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Book part
Publication date: 24 October 2015

Simone Guercini and Andrea Runfola

This paper deals with the international development of firms through the online sales channel. Despite the ever-growing importance of the issues involved in such…

Abstract

Purpose

This paper deals with the international development of firms through the online sales channel. Despite the ever-growing importance of the issues involved in such internationalization strategies, they have received limited attention in the literature.

Methodology/approach

The paper presents an analysis of an expressly developed database of 20 multibrand luxury retailers in the online fashion market

Findings

The analysis highlights the international dimension of these players and sheds some light on internationalization through e-commerce of the luxury fashion retailers. In particular, the paper states that e-commerce may be related to different degrees of internationalization in multibrand luxury fashion retailers and that internationalization of multibrand luxury fashion retailers through e-commerce is unrelated to physical stores abroad.

Research limitations

Future research should be aimed at analyzing the characteristics of a greater number of actor, such as mono-brand luxury manufacturers, also comparing the fashion system with other sectors where the online channel exhibits a similar important trend.

Originality/value

The paper’s originality is related to a new phenomenon that has yet to receive appropriate consideration in the literature, the online international company growth with particular focus on the online channel as a new means to develop into foreign markets

Details

International Marketing in the Fast Changing World
Type: Book
ISBN: 978-1-78560-233-7

Keywords

Book part
Publication date: 25 May 2021

Vasiliki Delitheou, Efthimios Bakogiannis, Charalampos Kyriakidis and Konstantina Maria Katarachia

One of the most important effects of the financial and economic crisis is the reduction of commercial activity. Since 2013, the proportion of closed commercial properties in the…

Abstract

One of the most important effects of the financial and economic crisis is the reduction of commercial activity. Since 2013, the proportion of closed commercial properties in the commercial center of Athens has peaked, reaching the 32.3% of the total number of ground floor properties. This phenomenon varies from one neighborhood to another and, as a result, it is necessary to be further studied carefully across the Athens Metropolitan Area (AMA). Apart from spatial issues related to the special characteristics of the Athenian neighborhoods, another topic has to be examined: the potential relationship among the urban morphology, the use of urban spaces (accessibility, walkability, livability, etc.) and the increased number of closed commercial properties. This research is a combined study between the commercial activity in the pre- and post-crisis period and the morphological characteristics of commercial streets in three Athenian neighborhoods (Kypseli, Nea Ionia and Aghios Demetrios) that have been exploited as case studies. The purpose of the research is to understand the impact of the crisis over time and to highlight critical variations that are related to the geography of an area. Results highlight the hypothesis and thus, sustainable mobility planning may be initially considered as a regeneration policy for commercial activity in the post-crisis era.

Details

Contemporary Issues in Social Science
Type: Book
ISBN: 978-1-80043-931-3

Keywords

Book part
Publication date: 4 October 2012

Lawton Robert Burns, Douglas R. Wholey, Jeffrey S. McCullough, Peter Kralovec and Ralph Muller

Purpose – Research on hospital system organization is dated and cross-sectional. We analyze trends in system structure during 2000–2010 to ascertain whether they have become more…

Abstract

Purpose – Research on hospital system organization is dated and cross-sectional. We analyze trends in system structure during 2000–2010 to ascertain whether they have become more centralized or decentralized.

Design/Methodology/Approach – We test hypotheses drawn from organization theory and estimate empirical models to study the structural transitions that systems make between different “clusters” defined by the American Hospital Association.

Findings – There is a clear trend toward system fragmentation during most of this period, with a small recent shift to centralization in some systems. Systems decentralize as they increase their members and geographic dispersion. This is particularly true for systems that span multiple states; it is less true for smaller regional systems and local systems that adopt a hub-and-spoke configuration around a teaching hospital.

Research Limitations – Our time series ends in 2010 just as health care reform was implemented. We also rely on a single measure of system centralization.

Research Implications – Systems that appear to be able to centrally coordinate their services are those that operate in local or regional markets. Larger systems that span several states are likely to decentralize or fragment.

