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Article
Publication date: 28 May 2024

Cheong Kim, Jungwoo Lee and Kun Chang Lee

The main objective of this study is to determine the factors that have the greatest impact on travelers' opinions of airports.

Abstract

Purpose

The main objective of this study is to determine the factors that have the greatest impact on travelers' opinions of airports.

Design/methodology/approach

11,656 customer reviews for 649 airports around the world were gathered following the COVID-19 outbreak from the website that rates airport quality. The dataset was examined using hierarchical regression, PLS-SEM, and the unsupervised Bayesian algorithm-based PSEM in order to verify the hypothesis.

Findings

The results showed that people’s intentions to recommend airports are significantly influenced by their opinions of how well the servicescape, staff, and services are.

Practical implications

By encouraging air travelers to have positive intentions toward recommending the airports, this research offers airport managers decision-support implications for how to improve airport service quality. This will increase the likelihood of retaining more passengers.

Originality/value

This study also suggests a quick-to-implement visual decision-making mechanism based on PSEM that is simple to understand.

Details

Information Technology & People, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-3845

Keywords

Article
Publication date: 15 May 2017

Young Wook Seo, Kun Chang Lee and Sangjae Lee

For those who plan research funds and assess the research performance from the funds, it is necessary to overcome the limitations of the conventional classification of evaluated…

Abstract

Purpose

For those who plan research funds and assess the research performance from the funds, it is necessary to overcome the limitations of the conventional classification of evaluated papers published by the research funds. Besides, they need to promote the objective, fair clustering of papers, and analysis of research performance. Therefore, the purpose of this paper is to find the optimum clustering algorithm using the MATLAB tools by comparing the performances of and the hybrid particle swarm optimization algorithms using the particle swarm optimization (PSO) algorithm and the conventional K-means clustering method.

Design/methodology/approach

The clustering analysis experiment for each of the three fields of study – health and medicine, physics, and chemistry – used the following three algorithms: “K-means+Simulated annealing (SA)+Adjustment of parameters+PSO” (KASA-PSO clustering), “K-means+SA+PSO” clustering, “K-means+PSO” clustering.

Findings

The clustering analyses of all the three fields showed that KASA-PSO is the best method for the minimization of fitness value. Furthermore, this study administered the surveys intended for the “performance measurement of decision-making process” with 13 members of the research fund organization to compare the group clustering by the clustering analysis method of KASA-PSO algorithm and the group clustering by research funds. The results statistically demonstrated that the group clustering by the clustering analysis method of KASA-PSO algorithm was better than the group clustering by research funds.

Practical implications

This study examined the impact of bibliometric indicators on research impact of papers. The results showed that research period, the number of authors, and the number of participating researchers had positive effects on the impact factor (IF) of the papers; the IF that indicates the qualitative level of papers had a positive effect on the primary times cited; and the primary times cited had a positive effect on the secondary times cited. Furthermore, this study clearly showed the decision quality perceived by those who are working for the research fund organization.

Originality/value

There are still too few studies that assess the research project evaluation mechanisms and its effectiveness perceived by the research fund managers. To fill the research void like this, this study aims to propose PSO and successfully proves validity of the proposed approach.

Article
Publication date: 19 April 2022

Seung Uk Choi, Kun Chang Lee and Hyung Jong Na

The paper aims to estimate abnormal audit fees more precisely than the traditional audit fee model by applying an artificial intelligence (AI) method.

Abstract

Purpose

The paper aims to estimate abnormal audit fees more precisely than the traditional audit fee model by applying an artificial intelligence (AI) method.

Design/methodology/approach

The AI technique employed in this paper is the deep neural network (DNN) model, which has been successfully applied to a wide variety of decision-making tasks. The authors examine the ability of the classic ordinary least squares (OLS) and the DNN models to describe the effects of abnormal audit fees on accounting quality based on recent research that demonstrates a systematic link between accruals-based earnings management and abnormal audit fees. Thus, the authors seek to imply that their new method provides a more precise estimate of abnormal audit fees.

Findings

The findings indicate that abnormal audit fees projected using the DNN model are substantially more accurate than those estimated using the classic OLS model in terms of their association with earnings management. Specifically, when abnormal audit fees predicted using the DNN rather than the OLS are incorporated in the accruals-based earnings management model, the adjusted R2s are larger. Additionally, the DNN-estimated coefficient of abnormal audit fees is more favorably associated to earnings management than the classic OLS-estimated coefficient. Additionally, the authors demonstrate that the DNN outperforms OLS in terms of explanatory power in a negative discretionary accruals subsample and a Big 4 auditor subsample. Finally, abnormal audit fees projected using the DNN method provide a better explanation for audit hours than those estimated using the OLS model.

Originality/value

This is the first approach that utilized a machine learning technology to estimate abnormal audit fees. Because more precise measurement yields more credible research results, the findings of this study imply a significant advancement in calculating unusually higher audit fees.

