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This study aims to examine the impact of the structural linkages between memorable tourism experiences, destination attachment, tourists’ satisfaction and customer-based destination brand-equity on tourists’ storytelling intentions.

The authors proposed a conceptual model that examines how memorable experiences contribute to tourists’ sense of attachment to a destination, which can lead to their willingness to share their trip stories. Using partial least square estimation, the authors analysed the conceptual model through data generated by a survey of 448 Indian domestic tourists.

Study confirms the validity and usefulness of the conceptualized model, as it shows significant correlations between the key variables. Specifically, the authors found that positive and memorable tourism experiences significantly affect tourists’ attachment and their satisfaction with destinations. As a result, tourists who form a strong customer-based destination brand equity are more likely to develop storytelling intentions.

To the best of the authors’ knowledge, current study is the earliest to explore the association between memorable tourism experiences, tourist satisfaction, attachment, customer-based brand equity and how they impact storytelling intentions of tourists.

The purpose of this study is to investigate family tourists’ emotional responses at world heritage sites (WHSs) by using cognitive appraisal theory (CAT).

The online survey was conducted targeting the family tourists who had travel experience at Pingyao Ancient City, a United Nations Educational, Scientific and Cultural Organization world heritage destination in Northern China.

Data analysis with 347 family tourists to the site, via structural equation modeling analysis, revealed that existential authenticity (i.e. intrapersonal and interpersonal authenticity) and family interpersonal interaction help evoke emotional experience, which generates family cohesion and storytelling behavior as responses.

This study results contribute to an existing body of literature on the ability of CAT to illustrate how emotional experience forms in the context of family tourism at WHSs. The study also provides a clear understanding on how to elicit emotions among family tourists at heritage destinations.

旨在运用认知评价理论 (CAT) 探讨家庭游客在世界遗产地 (WHSs) 的情感反应。

这项线上调查的对象为游览过平遥古城的家庭旅游者, 平遥古城是一个位于中国北方的联合国教科文名录中的世界文化遗产地。

本研究通过结构方程模型对由347名家庭旅游者提供的数据进行分析显示, 存在的真实性（即个人内部和人际真实性）和家庭人际互动有助于唤起情感体验, 从而产生家庭凝聚力和故事讲述行为的情感反应。

本研究结果为有关认知评价理论（CAT）的现有文献做出贡献, 以说明在世界遗产旅游地家庭旅游的背景下情感体验是如何形成的。该研究也为在文化遗产目的地如何引发家庭游客的情绪提供了清晰的解释。

El propósito de este estudio es investigar las respuestas emocionales de los turistas familiares en los sitios del Patrimonio Mundial (WHS) mediante el uso de la teoría de evaluación cognitiva (CAT).

Se realizó una encuesta en línea dirigida a los turistas familiares que habían tenido una experiencia de viaje en la Ciudad Antigua de Pingyao, un destino de patrimonio mundial de la UNESCO en el norte de China.

El análisis de los datos con 347 turistas familiares, a través del análisis SEM, reveló que la autenticidad existencial (es decir, la autenticidad intrapersonal e interpersonal) y la interacción interpersonal familiar ayudan a evocar la experiencia emocional, lo que genera cohesión familiar y comportamiento narrativo como respuestas.

Los resultados de este estudio contribuyen a un cuerpo existente de literatura sobre la capacidad de CAT para ilustrar cómo se forma la experiencia emocional en el contexto del turismo familiar en las CHM. El estudio también proporciona una comprensión clara sobre cómo provocar emociones entre los turistas familiares en el destino de patrimonio.

Using the transportation theory, and the brand equity model, this study aims to examine how short video narratives from a tourist perspective increased brand equity dimensions which could lead to intention to patronise. Further, the study tested the moderating role of real-world video between the brand equity dimensions and intention to patronise.

A sequential explanatory mixed method is adopted for this study. An empirical study was conducted in the first phase with 1,119 participants. In the second phase, the quantitative results were used to develop a semi-structured interview guide for in-depth interviews with 9 respondents to validate the quantitative outcomes. The structural equation modelling technique was utilised to analyse the quantitative data, whereas content analysis was used for the qualitative data.

The results revealed that short video narratives lead to horti-awareness, image and value. Additionally, horti-awareness, and value had a significant impact on intention to patronise horti-tourism destinations. Another interesting observation is that the negative perceived quality might be as a result of the short video emanating from a tourist perspective. Importantly, potential tourists perceived the real-world video to be authentic, thus strengthening the relationship between the brand equity dimensions and intention to patronise.

This research provided valuable insights for marketers/management and stakeholders within the tourism and hospitality sector to achieve benefits derived from the findings of the study.

To the best of the authors knowledge, this study is the first attempt to embed the theory of transportation and the brand equity model in understanding horti-tourism destinations, which can rarely be found in extant literature.

This study aims to investigate the social and affective impacts of inviting residents of a socially divided, post-war city to “play tourist” for a day, exploring their own backyards with a new intentionality and perspective.

This qualitative research within a transformative worldview uses a creative, place-based approach of role-playing based upon principles of participatory action research.

While each tour was unique, participants’ insights reflected three common themes: shifts in observations and perceptions of place arising from the intentionality of the “tourist” lens, a sense of freedom created by the touristic research opportunity, and the varying abilities of tourism experiences to help build empathy or awareness in a post-conflict setting.

