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Article
Publication date: 16 September 2024

Fangfang Li, Susana C. Silva and Jorma Larimo

The purpose of this paper is to investigate the factors influencing the development of social media marketing strategy in an international context. We specifically look at the…

Abstract

Purpose

The purpose of this paper is to investigate the factors influencing the development of social media marketing strategy in an international context. We specifically look at the potential drivers and barriers throughout the social media marketing strategy development process and how cultural differences shape social media marketing strategy decision-making among firms in international markets.

Design/methodology/approach

The study is conducted with an inductive research approach involving in-depth interviews with 32 firms from Finland, China and Brazil. Using inductive data analysis, we identify both internal and external factors that drive and hinder the development of firms’ social media marketing strategies. Moreover, we explore the essential elements in social media marketing strategy development based on the key practices observed among these firms, which enables us to conduct a comparative analysis of how cultural values influence the development of social media marketing strategies.

Findings

Our findings underscore the importance of both internal (i.e. resources and capabilities) and external (i.e. market-level and country-level) factors that influence the development of social media marketing strategy. Our analysis also unveiled four key practices throughout the social media marketing strategy development process: social selling, content marketing, risk management and relationship management. Additionally, we identified three distinct mindsets regarding firms’ social media selling objectives across companies in the three countries.

Originality/value

The comparative approach provides novel insight into firms' international social media marketing strategy. Our proposed conceptual model shows the development process of social media marketing strategy in the international context. The research propositions highlight the role of cultural values and open up new avenues for future research.

Details

International Marketing Review, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0265-1335

Keywords

Article
Publication date: 5 September 2024

Stella Franciska Imanuella, Aida Idris and Nurliana Kamaruddin

This study aims to explore how social entrepreneurship initiatives and rural development address various socio-economic challenges in rural communities following Indonesia’s…

Abstract

Purpose

This study aims to explore how social entrepreneurship initiatives and rural development address various socio-economic challenges in rural communities following Indonesia’s independence in 1945.

Design/methodology/approach

Adopting a pragmatic research philosophy, this study uses a historical review and thematic analysis, extending from the PRISMA method to analyse articles and reports concerning social entrepreneurship initiatives and rural development in post-independence Indonesia.

Findings

This study reveals that social entrepreneurship initiatives and rural development programs have advanced hand in hand since Indonesia's independence. Social entrepreneurship initiatives and rural development mutually reinforce each other, with social entrepreneurship prominently featured in many rural development projects, promoting socioeconomic changes in rural communities.

Research limitations/implications

While this review has covered the available literature in Indonesia's context and extends the social entrepreneurship concept by showcasing its impact in rural Indonesia, further theoretical models integrating social entrepreneurship and rural development are needed, especially with local or regional context and community-driven approaches to increase the research potential in the field.

Practical implications

This study is beneficial for policymakers in the field to consider the findings of this review on the strong association that social entrepreneurship has had with rural development in Indonesia.

Social implications

This study highlights the importance of local values and community participation in social entrepreneurship initiatives for rural development. It is also highlighted that social entrepreneurship initiatives enable rural women to participate in entrepreneurial activities.

Originality/value

This study concludes that prior studies consistently demonstrate a strong association between social entrepreneurship initiatives and rural development, with government policies and programs increasingly leveraging social entrepreneurial approaches to tackle rural challenges. Additionally, rural development strategies in Indonesia align with three strategic pillars established by the government’s entrepreneurship programs. These pillars, integral to rural development through the social entrepreneurship approach, are critical for the formulation and future action plans adjustable to the current trends, issues and circumstances.

Details

Social Enterprise Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1750-8614

Keywords

Open Access
Article
Publication date: 24 September 2024

Lori Kniffin

As a collective paradigm of leadership emerges in the literature, many community leadership programs still align with leader-centric perspectives. The Kansas Leadership Center’s…

Abstract

Purpose

As a collective paradigm of leadership emerges in the literature, many community leadership programs still align with leader-centric perspectives. The Kansas Leadership Center’s Leadership Transformation Grant is an exemplar of developing collective leadership in the civic arena. The purpose of this article is twofold: (1) to present the findings of a community-engaged, qualitative research study on the impact of collective leadership development on the practice of civic leadership and (2) to discuss relevant implications learned from reflections on the methodology for the practice of community-engaged research.

