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1 – 10 of over 56000
Article
Publication date: 5 June 2019

Marlon Dalmoro, Giuliana Isabella, Stefânia Ordovás de Almeida and João Pedro dos Santos Fleck

This paper aims to investigate how the physical and sensory environmental triggers interact with subjective consumer evaluations in the production of shopping experiences, an…

2389

Abstract

Purpose

This paper aims to investigate how the physical and sensory environmental triggers interact with subjective consumer evaluations in the production of shopping experiences, an under-investigated theme, despite its relevance.

Design/methodology/approach

An interpretative multi-method approach was used by combining video observation with camera eyeglasses and in-depth interviews with 30 customers of a department store.

Findings

Results offer a holistic framework with four-dimensional axial combination involving physical comfort, psychological comfort, physical product evaluation and sensorial product evaluation. Based on this framework, results highlight the role of comfort and products in producing shopping experience in ordinary store visits.

Research limitations/implications

The findings contribute both to consumer experience studies and to the retail marketing literature in shading a light on experience production in ordinary store visits. Specifically, we detail these visits not as a static response to a given environment stimulus, but as a simultaneous objective and subjective combination able to produce experience.

Practical implications

The results encourage managers to understand the experience production not just as an outcome of managerially influenced elements, like décor or odor. It involves considering subjective elements in the design of consumers’ physical and sensorial retail experiences.

Originality/value

Adopting an innovative method of empirical data collection, results generated a framework that integrates the objective shopping environment and subjective consumer responses. This research considers the role of comfort and product features and quality both physically and sensorially to develop experiences in a holistic manner in ordinary shopping visits.

Details

European Journal of Marketing, vol. 53 no. 10
Type: Research Article
ISSN: 0309-0566

Keywords

Book part
Publication date: 11 August 2014

Pingjun Jiang and Bert Rosenbloom

This research reviews numerous studies of the relationship between consumer knowledge and external search in conventional marketing channels to investigate differences among these…

Abstract

Purpose

This research reviews numerous studies of the relationship between consumer knowledge and external search in conventional marketing channels to investigate differences among these studies that have produced conflicting results. The findings provide a benchmark for future researchers and practitioners seeking to gain insight into consumer information search processes unfolding in the new environment of online, mobile, and social networking channels.

Methodology

A meta-analysis of an extensive array of empirical studies of the relationship between consumer knowledge and external information search was conducted. Regression analysis was used to test whether certain characteristics in the studies can explain variability in the effect sizes in which effect sizes are entered as dependent variables and moderators as independent variables.

Findings

Objective and subjective knowledge tend to increase search, while direct experience tends to reduce search. Consumers with higher objective knowledge search more when pursuing credence products. However, they search relatively less when pursuing search products. Consumers with higher subjective knowledge are much more likely to search in the context of experience products, but as is the case for objective knowledge having little effect on search for experience products, subjective knowledge has no significant effect on information seeking for search products. In addition, objective knowledge facilitates more information search in a complex decision-making context while higher subjective knowledge fosters more external information search in a simple decision-marketing context. Finally, the findings indicate that the knowledge search relationship reflects strong linkage in the pre-Internet era.

Originality

Relatively little is known about how the relationship between knowledge and information search varies across different types of products in simple or complex decision-making contexts. This study begins to fill this gap by providing insight into the relative importance of objective knowledge, subjective knowledge, and direct experience in influencing consumer information search activities for search, experience, and credence products in simple or complex decision-making contexts.

Article
Publication date: 27 August 2024

Do Yuon Kim, Dooyoung Choi, Namhee Yoon and Ha Kyung Lee

The synchronous interactivity in the metaverse afforded copresence, the feeling of being together with other users. Applying the flow theory, this study examines how copresence…

Abstract

Purpose

The synchronous interactivity in the metaverse afforded copresence, the feeling of being together with other users. Applying the flow theory, this study examines how copresence improves the subjective well-being of users through flow and escapism.

