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– This chapter aims to increase our understanding on how the language diversity of multiethnic Central Asian countries and their diasporas constitutes a talent and resource-base for local and global businesses. We revisit the role of ‘language capabilities’ for boundary-spanning abilities and the particular challenges and opportunities posed by linguistically diverse contexts among diaspora members and their homeland.

– This chapter provides an overview of prior research and uses qualitative interviews and ethnographic data.

– The findings indicate that language diversity is an important multi-layered resource and a socio-economic link that allows culturally distant markets to interact and bridges the gaps across geographic boundaries. Individuals with multiple languages and migrant ties may develop alternative ways of communicating for business, such as translanguaging and cultural communication mode-shifting.

– The administrative ‘imperial’ languages are often perceived as the oppressor's instrument, however, the alternate perspective presents it as a resource for economic relations and international business development that exists in parallel to the indigenous language heritage. We introduce a concept, on diaspora ‘language portfolio’ that is a toolbox of communication assets that allows migrants to connect and operate interculturally and inter-regionally.

– We deviate from the English language dominance of the international business literature and address how another geographic and linguistic context such as the Russophone business provides a contextual lens to understand how language capabilities of diaspora members is an asset to both, their home and host nations. We illustrate how both the Russian language and the regional and minority languages offer a great potential for entrepreneurial and trade relations. By introducing a Framework of Diaspora ‘Language Portfolio’ this study underlines that minorities and diasporas are key boundary spanners and connectors in new markets and enhance the development of trade in the region.

Migration of the Turkish new middle-class – high-skilled, well-educated, young professionals – has been growing in recent years. This paper explores their migration experience and discusses the role of physical and virtual bubbles in the formation of transnational communities and processes of adjustment to a new place.

This paper is based on a qualitative inquiry collecting data via semi-structured interviews with 18 London-based Turkish migrants and a digital ethnographic study of three Facebook groups that bring together the Turkish migrant community in Richmond, London.

Findings indicate that the migration of the new middle class differs conceptually from existing typologies. The paper proposes the concept of “dissonant harmony-seekers” and elaborates on their interactions to demonstrate that, in the Internet age, the traditional image of migrants living in isolated localised bubbles is no longer accurate. Findings also indicate a pragmatic and functional engagement with the bubbles, with migrants sporadically interacting with the bubbles to meet their individual needs in information, education and employment. 

This paper contributes to the literature with the concept of dissonant harmony-seekers, which will gain more visibility in a world where the trend of democratic decline and rising authoritarianism will motivate a migratory move for people who confront a moral dissociation from the civil order in their homeland. The engagement of dissonant harmony-seekers with migrant communities challenges the conventional thinking that social identity is central to creating and maintaining bubbles. The other contribution of the paper to the literature is the metaphor of “foam” to capture the ephemeral and fugacious nature of the dynamics of migrant communities and practices.

The development of cities and regions is important for the economy. The most of the possible beneficial mechanisms of this growth can be achieved through the improved organizational performance. This chapter proposes the triadic analysis to the ethnic diversity with the implementation of talent and diversity management practices, in which diasporans serve as mediators. The research contributes to both theory and practice. First, since diasporans create spillover effect and provide transfer of knowledge and other capacities to destinations, their positive impact on cities and firms' performance is introduced. Second, we emphasize the specific practices, which are important to manage diversity issue and attract more skilled individuals, who can be further turned into diasporas. The research has implications for managers and policymakers emphasizing the benefits of diverse talent diasporans and possible strategies on how to leverage their skills and expertise.

The paper aims to explore the role of talent management (TM) practices in shaping firm’s absorptive capacity (AC) in the host country. Based on the data from representatives of Chinese diaspora used in Russia, this study discusses the role of TM practices in developing firm’s AC through learning from diaspora.

To explore possible connections between both TM practices and AC and TM practices and attractiveness of a company for diaspora representatives (talent mobility), this study reports an exploratory study by using a set-theoretical analytic method, fuzzy set qualitative comparative analysis.

The findings state that retention and development practices significantly influence firm’s AC, which promotes attractiveness of Russia as of destination country for Chinese employees and of particular company with the corresponding TM system.

This study reveals the existing connection between diaspora talent attraction and knowledge assimilation and diaspora talent retention and knowledge transformation. Knowledge acquisition is influenced by talent retention and talent development with a mediation of knowledge sharing.

The aim of this study is to identify the distinctive features of the diaspora phenomenon through the aggregation and systematization of the business and management literature and propose a framework to apply in the future studies.

The two-step research was based on a combination of bibliometric analysis and a manual in-depth study of academic articles. Overall, 421 academic papers in management and business journals until 2019 year were analyzed.

The authors provide a new holistic insight on the role of national diasporas for business outcomes via the analysis and systematization of the extant diaspora research. They revealed four definition approaches and five main clusters in the diaspora literature that have three main directions of research as international marketing with the tourism management focus, the IB research and diaspora entrepreneurship studies. The authors cover these main research streams and their contribution to the development of a topic.

The proposed framework including definition approaches and suggestions on the further research can serve as a foundation for future studies to investigate the diaspora phenomenon. The findings also are of practical value for firms whose attention is paid to the effective management.

To bring more clarity to the existing and future development of diaspora research, this paper improves the structuring of the overall diaspora literature through clarification of the existing definitions of diaspora, provision of the criteria qualifying someone to be identified as a member of a diaspora, as well as an analysis and systematization of existing diaspora research streams and suggestions for future research directions.

The current study aims to map the existent modes of engagement used by both individual and organisational actors of Romanian diaspora community in the UK to build public legitimacy and social value in the host society. This study focuses on two main questions: (1) What are the forms of engagement by which diaspora members enact their role as diplomats for ethnic diaspora communities? (2) What is the nature of their communication practices that sustain these forms of diasporic engagement?

This study is based on an analysis of online public documents extracted from different websites, blogs and public social media accounts, complemented by primary data. The research design is a multi-levelled case study.

The main findings are that Romanian diaspora in the UK develops a specific model of diplomacy, focused on cultural and political forms of engagement. Firstly, equality and belonging are two key dimensions that clearly define this diasporic community diplomatic actions and practices. Secondly, the communication that fosters its networked and associative features has shifted towards a more democratic and strategic model.

This paper has multiple original points. Firstly, it deepens the understanding of diaspora diplomacy, connecting the concept with strategic communication. Secondly, the identification and theorisation of specific forms of engagement of diasporic communities reflects a process which is yet underdeveloped in both types of literature. Findings may be instrumental in providing strategies for relationship building, cultivation and the engagement efforts of the UK institutions regarding immigrant integration.