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The objective of this research was to identify organizational strategies used by rural retailers to balance conflicting demands of social norms and business performance standards to achieve success.

In‐depth interviews with 12 community leaders and nine locally owned retailers in eight resilient rural communities in six different US states were conducted.

The data suggest that operational strategies of local retailers in rural communities follow internal and external scripts and specific scripts are associated with decoupling and/or recoupling strategies and business survival. Decoupling occurs with internal scripts relating to business strategy and external scripts relating to community involvement and customer value. Recoupling was evident with internal scripts related to business strategy, attitude toward future business growth and attitude toward planning and survival; it was also evident with external scripts relating to community change and the local economy.

Future research should include the development of an instrument to assess a larger sample of rural retailers to determine if the findings of this study are consistent with other retailers. This would lead to the need to develop education materials to help rural retailers improve their survival and continuance.

Rural retailers need to improve their survival and continuance by building reciprocal relationships with the community and consumers, and can do so by seeking training to improve these marketing strategies.

The current research uniquely examines rural retailer ability to balance conflicting norms of the social and task environments and the impact it has on retailer success.

This is the first study to examine AIDS activism among African American women. It also argues for womanism as a framework that can more accurately examine activism among African American women. Based on in-depth interviews with 36 African American women AIDS activists, this chapter explores factors that encourage activism among this sample of women. Intersectionality, and its emphasis on notions of identity and intersecting oppressions and social justice, is used as the theoretical framework to examine AIDS activism among these women. Findings suggest that their identities as activists and African American women, as well as their spirituality and notions of community uplift and survival have informed their activism efforts. These findings are discussed along with the limitations of utilizing intersectionality as the theoretical framework. Womanism is suggested as a theoretical framework that can extend the notions of identity and activism among people of color emphasized by intersectionality, as it addresses identity and social justice, but also highlights the importance of spirituality and community uplift among this sample of women.

Employing virtual ethnography and narrative analysis, this chapter uses data drawn from the online social media site, Tumblr, to explore a group of Tumblr users who mostly identify with the complex intersectional identities of LGBTQ+ disabled people of color.

This chapter suggests that narratives are skillfully constructed by this group of Tumblr users in ways that counteract felt or expected experiences of exclusion, invisibility, and stigmatization within this identity-based community. The posters represented here are combating this invisibility and marginalization. They narrate themselves into existence by attaching their experiences to two well-known and recognizable social problem narratives. One is the “Pride/Community and Self-love” narrative, commonly associated with LGBTQ+ pride and LGBTQ+ communities. The other is the “Our Lives Matter/Deserving of Life” narrative, commonly associated with communities and social movements such as Black Lives Matter. Posters are artfully constructing their own community narratives by drawing from these culturally circulating and available narrative resources. When these two popular narratives are deployed in this way, they are counternarratives that are doing both resistance work and community/identity-building work. The ultimate effect is that the counternarrative they construct unites quite a diverse group of people through experiences of shared exclusion.

This chapter extends the scholarly conversation on both narratives and disability by suggesting ways in which counternarratives about individuals with complex intersectional identities can be constructed in virtual communities. In so doing, the chapter brings poorly represented perspectives into discourses on disability and narratives. The study also contributes to the literature on the importance of emotion, specifically by highlighting the deployment of love and anger to counteract experiences of shame and marginalization.

This paper utilizes the generic source of “community” to define a disaster community emphasizing disaster areas’ perceived boundaries and the social networks that fall within these boundaries. Three such “disaster communities” are proposed based on family‐kin, micro‐neighborhood, and macro‐neighborhood social networks. Utilizing an Israel national representative sample of (814) urban households residing in 150 municipalities, a set of hypotheses were tested regarding the impact of disaster communities on individual disaster preparedness behaviors. In general, more socially robust communities brought about greater levels of individual preparedness but with significant exceptions by type of preparedness. In addition, the predictive ability of such disaster communities on each preparedness component varied. Ethnic and educational composition of the networks had a negligible impact on disaster preparedness behaviors. Overall, the use of social network based disaster communities provides a sound theoretical and empirical foundation to study disaster behaviors.

