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Introduction: Cost competitiveness, customer focus, and sustainability compliance are essential for new-age firms to survive and succeed in the VUCA market environment. This study examines how automobile corporations have improved cost competitiveness, productivity, and product quality.

Purpose: This study examines the importance of cost competitiveness, customer focus, and sustainability compliance for the long-term survival of organisations in VUCA markets, looking at the practical efforts made by automobile corporations to enhance cost competitiveness, productivity, and quality.

Methodology: The study utilises a comprehensive analysis of the strategies and initiatives implemented by the selected automobile companies. It involves a review of relevant literature, case studies, financial data analysis, and interviews with key industry experts, providing a holistic understanding of the actions taken by these organisations to achieve their goals.

Findings: The study reveals that cost competitiveness, customer focus, and sustainability compliance are critical factors for the long-term survival and success of organisations in the automotive industry. The analysed automobile companies have undertaken practical efforts to improve cost competitiveness, enhance productivity, and ensure high-quality products, enabling them to navigate the challenges and maintain a competitive edge.

Significance: The findings of this study contribute to a deeper understanding of the importance of cost competitiveness, customer focus, and sustainability compliance in the automotive industry. It highlights the need for organisations to constantly monitor both qualitative and quantitative profit to avoid complacency and ensure long-term efficiency. The study’s insights are relevant to businesses operating in other sectors, as they face similar challenges in the VUCA market environment.

Digital technologies (DTs) have emerged as a major driving force, transmuting the ways Supply Chains (SCs) are managed. The integration of DTs in supply chain management (SCM), Digital Supply Chain Management (DSCM), has fundamentally reshaped the SCM landscape, offering new opportunities and challenges for organizations. This chapter provides a comprehensive overview of modern DTs and the way they impact modern SCM. This chapter has twofold objectives. First, it illustrates the major changes that DTs have brought to the supply chain landscape, unraveling their multifaceted implications. Second, it offers readers a deeper and comprehensive understanding of the challenges and opportunities arising from the incorporation of DTs into supply chains. By going through the chapter, readers will be able to have a comprehensive grasp of how DTs are reshaping SCM and how organizations can survive and thrive in the digital age. This chapter commences by shedding light on how DTs have and continue to redefine SCM, improving supply chain resilience, visibility, and sustainability in an increasingly complex and interconnected world. It also highlights the role of DTs in enhancing SC visibility, agility, and customer-centricity. Furthermore, this chapter briefly highlights the challenges related to the adoption (pre and post) of DTs in SCM, elucidating on issues related to talent acquisition, data security, and regulatory compliance. It also highlights the ethical and societal implications of this digital transformation, emphasizing the significance of responsible and sustainable practices. This chapter, with the help of three cases, illustrates how the adoption of DTs in SC can impact the various SC performance indicators.

Industry 4.0 and the digital supply chain (DSC) are changing how things are made and moved around the world. This change is all about how smart technologies like the Internet of Things (IoT), artificial intelligence (AI), and blockchain are making supply chains work better. These tools help companies react faster and more clearly to what's needed. By using these new technologies, businesses can get better at guessing what customers want, keeping the right amount of stock, and quickly adjusting to new market trends. With these advanced technologies, companies can see big improvements, like being able to match supply with demand more closely and change their plans fast when things in the market change. It is really important for businesses to get how these tech tools work together as the world of making and selling things keeps changing. This chapter examines the convergence of traditional supply chain systems with Industry 4.0, focusing on the transformative impact of technologies such as the IoT, AI, and blockchain.

This chapter provides an in-depth look at how digital supply chain management (DSCM) can revolutionize supply chains in the post-COVID world. The COVID-19 pandemic exposed the vulnerabilities of traditional supply chains, highlighting the need for resilience and adaptability. The chapter begins by examining these COVID-induced disruptions, setting the foundation for the discussion on DSCM. DSCM, leveraging advanced technologies and data insights, offers a solution to these challenges, promoting agility, transparency, and sustainability in supply chain operations. This represents a significant shift from traditional practices, equipping organizations to cope with the dynamic postpandemic environment. Key capabilities of DSCM, such as resilience, integration, agility, and risk management, are discussed, supported by real-world examples from leading companies. These examples showcase the successful implementation of DSCM and its benefits in navigating the complexities of modern supply chains. However, the adoption of DSCM is not without challenges, including cybersecurity risks and integration difficulties. The chapter suggests strategies to overcome these challenges, emphasizing the importance of technology, collaboration, sustainability, and data-driven decision-making. By embracing these strategies, organizations can effectively manage their supply chains in the evolving global market, leveraging DSCM to withstand future uncertainties.

The present chapter discusses evolution, definitions, dimensions, capabilities, and the present state of the art of digital supply chain management (DSCM). The objective of the chapter is to offer a detailed understanding of DSCM, by shedding light on its historical development, exploring its multipronged definitions, and highlighting its core dimensions and capabilities in the contemporary business landscape. The evolution of DSCM appears as a central theme, rooted in the background of industrial revolutions. It starts by relooking at the First Industrial Revolution (IR) with its mechanization and steam power, progresses through the Second IR with electrification and mass production, and arrives at the Third IR, characterized by the rise of computers and the internet. The pivoting transition into the Fourth IR, also called Industry 4.0, marks the start of DSCM with its fusion of digital technologies (DTs) in the supply chain (SC) processes. Analysis of key definitions of DSCMs unveils their role as an enabler of SC collaboration, customer-centric nature, having overarching reliance on DTs. Moreover, the chapter explores the core dimensions of DSCM, exposing its ability to improve SC resilience, sustainability, visibility, efficiency, and agility. These capabilities stem from seamlessly woven DT developments into SC: artificial intelligence (AI), machine learning, the Internet of Things (IoT), and advanced analytics. The chapter concludes by highlighting the present state of the art in DSCM, reflecting its indispensable role in the contemporary turbulent business dynamics. In short, this chapter offers a synthesized view of DSCM's definitions, dimensions, evolution, capabilities, and present status within the larger context of supply chain management (SCM) literature.

