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The purpose of this study is to validate the Matten and Moon (2008) implicit-explicit corporate social responsibility (CSR) model by examining whether the respective differences in CSR practices between Europe and the USA reflect their respective societal expectations.

The principal component analysis is used to develop an innovative societal expectations index (SEI). This study tests the relationship between SEI and CSR through panel data and t-tests.

The empirical findings show a significant association between the SEI and all forms of CSR, which provides empirical support for Matten’s and Moon’s implicit-explicit framework.

This study is the first to develop an SEI to validate the Matten and Moon (2008) model that predicts implicit countries would adopt and conform to broader societal expectations for CSR, and therefore be more likely to embrace CSR activities than their counterparts in explicit countries.

This paper aims to develop an integrated model to analyse the corporate social responsibility (CSR) perception of organizations in a regulated environment. The developed model is used as a basis to analyse practice and perception of CSR using the obligation-opportunity concepts.

The paper critically reviews the seminal literature and identifies inherent shortcomings in CSR’s existing conceptualizations. The concepts of implicit and explicit CSR are used to build a case for the integrated obligation-opportunity conceptual model. To analyse the CSR perception of select Indian organizations, a set of propositions are developed. The propositions are evaluated using the interpretive qualitative approach to analyse interviews from 12 CSR heads across 10 organizations.

The paper develops an obligation-opportunity conceptual model as an analytical tool to visually map existing CSR models and analyse organizations’ CSR perceptions. The results of the analysis of interviews suggest: the organizations in India are contributing towards CSR to abide by the law that is as an obligation; organizations can contribute towards strategic CSR by incorporating economic, social and environmental responsibilities simultaneously with the help of the developed model; CSR environment in India is implicitly-explicit in nature.

The proposed obligation-opportunity model enables mapping different theories along the dimensions of obligation-opportunity conceptualizations. It can be a powerful tool for researchers and practitioners to understand, research and strategically implement CSR in the given institutional environment.

The aim of this paper was to explore the linkage between corporate social responsibility (CSR) and person-centered care (PCC). The scope of the review was, therefore, to identify whether – as a result of such linkage – CSR may be a potential vehicle for delivering PCC within health-care organizations.

Data were retrieved by searching multiple keywords on PubMed, Medline and Scopus databases with inclusion/exclusion criteria based on years of publication from 2001 to 2018, language, no geographic restrictions, paper focus, research and document types. A total of 56 articles (N = 56) were selected and reviewed. Thematic analysis was conducted to identify and compare the main features of PCC and CSR.

The findings revealed that while CSR and PCC are interrelated, CSR features are not being exploited in their entirety in formalizing PCC as part of the CSR strategy. In particular, the two salient CSR features explicitly referred to in conjunction with explicit PCC characteristics are quality of care and health communication. Furthermore, patients’ rights and dignity were the leading implicit CSR features mentioned in conjunction with both explicit and implicit PCC characteristics.

Subjectivity of researchers, limited number of databases and publication types included are the main limitations of this research.

To the best of the authors’ knowledge, this is the first paper analyzing CSR and PCC in an interrelated way.

The purpose of this paper is to investigate how well water companies in four different nationalities and political cultures are engaged in the CSR discourse. This question is relevant after more than 20 years of privatization of the public administration's bureaucracy and its adoption of management styles, behaviours and thinking from the private business sphere. This paper seeks to critically examine how water companies take part in the CSR discourse, by which institutional mechanisms this managerial “thinking” in terms of institutional “logics” has come about, and which adopted “meanings” lie behind.

The paper shows a qualitatively, ethnographic investigation and discourse analysis of privatized water companies from four different political and market economy nations; small- and medium-sized water companies from the social-democratic state of Denmark; large size companies from the conservative and liberal market economy of the UK; large- and multinational companies from the USA and medium-, large- and multinationals from South Africa. Seven companies are chosen in each country from the smallest to the largest in order to obtain maximum variety and express analytical generalizations across nations and company sizes if possible.

The findings of the cross-geographical, -political, -market economical study of maximum variety of companies show how institutional logics are transferring from “implicit” CSR towards “explicit” CSR through coercive, normative and mimetic isomorphism: companies that are only engaged in coercive isomorphic “implicit” CSR show a hesitant and resistant engagement, whereas companies engaging in normative and mimetic isomorphic “explicit” CSR translate their discourses in a more authentic way. However, the findings also question the credibility of this authenticity when most CSR-reports from the water companies are made without third party accreditation, without performance indicators and only through narratives that are hard to scrutinize.