Practical Implications – System fragmentation may thwart policy aims pursued in health care reform. The potential of Accountable Care Organizations rests on their ability to coordinate multiple providers via centralized governance. Hospitals systems are likely to be central players in many ACOs, but may lack the necessary coherence to effectively play this governance role.

Originality/Value – Not all hospital systems act in a systemic manner. Those systems that are centralized (and presumably capable of acting in concerted fashion) are in the minority and have declined in prevalence over most of the past decade.

Details

Annual Review of Health Care Management: Strategy and Policy Perspectives on Reforming Health Systems
Type: Book
ISBN: 978-1-78190-191-5

Keywords

Book part
Publication date: 2 September 2014

Alicia Baik, Rajkumar Venkatesan and Paul Farris

We review the implications of the mobile technology for different stages of the consumer path to purchase including awareness, search, evaluation, store visit, and product choice…

Abstract

We review the implications of the mobile technology for different stages of the consumer path to purchase including awareness, search, evaluation, store visit, and product choice. Real-time and location-specific access to information and products are identified as distinguishing characteristics of mobile devices. While the literature on digital marketing is well developed, knowledge of the effects on the consumer path to purchase in the presence of dynamic and location-specific information is still scarce. Path to purchase models need to recognize the central and powerful role of user-generated content. Better management of marketing resources would require models that connect investments in mobile marketing to sales, and also model the synergies among different digital and offline media. We conclude with a framework that connects mobile media impressions to product choice, in the presence of other marketing media, and consumer and firm feedback loops.

Details

Shopper Marketing and the Role of In-Store Marketing
Type: Book
ISBN: 978-1-78441-001-8

Keywords

Book part
Publication date: 30 June 2004

Robert E Ployhart

Does staffing contribute to organizational effectiveness and sustained competitive advantage, or are many of staffing’s implications merely cross-level fallacies? This article…

Abstract

Does staffing contribute to organizational effectiveness and sustained competitive advantage, or are many of staffing’s implications merely cross-level fallacies? This article provides a critical examination of staffing research and practice, and proposes a multilevel model of staffing that ties together micro (e.g. personnel selection), meso (e.g. team staffing), and macro (e.g. organizational strategy, Human Resources practices) theory, research, and practice. The model is both integrative and prescriptive, providing a basic organizing structure for examining staffing research within and across levels. The article begins with a review of multilevel theory, followed by a review and critique of the dominant staffing paradigms from a multilevel perspective. It is shown these single level paradigms cannot answer many of the primary questions of interest to staffing specialists. In contrast, the multilevel staffing model not only addresses these limitations, but also prompts a variety of new predictions that oftentimes run counter to prevailing wisdom. Staffing specialists are challenged to show how our science and practice contribute to better functioning organizations.

Details

Research in Personnel and Human Resources Management
Type: Book
ISBN: 978-0-76231-103-3

Book part
Publication date: 4 December 2014

Erica Wygonik and Anne Goodchild

To provide insight into the role and design of delivery services to address CO2, NOx, and PM10 emissions from passenger travel.

Abstract

Purpose

To provide insight into the role and design of delivery services to address CO2, NO x , and PM10 emissions from passenger travel.

Methodology/approach

A simulated North American data sample is served with three transportation structures: last-mile personal vehicles, local-depot-based truck delivery, and regional-warehouse-based truck delivery. CO2, NO x , and PM10 emissions are modeled using values from the US EPA’s MOVES model and are added to an ArcGIS optimization scheme.

Findings

Local-depot-based truck delivery requires the lowest amount of vehicle miles traveled (VMT), and last-mile passenger travel generates the lowest levels of CO2, NO x , and PM10. While last-mile passenger travel requires the highest amount of VMT, the efficiency gains of the delivery services are not large enough to offset the higher pollution rate of the delivery vehicle as compared to personal vehicles.

Practical implications

This research illustrates the clear role delivery structure and logistics have in impacting the CO2, NO x , and PM10 emissions of goods transportation in North America.