Design/methodology/approach

This study is a form of engaged research (Van de Ven, 2007) and is consistent with the principles of community-based research (Strand, Marullo, Cutforth, Stoecker, & Donohue, 2003). I took an exploratory approach to this study because the knowledge intersection of collective leadership, civic leadership and leadership development is still emerging and understudied. I explored the individual, group and systems levels as three components of a complex adaptive system (Uhl-Bien, Marion, & McKelvey, 2007). To better understand the dynamic relationship between individual, group and system in this grant team, I employed a three-phase study including methods of deliberative civic engagement, open-ended survey and interview.

Findings

Findings illustrate the effectiveness of the grant program on developing a shared language and leadership framework and clarifying leadership goals for participants. Implications include the importance of collective leadership development opportunities that center adaptive challenges and convene participants across levels of leadership and sectors. Additionally, the findings highlight the need to consider authority, identity and culture as central components of the practice of leadership. Reflections on the community-engaged methodology demonstrate the value of learning about leadership practices from the community practitioners to inform community leadership development interventions. Implications include approaching research as iterative and pushing back on academic norms that provide tension in engaged work.

Originality/value

Little research crosses all three boundaries of collective leadership, leadership development and civic leadership literature. This intersection focuses on understanding how collective leadership can contribute to enhancing the practice of civic leadership. The current study is situated within this knowledge gap and explores (1) the experiences of members of a civic group who have (2) participated in leadership development that (3) aligns with a collective leadership paradigm and are (4) trying to make progress on an adaptive challenge.

Details

Journal of Leadership Education, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1552-9045

Keywords

Article
Publication date: 27 September 2024

Yujing Liu and Meifang Li

This study explores how the high-end equipment manufacturing industry (HEMI) achieves intelligent development through the digital innovation ecosystem. While this industry…

Abstract

Purpose

This study explores how the high-end equipment manufacturing industry (HEMI) achieves intelligent development through the digital innovation ecosystem. While this industry urgently needs to achieve intelligent development through innovation breakthroughs, existing research lacks a deep analysis in conjunction with the digital innovation ecosystem. Considering the sophisticated nature of HEMI and the unique characteristics of the digital innovation ecosystem, this paper aims to uncover the innovation potential and synergetic development opportunities that arise from their integration.

Design/methodology/approach

This study uses Dynamic Qualitative Comparative Analysis (QCA) to explore the evolving relationship between the digital innovation ecosystem and intelligent development in HEMI enterprises. Data from 60 HEMI enterprises were collected from 2015 to 2022, and the study window was divided into two-year intervals for analysis. Compared to traditional QCA methods, this approach overcomes the limitations of cross-sectional analysis, fully accounting for time’s influence on causal relationships for more accurate results.

Findings

The study reveals that the digital innovation ecosystem of HEMI drives intelligent development through the coordinated interactions of its elements within each time window. Configuration paths and key driving factors evolve dynamically, reflecting the complexity of the ecosystem’s role in driving intelligent development. The study suggests that enterprises dynamically adjust their strategies to different stages, enhancing the effectiveness of intelligent transformation.

Originality/value

The paper proposes and validates a digital innovation ecosystem framework for HEMI, systematically exploring its role in driving intelligent development. The study fills a research gap and extends innovation ecosystem theory by identifying core driving factors and their evolutionary trends through Dynamic QCA. It offers a new perspective on the dynamic role of digital innovation ecosystems in intelligent transformation.

Details

Business Process Management Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1463-7154

Keywords

Article
Publication date: 6 September 2024

Esmat Taghipour Anari, Seyed Hessameddin Zegordi and Amir Albadvi

This paper aims to determine the type of supplier involvement in terms of time and extent of supplier involvement in automobile product development based on the characteristics of…

Abstract

Purpose

This paper aims to determine the type of supplier involvement in terms of time and extent of supplier involvement in automobile product development based on the characteristics of parts in the Iranian automotive industry.

Design/methodology/approach

The paper proposes the clustering and analytic hierarchy process (AHP) methods. Combining the K-means clustering method and metaheuristic algorithms, the genetic algorithm (GA) and particle swarm optimization (PSO) algorithm are applied to achieve better clustering results.

Findings

The results show that lack of internal knowledge, high technology change and complexity of parts increase the need to outsource the design process. In addition to these reasons, high development costs and high interface complexity justify suppliers’ early involvement.

Originality/value

Most research only presents a conceptual framework for understanding the various levels of supplier involvement in new product development (NPD). However, in the automotive industry, numerous parts have differing degrees of importance and priority, and experts may have varying opinions based on different criteria. Therefore, the existing conceptual model for analyzing the types of involvement of each supplier is not practical. We have formulated a problem-solving approach that utilizes the clustering and AHP methods to analyze data obtained from qualitative research and determine the type of supplier involvement.

