwegian government and the World Bank. The other is the government’s engagement of Civil Society Organisations and other internal stakeholders to justify its activities and missions to signal adherence to impartiality, neutrality, and, to a lesser extent, solidarity. The analysis also reveals tensions in how accountability legitimacy relates to implementation of the LC policy. The study further discovers that while participation, transparency, monitoring, and evaluation are frequently invoked as de jure institutional legitimacy in oil and gas contracts, actual practices follow normative (de facto) institutionalism rather than what the LC policy law provides.

The interview had a relatively small number of participants, which can be argued to affect the study’s validity. Nevertheless, given the data saturation effect and the breadth of the data obtained from the respondents, this study represents a significant advancement in LC policy enactment knowledge, implementation mechanisms and enforcement in an emerging O&G industry.

The findings of this study suggest that future policy development in emerging economies should involve detailed consultations to increase decision-maker knowledge, process transparency and expectations. This will improve implementation and reduce stakeholder tension, conflict and mistrust.

The findings of this study build on earlier investigations into legitimacy, accountability and impression management in and outside the O&G sector. Also, the findings reveal the legitimising tactics used by O&G actors to promote local content sustainable development targets.

The purpose of this paper is to propose a framework for evaluating the relationship between China and Peru, drawing on dependency theory, against the backdrop of China’s explicit policies towards foreign direct investment. It seeks to transcend traditional interpretations of this relationship in the literature that focuses on China as either hegemon or a South–South partner to Latin American countries to highlight a more nuanced relationship.

The paper adopts a case study approach, focusing on China in Peru. The authors examine three areas of traditional, strategic and emerging industries drawing from Chinese national policies, reviewing these against characteristics of dependency: control of production, heterogeneity of actors, transfer of knowledge and delinking.

The authors find that Chinese foreign direct investment (FDI) in Peru demonstrates mixed motives and collectively operates as an ambiguous player. Chinese firms appear to be willing to work with various actors, but this engagement does not translate into a decolonial development alternative in the absence of a Peruvian political will to delink and Chinese willingness to actively transfer control of production and knowledge.

This paper contributes to existing literature on China in Latin America by evaluating Chinese outward FDI in Peru against China’s strategic aims in terms of a re-evaluation of dependency theory.

This paper aims to assess the readiness of retail workers to use blockchain technology (BCT) to improve supply chain performance. The assessment was made via a quantitative approach taken using a theoretical framework based on Keller’s motivation model and self-determination theory in the BCT context.

The authors collected data from 567 retail workers from an emerging country through a structured survey questionnaire. The authors tested the hypotheses of the proposed model using Warp PLS 7.0 and controlled firm age, industry type and technological intensity.

Our findings may help firms in making the process of digital transformation inclusive. The authors found that supplier-based attention and motivation through BCT lead to supply chain performance, and that supplier-based satisfaction and trust achieved through BCT positively impact supply chain performance. Further, supplier-based relevance on raw material selection with the higher trust and motivation levels achieved through BCT was found to have a positive impact on supply chain performance.

IT supply chain applications are referred to as “lean” rather than “rich” because they still rely mainly on written and numerical means to present data. When the environment is less ambiguous, then less rich media can be used to facilitate communication. IT supply chain applications allow suppliers to spend time building relationships with other suppliers instead of focusing on administrative tasks, thus enhancing such relationships.

This study can be considered the first to assess retailer readiness to use BCT to improve supply chain performance through the theoretical lens of Keller’s motivation model and self-determination theory.

After working on the assignment questions, the learners can achieve the following learning outcomes: understand the buying behavior towards sustainable products in the context of mindful consumption and product characteristics, appraise the market segmentation and positioning strategy of a sustainable business, understand the application of 5C’s framework for a sustainable business and critically evaluate a new sustainable business’s challenges in the emerging business environment.

Dr Joe Fenn, founder and director of PFoods, with extensive experience in the pharma industry overseas, observed a decline in the consumption of traditional dairy foods. Alternative plant foods come as a savior to people who are lactose intolerant and offer a host of health benefits with low environmental impact. Riding on the waves of veganism and sustainable foods, he saw an opportunity in India. PFoods developed and launched two products, namely, Just Plants (plant-based milk alternative) and Plotein (plant-based protein alternative), in collaboration with scientists at the Indian Institute of Science, a premier scientific institution in India, and PMEDS (PreEmptive Meds), a US-based nutraceutical Company. PFoods launched and pilot-tested Just Plant, a dairy alternative substitute for milk in select reputed organizations in Bangalore. The upcoming challenges for Fenn would be to select the right segment, educate the market and position the product that would resonate well with the target customers.

The case study suits undergraduate and graduate courses such as marketing management, sustainable marketing and sustainable business. The case study can also be used in entrepreneurship management and entrepreneurial marketing courses to introduce the challenges of a sustainable startup. The case study highlights the marketing challenges faced by the disruptive and growing plant-based foods or alternative dairy industry in emerging markets.

Teaching notes are available for educators only.

CSS 8: Marketing.

This study aims to empirically analyze the impact of technological innovation on the quantity and quality of employment in the hospitality industry.

Using the data of 30 provinces in China from 2010 to 2020, this paper makes an empirical analysis through the fixed effect model.

The results show that process innovation has a significant positive impact on employment quantity, while product innovation has a significant negative impact on employment quantity. The creative effect of process innovation and the substitution effect of product innovation offset each other, so in the long run, the impact of technological innovation on employment quantity is not significant. However, technological innovation has significantly improved the employment quality of the hospitality industry.

Because technological innovation has replaced part of the labor force, hospitality could guide the labor force in a positive direction. To promote innovation and retain talents, hotels should train employees’ digital thinking and attract high-skilled talents.

This research is unique in using process innovation and product innovation as the main measurement indicators of technological innovation, unlike previous studies that often relied on technological progress to conclude.