Details

Management Decision, vol. 60 no. 12
Type: Research Article
ISSN: 0025-1747

Keywords

Content available
337

Abstract

Details

Online Information Review, vol. 37 no. 1
Type: Research Article
ISSN: 1468-4527

Article
Publication date: 15 February 2013

Young Wook Seo, Kun Chang Lee and Dae Sung Lee

The purpose of this study is to examine a mobile delivery system as a working ubiquitous decision support system (UDSS) and determine whether it would improve decision quality.

1181

Abstract

Purpose

The purpose of this study is to examine a mobile delivery system as a working ubiquitous decision support system (UDSS) and determine whether it would improve decision quality.

Design/methodology/approach

Ubiquitous mobility and context awareness are the two core functions of the UDSS. Hence the authors examined how they might influence individual absorptive capacity and perceived usefulness. Moreover the authors investigated how individual absorptive capacity and perceived usefulness might be related to decision quality. A total of 174 completed questionnaires were collected from delivery workers, and a financial incentive was provided to participants. To test the hypotheses the research model was analysed with the partial least square method.

Findings

The results reveal that all paths are statistically valid. Individual absorptive capacity and perceived usefulness were positively influenced by ubiquitous mobility and context awareness. In addition individual absorptive capacity and perceived usefulness have positive effects on decision quality.

Research limitations/implications

This research model did not consider all the capabilities enabled by the UDSS. Future study should pay attention to nomadicity, proactiveness, invisibility, and portability as relevant antecedents within the model.

Originality/value

In the field of IS studies the impact of the UDSS on users' decision quality has remained unclear to date. The authors adopted a mobile delivery system as a working UDSS and applied it in their study. Thereby the authors found the mediating effects of perceived usefulness and absorptive capacity under a ubiquitous environment.

Article
Publication date: 17 April 2023

Seung Uk Choi, Hyung Jong Na and Kun Chang Lee

The purpose of this study is to examine the relationship between explanatory language, audit fees and audit hours to demonstrate that auditors use explanatory language in audit…

Abstract

Purpose

The purpose of this study is to examine the relationship between explanatory language, audit fees and audit hours to demonstrate that auditors use explanatory language in audit reports to explain perceived audit risk.

Design/methodology/approach

The authors construct the sentiment value, a novel audit risk proxy derived from audit reports, using big data analysis. The relationship between sentiment value and explanatory language is then investigated. The authors present the validity of their new metric by examining the relationship between sentiment value and accounting quality, taking audit fees and hours into account.

Findings

The authors first find that reporting explanatory language is positively related to audit fees. More importantly, the authors provide an evidence that explanatory language in audit reports is indicative of increased audit risk as it is negatively correlated with sentiment value. As a positive (negative) sentimental value means that the audit risk is low (high), the results indicate that auditors describe explanatory language in a negative manner to convey the inherent audit risk and receive higher audit fees from the risky clients. Furthermore, the relationship is strengthened when the explanatory language is more severe, such as reporting the multiple numbers of explanatory language or going-concern opinion. Finally, the sentiment value is correlated with accounting quality, as measured by the absolute value of discretionary accruals.

Originality/value

Contrary to previous research, the authors’ findings suggest that auditors disclose audit risks of client firms by including explanatory language in audit reports. In addition, the authors demonstrate that their new metric effectively identifies the audit risk outlined qualitatively in audit report. To the best of the authors’ knowledge, this is the first study that establishes a connection between sentiment analysis and audit-related textual data.

Details

Managerial Auditing Journal, vol. 38 no. 6
Type: Research Article
ISSN: 0268-6902

Keywords

Article
Publication date: 15 February 2013

Seong Wook Chae and Kun Chang Lee

The purpose of this paper is to investigate how employing human brands affects consumers' decision quality in an online shopping environment by analysing visual attention using an…

4415

Abstract

Purpose

The purpose of this paper is to investigate how employing human brands affects consumers' decision quality in an online shopping environment by analysing visual attention using an eye‐tracking technique.

Design/methodology/approach

The experimental design used to examine the effect of human brands in an online shopping environment was a two‐factor repeated measure with two levels for each factor. The first factor of the design was a within‐factor measure of the product type, and the second was a between‐factor measure of the level of perceived decision quality. For this experiment 38 healthy participants were recruited at a university in South Korea.

Findings

First employing human brands in an online shop influences consumers' perceived decision quality. Second the results support a significant difference in perceived product trust between the two perceived decision quality levels. Finally the product type influences consumers' perceived trust towards the product.

Research limitations/implications

This research has the limitations of a relatively small sample size and the use of a sample of university students, which may not be representative of the general population. Future researchers could utilise experiments to analyse the message area of the screen for detailed product descriptions and include various samples, which could result in additional insights and generalised experimental results.

