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This chapter aims to provide a comprehensive understanding of the urban outcomes of smart city projects, focusing on their primary objectives. The first objective is to facilitate the management and flow of information, data, and resources to enhance resource efficiency, sustainability, and the quality of life for citizens and stakeholders. This chapter offers insights into the urban objectives of smart city projects within the local ecosystem, with a specific emphasis on digital and key urban outcomes. It provides an overview of the digital outcomes, including the advancement of digital systems for safety and urban monitoring, the provision of customized digital services, and the promotion of citizen engagement through digital platforms. This chapter also evaluates the environmental outcomes of smart city projects, such as improved quality of life, increased urban efficiency, and contributions to a sustainable environment. To provide a well-rounded understanding, interviews with policymakers and city managers, as well as case studies from cities like London, Medellin, Helsinki, Singapore, Girona, and San Diego, are incorporated. Furthermore, this chapter incorporates data and findings from top-tier international journals to provide a clear understanding of the impact of smart cities on the local ecosystem.

This study investigates the motivation among customers to be more loyal to online food delivery applications (OFDA) services even after the COVID-19 epidemic by using perceived service quality aspects in Sri Lanka. The data were gathered by physically distributing a self-administrated questionnaire to clients in Sri Lanka who continue to use OFDA services on platform to customer (P2C) service delivery platforms to buy food despite the COVID-19 outbreak. Multiple regression is employed to analyse 287 effective observations, and the data revealed the significant positive effect of interaction, environment, outcome, and food qualities on customer loyalty to OFDA services. In fact, there is no impact from the delivery quality on customer loyalty to OFDA services due to outsourced food delivery. The findings suggest regular improvements in attributes such as interaction, environment, outcome, and food qualities in this hyper-competitive business environment. Further, this study sets substantial facts for the interested parties to establish an exemplary delivery system and other technological advancements to have a sustainable competitive advantage and solid customer base in the long run.

Although organizational citizenship behaviour (OCB) is a concept associated with significant values within the modern workplace, many employees find it challenging to exhibit some necessary extra-role behaviours, such as helping co-workers complete their duties when a situation demands it. Currently, in the South African workspace, fostering OCB among employees is a concern to people practitioners. Specifically, extra-role types of behaviour are declining among professionals as 21st-century technologies promote remote-working policy, leaving employees to work robotically with computers and having no colleagues around to seek or render assistance with their duties. Moreover, professionals are overwhelmed with the timely and endless obligations received frequently and hardly have time and energy for extra-role behaviours. In addition, physical and psychological health-related concerns such as technology stress and career worries are among the contemporary issues affecting human resource (HR) management in this present time. This necessitates more scholarly actions in the niche of OCB, especially identifying and arresting its hindrances. However, a thorough review of the literature on OCB revealed a paucity of scientific reports in the areas of relationships between technostress, career concerns and OCB. Hence, the proposed chapter seeks to bridge the gap in the literature of OCB by theoretically exploring the relationships between technostress, career concerns and OCB in the professional services context in South Africa.

Service robots present a new frontier in the provision of services, with far-reaching implications for customers and managers alike. The purpose of this chapter is to examine how service robots impact service providers' current marketing strategies. For this, the authors perform an integrative, nonsystematic review of international gray and academic literature to understand how both practitioners and academics perceive the impacts of the technology. Based on this analysis, the present work identifies three key themes that emerge from the current state of practitioner and academic research, namely (1) service robots demand new core business capabilities and competencies, (2) service robots offer new value propositions, and (3) service robots impact not only service providers' cost structures but also revenue streams. These insights are combined into the Service Robot Innovation Canvas, a visual tool for service providers to identify the impact of service robot implementations on a company's marketing strategy. In addition, based on the analyzed literature, the most pressing questions for researchers are laid out in a research agenda.

Cities evolved into quite complex urban systems. The rigid management process must reflect the complexity of the current political, social, and economic environment. With the vast city growth, citizens experience new difficulties – traffic congestion, pollution, immigration, overcrowding, and inadequate services.

In our research, we analyze problems and benefits that occur with the growing complexity and offer a new concept considering every city as a live and constantly developing complex adaptive system of many participants and actors that operate in an uncertain environment. These actors (residents, businesses, transport, energy, water supply providers, entertainment, and others) are the main elements of city life.

The new concept of “Smart City 5.0” is based on a previously developed model of Smart City 4.0 (compared with Industry 4.0) and implements the Urban Digital Ecosystem, where every element can be represented by a smart agent operating on its behalf. It is shown that smart services can interact vertically and horizontally in the proposed ecosystem, supporting competition and cooperation behavior based on specialized network protocols for balancing the conflicting interests of different city actors.

The chapter describes the design principles and the general architecture of the Urban Digital Ecosystem, including the basic agent of smart service, protocols of the agent’s negotiation, the architecture, and basic principles Smart City knowledge base.

