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Building on both the uncanny valley and construal level theories, the analyses detailed in this paper aims to address customers’ explicit and implicit attitudes toward various service robots, categorized by the degree of their human-like appearance, namely, mechanoids (low human-likeness), humanoids (medium human-likeness) and realistic robots (high human-likeness).

The analyses reflect a mixed-method approach, across three studies. A qualitative study uses focus groups to identify consensual attitudes. An experiment measures self-reported, explicit attitudes toward the three categories of robots. Another experiment explores customers’ implicit attitudes (unconscious and unintentional) toward robots, using three implicit association tests.

Customers express both positive and negative attitudes toward service robots. The realistic robots lead to both explicit and implicit negative attitudes, suggesting that customers tend to reject these robots in frontline service settings. Robots with lower human-likeness levels generate relatively more positive attitudes and are accepted to nearly the same extent as human employees in hospitality and tourism contexts.

Because customers reject, both consciously and unconsciously, very human-like robots in service encounters, managers should leverage this key finding, along with the more detailed results, to inform their strategic introduction of robots into hospitality frontline service settings.

The combined qualitative and quantitative studies specify and clarify customers’ implicit and explicit attitudes toward robots with different levels of human-likeness, in the real-world setting of hospitality and tourism services. Such insights can inform continued research into the effects of these service innovations.

This study aims to examine how entrepreneurship education influences intentions for starting a technology venture among science, technology, engineering and mathematics (STEM) students with particular attention to gender differences. This study builds on the model of entrepreneurial event and social role theory to assess the impact of entrepreneurship education on feasibility, desirability and intentions for technology entrepreneurship.

The hypotheses are tested with a sample of 879 Bulgarian science and engineering students from 15 universities. To test the models, this study uses ordinary least squares and logistic regressions with robust standard errors and Hayes mediation analysis with bootstrap bias-corrected confidence interval estimations for indirect effects. Two-stage Heckman regressions to control for sample selection bias and other robustness checks including propensity score matching were used.

Results show that entrepreneurship education, measured as participation in an entrepreneurship course, has a stronger impact on feasibility, desirability and intentions for technology entrepreneurship for female STEM students compared to their male counterparts. As such, this study supports the notion that entrepreneurship education could be part of a solution to counteract societal norms that position technology entrepreneurship as a less desirable and/or less feasible choice for women in STEM. However, attention should be paid to the operationalization of entrepreneurship education, as other measures of entrepreneurship education (role models, entrepreneurship education support) did not have a moderation effect with gender.

The authors assume a positive correlation between entrepreneurial intentions and entrepreneurial behavior. Future studies should include actual entrepreneurial behavior to paint a more complete picture of the effect of entrepreneurship education.

Little is known about the role of entrepreneurship education in the field of technology entrepreneurship, and even less about the potential gender differences in entrepreneurship education among STEM students. The study contributes to the literature by examining factors that could help close the persistent gender gap in technology entrepreneurship.

This study aims to examine the relationship between entrepreneurship education and students’ intentions and tests for moderating effects of students’ perceived experience and family entrepreneurial orientation, which may strengthen or weaken the effect of entrepreneurship education on intention.

Data were collected through a questionnaire from 584 students in the vocational program at an Indonesian public university. Entrepreneurship education was measured using instruments by Walter and Block (2016) that evaluated the entrepreneurship education provided by faculty. Entrepreneurial intention used a measurement by Vamvaka (2020), which measured students’ choice of intention, entrepreneurial career commitment and nascent entrepreneurship.

Entrepreneurship education has a positive association with students’ entrepreneurial intentions. The results also evidence higher entrepreneurial intention levels in students from families oriented toward and experienced in entrepreneurship. The results also reveal that student experience and having friends who become entrepreneurs reduce entrepreneurial intention, but the difference is not statistically significant.

The main limitation of this survey is that it was drawn from a single university in Indonesia with only domestic students, whilst the study was also designed cross-sectional. Therefore, the generalisability of the results is still limited. This study uses a single item for measuring friends and own influences, which only measure personal experiences. A more multidimensional measure of family, friends and own influence can be further developed to gain more robust results supporting these findings.

The study contributes to understanding the role of family-related variables, particularly family entrepreneurial orientation and experiences, on the development of entrepreneurship education and intention in emerging global market forces. Through family engagement in entrepreneurship education, a family can boost students’ entrepreneurial intention by delivering various capitals (e.g. business value, financial and social capital) and providing practical learning. The results imply the necessity to conduct new subjects, courses or university programmes that can include family-related business in entrepreneurship education.