The concept of the “global production network” (GPN) has emerged as a framework for analyzing the intricate connections between a dominant or pivotal firm and its suppliers across various countries. ¹ The expansion of GPNs signifies that trade encompasses not only the final products but also the parts and components (P&C) involved in their production. The reduction of tariff barriers and advancements in transportation and communication technology have facilitated the fragmentation of production processes across different countries. This has led to a significant transformation in the nature and structure of global trade. This chapter aims to synthesize and present this literature. By identifying the key drivers, determinants, and consequences of fragmentation trade through a literature-based approach, this study aids in assessing the opportunities and challenges those lagging countries, like India, encounter in terms of increased participation in GPNs.

India's manufacturing exports are heavily tilted toward primary and resource-based products, while its Asian peers have a significant proportion of high and mid-tech products in their export baskets. An attempt is thus made to understand the hurdles faced by technology-intensive exports by India, using gravity panel estimates on its high, mid, and low-tech exports, using data across 130 countries from 2001 to 2019. In line with the Knowledge Theories of trade, which postulate that technical and scientific knowledge and innovation provide trade advantages, this chapter also tries to understand how India fares on this front. We use Principal Component Analysis to construct an index which provides a relative understanding of India's technical and scientific knowledge base.

We conclude that nontariff measures (NTMs) are a stringent hurdle faced by Indian exports, especially in the European Union. Tariffs have the most debilitating effect on its mid-tech exports and the least on high-tech exports. Regional Trade Agreements (RTAs) are most effective in creating trade for mid-tech exports and least in case of low-tech exports. The index for ascertaining India's relative knowledge base shows that while India ranked 6th in 2017, much higher than its Asian peers, its high and mid-tech exports lagged behind these countries. This puzzle is explained by the fact that scientific research in India has very little industry collaboration and thus is out of sync with market needs. Hence, the prevalent scientific and technical knowledge in India does not have the expected favorable impact on its technology-intensive exports.

The supply chain is undergoing a significant digital transformation to adapt to the increasingly digitalized and globalized business environment. To remain competitive in this evolving market, businesses must seamlessly integrate digital technologies throughout the supply chain, spanning all stages from procurement to distribution. This chapter delves into models and methodologies critical to digital supply chain (DSC) transformation, with a focus on advanced techniques such as the Internet of Things (IoT), artificial intelligence (AI), blockchain, and data analytics to boost the resilience and agility of supply chain operations. By leveraging practical examples and case studies, the chapter highlights the myriad enhancements digital transformation can introduce across diverse supply chain stages, including sourcing and after-sales service. Additionally, the chapter examines the complexities of cybersecurity, data integrity, and change management within the digital transformation framework, proposing strategies to address these challenges. The insights offered in this chapter will serve as a thorough guide for both practitioners and scholars in the supply chain field, equipping them to adeptly navigate the multifaceted arena of digital transformation.

This final chapter delves into the future of digital supply chain management (DSCM) amid today's dynamic business environment, shaped by technological advancements and factors like automation, artificial intelligence (AI), sustainability, and resilience. It emphasizes the crucial role of digital technologies (DTs) such as AI, the Internet of Things (IoT), Industrial IoT, and the Internet of Everything (IoET), along with blockchain, in revolutionizing supply chain operations. These technologies enable agility, flexibility, efficiency, and responsiveness, crucial for supply chains to proactively adapt to market changes. The chapter explores the trends in DSCs, focusing on real-time data analytics, end-to-end visibility, sustainability, and resilience. It highlights the growing importance of transparency in supply chains, driven by consumer demand for sustainable practices and product origins. DSCM is identified as pivotal for prioritizing sustainability, leading organizations toward green practices. Despite the opportunities in DSCM, challenges like cybersecurity, data management complexities, geopolitical uncertainties, and talent shortages are acknowledged. To overcome these, the chapter stresses strategic foresight in DSCM and the importance of robust process management, risk management, and talent development. The future-readiness of supply chain professionals is discussed, highlighting the need for change management, development of social and deep work skills, collaboration, and ethical practices. The chapter concludes by underscoring the transformative potential of DTs in the digital era, urging organizations to embrace innovation, transparency, and sustainability in their supply chains, recognizing that the future of DSC is an imminent reality.

Artificial intelligence and augmented reality are two key tools gaining importance in the digital era due to their wide range of applications in different fields and sectors. Industry 4.0 lays emphasis principally on the technology used to help the business remain competitive and sustainable. Sustainable development goals are another important objective of the UN which has laid responsibility for every business to support addressing the global challenges. Purpose: This chapter essentially aims to present the standpoint of artificial intelligence and augmented reality in meeting the sustainability perspective of organizations. Information about the study is gathered through secondary approaches, critically reviewing published literature, scientific reports, and statistical data accessible through business reports, and corporate websites. Further analyzed to present the perspectives of the authors in the study. Globally artificial intelligence market size is predicted to reach $190 billion by 2025, while the funding for startups doubled during the period 2011–2020 globally. The investment in artificial intelligence is going to reach $500 by 2024 resulting in substantial revenue returns. The augmented reality market size could reach $97 billion by 2028. Artificial intelligence today is increasingly used in many fields and is attracting multiple applications in many sectors such as manufacturing, retail, education, IT, and health care and has also contributed to sustainable development the same time by providing energy conservation options, optimization, and reduction of resources, minimizing wastage, offering timely assistance on maintenance schedules, practices which are enabling organizations to reach closer to sustainability and transformation.