Practical implications

Employing human brands can improve consumers' decision making processes and enhance the quality of their decisions by reducing cognitive effort and appealing to consumers emotionally through heuristic choices. In addition it can increase trust towards products and, furthermore, lead consumers to think positively about the quality of the decisions they make. The paper suggests that companies apply human brands in online shops to improve consumers' decision quality and obtain competitive advantage.

Originality/value

One of this paper's contributions is employing a multi‐method approach, a self‐reported questionnaire and eye‐movement data, to gain a deeper understanding of the data when observing a complex phenomenon, as consumers themselves may not be aware of their reactions in such situations.

Details

Online Information Review, vol. 37 no. 1
Type: Research Article
ISSN: 1468-4527

Keywords

Article
Publication date: 15 February 2013

Xiao‐Liang Shen, Nan Wang, Yongqiang Sun and Li Xiang

This study aims to examine the effects of system and information characteristics in developing users' perceptions towards ubiquitous decision support systems (UDSS).

2589

Abstract

Purpose

This study aims to examine the effects of system and information characteristics in developing users' perceptions towards ubiquitous decision support systems (UDSS).

Design/methodology/approach

The research model is empirically examined with survey data from 218 mobile users who have adopted a UDSS, i.e. mobile Dianping.com. A structural equation modelling approach is employed to assess the hypotheses.

Findings

The findings demonstrate that system characteristics of wireless networks, mobile devices and mobile applications significantly predicted system quality, which in turn determined system usefulness. Localisation, immediacy and customisation of mobile word‐of‐mouth were the major predictors of information quality, which in turn determined information usefulness.

Originality/value

This study contributes to our current understanding of ubiquitous commerce, especially mobile word‐of‐mouth, by presenting an integrated research framework, identifying system and information characteristics that are specific to the ubiquitous era, extending system quality and system usefulness from a single system to a combination of systems, and empirically examining the crossover effects between system and information factors.

Article
Publication date: 1 March 2006

Kun Chang Lee and Namho Chung

This study proposes a new approach to an adaptive web site design using the cognitive map (CM).

1404

Abstract

Purpose

This study proposes a new approach to an adaptive web site design using the cognitive map (CM).

Design/methodology/approach

The responses from 134 questionnaires were used in order to compute the causality coefficients of the CM objectively. In addition, using the evaluations of 64 college students with regard to three typical web sites, reference criteria were built that could be used by web site designers to determine the best web site design, given constraints and requirements. On the basis of the CM and two scenarios, a web site design simulation was performed.

Findings

The results showed that the proposed approach could be used effectively to analyze web site design in an adaptive and practical manner when the market situation is constantly changing.

Originality/value

The implications of this article will help decision makers predict the chain of effects that could result from changes in part of the web site design factors, before actually making those changes to a web site. Also, since the CM permits all related web site design factors to be viewed in a single interrelated diagram and organized into an adjacency matrix, decision makers can perform a number of what‐if simulations in accordance with changes in the intended design factors to see whether such changes would lead to maximal objectives (or target nodes).

Details

Online Information Review, vol. 30 no. 2
Type: Research Article
ISSN: 1468-4527

Keywords

Article
Publication date: 21 November 2008

Kun Chang Lee, Melih Kirlidog, Sangjae Lee and Gyoo Gun Lim

The purpose of this paper is to compare the web‐based tax filing systems of Turkey and South Korea. The comparison is based on user satisfaction which has parameters such as ease…

1637

Abstract

Purpose

The purpose of this paper is to compare the web‐based tax filing systems of Turkey and South Korea. The comparison is based on user satisfaction which has parameters such as ease of work, adequacy of the amount of information, display speed, convenience to life, job productivity, and help service.

Design/methodology/approach

The tax filing systems are presented along with a background of such systems and their usability parameters. The survey instrument that has been prepared for gauging user satisfaction was applied to the users in both countries. The statistical analyses of the results are performed through t‐test and stepwise regression.

Findings

The study shows that users in the two countries felt differently in such factors as ease of work, adequacy of the amount of information, display speed, convenience to life, job productivity, and help service. Although Turkey has a complex tax system Turkish users did not find the tax filing system difficult to use and that may be attributable to the fact that they are accounting professionals who frequently use the system.

Practical implications

Electronic tax filing is an important e‐government application that has become increasingly common all over the world. Beyond the usual benefits of e‐government such as reducing transaction costs and providing convenience, electronic tax filing systems are particularly useful for governments to avoid tax evasion and errors. Although, by definition, web‐based tax filing systems of different countries have to be different, universal design parameters of each system and the resulting user satisfaction levels may provide guidelines for new systems.

Originality/value

Unlike other types of information systems, which have been comparatively analyzed in the context of more than one country, this is not applicable to e‐government systems. To the authors' knowledge the present article is the first attempt to compare and analyze two countries' different e‐government systems.

Details

Online Information Review, vol. 32 no. 6
Type: Research Article
ISSN: 1468-4527

Keywords

1 – 10 of 143