This paper aims to expose the violence intrinsic to globalization and to suggest a conceptual and practical domain focused on arresting and preventing the structural violence of globalization.

The paper integrates theory, scholarly literature and the author’s fieldwork analyzed through solidarity and liberationist methodologies.

The paper shows that severe, violent and irreparable destruction of formerly thriving and sustainable cultures and communities around the globe is an inherent component of globalization; current notions of “development” and “poverty” provide ideological cover for such destruction; a wide range of mainstream institutions and organizations (including governments, trade and financial institutions and national and multinational corporations) benefit from the destruction and collude in these dynamics, while a passive majority participates through its silence and consumptive lifestyle; and to arrest these dynamics requires awareness of the structural violence of development and globalization, and that those of us living in currently unsustainable societies commit both to re-localize our effects to our own communities and to change the operating rules of the global system.

This paper offers analysis, perspectives and practical considerations toward transformations essential to ending the structural violence of globalization, while inviting broad-based solidarity for further advancements.

Bridging global and local realities, the paper exposes systematic large-scale structural violence endemic to globalization, “development”, mainstream ideas about poverty and practices of “poverty reduction”. The paper identifies some fundamental requirements for arresting the structural violence of the global system.

In light of the COVID-19 pandemic's economic effects, this paper focuses on how home-based women artisans running their family businesses plan their operations to function in the “new normal” environment. The paper emphasises the adaptability and reorientation of business strategies displayed by women entrepreneurs in response to the changing work environment. The paper argues that the women's sense of agency after years of running the family business enables them to bargain and offer passive resistance to the family's power, with the latter aiming to curtail their entrepreneurial gains as the men return to their homes after losing their jobs with the onset of the pandemic.

The research draws from a qualitative study that was conducted employing field surveys and in-depth interviews with the women entrepreneurs in four important handloom clusters in Nadia, West Bengal (India) in 2022. The empirical evidence is gathered from five months of extensive ethnographic study with 66 home-based women entrepreneurs belonging to 26 handloom family enterprises. Semi-structured, in-depth interviews and the following narrative analysis have been used to comprehend the complex and dynamic conception of female entrepreneurship and women's agency to pivot business strategies during the economic turmoil of the COVID-19 pandemic.

As a result of the abrupt suspension of the textile industry and the partial or total closure of the traditional and contemporary markets due to the COVID-19 pandemic, women from family handloom enterprises are taking steps to strengthen their entrepreneurial resistance. Although women entrepreneurs had spent years running the family business in the absence of their husbands, the pandemic exacerbated the deep-seated gender disparities within the family when social norms threatened to undo the hard-won progress made by them. However, their sense of agency enables them to plan well and resist the patriarchal onslaught with a variety of potentials, utilising tools of active and/or passive resistance within an environment of concrete limits and oppressions.

The paper contributes to the literature on women's entrepreneurial capacity by focusing on how the COVID-19 crisis and changing market demands enable gendered reactions in family enterprises. While men, back home after losing their jobs, choose to strengthen their individual identities and power positions by trying to retain control over the family business, women contribute to collective actions for enhancing the resilience of the community by pivoting their business strategies and implementing new ideas to suit new market conditions. Women thus play a central role in fostering social cohesion, helping build and maintain relationships, promoting empathy, and creating a sense of belonging, which strengthen community bonds and cooperation. The paper shows how women's entrepreneurial resilience and responsibility provide an important basis for organizing sustainable collective action for the survival of the artisanal community during crisis situations.

This paper aims to provide a comparison of “old” democratic therapeutic communities, and “new” therapeutic communities for drug abuse.

The paper is a review of historical and cultural influences on therapeutic community development, with particular reference to leadership.

Free from bias, cultural, psychological or ideological, the next therapeutic communities should integrate elements of both old and new therapeutic communities, in a development strategy which assimilates, socializes and finally prepares the individual for full participation in the larger community. Within this strategy, a rational authority model is not inherently flawed but can provide a structured stage for corrective experience leading toward personal autonomy. Regardless of its particular form, however, the efficacy of the next therapeutic community will relate directly to the extent to which they incorporate the essential of its modern and ancient prototypes, that of community and healer and teacher.