Social implications

This research illustrates tension between goals to reduce congestion (via VMT reduction) and CO2, NO x , and PM10 emissions.

Originality/value

This chapter provides additional insight into the role of warehouse location in achieving sustainability targets and provides a novel comparison between delivery and personal travel for criteria pollutants.

Book part
Publication date: 7 August 2019

Cristina Alaimo and Jannis Kallinikos

Social media stage online patterns of social interaction that differ remarkably from ordinary forms of acting, talking and relating. To unravel these differences, we review the…

Abstract

Social media stage online patterns of social interaction that differ remarkably from ordinary forms of acting, talking and relating. To unravel these differences, we review the literature on micro-sociology and social psychology and derive a shorthand version of socially-embedded forms of interaction. We use that version as a yardstick for reconstructing and assessing the patterns of sociality social media promote. Our analysis shows that social media platforms stage highly stylized forms of social interaction such as liking, following, tagging, etc. that essentially serve the purpose of generating a calculable and machine-readable data footprint out of user platform participation. This online stylization of social interaction and the data it procures are, however, only the first steps of what we call the infrastructuring of social media. Social media use the data footprint that results from the stylization of social interaction to derive larger (and commercially relevant) social entities such as audiences, networks and groups that are constantly fed back to individuals and groups of users as personalized recommendations of one form or another. Social media infrastructure sociality as they provide the backstage operations and technological facilities out of which new habits and modes of social relatedness emerge and diffuse across the social fabric.

Book part
Publication date: 16 August 2010

Peter Redvers-Lee

This chapter looks at how Latin American immigrants go about shopping for groceries in Nashville, Tennessee, and relates this simple act to a wider political economy. The chapter…

Abstract

This chapter looks at how Latin American immigrants go about shopping for groceries in Nashville, Tennessee, and relates this simple act to a wider political economy. The chapter examines the act of shopping for groceries and the immigrants' preferences through elements largely ignored by the prevailing economic paradigm. To some extent, the immigrants are aware that their mode of shopping is not entirely “rational” and that their choices are often informed by nothing more than “feelings” toward a place or product. The ethnography examines how the immigrants deal with their now dislocated practice of shopping in their everyday life in the new city. In examining this process, the ethnography considers the public spaces in which the practice of shopping takes place, and includes both those stores catering directly to immigrants and those serving a wider market.

Details

Economic Action in Theory and Practice: Anthropological Investigations
Type: Book
ISBN: 978-0-85724-118-4

Book part
Publication date: 21 October 2013

Ivan-Damir Anic, Milivoj Markovic and Nikola Knego

The purpose of this chapter was to investigate consumer perceptions of retail agglomeration (RA) characteristics in Zagreb region. Perceived RA characteristics were compared…

Abstract

Purpose

The purpose of this chapter was to investigate consumer perceptions of retail agglomeration (RA) characteristics in Zagreb region. Perceived RA characteristics were compared between two major types of RA: Planned retail agglomerations (PRA) and Evolved retail agglomerations (ERA).

Design/methodology/approach

Data were collected with consumer survey and analyzed using descriptive statistics, exploratory factor analysis and analysis of variance (ANOVA).

Findings

Findings indicate that four factors of RA characteristics can be identified: convenience, accessibility, atmosphere, and image. The shoppers’ ratings indicate the strength and weaknesses of RA, and also the dominant position of PRA as compared to evolved RA.

Originality/value

Results show that there were significant differences in shoppers’ perceptions between Planned and evolved RA in Zagreb region. Shoppers evaluated PRA better than ERA on all four factors. Convenience and atmosphere are the best-rated PRA characteristics. Managerial implications are discussed in the study.

Details

Challenges for the Trade of Central and Southeast Europe
Type: Book
ISBN: 978-1-78190-833-4

Keywords

Abstract

Details

A Developmental and Negotiated Approach to School Self-Evaluation
Type: Book
ISBN: 978-1-78190-704-7

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