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The purpose of this study is to propose an innovative and efficient process in urban policy-making that combines a divergent and creative method with a convergent and strategic one. At the same time, the purpose is also to propose a useful innovation to enforce the usability of both methods. On the one hand, mission-oriented policies run the risk of being overly focused on the present and of not being able to develop preparedness in organization. On the other hand, scenario development has the reverse problem it often does not point out how to use scenario narratives to inform and devise short-term strategic actions.

The paper proposes an innovative methodological approach, the mission-oriented scenarios, which hybridizes Mazzucato's mission-oriented public policy framework with Jim Dator's Manoa school four futures method. The proposed methodological innovation emerges from a urban foresight academic-led project carried out in the context of the Metropolitan City of Turin, Italy, where a first application of the mission-oriented scenarios was tested on six different focal issues (from reindustrialization to cultural policies) and the scenario narratives were used as sources for the grounding of 12 missions and 48 strategic actions towards 2030.

Mission-oriented scenarios can contribute to the generation of more sustainable and inclusive urban public policies. This methodological proposal is based on an original mix of knowledge exchange procedures borrowed from methodological approaches with different backgrounds: the mission-oriented and the archetypal scenarios. Their conjunction could support the formulation of ambitious yet pragmatic policies, giving a plurality of actors the opportunity to act and establish fruitful and lasting partnerships.

The paper reconstructs one of the first urban foresight projects carried out in a major Italian city by two prestigious universities and exposes a methodological innovation resulting from reflection on the strengths and weaknesses of the project, which opens the door to the development of a new scenario technique.

This paper aims to provide evidence on the extent to which traditional agri-food products (TFPs) constitute a leverage to promote tourism in the province of Reggio Calabria, Italy, and discuss ways in which community-led local development governance institutions might enhance it.

The study is based on a review of existing information on Calabrian TFPs to classify them by area of production and identify those that are specific or relatively small areas, in addition to a qualitative analysis of the content of the texts of a sample of websites promoting tourism in the region.

Though food is one of the leverages used to promote tourism in Calabria, TFPs are not yet sufficiently exploited to attract tourists to the province of Reggio Calabria, in spite of their potential as a vital expression of local culture and traditions.

The selection of the websites used in the study may not be exhaustive of the full spectrum of Web-based promotion of tourism in Calabria.

The results provide useful insights to public and private institutions responsible for rural development and tourism promotion in Calabria. The database on the TFPs of the province of Reggio Calabria permits an easy reading of the geographical distribution of the different categories of products, useful as a resource for further studies and as a local development policy support tool.

Promoting a form of culturally sensitive, food-based tourism in the interior areas of Calabria may constitute an important factor to revert the trend towards impoverishment, migration of young people and depopulation of the interior areas of Calabria. This is a particularly sensitive issue in Italy today, in view of the difficulties that other strategies pursued in the area are facing.

Existing literature on typical food products in Italy focuses on those labelled by denomination of origin and geographic protection. This is one of the first papers focusing on TFPs labelled as Prodotti agroalimentari tradizionali in the Italian legislation. By exploring the role of local food and traditions in promoting tourism, this paper expands the scope of existing studies of rural tourism and on rural development in Calabria, and beyond.

The chapter will describe the genealogy of the international social movement “Zero Waste (ZW)” and highlights its role of cultural, organizational, and scientific reference point for the waste management, in particular the public one in Italy. The chapter proposes to interpret ZW as a part of a wider social movement on “common goods” that in Italy proposed a radical critics of the neoliberal governance of local public services. The climax of this movement was the referendum of 2011, when 27 millions of Italian citizens voted against the privatization of waste, water, and transport management at an urban level. By door-to-door recycling, composting of community, pay as you throw system (PAYT), reuse centers, and environmental communication, ZW movement succeeded to create an apparatus of driver concepts for the management of waste. In particular, some of the proposed case studies were the actors that implemented the ZW strategy findings on the territory, experimenting new organizational and social practices aimed at increasing recycle and at converting the local economy into a circular one.

Public service provision in the European Union has received great attention in the last decades. Waste management is among the most important public services and challenges for a sustainable world owing to its impact on the environment, economic development, human health, and equity. Throughout Europe, along with the circular economy, the related zero waste (ZW) framework is also rapidly spreading. This introduction provides information about research questions and methodology used to discuss the most relevant and critical issues for good management of waste service provision under the ZW framework.

The chapter illustrates the relationships between concepts, theories, and processes presented so far in the book.

The cases explored show how this model can be recognized first and foremost in publicly owned waste operators linked to the territory where the service is provided. The content that justifies and legitimizes their presence is that of the integral recovery of materials through the zero waste strategy.

Innovation, responsibility, stakeholder engagement, and knowledge sharing have been highlighted as the four key drivers of sustainable urban waste management. These drivers reciprocally reinforce each other in a virtuous exploitation system that generates a positive circular path of new managerial and technical resources and competencies, and new responsibility schemes shared among managers, policymakers, employees, and users.

Further, each key driver impacts the economic, environmental, and social performance of urban waste operators, increasing the overall impact and strengthening the effect of the other drivers in a virtuous exploitation of benefits for waste operators and stakeholders beyond the served territory.

Chapter 5 deals with key drivers allowing waste management systems to meet circular economy goals, targeting a zero waste approach aimed at eliminating waste and changing the concept of waste into secondary materials. Case studies around Europe highlighted conditions and drivers of sustainable urban solid waste management systems; innovation, responsibility, stakeholder engagement, and knowledge sharing are factors enabling effective and viable urban waste management.

This chapter provides an overview of waste management across Europe. It offers an outlook of evolution of waste generation and how European Union (EU) countries treat waste, by providing historical and current data as well as by describing a few best practices of waste management companies and municipalities throughout Europe. The circular economy framework applied to urban waste management and the zero waste strategy are described.

Chapter 4 focuses on how can we best measure and compare performance of waste management companies, discussing the triple bottom line perspective as a driving approach for public service provision like urban waste management. This approach contributes to extend relevant performance dimensions, broadening its scope to encompass not only cost and efficiency in waste collection and treatment but also environmental and social implications.

Chapter 3 discusses existing management models and corporate governance best practices for waste management firms. It provides some relevant experiences across Europe. It offers a focus on the ongoing remunicipalization process in the public service provision and urban waste management.