Details

Journal of Advances in Management Research, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0972-7981

Keywords

Article
Publication date: 19 September 2024

Ning Yuan and Meijuan Li

This study identifies a methodology to explore the issues of enterprise innovation ecosystem health (EIEH).

Abstract

Purpose

This study identifies a methodology to explore the issues of enterprise innovation ecosystem health (EIEH).

Design/methodology/approach

First, this study constructs the indicator system of EIEH based on the research objective; second, the dynamic vertical projection method (DVPM) and entropy weight method are proposed to analyze the status and influencing factors of EIEH; finally, the future development of EIEH is analyzed using GM (1,1).

Findings

In terms of methodology, the DVPM can effectively analyze EIEH, which can not only analyze the development status and potential of EIEH every year but also analyze the comprehensive state of EIEH for many years. In terms of practice, the value and grade of EIEH in China have been gradually increasing from 2016 to 2020, but the overall development is unbalanced, and five key factors affecting EIEH have been identified. The EIEH in China is predicted to steadily grow from 2021 to 2025.

Originality/value

The analytical method employed in this study can effectively analyze EIEH, which provides a new analytical perspective for the evaluation of EIEH and enriches the research content of the enterprise innovation ecosystem (EIE). By analyzing the results, we can gain a comprehensive understanding of the state of different EIEs, enabling each EIE to design tailored remedial measures to enhance EIEH and achieve sustainable development.

Details

Management Decision, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 10 September 2024

Priscila Cembranel, Luiza Gewehr, Leila Dal Moro, Paulo Guilherme Fuchs, Robert Samuel Birch and José Baltazar Salgueirinho Osório de Andrade Andrade Guerra

This study aims to investigate the contribution of higher education institutions (HEIs) to the sustainable development goals (SDGs) and propose strategies to cultivate a culture…

Abstract

Purpose

This study aims to investigate the contribution of higher education institutions (HEIs) to the sustainable development goals (SDGs) and propose strategies to cultivate a culture centred on the SDGs in HEIs.

Design/methodology/approach

The methodology used encompassed an integrative literature review, combining bibliographic analysis on how HEIs incorporate the SDGs into their practices, adopting a qualitative approach for the analysis and categorization of the results.

Findings

The multifaceted contributions of HEIs in promoting the SDGs stand out, through their roles in teaching, research, management and integration and communication between university and society.

Research limitations/implications

While influencing policies at various levels, HEIs encounter challenges in the effective integration of SDGs into their strategies. This underscores the need for contextualized governance, understanding students’ perspectives on sustainability and active external collaboration in policy formulation.

Practical implications

There is an urgent need to integrate SDGs into academic programmes, emphasizing the importance of redesigning curricula, actively involving teachers, researchers and students, establishing partnerships and promoting research applied to SDGs.

Social implications

The social relevance of the study lies in the emphasis on an SDG-centred culture, involving teaching, research, outreach, community engagement and governance practices.

Originality/value

The study’s uniqueness lies in identifying persistent challenges during the transition to an SDG-centred culture, necessitating multisectoral collaboration and educational programmes that integrate sustainability principles into the strategy of HEIs.

Details

International Journal of Sustainability in Higher Education, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 9 September 2024

Waqas Mehmood, Arshian Sharif and Attia Aman-Ullah

The purpose of the present study is to test the effect of financial development and environmental degradation on the control of corruption.

Abstract

Purpose

The purpose of the present study is to test the effect of financial development and environmental degradation on the control of corruption.

Design/methodology/approach

This study used a dynamic approach known as system GMM to analyze annual data from 90 developed and developing countries over 24 years, from 1996 to 2020.

Findings

The present study shows a significantly negative relationship between financial development and control of corruption and a significantly positive relationship between environmental degradation and control of corruption. The result suggests that improvement in financial development may reduce control of corruption; however, reduction in environmental degradation may reduce control of corruption. The results are consistent across both developed and developing countries.

Practical implications

The study’s findings have significant implications for financial institutions, governmental policy departments and environmental regulatory agencies. The policy outcomes are closely linked to the economic prosperity of countries. In general, developing countries can implement strategies to promote financial development and environmental regulations, even though they may temporarily tolerate corrupt activities. Conversely, developed nations may have differing implications from developing countries.