The research has limitations towards the discourse analysis, which in Denmark was possible to conduct from both oral texts such as interviews, observation studies and document analysis, whereas in the UK, the USA and South Africa is based only on written texts from documents, CSR-reports, annual reports and written communications between regulators and companies. The research implications suggest a further replication of the findings from a more in-depth analysis of the institutional logics in these companies in the UK, the USA and South Africa by replication of the study from Denmark.

The practical implications of this study suggest a transformation of political instrumentation from rule-setting to incentives making to make public water service companies even more engaged in “explicit” CSR to obtain more authenticity and a higher level of legitimacy in the field compared to the strong tradition of “explicit” CSR seen in the private business sphere.

The originality and value of this research is shown by the empirical findings of the theoretical suggestions by Matten and Moon in how “implicit” CSR is transferred to “explicit” CSR in the privatization of public service companies in the water sector across nations, cultures, political and market economical spheres. It shows through the discourse analysis of institutional logics how institutional isomorphism is prevalent in this sector and how New Public Management systems need to conform from instrumental rule-making to incentive-making to make public service adopt CSR in a more authentic way.

CSR in water utilities in Denmark faces various challenges in getting to the same level as in private organisations. The water utilities are newly privatised, hybrid organisations that are both professionally and politically driven. The purpose of this paper is an examination of the opportunities and barriers in CSR in these publicly owned enterprises (POEs). The research question is: why do the opportunities of CSR in POEs seem more beneficial than for normal private businesses, while the barriers seem to slow the progression? The opportunities lie in the closeness to and willingness of the political decision‐makers of the city. The barriers to CSR in POEs stem from the legal regulatory framework, which dictates efficiencies, price and cost reductions and limits the ethical investments of the POEs.

The methodology of the paper is a comparative study and analysis of the current legislative and organisational framework for the POEs compared to the contemporary CSR approaches of Matten and Moon, Wartick and Wood, and Mitchell et al.

The findings show that a schism seems to exist in CSR of hybrid organisations, which is hard to overcome.

The originality of the paper and its contribution to the CSR literature lies in its pointing out the issues in opportunities and barriers in CSR in public, hybrid organisations that need to be solved before CSR can be fully implemented in public service companies at the same level as in private businesses.

The antecedents and typical stages of development of corporate social responsibility (CSR) programs in a given organization or type of organization have been of minor interest in CSR research. Contrary to that the chapter argues that CSR communication strategies need to take the genesis and drivers of CSR institutionalization into account.

The chapter develops a complex set of interrelated drivers for CSR institutionalization from a literature review – among them leadership styles and management fashion. The chapter further discusses the influence of leadership styles and management fashions on CSR institutionalization and focuses on the diffusion of management concepts along a management fashion cycle. It then refers to executive trainers as the key facilitator and promoter of new business concepts and presents data from a first online-survey among German speaking management trainers.

The chapter clears manager’s role in institutionalization of CSR by contextualizing their behavior in a portfolio of performance indicators. From a management fashion perspective the various forms of explicit and implicit CSR are linked to management styles.

The chapter lays ground for further research of CSR institutionalization and integration into business strategy by providing a conceptualization of CSR drivers and settings that relate to a given organization. As such it is designed as groundwork for a yet to develop CSR scorecard.

The connection between organizational type, organizational environment, leadership behavior, and the chosen CSR approach of a corporation is usually overseen. The chapter aims to uncover this connection.

This chapter analyses how corporate governance codes in Europe approach CSR, devoting specific guidelines or recommendations or specifying the responsibility of implementing and disclosing CSR in the company.

Content analysis have been used in a sample of 27 corporate governance codes of 27 European countries, issued in the European Union (EU) and United Kingdom (UK), issued by governments (seven codes), national stock exchange (eight codes), industrial associations (six codes) and composites (six codes).

Only five out of 27 codes make and explicit reference to the term Corporate Social Responsibility (CSR). Two of them reflect the importance of a CSR Report (Slovenia and Spain), whereas the Spanish Code was the only code which devoted a section to the implementation of a CSR policy.

