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1 – 10 of over 7000The purpose of this paper is to analyze how drivers and barriers of corporate social responsibility (CSR) vary with regard to stages in the transformation process from a small and…
Abstract
Purpose
The purpose of this paper is to analyze how drivers and barriers of corporate social responsibility (CSR) vary with regard to stages in the transformation process from a small and medium‐sized enterprise (SME) to a multinational enterprise (MNE).
Design/methodology/approach
The main method used is a literature survey. The survey covers 47 journal articles. A limited survey of managers in the Norwegian clothing business is used to validate the findings in the literature survey.
Findings
Eight main drivers and barriers of CSR are identified in the literature survey and are also supported by a regression analysis based on Norwegian survey data. By relating the drivers and barriers to more general social science models, it is shown how they are affected by different business contexts and vary with regard to stages in the transformation process from a SME to a MNE.
Practical implications
The paper suggests that public policies for CSR should be adapted to four main contexts, referring to stages in the growth and internationalization of the firm, and overcoming barriers and boosting drivers for CSR.
Originality/value
The paper contributes to a better understanding of how and why drivers and barriers of CSR differ with respect to the size and internationalization of firms.
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Innocent Chigozie Osuizugbo, Opeyemi Olanrewaju Oyeyipo and Aduragbemi Deborah Olojo
This study investigates the drivers of CSR practices among construction companies in Lagos, Nigeria.
Abstract
Purpose
This study investigates the drivers of CSR practices among construction companies in Lagos, Nigeria.
Design/methodology/approach
This research adopted a questionnaire survey to achieve the aim. A purposefully chosen group of managing directors, directors, other senior construction experts or management personnel working for small, medium and large-sized construction enterprises in Nigeria were given questionnaires to complete. 196 questionnaires were issued, out of which 103 were properly completed and returned, with a return percentage of 61% which served as the basis for this study. Utilizing both descriptive and inferential statistics, the collected data were examined.
Findings
The results from the study revealed that “vision of the founder”, “creating public attention”, “competitive advantage” and “business strategy” were the top most four drivers of CSR initiatives among construction companies in Lagos, Nigeria. The results also showed that, there is a statistically significant degree of agreement between various categories of construction companies in Lagos, Nigeria regarding the drivers of CSR initiatives.
Originality/value
The study contributes more effectively to CSR studies by highlighting the drivers of CSR initiatives in construction companies. The finding would facilitate the adoption and implementation of CSR initiatives in construction organizations. The adoption of best CSR practices fosters strong relationship among construction companies, project stakeholders and communities.
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Kwasi Dartey-Baah and George Kofi Amoako
The purpose of this paper is to provide a systematic review of research studies on the drivers and consequences of corporate social responsibility (CSR).
Abstract
Purpose
The purpose of this paper is to provide a systematic review of research studies on the drivers and consequences of corporate social responsibility (CSR).
Design/methodology/approach
This paper used a systematic literature review using research papers published on the drivers and consequence of global CSR from 2010 to 2020.
Findings
The findings of this paper show that the principal themes of published research articles on the drivers and consequences of CSR are internal drivers, external drivers and consequences of CSR. Publications on the drivers and consequences of global CSR have been dominated by studies that used quantitative approach and cross-sectional design. A significant number of studies also used secondary data source with most of these studies not being sensitive to sectorial influences. More importantly, this study revealed that the emphasis of CSR on actions that demonstrate social responsibility is more associated with overall financial performance and firm value when contrasted against ethical statements of social responsibility which is associated with weaker firm financial performance and outcomes. Moreover the review indicated that the level of CSR engagement and disclosure has been associated with higher share prices whereas low level of CSR disclosure in sensitive industries results in lower share prices. In addition, employees’ intention has been identified as a critical driver for CSR activities. Furthermore, it was also identified that firms engage in CSR because of internal institutional factors such as ethical corporate culture and top management commitment, whereas external drivers of CSR include socio-political factors, globalisation and environmental accountability.
Practical implications
CSR is an area that can be harnessed to contribute to sustainable solutions to global challenges. It also provides an added advantage of ensuring that the perpetuation of the relationship between businesses and society are more complementary.
Originality/value
This review is one of the few studies focussed on highlighting the drivers and consequences of global CSR. This review also provides proof of the areas of research that need attention and provides recommendation on future areas of study on the drivers and consequences of global CSR.
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Fernanda Sousa Gimenes and Roberta Souza Piao
This study aims to examine the drivers prompting business leaders to support corporate social responsibility (CSR) practices in Brazil.
