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We are currently witnessing a new wave of the digital economy. A prime example is the sharing economy where an organization operates a platform for its online community, the sum of individuals who interact to exchange goods and services. The sharing economy blurs several boundaries of economic life – a fact that extant theory on platform organizing has yet paid little attention. We argue to consider two aspects of the sharing economy and revisit related theory to address this lacuna. First, we revive the concept of hybrid community to denote a variant of an online community that mirrors the boundary-blurring nature of the sharing economy. In a hybrid community, individuals interact both online and offline (instead of only online) and consume as well as produce. Second, we revisit the range of strategic responses suggested by extant literature to minimize the dependence of a platform organization on its hybrid community and show that the sharing economy requires management research to adapt and potentially recast existing claims.

Organizations increasingly seek to leverage open innovation (OI) communities to generate and advance novel ideas through collaborative innovation efforts of their members. However, success is far from guaranteed, as OI communities can only thrive depending on individual and collective member contributions. This study aims to examine individual and social determinants that encourage members to first generate novel ideas, then collaboratively advance these ideas through cocreation with other members, a process this study terms member “(co)creativity.”

A survey design was used to collect data from 301 OI community members, which this study analyzed through component-based structural equation modeling using the partial least squares (PLS) method.

Drawing on componential theory of creativity and innovation, this study demonstrates the role of members’ creative identity, creative self-efficacy and domain-relevant knowledge as determinants for their novel idea generation. While novel idea generation leads to members’ participation in collaborative innovation, this relationship is partially mediated by members’ willingness to cocreate in this process. This process is further conditioned by social determinants and leads to members’ creative self-enrichment as a result of collaborating in OI communities.

Taking a member perspective, this study advances marketing innovation theorizing by investigating critical determinants of effective OI communities, informing managers about success factors that promote collaborative innovation in OI communities.

This helps overcome rather reductionist innovation models and highlights interdependencies between the individual and social determinants from a theoretical perspective while helping managers better understand important OI member profiles and social aspects that can foster the success of OI communities.

To the best of the authors’ knowledge, this study is the first to examine the notion of member (co)creativity in OI communities and its determinants for effective collaborative innovation. This study also demonstrates self-enrichment as an important outcome of (co)creativity.

The purpose of this paper is to prove that the abolition of state monopoly in the provision of educational services in Continental Europe will result in members of the educational community spending less time towards rent protection and more time towards educational activities, something that should also benefit the consumers of these services. It also aims to prove that once deregulation reform is introduced, those that now fiercely resist to it will, rationally, accept the new status quo and adapt to it.

The paper presents a model in which externalities affect the decision of the community of educational services providers to allocate time among their profession and towards opposing reform and protecting rents that follow from laws that establish state monopolies in the market for education services. The model proposed shows that, in the presence of such externalities, the introduction of reforms that remove the state monopoly will make the educational community adapt to the new status quo by allocating less time to protect monopoly rents and oppose reform, and more time and effort towards educational‐related activities like research and publications, high‐quality teaching and tutorials, etc.

The prediction of the assumed model that no internal forces can lead to a departure from the unfavorable equilibrium that exists before reform, underlines the need of society to press ahead with reforms regardless of the objections raised by the affected interest communities.

The paper provides for the first time in the relevant literature, an analysis of the harms and drawbacks of the higher education state monopoly in Continental Western Europe.

The purpose of this article is to improve our understanding of the nature of social responsibility in actual practices and, specifically, the influence of individuals on these processes.

An abductive approach is applied (Alvesson and Sköldberg 1994), i.e. theory is developed by moving between theory and four empirical cases. The stories highlight the importance of the individual and closeness to local stakeholders and the presence of overlapping rationales.

The individuals’ simultaneous roles – as owners, managers and community members – influence how they are held or see themselves as accountable and how they account for the firms’ engagement in the community. The activities are conducted in the name of the firm but originate from private as well as business-oriented concerns. Our conclusions encourage an extension of the corporate social responsibility (CSR) construct to approach it as an entangled phenomenon resulting from the firm and the individual embeddedness in internal and external cultures.

This study brings the individual managers and owner-managers into focus and how their interplay with the surrounding context can create additional dimensions of accountability, which impact on the decisions taken in regard to CSR. A micro-perspective is applied. Corporate community responsibility, particularly in smaller and rural communities, contributes to recognize and understand how individuals influence and are influenced by CSR.

Community‐based treatment programmes serving people with learning/intellectual disabilities face the problem of deciding how and when and under what conditions those in treatment will be able to independently access the community. Given the fact that people with disabilities have difficulties in generalization, knowing that they can practice skills in therapeutic sessions does not mean that they will be able to use these skills in real life situations. A Community Trust programme was first described theoretically in 1996 and this paper aims to present how that programme will work in practice.

From the moment treatment begins, data is collected with an eye to the future wherein individuals will be able to access the community and wherein agencies and therapists will be able to make decisions on that access, based on data not opinion. Two case examples demonstrate the principles of the trust programme.

Community trust for individuals who have engaged in serious, dangerous, or criminal behaviours is a serious issue and therefore must be a well thought out process. It also needs to be data based and decisions must be made not on “opinion” but on objective measures.

The paper demonstrates how community‐based treatment programmes, such as the example considered, give individuals “real life” opportunities to practice skills and thus transfer what is learned in therapeutic sessions to practical application.