Although corporate governance codes could represent an opportunity to shift the focus from an implicit CSR approach to an explicit CSR approach in Europe, the truth is that content related to the issue and its level of specificity does not reflect that change yet.

Previous literature has not focused on the analysis of corporate governance codes from a CSR perspective, so the chapter is relevant for policy makers when it comes to updating corporate governance codes.

Corporations communicate CSR policies through a variety of methods, and the goal of the study is to explore young adult consumers’ communication preferences and the implications for managers to effectively communicate CSR to boost their corporate brand image and reputation. The paper aims to discuss these issues.

Set within the context of the UK supermarket industry, the study adopts a qualitative research approach and a purposeful sampling method, collecting data from 30 young adult consumers in the south-east of the UK. The data collection method used was online bulletin board focus groups, face-to-face focus groups, face-to-face interviews and an online questionnaire. Research propositions are developed, evaluated and synthesized into a conceptual framework.

The findings show that interactive CSR communication functions as an effective method of improving consumers’ emotional brand value, knowledge and memory of supermarket CSR. The findings have the potential to induce a more positive perception by young adults of supermarket CSR corporate brand image and reputation.

The implications for theory development are in the under-researched area of interactive CSR communication.

The research provides practical strategic recommendations regarding effective communications to help guide managers in their planning and execution of their CSR endeavours.

The research provides new empirical insights into theory and knowledge of interactive CSR communication and how supermarkets can communicate CSR in a manner, which is appealing and engaging for young adult consumers, therefore more likely to strengthen their perception of a supermarket corporate brand image and reputation.

The purpose of this paper is to explain the emergence of CSR in Afghanistan as a novel context in the South-Asian CSR debate.

The findings of the paper are based on case studies of four corporations in the Afghan mobile telecommunications industry. Multiple sources of qualitative data are coded according to the analytical framework of the paper to generate the findings.

The findings highlight that the Afghan national setting can be conceptualised as an “area of limited statehood” indicating the weak national institutional setting, which enables space for manoeuvring for non-state actors to play a pivotal role in business-society relations. The paper highlights that the CSR practices are driven by the multi-level organisational field that through a unique blend of global coercive, mimetic and normative pressures lead to convergence around explicit CSR themes.

The findings are based on CSR practices that are explicitly stated and do not include informal and/or implicit business-society practices in such contexts.

This paper combines the literature on areas of limited statehood and the neo-institutional theory to explain the emergence of CSR the Afghan mobile telecommunications industry. The paper advocates for a shift from a national setting focus to a multi-level institutional field lens in providing contextualised explanation of the emergence of CSR in developing countries.

The topic of CSR and sustainability has gained great popularity in the past 20 years, especially among companies. While companies already have some experience with various approaches and their respective results, the same have not been assessed on national level. This chapter aims at providing an answer to the question “Which governmental approach to CSR leads to better results – active or neutral?”

In the chapter, the concepts of “active” and “neutral” governmental approaches are defined and explored. Having defined and distinguished between the approaches of governments, all EU countries have been assessed and assigned an “active” or “neutral” role. As a second dimension of the study, a sustainability ranking is taken, which compares the results of the countries in fields, often addressed by CSR. The ranking of the EU countries was then compared to their role in search of dependencies.

Clear links between the sustainability results and the government approach to CSR were not established in this study. Some relationships were found between the neutral governmental role and lower sustainability results. Nevertheless, assuming an active approach does not guarantee a top position of the country.

Some of the major limitations of this work were related to the existing sustainability rankings of countries and the limited assessment of the results of governmental actions in the field of CSR. The current rankings and assessment are based on indictors, which sometimes cannot be related to governmental actions or policies, rather to the resources of the country. Additionally, there are hardly any publicly available assessments of the actions or policies of member-state governments.

A comparison of such type can be a useful guideline for governmental decision-making. A more detailed analysis of potential CSR approaches and their effectiveness can be transformed into specific recommendations to public authorities in the EU.

The topic of CSR by definition is driven by social needs and opinions. The current study can be a useful tool in public discussions of governmental policies and their potential outcomes.

This is a novel study which assigns roles to EU governments and cross-references them to existing sustainability results in an attempt to draw conclusions about policy effectiveness.