Originality/value

This study is different from the past literature as none of the studies have been conducted previously focusing on developed and developing countries’ financial development, environmental degradation and control of corruption.

Details

Management of Environmental Quality: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1477-7835

Keywords

Article
Publication date: 10 September 2024

Busra Ozdenizci Kose

The purpose of this study is to investigate the factors facilitating and influencing the adoption of DevOps practices specifically tailored to mobile software development, with a…

Abstract

Purpose

The purpose of this study is to investigate the factors facilitating and influencing the adoption of DevOps practices specifically tailored to mobile software development, with a focus on understanding the influence of mobile-specific requirements on DevOps integration.

Design/methodology/approach

The study employs a qualitative methodology, including a literature review, exploratory case research and partial quantitative assessments through DORA metrics and survey applications. This approach, guided by the Technology-Organization-Environment (TOE) framework, prioritizes in-depth insights into the adoption of DevOps practices and explores strategies for integrating DevOps in mobile software development.

Findings

The research identifies several key themes specific to Mobile DevOps adoption, including tool integration issues, testing complexities, deployment challenges and security concerns. These findings underscore the necessity for tailored DevOps solutions that can effectively address the unique demands of mobile software development. The study also proposes actionable strategies to overcome these challenges, thereby enhancing the efficiency, quality and security of mobile applications.

Practical implications

The insights gained from this study provide valuable guidance for practitioners in the mobile software development sector. By understanding and addressing the specific challenges of Mobile DevOps, organizations can improve their DevOps practices and achieve better outcomes in terms of project delivery speed, quality and security. For example, implementing robust testing strategies, investing in compatible tools and developing well-defined rollback procedures can significantly enhance Mobile DevOps effectiveness. Furthermore, incorporating continuous security measures and improving cross-functional collaboration can lead to more secure and efficient mobile application deployments.

Social implications

This study offers valuable starting points for researching Mobile DevOps in real-world settings, based on insights from practical DevOps implementations in a single-case organization. Organizations can use this information to compare their own DevOps approaches with those of the studied organization, and can facilitate self-assessment and improvement.

Originality/value

This study contributes to the limited literature on Mobile DevOps adoption and proposing actionable strategies. By incorporating the TOE framework, it provides a comprehensive guide that enhances understanding and management of DevOps practices throughout the mobile application development lifecycle and offers significant value to practitioners and researchers alike.

Details

Kybernetes, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 10 September 2024

Innocent Chigozie Osuizugbo, Olalekan Shamsideen Oshodi, Kabir Ibrahim and Bibiana O. Njogo

The development of zero-carbon buildings (ZCBs) is beneficial to the society and biodiversity. Despite the benefits of ZCBs, there are challenges limiting its development in…

Abstract

Purpose

The development of zero-carbon buildings (ZCBs) is beneficial to the society and biodiversity. Despite the benefits of ZCBs, there are challenges limiting its development in construction industry. The current study seeks to examine the technology-related factors affecting the development of ZCB in Lagos Nigeria.

Design/methodology/approach

The study designed a questionnaire to achieve the main objective. Data were collected using non-probability and snowballing sampling methods. Questionnaires were distributed, and 272 valid responses were collected. Thereafter, data were analysed using mean value, percentage, frequency distribution, normality test, Kruskal Wallis test and Kendall’s coefficient of concordance.

Findings

The results from data analysis showed that, “less technical expertise in new technological advancements”, “research outcomes are not translated effectively into technology innovations”, “high cost of maintenance on ZCB”, “poor knowledge on renewable technologies” and “industry’s ability to embrace ZCB technologies (policy initiatives and industry practices)” were the topmost five technology-related factors hindering development of ZCBs in Lagos, Nigeria. Also, the results from the study show a statistically significant degree of agreement between various groups of construction organisations in Lagos, Nigeria concerning the technology-related factors hindering the development of ZCBs.

Originality/value

The study contributed to more effective ZCB studies by drawing attention to technology-related factors hindering the development of ZCBs in construction industry. An understanding of these challenges can help construction stakeholders, organisations, policymakers and governments in devising strategies targeted at minimising these challenges and fostering the development of ZCBs in the construction sector. The identified results on technological barriers to ZCBs development can guide targeted interventions and policy adjustments, promoting more effective implementation of ZCBs in Lagos Nigeria and serving as a model for addressing similar challenges in other developing countries. Recommendations for future research on ZCBs were also highlighted.

Details

Smart and Sustainable Built Environment, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2046-6099

Keywords

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