Despite the expansion of research related to entrepreneurship education and intention, the relationships between perceived experience, family entrepreneurial orientation and students’ entrepreneurial intentions have not been adequately studied, particularly in Indonesia. This work contributes to the existing knowledge of entrepreneurship education by providing two moderator variables that may boost entrepreneurial intention: perceived experience and family entrepreneurial orientation. This work demonstrated how perceived experience and family orientation interact with entrepreneurship education and intention.

This article aims to draw a conceptual model that integrates the view from the entrepreneurial event model with entrepreneurial education and prior self-employment experience. The model tests the role of entrepreneurial education on the formation of intentions to become an entrepreneur and examines whether prior self-employed experiences moderate the route from entrepreneurial education, entrepreneurial perceived feasibility (PF) and perceived desirability (PD) into the entrepreneurial intention (EI).

The authors operated on a sample of 389 master's students by applying Cronbach's alpha, exploratory factor analysis, confirmatory factor analysis and structural equation modelling to illustrate the links between constructs.

The study found that entrepreneurial education is positively correlated with PF, PD, and intention to enter entrepreneurial activities. PD is determined as a partial mediator in the entrepreneurial education–intention link and full mediator in PF and EI. Moreover, the study revealed that prior self-employed experiences serve as a positive moderator in the path from entrepreneurial education and PD to EI.

The study offers several recommendations based on research findings so as to nurture and promote entrepreneurial activities among master's students.

The current research provides novel insights about the relationship between entrepreneurial education and intentions to become an entrepreneur over and about the central antecedents in the entrepreneurial event model and moderation effects of prior self-employed experiences.

Social media has been gaining importance in recent years as an integral part of entrepreneurs’ business and marketing strategies. At the same time, the entrepreneurial use of social media can lead to dark and negative consequences. This aspect has received less attention in the literature so far. The purpose of this study is to advice entrepreneurial practitioners to balance the sides of pros and cons as being an inherent reality to acknowledge the full scenario of business life and the interplay of diverse influences.

The qualitative interviews focused on the dark side experiences of micro-entrepreneurs on social media and on strategies to protect their private identities and businesses from those dark side effects. For the theoretical classification of dark side experiences, the framework of Baccarella et al. (2018) was used and adapted based on the experiences reported.

To the best of the authors’ knowledge, the study is one of the first to provide an understanding of the negative experiences micro-entrepreneurs face on social media. The research showed the relevance of five out of the seven dark-side building blocks and identified time as a further influential aspect. Thereby, the authors learn to comprehend the negative sides of social media for micro-operated businesses. The findings highlight the need to understand entrepreneurial social media use with simultaneously negative hazards and economic and social challenges. Addressing the entanglement of the entrepreneurial and private selves of micro-entrepreneurs, the findings demonstrate entrepreneur’s attempts of distancing or cleaning the negativity from their private identities and their businesses.

This paper problematizes dark sides as critical elements in entrepreneurial practice, which are too often neglected when discussing entrepreneurial marketing in general and entrepreneurship in social media specifically. The self is always captured between two sides, including the problematic (“dark”) and the bright.

This paper aims to investigate the differential effects of vertical attributes and horizontal attributes on visit intention under proximal and distal sensory imagery in travel live streams.

This research used a multimethod approach with four studies. Three designed experiments were first employed to prove casual relations of the hypothesized relations. Then, a structural model provided a new sample of the framework.

The results suggest that visit intention is higher when vertical (vs horizontal) attributes are associated with proximal (vs distal) sensory imagery. Physical presence mediates the interaction effects between attribute type and sensory imagery on visit intention.

The finding offers suggestions for multilateral information providers' capability of real-time advertising, seller-focused technology development and proactive relationship management with potential consumers.

Previous study is less sufficient to describe consumers' traveling interactivities in live-streaming media, where streamers are capable of modifying attribute-based messages and sensory modalities. Rather than focusing on imagery as a comprehensive modality or visual-dominated imagery, this study examines the interaction effects between attribute type and sensory imagery on visit intention. Drawing on reason-based choice and distance-on-distance theories, the finding enriches the evaluation of the effectiveness of live-streaming marketing across varying sensory interactions.

This paper proposes the “fields and weapons of the competition model applied to business networks” – CAC-Redes (in Portuguese, Campos e Armas da Competição – Redes de negócio), an extension of the fields and weapons of the competition model (CAC) – to study the competition and competitiveness of companies operating in business networks in a competitive environment while integrating organizational competencies, interorganizational ties and company positioning to provide competitive advantage.

CAC-Redes is born from the cross-fertilization process of various theoretical perspectives, namely, industrial organization, traditional view of operational activities and resources, relational view, strategic alignment, transaction cost theory and social perspectives in networks, structured according to systems theory and under the mantle of competitive advantage theory. To discover the structure of existing models of competitiveness in networks, a bibliographic search was conducted in the Scopus database. Quali-quantitative empirical research was undertaken in companies from six different economic sectors through structured questionnaires and personal interviews to understand how companies competed and discover the determining factors of their competitive advantage.