The inventive research approach allows for a unique examination of local tourism-styled explorations, a subject of growing interest that has largely been overlooked in literature, while paying special attention to ways in which a history of conflict may manifest in contemporary urban tourism experiences.

This content analysis of 62 local news stories from seven US locations published between March 1 and June 30, 2020, reveals how the migration of seasonal residents and short-term renters into leisure and nature-focused amenity-rich settings during the COVID-19 pandemic changed the social meaning of home for year-round and seasonal or part-time residents. Four themes emerge relating to (a) local economies; (b) health and safety; (c) local government; and (d) insiders and outsiders. These themes are connected to each other in the larger explanatory story of second home real estate morality projects, defined as dilemmas, deliberations, and conflicting considerations made by individual and group stakeholders in the evaluation of acquisition, use, meaning, and dispossession of properties meant for residential use beyond the primary residence. Findings reveal that moral considerations of deservedness and citizenship among local residents and short-term residents are framed as deep and incompatible concerns surrounding economic stability and public health. This COVID-19-induced moral framing of the interplay between economic, health, and social concerns is situated in a cultural-relational analysis of marketplaces, using Viviana Zelizer’s (2005) “connected lives” approach to understanding how everyday economic interactions among and within families and neighborhoods are imbued with social and cultural meaning even in a time of crisis.

Understanding the role of emotion, landscape, involvement and storytelling related to wine is the basis for understanding the wine tourist experience. The purpose of this study is to analyze the validity and reliability of the wine experience scale in Spain.

The scale validation comprised translation, cultural adaptation and validity, in which 250 wine tourists (45.6% male and 54.4% female) from 17 Spanish wineries participated. Data was collected on different days during three consecutive months. To carry out the analyses, IBM SPSS and JASP software were used.

The statistical procedures used allowed the verification of psychometric properties as well as adjustment indices and reliability measures. The analyses carried out retained 16 items and ensured grouping into four factors: wine storytelling, wine involvement, winescape and wine tasting excitement.

By providing this instrument, it will be possible to create a promising path of commercial knowledge. Its application will contribute to establishing a more accurate profile of wine tourists and, simultaneously, to adapting a sustainable tourist offer.

Involving residents in planning for sustainable tourism can help gain their support. This chapter examines residents' support for tourism development in Al-Juhfa Village, Saudi Arabia. It identifies three ways to gain residents' support. The first is inclusion of residents' heritage and agricultural activities in tourism planning, the second is development of infrastructure and tourism facilities that benefit locals, and third the empowerment of destination residents. Inclusion of these in the masterplan will strengthen resident support for tourism development. Recommendations for policymakers and destination managers on developing local attractions and strategies for empowering resident are provided.

This study presents a review based research framework that aims to influence memory institutions in their projects on digital storytelling from digitized ancient travel records. This study aims to influence research and policymaking related to design and delivery of services based on memory institutions’ collections of historical records.

The demonstrated research framework has been synthesized using inputs from a review of existing studies on the domain accompanied by a short survey created for collecting the opinion of selected experts. Studies demonstrating utilization of semantic web technologies and those that can influence policymaking related to digital storytelling were primarily reviewed.

The core tasks behind digital storytelling vary depending on the project goals. So, a two-part framework had to be proposed that covers the generic fundamental tasks with diverse applicability and digital storytelling related specific tasks separately. Also during the review, it was found that studies demonstrating the use of travel records for digital storytelling were less in number compared to studies using digital storytelling for tourism in general.

The demonstrated research framework can guide memory institutions in exposing their travel-related holdings to a wider audience using innovative semantic web technologies and open up avenues for future empirical research thereby adding to the novelty of the presented research. Also, reviews of articles on digital storytelling or digital humanities in general exist, but, review of digital storytelling initiatives focusing specifically on tourism and travel literature is scarce.

Food not only satisfies the need and nourishes positive experiences but also enhances involvement with the cultural, social and environmental attributes of a destination. As urban tourism is embracing sustainable consumption practices (SCP), this study aims to explore tourist’s responsible behaviour by embracing traditional gastronomic delicacies. More specifically, it pinpoints the driving forces behind why people choose traditional gastronomic delights.

The study adopted the triangulation method involving the grounded theory approach (GTA) attained through a series of focus group discussions followed by the survey method taking an emerging economy’s perspective (India and Bangladesh). This study accords equal importance to both the demand and supply perspectives of gastronomic tourism and its stakeholders.

Critical dimensions such as travel motivation, tourist expectations, socio-economic perspectives, mindful consumption, sustainable marketing efforts and community awareness were identified as major influencers towards traditional gastronomic delicacies.

The present study bears significance to the urban developers, policymakers, marketers, regional tourism bodies and tour operators in promoting urban gastronomic cultures through marketing traditional delicacies for sustainable development of the evolving gastronomic industry in India and Bangladesh.

This study makes a novel attempt in exploring critical dimensions in an evolving gastronomic industry by blending an innovative qualitative research methodology like GTA supported by the empirical validation process (quantitative). It proposes a theoretical framework for further advancement of gastronomic and urban tourism towards a SCP.