Choosing the right pricing strategy is a complex decision, even though it is fundamental for transport companies whose activities are very diverse and subject to strong…
Choosing the right pricing strategy is a complex decision, even though it is fundamental for transport companies whose activities are very diverse and subject to strong stochastic fluctuations. However, in spite of its complexity, adequate pricing can be a very relevant instrument to ensure the competitive position of the company.
European airlines are competing for the same passengers, often with different strategies and, as a consequence, with different financial results at the end of the fiscal year. The use of different pricing strategies is one of the potential explanations. This brings us to the research question of this chapter: How can air pricing strategies be used to support strategic aims, and what are the consequences?
This chapter first deals with the state of the art in air pricing strategies, followed by an analysis of the relationship between airline pricing, yields and profit. The focus then moves to a case study at Brussels Airport over the period 2012–2017. Following the entry of Vueling and Ryanair at Brussels Airport, the incumbent Brussels Airlines launched a very aggressive pricing war against the two newcomers. The result was a partial withdrawal by Vueling and Easyjet and an end to Ryanair’s expansion at Brussels Airport. Even without access to confidential detailed data, one can learn a lot from the reconstruction of the consecutive management decisions by the airlines involved.
The purpose of this paper is to clarify the correlations between amount of individual’s knowledge of a specific area and his/her visit pattern to point of interest (POI…
The purpose of this paper is to clarify the correlations between amount of individual’s knowledge of a specific area and his/her visit pattern to point of interest (POI, interested places) located in the area.
This paper proposes a visit-frequency-based familiarity estimation method that estimates individuals’ knowledge of areas in a quantitative manner. Based on the familiarity degree, individuals’ visit logs to POIs are divided into a set of groups followed by analyzing the differences among the groups from various points of view, such as user preference, POI categories/popularity, visit time/date and subsequent visits.
Existence of statistically significant correlations between individuals’ familiarity to areas and their visit patterns is observed by our analysis using 1.4-million POI visit logs collected from a popular location-based social network (LBSN), Foursquare. There exist different skewness of the visit time and visited POI distribution/popularity with regard to the familiarity. For instance, users go to unfamiliar areas on weekends and visit POIs for cultural experiences, such as museums. A notable point is that the correlations can be detected even in the areas in home city, which have not been known so far.
This is the first in-depth work that studies both estimation of individuals’ familiarity and correlations between the familiarity and individuals’ mobility patterns by analyzing massive LBSN data. The methodologies used and the findings of this work can be applicable not only to human mobility analysis for sociology, but also to POI recommendation system design.
Are consumers tired of standing out? This study probes whether or not fast fashion understands the implicit behavior of their customers while dressing up or down…
Are consumers tired of standing out? This study probes whether or not fast fashion understands the implicit behavior of their customers while dressing up or down. Retailers tend to market their more ready-to-wear (dress-down) fashion product in an approach that allows the customer to customize the outfits to become easily “me-self,” through a big selection of accessories for men and women such as hats, glasses, and scarves. Versus the dress-up look that echoes with conforming to social norms. Today marketers seem to misunderstand the tendency that when one dresses down they often seek to blend in more with the environment rather than display their own personality through fashion. The study extends the literature through explicating the process of picture introspection and member check using confirmatory personal introspection (CPI). Even though when one dresses down you would expect more individuality, according to the findings the subject sample was also more inclined to blend in society and stand out less. In the dress-up look there was a strong call for displaying features of a powerful and strong individuality.
In the last issue of VINE we had a look at the serials control package — ISIS from Blackwell's. As a contrast we now take a look at a bespoke serials check‐in system developed at The British Library Document Supply Centre (BLDSC) at Boston Spa. The BLDSC has somewhat unique requirements from a serials check‐in system. The library currently subscribes to 56,000 journal titles and receives approximately 350,000 issues each year arriving at a rate of 1,500 issues per day. These are handled in the Accessions Department by a team of 8 who aim to have the issues checked in fast enough to be available on the shelves by 4.30pm each day. To help to achieve this aim SACHET (Serials Accessions CHEck‐in of Titles) was devised and developed in‐house by the BLDSC Computing Department.