The two main types of therapeutic community have tended to operate and develop separately. The author calls the rigid separation into question and identifies key shared elements.

Natural disaster stories narrate unsettling natural events and proffer scripts for social action in the face of unforeseen and overwhelming circumstances. The purpose of this study is to investigate stories of natural disasters recounted for New Zealand school children in the School Journal during its first 100 years of publication.

Content analysis is used to categorise the disaster event and to identify two distinct periods of disaster stories – imperial and national. Textual analysis of indicative stories from each period centres on the construction of social scripts for child readers.

In the imperial period tales of individual heroism and self‐sacrifice predominate, while the national period is characterised by stories of ordinary families, community solidarity and survival. Through this investigation of natural disaster stories for children, the paper identifies the shifting models of heroic identity offered to New Zealand children through educational texts.

This study adds to the existing literature on the School Journal and to the broader study of the history of imperialist and nationalist education in New Zealand. In these times of increased disaster awareness it also draws attention to the significance of disaster narratives in offering social scripts for children to draw on in the event of an actual disaster experience.

There are many entrepreneurial communities in the Asian subcontinent, which are known for their economic resilience and religious orientation but have received limited attention in extant literature. These communities include Memon, Delhiwala, Chinioti, Ismaili and Bohri, which have been persistent in keeping their members economically stable, as many centuries, while also retaining their religio-sociocultural identity. This paper aims to add to the body of literature by documenting the possible factors, which contribute toward advancing socio-economic justice for the members of respective communities.

This study uses Eisenhardth research strategy within a social constructivist paradigm to process data from in-depth interviews, memos and documentary sources to explore the internal dynamics of three most prominent of these communities (Memon, Delhiwala and Chinioti) in Pakistan.

The findings reveal that the secret to their resilience is, perhaps, rooted in their religio-sociocultural communal norms, which may not just ensure effective wealth redistribution among the deserving segments of the society but may also enable its deserving members to achieve self-reliance through community-supported–entrepreneurial–activity. This study proposes that a culture of community-based–family–entrepreneurship coupled with the spirit of cooperation, sacrifice and reciprocity may eliminate the possibility of socioeconomic injustice.

The religious entrepreneurial communities may be seen as an alternate to free-market or state-driven methods to impart socioeconomic justice where needed. The voluntary inclination of entrepreneurs in such communities to facilitate those in need may, perhaps, reduce or even eliminate the need to involve state intervention to redistribute wealth through taxation, which may also eliminate the cost of the state bureaucracy, which is used for the collection and redistribution of taxes.

The findings add to the body of literature which could help similar communities to improve their socioeconomic stability in a just manner for all its members. Policymakers can also take notice of the religio-sociocultural norms at the source of socioeconomic justice within the respective communities to formulate policies conducive to sustaining such norms where necessary.

Exploring the links between resilience, sustainability and entrepreneurship from an indigenous perspective means exploring the historic and socio-cultural context out of which a community originates. From this perspective, informed insight into a community’s ability to adapt and to transform without major structural collapse when confronted with exogenous challenges or crises can be gained. This paper explores the interplay between resilience and entrepreneurship in a New Zealand indigenous setting.

The authors provide a theoretical and case study approach, exploring four intersecting leadership roles, their guiding value system and application at a micro kin family level through a tourism venture and at a macro kin tribal level through an urban land development venture.

The findings demonstrate the importance of historical precedent and socio-cultural values in shaping the leadership matrix that addresses exogenous challenges and crises in an entrepreneurship context.

The research is limited to New Zealand, but the findings have synergies with other indigenous entrepreneurship elsewhere. Further cross-cultural research in this field includes examining the interplay between rights and duties within indigenous communities as contributing facets to indigenous resilience and entrepreneurship.

This research is a contribution to theory and to indigenous community entrepreneurship in demonstrating what values and behaviours are assistive in confronting shocks, crises and challenges. Its originality is in the multi-disciplinary approach, combining economic and social anthropological, indigenous and non-indigenous perspectives. The originality of this paper also includes an analysis of contexts that appear to fall outside contemporary entrepreneurship, but are in fact directly linked.