Abstract
Purpose
This study aims to examine the drivers prompting business leaders to support corporate social responsibility (CSR) practices in Brazil.
Design/methodology/approach
The research design selected is a qualitative exploratory multiple-case approach. Data were collected through 16 in-depth interviews with leaders of Brazilian companies.
Findings
Evidence is found that the main drivers prompting leaders to support CSR in Brazilian companies are linked to firm performance (economic opportunities and risk management) rather than ethical or external drivers (national policies and stakeholder pressure). In addition to this, the study identifies that for Brazilian business leaders, CSR practices have little to do with individual responsibility and personal fulfilment, but rather with a search for better overall effectiveness of the firm.
Originality/value
This study adds to a relevant and increasing body of literature on organisational behaviour from a societal perspective, offering an understanding of what catalyses organisations to engage in CSR practices.
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Lars Rademacher and Nadine Remus
The antecedents and typical stages of development of corporate social responsibility (CSR) programs in a given organization or type of organization have been of minor interest in…
Abstract
Purpose
The antecedents and typical stages of development of corporate social responsibility (CSR) programs in a given organization or type of organization have been of minor interest in CSR research. Contrary to that the chapter argues that CSR communication strategies need to take the genesis and drivers of CSR institutionalization into account.
Methodology/approach
The chapter develops a complex set of interrelated drivers for CSR institutionalization from a literature review – among them leadership styles and management fashion. The chapter further discusses the influence of leadership styles and management fashions on CSR institutionalization and focuses on the diffusion of management concepts along a management fashion cycle. It then refers to executive trainers as the key facilitator and promoter of new business concepts and presents data from a first online-survey among German speaking management trainers.
Findings
The chapter clears manager’s role in institutionalization of CSR by contextualizing their behavior in a portfolio of performance indicators. From a management fashion perspective the various forms of explicit and implicit CSR are linked to management styles.
Practical implications
The chapter lays ground for further research of CSR institutionalization and integration into business strategy by providing a conceptualization of CSR drivers and settings that relate to a given organization. As such it is designed as groundwork for a yet to develop CSR scorecard.
Originality/value
The connection between organizational type, organizational environment, leadership behavior, and the chosen CSR approach of a corporation is usually overseen. The chapter aims to uncover this connection.
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Amit Kumar Srivastava, Shailja Dixit and AkanshaAbhi Srivastava
India is a country of socio-cultural diversity. Every society and culture existing in India is full of values, ethics and morality regarding good deeds. The exhaustive survey of…
Abstract
India is a country of socio-cultural diversity. Every society and culture existing in India is full of values, ethics and morality regarding good deeds. The exhaustive survey of corporate social responsibility (CSR) literatures from Indian philosophical perspectives observes many studies based on the socio-cultural and religious aspects. It has been observed all these philosophical views and concepts covering socio-cultural and religious backgrounds have received attention in the field of CSR. It is observed that almost all views have been fully explored in the context of CSR. Therefore this chapter tries to detect the drivers of CSR with all these philosophies prevalent in the culture of Indian society. This study utilises the hermeneutics, a qualitative research methodology which involves an in-depth study, critical analysis, thoughtful understanding and explanatory interpretation of the concepts of CSR originated from diversified Indian society and culture. In a nutshell, from these viewpoints and philosophies of different cultures, CSR is seen from an inside-out perspective.
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Menatallah Darrag and David Crowther
The purpose of this paper is to review the corporate social responsibility (CSR) concept in Egypt via six sub-purposes which are the operational definition, activities…
Abstract
Purpose
The purpose of this paper is to review the corporate social responsibility (CSR) concept in Egypt via six sub-purposes which are the operational definition, activities, corporations’ strategic direction, budgeting and drivers for and obstacles against CSR alongside the implications of the January 25th 2011’s revolution on the concept.
Design/methodology/approach
This research is a perception study adopting a mixed methodology. A sample of 20 corporate managers undertaking CSR activities had been interviewed. Results are analyzed using content analysis and non-parametric z-tests.
Findings
The research identified the prevalent hands-on definitions of CSR which highlight an identification problem, as well as the leading two activities undertaken that are highly linked to the lack of a corporate strategic direction. Also, it showed that budgeting was a vague undisclosed aspect and further highlighted the drivers for and obstacles against CSR before and in transition post January 25th 2011, revolution.
Practical implications
This overview serves as a building block for practitioners to identify the CSR build-up in Egypt, to guide further current or future endeavors undertaken.