The purpose of this paper is to build insight into how the local community impacts an organization’s ability to develop an inclusive culture. The paper introduces the concept of inclusion disconnects as incongruent experiences of inclusion between an organization and its community. Then, using the case of teaching hospitals, the paper empirically demonstrates how individuals and organizations experience and deal with inclusion disconnects across the boundaries of organization and community.

A multi-method qualitative study was conducted in hospitals located in the same city. Focus groups were conducted with 11 medical trainees from underrepresented backgrounds and semi-structured interviews were conducted with ten leaders involved with diversity efforts at two hospitals. Data analysis followed an iterative approach built from Miles and Huberman (1994).

The findings demonstrate how boundary conflicts arise from disconnected experiences of organizational and community inclusiveness. Such disconnects create challenges for leaders in retaining and supporting minority individuals, and for trainees in feeling like they could build a life within, and outside of, their organizations. Based on findings from the data, the paper offers insights into how organizations can build their capacity to address these challenges by engaging in boundary work across organizational and community domains.

Future research should build upon this work by further examining how inclusion disconnects between communities and organizations impact individuals and organizations.

The paper includes in-depth insight into how organizations can build their capacity to address such a deep-rooted challenge that comes from a less inclusive community.

This paper contributes to an understanding of how forces from the community outside an organization can shape internal efforts toward fostering inclusion and individuals’ experiences of inclusion.

To address the problem of how to guide and promote health knowledge adoption, based on online diabetes communities, this study explores the impact mechanism of social support on users' individual health knowledge adoption to provide insights for online diabetes community management and personal health management.

Integrating the theories of cognitive-affective personality system (CAPS) and social support, this study constructs a theoretical model, collects data through a questionnaire and uses a structural equation model to analyse 356 data.

The results show that: (1) Considering the online diabetes communities, it is reasonable to divide social support into emotional, information, network and respect support. (2) Social support affects individual health knowledge adoption through the intermediaries of knowledge argument quality, knowledge source credibility and positive emotions. (3) The order of the mediating effect of cognitive and emotional factors between social support and health knowledge adoption is knowledge argument quality > knowledge source credibility > positive emotions and rationality > sensibility. (4) Users pay more attention to the source credibility of professional health knowledge than that of experiential health knowledge.

This research expands the application scope of CAPS and opens the “black box” of the impact of social support on individual health knowledge adoption behaviour. Simultaneously, the dimensions of social support and the mediating effect between social support and the two types of health knowledge are discussed.

The purpose of this paper is to examine the complex relationships between common bond attachment, common identity attachment, self-esteem and virtual community citizenship behavior (VCCB). This study identifies two broad categories of VCCB: citizenship behaviors directed toward benefitting other individuals (VCCBI) and citizenship behaviors directed toward benefitting the virtual community (VCCBC).

The authors apply partial least squares structural equation modeling to test the hypotheses, using a sample of 388 valid responses.

The results indicate that common bond attachment and common identity attachment have a significant effect on self-esteem, which, in turn, has a significant effect on VCCBI and VCCBC. The results also indicate that common bond attachment has a significant effect on VCCBI, and that common identity attachment has a significant effect on VCCBC.

This study contributes to a better understanding of VCCBs through common identity and common-bond theory, social identity theory and the stimulus-organism-response framework.

Motivated by situational strength theory and multi-level theory, the purpose of this paper is to propose a cross-level model to examines whether virtual community citizenship behaviors (VCCBs) are affected by consumers’ individual differences on reciprocity, other consumers’ collective citizenship behaviors at community-level (members citizenship behaviors, MCBs), and their interaction effects.

The research model is tested with a sample of 340 consumers collected from the 34 virtual communities of consumptions (VCCs). Because consumers are embedded in communities, the authors employ the hierarchical linear modeling for data analyses.

The findings reveal positive effects of individual’s prosocial values and community-level MCBs, and a negative effect of exchange ideology, on VCCBs. There is a significant cross-level moderation effect of MCBs such that MCBs reduce the negative influence of exchange ideology on VCCBs.

This research suggests that participation in VCCs could be simultaneously driven by the dispositions to help and to get fair reciprocity, while such effects are constrained by others’ citizenship behaviors within the VCC. Future research should identify other contextual factors that could confine or amplify the personality-behavior links in the context of VCCs.

Managers who intend to build a VCC of high co-creation should establish mechanisms that could facilitate norm of VCCBs. Also, it is crucial to take into account the participants’ dispositions on reciprocity in recruiting community members and developing member portfolio.

This is one of the first studies to offer insights regarding the role of community-level citizenship behavior as a strong situation to mitigating the influences of individuals’ reciprocity-based dispositions.

This study examines how the collective construction of career sustainability takes place through a career community of interim managers.

We draw on 31 interviews with interim managers who are part of a career community in the form of a professional association of interim managers in France.

The findings show the importance of career communities as a vehicle through which to create a sustainable career. More specifically, we show that occupational career communities provide mutual and reciprocal career support, collective being and belonging through sense-making as well as collective learning leading to the collective creation of a sustainable career.

We add to the literature on sustainable careers by providing a collective community-level analysis and make a theoretical contribution by using the concept of career communities in shedding light on the career sustainability of interim managers. In the light of the increase in non-standard forms of employment, career communities might become an interesting vehicle for career management and development.