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Book part
Publication date: 14 August 2023

Jan Carlyle

This chapter explores the potential for a rigid format of event structure that has been successful for decades to be curated by, hosted by, attended by and with speakers who are…

Abstract

This chapter explores the potential for a rigid format of event structure that has been successful for decades to be curated by, hosted by, attended by and with speakers who are all children or young people. The chapter considers the opportunities for an event and the changes in format that need to be made to stay true to the essence of the TED format yet incorporating the creativity and brilliance of children and young people to ensure they gain the most from an event of this format.

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Events Management for the Infant and Youth Market
Type: Book
ISBN: 978-1-80455-691-7

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Book part
Publication date: 14 August 2023

Hugues Seraphin

Abstract

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Events Management for the Infant and Youth Market
Type: Book
ISBN: 978-1-80455-691-7

Book part
Publication date: 14 August 2023

Shem Wambugu Maingi and Vanessa G. B. Gowreesunkar

Family events have unique significance on children as well as long-lasting impacts on them during their adulthood. A review of conceptual and theoretical literature on the subject…

Abstract

Family events have unique significance on children as well as long-lasting impacts on them during their adulthood. A review of conceptual and theoretical literature on the subject was conducted to identify underlying trends and best practices in engaging children in the events industry. Societies are in transition from industrialised societies into risk societies and are increasingly becoming eco-socialised. Family events are integral towards developing inclusive and integrated societies and in realising Sustainable Development Goal 16 (SDG 16). Childhood is always eco-socialised, i.e. socially, economically and ecologically integrated with other forms of life. To the extent that childhood nostalgia forms the basis for future sustainable events and tourism choices. Family events are, therefore, increasingly becoming fundamental towards developing sustainability discourse. This viewpoint chapter provides conceptual and theoretical perspective on the roles and impacts of childhood research in sustainability discourse.

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Events Management for the Infant and Youth Market
Type: Book
ISBN: 978-1-80455-691-7

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Book part
Publication date: 16 January 2024

Antonella Monda, Antonio Botti and Massimiliano Vesci

This chapter is part of a strand of studies dedicated to tourism events and territorial marketing strategies and focuses on the role of communication in an event-based strategy…

Abstract

This chapter is part of a strand of studies dedicated to tourism events and territorial marketing strategies and focuses on the role of communication in an event-based strategy. Events can attract tourist flows, spread the territorial image, stimulate investment, and contribute to the territorial brand. Therefore, their role becomes increasingly important for an effective territorial and tourism marketing strategy. In the events sector, communication plays a key role in shaping marketing policies, which increasingly involve interaction between actors and the use of technology. To build and communicate an event is essential to implement social media marketing strategies that foster sharing of content that significantly influences user behavior. However, the academic literature on the role of social media in event management is limited. Therefore, this study has a twofold objective: to conduct a review of the literature to systematize and contextualize existing knowledge and to identify the main benefits and risks involved in the use of social networks in events.

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Tourism Planning and Destination Marketing, 2nd Edition
Type: Book
ISBN: 978-1-80455-888-1

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Book part
Publication date: 14 August 2023

Charlie Mansfield and Hugues Seraphin

The issues surrounding the scholarship on children-inclusive events management are explored in depth to provide a context for this chapter. Focus then turns to the city of…

Abstract

The issues surrounding the scholarship on children-inclusive events management are explored in depth to provide a context for this chapter. Focus then turns to the city of Winchester in the United Kingdom as a case study for potential events aimed at this age group. Through a synthesis of the findings from a thorough new research study along with emerging theories in narrative and storytelling as experience co-creation, a proposed design for a new event is put forward. It is hoped that this approach in the academic literature will encourage other researchers to include innovative proposals in their synthesis and conclusions. Finally, additional considerations of integrating city branding with a wider regional branding are explored through ethnobotany. Lessons are drawn from an example of brand management based on a city event for children in Scotland.

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Events Management for the Infant and Youth Market
Type: Book
ISBN: 978-1-80455-691-7

Keywords

Book part
Publication date: 14 August 2023

Chris Powell

Events feed our desire to connect, celebrate and share experiences. Visiting or taking part in Children's events forms part of many a child's upbringing. They are part of family…

Abstract

Events feed our desire to connect, celebrate and share experiences. Visiting or taking part in Children's events forms part of many a child's upbringing. They are part of family life. All well-planned events share the same core principals whatever their size or type. Children's events are no different. Events designed with children in mind require no less time or effort. The audience may well be young but don't be fooled into thinking that they are any less demanding! Your event needs to work on many levels to please this audience and their parents and or guardians. While the process of planning a Children's events is the same as that aimed at adults, they are more difficult to deliver because of the requirements of the legislation designed to safeguard and protect children, while at events. The legislation and best practice guidance is all designed to ensure children attending events are kept safe, free from harm and if they, for example, get lost, there is a procedure in place to reunite parents and children. This chapter is specifically about events where children are the primary audience, either specifically or because of the nature the event programme children often attend with their parents. It will give you an overview of the seven steps event managers take to ensure they deliver successful and safe children's events.

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Events Management for the Infant and Youth Market
Type: Book
ISBN: 978-1-80455-691-7

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Book part
Publication date: 12 July 2023

Weijun Yuan

Social movements are made up of organized groups and individuals working together to accomplish shared objectives. Under what circumstances do active groups build and break their…

Abstract

Social movements are made up of organized groups and individuals working together to accomplish shared objectives. Under what circumstances do active groups build and break their coalitions? Five conditions have been identified in the literature as influencing coalition formation: common identity, resources, organizational structure, historical connection, and institutional setting. Whereas coalition dynamics within a movement wave are best understood in terms of institutional opportunities and threats, further research is needed to determine how and to what extent these contextual elements influence coalitions. This chapter examines how threats posed by indiscriminate and selective repression affect the shape and structure of interorganizational coalitions during the 2019 Anti-Extradition Law Amendment Bill (Anti-ELAB) protests in Hong Kong. The analysis relies on an original political event dataset and an organization-event network dataset. These datasets were produced utilizing syntactic event coding techniques based on Telegram posts, which Hong Kong protesters used to distribute information, plan future actions, and crowdsource news. Furthermore, Telegram provides detailed information about state activities, event-level coalitions, and violent groups, which is difficult to access from other sources. This study investigates the coalition networks across the movement's four stages, each of which was marked by a particular type and degree of repression. The findings indicate that indiscriminate and selective repression have varied effects on coalition networks. A wide coalition disintegrates as a result of indiscriminate repression. Selective repression, however, leads to the formation of coalitions around activist groups targeted by repression.

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Methodological Advances in Research on Social Movements, Conflict, and Change
Type: Book
ISBN: 978-1-80117-887-7

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Book part
Publication date: 14 August 2023

Abi Knapton

This chapter explores some of the key operational steps and marketing activity required to organise a children's sports events based on the experience of event management company…

Abstract

This chapter explores some of the key operational steps and marketing activity required to organise a children's sports events based on the experience of event management company ReesLeisure. The chapter highlights the importance of conducting research pre-event, creating robust event aims, developing a target market, marketing the event correctly, working with competent suppliers, hiring the correct number of staff and having the vital paperwork and policies in place. It explores some of the barriers and challenges that organisers face and have to work through when organising events for children.

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Events Management for the Infant and Youth Market
Type: Book
ISBN: 978-1-80455-691-7

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Abstract

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Sport and Tourism
Type: Book
ISBN: 978-1-83753-241-4

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Sport and Tourism
Type: Book
ISBN: 978-1-83753-241-4

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