Purpose – This is a comparison of the role of the police in the enforcement of immigration law in the interiors of three nations: Germany, the United Kingdom, and the…
Purpose – This is a comparison of the role of the police in the enforcement of immigration law in the interiors of three nations: Germany, the United Kingdom, and the United States.
Methodology – The study builds upon research the authors have already done as well as desk research on recent developments. It uses three dimensions of the problem to focus the report: the hardware, software, and culture of police involvement in this issue.
Findings – In Germany, the local police are responsible for the enforcement of immigration control and have relatively fast and reliable means to identify undocumented immigrants. This is not the case in the United Kingdom and the United States, but there are trends toward more local police involvement, both by institutional cooperation and by the development of better databases and documents for faster identification. These trends are highly controversial in an environment that values community relations and is highly sensitive to racial profiling. However, there are also indications that the differences in typical police work such as traffic controls and crime investigation may not be as pronounced as the differences between the countries would suggest.
Research implications – This study highlights the need for ethnographic work with the police and with unauthorized immigrants to empirically describe and assess the role that the police are playing and its impact on police–community relations.
Practical implications – The German experience supports the value of a comprehensive information system for rapidly determining the immigration status of suspects, but it may not work as expected in the United States and the United Kingdom, where registration and identification obligations apply to foreign citizens only. With the US and UK experiences, one could predict that discriminating identification practices may become more sensitive issues in a Germany with increasing numbers of immigrated citizens.
A survey was conducted in a large US metropolitan area of the West. The objective of the study was to determine if loyalty cards issued by supermarkets are actually…
A survey was conducted in a large US metropolitan area of the West. The objective of the study was to determine if loyalty cards issued by supermarkets are actually associated with customer loyalty and how loyalty cards compare with other factors that retailers could use to enhance supermarket loyalty. The results indicate that loyalty cards are not associated with supermarket loyalty. Frequent users of loyalty cards are more likely to shop at different stores and use loyalty cards from several stores. The consumer respondents indicated that there are a number of factors other than having a supermarket loyalty card that would be more likely to increase their loyalty to any one supermarket. Besides confirming the universally accepted belief that consumers would be more loyal to conveniently located supermarkets, the respondents identified a few other factors that would enhance their supermarket loyalty such as stores that offer fast check‐out lanes. Loyalty factors were cluster analyzed into three categories, those most important, those least important, and those of moderate importance.
The servicescape is increasingly being recognized as a function of two distinct components: physical and social. While these two dimensions have often been studied…
The servicescape is increasingly being recognized as a function of two distinct components: physical and social. While these two dimensions have often been studied independently, the purpose of this paper is to examine the effect of both dimensions simultaneously in a fast casual restaurant context.
A sample of 1,110 fast casual restaurant patrons in the USA was collected. The data were analyzed using nested structural equation modeling.
The results suggest that both the social and the physical servicescape can affect consumption behavior in the fast casual restaurant industry and crowding can act a moderator of these relationships.
Theoretically, these results are significant because they suggest the importance of capturing a holistic account of the servicescape when conducting research on the consumption environment.
This study is among the first to examine the effect of the social servicescape (and specifically the effect of crowding) in fast casual restaurants. The results suggest that restaurateurs need to be mindful that crowding affects the relationship between social servicescape and satisfaction.
This research is the first to look at both aspects of the servicescape as drivers of consumer behavior in the fast casual dining segment. Additionally, this research makes a second contribution by assessing the effect of crowding on the servicescape-driven relationships inherent in the proposed model.
PC clones are well suited to anyone who has uses for IBM‐compatible software and is not over‐awed by those three magic letters. Clones now hold a much larger microcomputer…
PC clones are well suited to anyone who has uses for IBM‐compatible software and is not over‐awed by those three magic letters. Clones now hold a much larger microcomputer market share than IBM. They frequently offer more power and better features, almost always at a much better price. But clones vary greatly in quality, reliability, and even compatibility. A potential purchaser of a clone should read reviews, and, if possible, run less well‐known clones through a series of tests prior to purchasing one. Crawford details a series of tests that were conducted by The Research Libraries Group, Inc., when it evaluated clones to serve as terminal replacements. These tests were designed to evaluate compatibility, quality of manufacturing, reliability of components, speed, and related characteristics. The results of those tests, when applied to several XT‐ and AT‐compatible clones, are presented.