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This chapter draws upon the ongoing gaps and injustices in Western water policy and law, exploring its paucity in recognition of Indigenous Water rights. Exacerbated by National Water legislation and ongoing colonial racism, notions of ‘ownership’ of water resources that are licenced through the Crown represent a site where a paradigm shift is needed to dismiss the myth of aqua nullius and secure Aboriginal Water rights (Marshall, 2017). The Gunditjmara success in obtaining United Nations Educational, Scientific and Cultural Organization (UNESCO) World Heritage listing of the Budj Bim eel traps and the Yarra River (Wilip-gin Birrarung murron) Protection Act (2017) are two examples that illustrate recognition of Aboriginal connections to water, but at the same time reveal weaknesses in Australian water policy. Sustainable Indigenous culture requires legal, social and cultural recognition and enactment of Aboriginal Water rights.

Bali’s tourism sector has seen a dramatic expansion over the past two decades, despite temporary security concerns following the 2002 and 2005 terrorist attacks. The growing influx of foreign and domestic tourists has put increasing strain on the island’s natural resources, including its freshwater sources and marine environment. This review chapter addresses conflicts within the tourism–environment–security nexus as a consequence of the increasing resource scarcity associated with the unfettered growth of tourism. This involves a fundamental conflict between economic growth and environmental preservation and – more specifically – between the promotion of the tourism industry and the protection of traditional wet-rice agriculture and cultural heritage. The ongoing transformations of Bali’s communal water management (subak) system and the threat to coastal and marine environments by the controversial Benoa Bay Reclamation Project are particularly highlighted. The authors explore conflicting views over the value of natural resources through a discussion of different approaches to achieving a balance between economic, ecological and socio-cultural goals. This includes investigation of rights-based and polycentric approaches to resource governance as well as attempts to foster qualitative growth through the promotion of ecotourism and other niche markets.

Urban flooding in developing countries of the Global South is growing due to extreme rainfall and sea-level rise induced by climate change, as well as the proliferation of impervious, built-up areas resulting from unplanned urbanisation and development. Continuous loss of traditional knowledge related to local water management practices, and the de-valuing of such knowledge that goes hand-in-hand with globalised aspirations, is inhibiting flood resilience efforts. This paper aims to address the need to include traditional water knowledge (TWK) in urban living and development processes in the Global South.

This paper commences with a review of existing frameworks that focus on natural resource management, critically assessing two existing frameworks of traditional ecological knowledge (TEK). The assessment of the existing approaches contributes to this paper’s development of a novel framework to promote TWK with regard to resilience and risk reduction, specifically for developing flood adaptive strategies, which is the second stage of this paper. Finally, the paper explains how the framework can contribute to the field of urban design and planning using examples from the literature to demonstrate challenges and opportunities related to the adaptation of such a framework.

The framework developed in this paper reveals three proposed vertices of TWK, named as place-based landscape knowledge, water use and management and water values. This framework has the potential to produce context-specific knowledge that can contribute to flood-resilient built-environment through urban design and practices.

The framework developed in this paper reveals three proposed vertices of TWK, named place-based landscape knowledge, water use and management and water values. This framework has the potential to produce context-specific knowledge that can contribute to flood-resilient built-environment through urban design and practices.

Within the field of TEK research, very few researchers have explored the field of developing flood resilience in an urban context. The proposed TWK framework presented in this paper will help to fill that gap.

This study aims to present the uniqueness of the mountain oasis at the High Atlas (Morocco) and is part of a more extensive study about the landscape, the architecture and the tourist development in the Mgoun Valley. Several natural and anthropogenic factors, such as new environmental conditions and socio-cultural realities, are testing the balance of the system and its adaptive capacity. A sustainable use of water, a key element of the oasis and source of life in the region, and an optimal management of farmland will allow this culture to be perpetuated. The study of the values of this territory and its transformation vectors constitute a first step for valuing this ecosystem and being able to establish management and conservation policies.

The research is based on the fieldwork carried out over six campaigns, between September 2011 and January 2020, when interviews to the local population and graphic and photographic records of the Aït Mrau oasis were carried out. The work started from the literature review and the study of the origin of the settlement, analyzing the transformation processes, both in the cultivated plots and in the built habitat, where the urban evolution of the settlements and the characteristics of the architecture have been analyzed.