Only seven models of competitiveness in network were found, and their structures and characteristics are quite different from those of CAC-Redes. Empirical research confirms all the hypotheses that support CAC-Redes, which, combined with those of CAC, indicate the CAC-Redes corroboration.

CAC-Redes does not apply to networks without intercompany competition, studies on network governance and corporate strategy formulation.

CAC-Redes is effective in studying complex competitiveness phenomena because it considers multiple influences; provides a process based on qualitative and quantitative variables that increase the probability of formulating successful competitive strategies; simplifies the differentiation of skills from core competencies and determines them; proposes a competitive advantage criterion to select suppliers; creates a unifying language to represent the different strategic specificities of companies, competitors, suppliers, customers and the company environment and provides a library containing 181 weapons (resources) and dozens of interorganizational ties that can be used in empirical studies with other methodologies.

CAC-Redes, due to its originality and peculiarities, theoretically contributes to theory of resources because it dispenses with the assumption, “unique resource, source of competitive advantage”; to relational view because it considers interorganizational relationships as a competence and treats it quali-quantitatively and to core competencies because if the strategy changes, different core competencies will be needed. Furthermore, it is an alternative to the dynamic capabilities perspective, and it transforms the five manufacturing performance objectives into nine for the entire company.

CAC-Redes is an original model because its structure and characteristics comparatively differ from those of existing models, and 14 singularities are detected.

The development of social networks enhances the interaction between people, which brings new challenges to the research of group decision-making (GDM). This study aims at the problem that the synergy and redundancy due to interaction among decision-makers are ignored in the previous GDM, a trust-enhanced consensus reaching model based on interaction among decision-makers with incomplete preferences is proposed.

Firstly, confidence level is introduced to improve the hesitation phenomenon that should be considered when calculating trust degree; Secondly, a new trust propagation operator is developed to deal with indirect trust relationships; Thirdly, trust degree is transformed into interaction index to quantify the synergy and redundancy in decision-making. Fuzzy capacities of decision-makers are used to replace traditional weights, and the final scores of alternatives are obtained through Choquet integral.

The proposed model using fuzzy capacity can reflect the synergy or redundancy among decision-makers and improve the accuracy of final ranking result and reduce the loss of information.

This study proposes a trust-enhanced consensus reaching model, which develops a new trust propagation operator to ensure the continuous attenuation of trust in propagation process. And the proposed model uses fuzzy capacity to improve the enhancement or attenuation on the scores of alternatives.

In this paper, improvements in reducing transmitted accelerations in a full vehicle are obtained by optimizing the gain parameters of an active control in a roughness road profile.

For a classically designed linear quadratic regulator (LQR) control, the vibration attenuation performance will depend on weighting matrices Q and R. A methodology is proposed in this work to determine the optimal elements of these matrices by using a genetic algorithm method to get enhanced controller performance. The active control is implemented in an eight degrees of freedom (8-DOF) vehicle suspension model, subjected to a standard ISO road profile. The control performance is compared against a controlled system with few Q and R parameters, an active system without optimized gain matrices, and an optimized passive system.

The control with 12 optimized parameters for Q and R provided the best vibration attenuation, reducing significantly the Root Mean Square (RMS) accelerations at the driver’s seat and car body.

The research has positive implications in a wide class of active control systems, especially those based on a LQR, which was verified by the multibody dynamic systems tested in the paper.

Better active control gains can be devised to improve performance in vibration attenuation.

The main contribution proposed in this work is the improvement of the Q and R parameters simultaneously, in a full 8-DOF vehicle model, which minimizes the driver’s seat acceleration and, at the same time, guarantees vehicle safety.

The purpose of this paper is to examine the nexus of social support (SS), work–life balance (WLB) and satisfaction with life (SWL) in hybrid work (HW) scenario in learning organizations.

The data were collected via questionnaire method from 531 employees working in learning organizations (IT/ITES sector) in India. The hypotheses were tested using hierarchical regression.

The findings of the study showed that HW was positively related to SS dimensions, WLB and SWL. Further, the study established the mediating role of SS between HW and WLB as well as WLB as a mediator between HW-SWL relationships.

This study has certain limitations owing to the cross-sectional nature of the data and the specific sector under study. The findings have significant implications for policy making to determine the conditions under which both employees and organizations can benefit from HW. Further, the study has implications for uncertain and volatile environments as had been created by COVID-19 pandemic, where HW arrangements may not be a choice but become necessity.

This study contributes to the conservation of resources theory. It identifies the importance of true autonomy and flexibility for employees.