The developed evolutionary methodology of implementation will ensure a minimum of disruptions to city services during its transformation into an urban ecosystem to harmoniously balance all spheres of life and the contradictory interests of different city actors.

As the size of the population is growing and the capacity of the planet Earth is limited, human beings are searching for sustainable and technology-enabled solutions to support society, ecology and economy. One of the solutions has been developing smart sustainable cities. Smart sustainable cities are cities as systems, where their infrastructure, different subsystems and different functional domains are virtually connected to the information and communication technologies (ICT) and internet via sensors and devices and the Internet of Things (IoT), to collect and process real-time Big Data and make efficient, effective and sustainable solutions for a democratic and liveable city for its various stakeholders. This chapter explores the concepts and practices of sustainable smart cities across the globe and explores the use of technologies such as IoT, Blockchain technology and Cloud computing, etc. their challenges and then presents a view on business models for sustainable smart cities.

The shift in consumer focus towards green marketing mix elements is not a unique thing. Especially in recent times, most organizations are trying to implement green marketing strategies in order to influence customers as well as to reduce the negative impacts of environmental footprints. However, in recent times service marketing requires thorough implementation of a Green Marketing Mix as evidenced by Asian countries. However, research also claims that the use of a traditional green marketing mix is not a guarantee of success in the long run and therefore has been criticized by several researchers and scholars. Hence, there is a need to follow the Green-SIVA (Solution, Information, Access, and Value) concept in order to create a long-lasting impact on consumer buying and to discuss the application of tools in a more comprehensive manner. Although the linkage of Green-SIVA marketing might provide a new way to develop an effective marketing mix strategy for services. Hence, this chapter has been written purposely to discuss GMM elements with reference to the service industry of Pakistan and tries to develop an association with green-SIVA marketing practices in order to optimize service marketing practices.

This study explores the implementation of sustainable finance in an Indonesian state-owned bank (“ABC Bank” or “ABC”). A case study approach is employed to deeply analyze the implementation using data collected through interviews and through a review of company documents. The frameworks from Soppe (2004) and Indonesia Regulation POJK 51 were used to examine the sustainable finance implementation. The findings show that ABC Bank exercises a sustainability commitment in implementing sustainable finance long before the government regulation is imposed on several banks as early adopters in Indonesia. The regulation requires selected banks to apply the eight principles of sustainable finance and prepare a sustainable financial action plan and sustainability report. ABC’s commitment is mainly driven by its status as a government-owned bank, thus facilitating the awareness of achieving public welfare while maintaining profitability. Social implication of this study is that developing countries often face more severe consequences of climate change than developed countries. Hence, the sustainable finance implementation can have a significant social impact to reduce the negative effect. This study contributes to the literature by exploring the initial adoption of sustainable finance by a state-owned bank attempting to balance the interests of the public and management. It also provides insights into other financial institutions adopting sustainable finance as mandated by the local obligation POJK 51.

Purpose: Process innovations are becoming increasingly significant in a changing digital society. The goal of this study is to focus on the service industry, particularly on how this sector has lately been influenced by sustainable development and digitalisation. The main focus will be on education. The cohabitation of three aspects (innovation, digitalisation, and sustainability) is declared as a fact in the competitive landscape.

Methodology: This study uses a multi-case approach emphasising the new system of processes in educational institutions in Canada, Ontario. These case studies are relevant to exceptional results consistently produced by various educational institutions.

Findings: The Waterloo region is known as a digitalisation triangle in Canada. Personal experiences and research findings serve as an example of the value of the global digitalised economy as a partnership principle in the educational and entrepreneurship fields.

Significance: The obtained experience and the attempt to share the knowledge and results of this work and research will be useful in future for other academic environments, cities, and countries.

Practical Implications: Cohesion between the purpose of this study and practice is explained as a need to see educational institutions as an important factor of innovation and economic development. In this case, the author shows how this successful case of Ontario, Canada created a stronger base for competitiveness and economic growth.

This chapter has aimed to indicate some new important emerging policy problems, which have characterised the Covid crisis in the European economy during 2020 and then the bounce-back in 2021. The chapter has illustrated an economic theoretical framework focussed on innovation and structural changes, according to a Schumpeterian and evolutionary or neo-institutional approach, which seems more appropriate than the traditional neoclassical and macroeconomic models, as the basis for a ‘new industrial strategy’ in the European Union. The mainstream economic models are static and point-like, as they do not consider the role of time and of space, such as the existence of asymmetric information and external economies and also the interdependence between the companies and the other ‘stakeholders’ in the process of economic development. On the contrary, the theoretical framework of this chapter considers the factors that act on the structural changes according to four different and interdependent dimensions: the final demand, the intermediate productions and also the supply of labour and the endowment of natural resources. Finally, some preliminary indications on the organisation of a new industrial strategy at the European scale are discussed, different from the focus on just the digital and green technologies, as indicated by the NGEU program by the European Commission.