Originality/value
This paper provides a genuine contextualized review of CSR in Egypt that had been a reported gap in literature by identifying its operational definition, activities, budgeting, corporations’ strategic direction and drivers for and obstacles against the concept in light of the timeline pre and in-transition post the January 25th 2011 revolution.
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Anna Pistoni and Lucrezia Songini
This chapter intends to contribute to the debate on the determinants of corporate social responsibility (CSR) and their impact on performance measurement and communication…
Abstract
Purpose
This chapter intends to contribute to the debate on the determinants of corporate social responsibility (CSR) and their impact on performance measurement and communication systems. It aims at analyzing the relationship between the reasons why firms adopt CSR and the importance given to voluntary CSR disclosure.
Methodology
Two main categories of CSR determinants have been identified: the external ones, coming from the environment outside the firm, and the internal determinants, which are linked to some specific characteristics of the enterprise and to the objectives it pursues.
The analyzed sample consists of 120 large Italian manufacturing and nonmanufacturing enterprises. The research hypotheses concerning the relationship between external and internal determinants of CSR and CSR disclosure were verified using an independent sample t-test, evaluating the equal variances of clusters using the Levene’s test.
Findings
Main results point out that in companies giving importance to CSR disclosure, the internal drivers are more relevant than the external ones in determining the attitude toward CSR. Among the internal determinants, drivers related to company and management values and ethics are quite relevant.
Research limitations
This study is subject to the limitations that generally apply to cross-sectional survey-based research.
Originality/Value of chapter
Our research findings show that legitimacy theory represents the most relevant theory in explaining CSR disclosure practices of Italian large firms, as well as the operational implementation of stakeholder theory, such as stakeholder management. On the contrary, institutional theory only partially explains CSR disclosure, with respect to the pressures coming from financial markets.
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Laura Rienda, Lorena Ruiz-Fernández, Esther Poveda-Pareja and Rosario Andreu-Guerrero
In recent years, consumers have been demanding for sustainable practices, even more so after COVID-19, so fashion companies need to intensify their commitment to corporate social…
Abstract
Purpose
In recent years, consumers have been demanding for sustainable practices, even more so after COVID-19, so fashion companies need to intensify their commitment to corporate social responsibility (CSR) practices. However, although the sector is characterized by a strong brand–customer orientation and high online activity, little attention has been paid to the role of brand image and the management of social media (SM) strategies. The purpose of this study was to develop an integrative model that includes the drivers of CSR in fashion small- and medium-sized enterprises (SMEs) and their relationship with business performance. The researchers also analyzed the country and level of internationalization effects of these companies.
Design/methodology/approach
With a sample of 212 fashion SMEs from Spain and the UK, two of the biggest European fashion producers and consumers, a variance-based structural equation modeling (partial least squares structural equation modeling) technique was carried out to test the model proposed.
Findings
This study demonstrated that branding and SM strategies are drivers of CSR practices in fashion SMEs. It also confirmed the positive CSR–performance relationship, the moderating country effect and the mediating role of internationalization in this relationship.
Originality/value
The study contributes to the literature on CSR drivers in SMEs and their relationship with performance by combining different perspectives. The results can be used to encourage fashion SMEs' commitment to environmental sustainability practices and internationalization, as this can contribute to improving their performance.
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Amit Kumar, Julia Connell and Asit Bhattacharyya
Over the past few decades, many initiatives have been proposed in response to critical environmental challenges. However, in most cases, progress has been inadequate, raising…
Abstract
Purpose
Over the past few decades, many initiatives have been proposed in response to critical environmental challenges. However, in most cases, progress has been inadequate, raising questions as to why so few organisations have been successful in adopting effective sustainability measures. To address this dilemma, this paper aims to propose a range of sustainability-related co-opetitive strategies that are likely to be beneficial for organisations and society. The research findings provide support for co-opetitive approaches to corporate social responsibility (CSR) and sustainability by providing evidence within an Australian context.
Design/methodology/approach
Research methods comprised 14 interviews with senior executives/managers from private and public sector organisations in Australia. Thematic content analysis indicates the presence of three types of drivers (commonality-driven, competition-driven and collaboration-driven) and three critical success factors (governance, public policy and relationship principles) related to co-opetition, CSR and sustainability.
Findings
Findings indicate that inter-firm co-opetition could be considered a viable strategy to improve performance across the economic, social and environmental dimensions of sustainability. Limitations concern the number of interviews conducted.
Originality/value
Based on the research findings, a typology was created that depicts different forms of co-opetition in CSR/sustainability and their relationships with firm performance. Moreover, the typology illustrates the importance of co‐opetitive partnerships in supporting effective responses to sustainability challenges and opportunities.
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