The study has revealed the existence of social, environmental and economic imbalances that affect the status of the oasis, the landscape and the architecture of the study area. The research has characterized the habitat and has identified those elements that must be preserved to guarantee the permanence of the heritage values in a way that the future development of the region was not conditioned.

The research delves into the study of a case that is paradigmatic in the context of the Moroccan High Atlas, since it shows the dynamics of transformation of a region directly affected by the climate change and by the abandonment of the traditional habitats.

Along the 14th parallel, day and night oscillate exactly between predictable twelve hour divisions and months pass with little change in temperature barely affected by the earth's axial tilt. However between May and October, a shift in atmospheric currents brings monsoon rains from the Indonesian archipelago north to the mountain ranges ringing northern Thailand whose runoff feeds the Mae Nam Chao Phraya River Basin and Bangkok sprawling across its flat, silted tidal delta. Seasonal cycles of precipitation rather than temperature extremes of winter and summer bring rhythm to life just above the equator, putting into motion human cycles of planting, harvest and migration, as well as shaping Thai beliefs and rituals (Fig. 1).

The watershed approach is recognized as a holistic approach to ecosystem management. The chapter examines the concept of watershed as an ecosystem in relation to ecosystem management, disaster risk reduction, and climate change adaptation. It describes the importance of watersheds in disaster risk reduction and climate change adaptation. It specifically looks at the watershed approach and provides some case studies showing the important role of communities in watershed management. Moreover, it discusses some incentive schemes in managing watersheds.

The purpose of this paper is to ensure the preservation and sustainability of traditional water mills in Turkey with their original function and to allow these water mills to become heritage for future generations.

The study is the original examination of one sample water mill to be conserved, that is chosen from 11 water mills that were determined after the investigation of water mills in of Antalya, in Mediterranean Region. A preliminary study was first performed using the external observation method on 11 horizontal wheel water mills. The water mills to be accorded the highest priority with regards to conservation were selected based on their characteristics. Restoration techniques were then proposed to ensure the sustainability of the traditional production systems while retaining their original function.

The decision of water mill with the highest priority of conservation is based on the analysis of “structural damage,” “all seasons accessibility” and “supporting environmental factors.” This water mill was used primarily for grain production and is located on the Doyran River in Antalya. Current circumstance of the sample mill is analyzed, restoration techniques for the purpose of conservation and creation of recreational sites and that enable the presentation of traditional production methods are suggested.

This paper includes implications for the contribution to the region’s cultural identity by developing the region’s infrastructure for cultural and ecological tourism and by ensuring the continuation of traditional production methods and craftsmanship.

This paper brings a new approach to the identification of water mills and the decision of the water mills to be conserved as a result of field studies.

The contradiction between the purpose of the water-splashing tradition, the use of water in a water-stressed destination and overconsumption during a time of water shortage led the researchers to question the spirit of the Songkran Festival. It is important to keep the spirit of the festival alive without interrupting the livelihoods of the community and to critically engage with opportunities and challenges related to water-saving practices during the festival. Thus, this study aims to investigate the opportunities and challenges to responsible practices of water-saving at a cultural festival, using a case study of the water-splashing practice at the Songkran Festival in Thailand.

This study used the cultural practice, namely, the water-splashing tradition at the Songkran Festival in Thailand, as a case study. The researchers conducted document analysis on local newspapers, the Bangkok Post specifically and participant observation at the Songkran Festival in the Khao San Road area in Bangkok, to gain first-hand insights to develop comprehensive results which answers the study’s objectives.

The key findings show three significant themes representing the opportunities for implementing sustainable water-saving practices; a call for a water-saving campaign, education on water saving and water-splashing restrictions. In terms of challenges to implementing water-saving practices, two key themes emerged; a lack of water stress and drought awareness and the hedonistic characteristic of water splashing. The study findings provide important implications to theory and practice for sustainable event management and provide considerations for event stakeholders to minimise water overuse in festivals.

Environmental degradation is a key global issue that the United Nations addresses in the Sustainable Development Goals (SDGs) scheme (United Nations Development Program, 2016). According to Pereira et al. (2009), water scarcity can be caused by both human activities and natural causes. Factors such as unlimited water consumption, population growth and climate change are some of the contributing factors that not only affects resident's access to water but also on events hosted within communities. It is crucial that event managers critically re-think the way festivals are designed in water-stressed destinations.

This paper aims to account for the crafting of the constellation of brand and consumer values around an everyday product, that of bottled water. This paper situates the exponential growth of this market in its historical and cultural context, paying particular attention to the fostering of the “social conditions of possibility” for this product in the French market. The socio-historical context and the interplay of stakeholders to the respondents’ understanding and uses of bottled water, highlighting the importance of a range of factors that made this market and product resonate with their requirements, are linked.

This account responds to the call for more engagement with social theory in marketing and consumer research (Brownlie and Hewer, 2011). It also connects with recent scholarly pleas for a displacement of the consumer from the center of our analytic attention (Askegaard and Linnet, 2011; Holt, 2012). It does so by using the social praxeology approach associated with Pierre Bourdieu to study the affirmation and sedimentation of the practices surrounding the consumption of bottled water in France.

Influential institutional actors invoked discourses of purity, nature and health, juxtaposing these with the risks of tap water consumption. These were cemented by the influence of pediatricians who encouraged changes in family drinking habits which translated into long-term shifts in consumer behavior. By contrast to studies of different contexts, our respondents were greatly enamored by the materiality of the products themselves, using these in innovative ways for aesthetic pursuits. The social praxeology approach uncovers how brand and consumer value have been constructed in the French bottled water market.

This study is based on the historical development and growth of the market for bottled water in France. It would be a valuable exercise to investigate other contexts to determine whether the strategies of symbolic competition, especially the use of expert intermediaries rich in cultural capital that can be identified, are reflected elsewhere.

Bottled water producers will have to confront the issue of the resource-intensiveness of their products. This feature stands in marked contrast to the symbolic capital and points of differentiation that producers have weaved around bottled water. Such contradictions will be exposed by actors in other fields (e.g. the environmental movement). This can be expected to have an impact on the consumption and viability of this market in future.

This paper uses a philosophical framework – social praxeology – to chart the development, affirmation and exponential growth of the bottled water market. Via a combination of historical re-construction and empirical research, it highlights the interactive relationships between government, producers and consumers, uncovering brand and consumer value creation.

The purpose of this paper, conducted within an emerging market context, was to investigate the influence of colour in packaging on the purchase intent of consumers for bottled water. Colour, whether in branding or packaging, has always been an important attribute in attracting the attention of consumers. For years, bottled water packaging has largely centred on the colours blue and white. The study looked into the effect of cold colours, warm colours and neutral colours on the purchase intent for bottled water. It also analysed the influence of the demographic variables of age group, gender, language and income group on colour preferences of the product.

An experimental design was utilised for the purposes of this study. Data were collected by means of a mall intercept survey of South African consumers within suburban supermarket stores.

The findings determined that while consumers appear somewhat indifferent between colours, there is a greater preference for neutral colours as opposed to cold and warm colours in bottled water packaging. It was also determined that income has a significant influence in colour preference for bottled water, with lower income groups preferring cold and warm colours and higher income groups preferring neutral colours.

This suggests that marketers of bottled water ought to pay close attention to these signals and optimise packaging accordingly. In particular, this study suggests that tailored coloured packaging can be used to target specific income groups in a more appropriate manner. This is particularly pertinent in an emerging market context, where income disparities are extremely prevalent. Small- and medium-sized enterprises (SMEs) and entrepreneurs can seize this opportunity to introduce niche products and stimulate innovation in a relatively stagnant marketplace.

As discovered in the course of this research, few studies have been undertaken to examine the effect of colour in packaging in the context of emerging markets and, notably, sub Saharan Africa. As such, the authors believe this is a significant contribution to the knowledge base. It is hoped that the results of this study will assist marketers, SMEs and entrepreneurs in improving understanding of how colours differentiate a product, particularly in a commodity merchandise category such as bottled water, the knowledge of which may be leveraged to tailor the positioning in the market.