Design/methodology/approach

An online self-administered survey of 212 US adults who are currently using metaverse platforms is conducted. The collected data are analyzed by SPSS 27.0 for descriptive statistics and reliability analysis. AMOS 27.0 is employed for the confirmatory factor analysis. The bootstrapping analysis via the PROCESS Macro is used to analyze the mediating and moderating effects.

Findings

The results find that copresence, flow, and escapism improve the subjective well-being of metaverse users. A serial mediation analysis reveals that the influence of copresence on subjective well-being is mediated by flow and escapism. Additionally, the impact of escapism on subjective well-being is moderated by self-expansion.

Originality/value

The findings contribute to the metaverse literature and the industry by highlighting the role of copresence in improving user experience and subjective well-being.

Details

Journal of Research in Interactive Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2040-7122

Keywords

Article
Publication date: 8 August 2016

Kwang-Ho Lee and Sunghyup Sean Hyun

This study aims to examine the relationships between three styles of conflict management [cooperative conflict management (COP), competitive conflict management (COM) and…

2862

Abstract

Purpose

This study aims to examine the relationships between three styles of conflict management [cooperative conflict management (COP), competitive conflict management (COM) and avoidance conflict management (AVO)], the subjective relational experience, perceived insider status, organization-based self-esteem and employees’ service innovation behavior in the airline industry.

Design/methodology/approach

Through both offline and online survey methods, a total of 304 Korean employees of eight airline firms in Asia were asked to complete the questionnaire. A structural equation modeling analysis was conducted to test the proposed hypotheses.

Findings

COP and AVO had significant positive effects on the subjective relational experience, and COM had a significant negative effect on the subjective relational experience. In the subsequent process, the subjective relational experience had a significant positive effect on the perceived insider status but not on organization-based self-esteem and employees’ service innovation behavior. Finally, the perceived insider status and organization-based self-esteem had significant positive effects on employees’ service innovation behavior.

Social implications

The results have important practical implications for developing human resource management (HRM) practices in airline firms. More specifically, airline firms should provide management training courses that encourage team leaders to create environments in which employees can form an attitude of “we are in it together”, collect conflict issues from employees in a unanimous manner and then resolve them smoothly without further problems and avoid treating conflicts as win-lose contests. These guidelines may help employees unwind from conflict situations and maintain positive relationships with their colleagues.

Originality/value

Previous studies have paid little attention to effects of conflict management styles on employees’ service innovation behavior through positive psychological experiences based on a holistic model. The results offer new insights into the extended model and have valuable implications for HRM practices in the airline industry.

Details

International Journal of Contemporary Hospitality Management, vol. 28 no. 8
Type: Research Article
ISSN: 0959-6119

Keywords

Book part
Publication date: 17 March 2010

Simone Grebner, Achim Elfering and Norbert K. Semmer

New developments in concepts and approaches to job stress should incorporate all relevant types of resources that promote well-being and health. The success resource model of job…

Abstract

New developments in concepts and approaches to job stress should incorporate all relevant types of resources that promote well-being and health. The success resource model of job stress conceptualizes subjective success as causal agents for employee well-being and health (Grebner, Elfering, & Semmer, 2008a). So far, very little is known about what kinds of work experiences are perceived as success. The success resource model defines four dimensions of subjective occupational success: goal attainment, pro-social success, positive feedback, and career success. The model assumes that subjective success is a resource because it is valued in its own right, triggers positive affect and emotions (e.g., pleasure, cf., Weiss & Cropanzano, 1996), helps to protect and gain other resources like self-efficacy (Hobfoll, 1998, 2001), has direct positive effects on well-being (e.g., job satisfaction, cf., Locke & Latham, 1990) and health (Carver & Scheier, 1999), facilitates learning (Frese & Zapf, 1994), and has an energizing (Locke & Latham, 1990, 2002) and attention-directing effect (Carver, 2003), which can promote recovery by promoting mental detachment from work tasks in terms of absence of job-related rumination in leisure time (Sonnentag & Bayer, 2005).

The model proposes that success is promoted by other resources like job control (Frese & Zapf, 1994) while job stressors, like hindrance stressors such as performance constraints and role ambiguity (LePine, Podsakoff, & LePine, 2005), can work against success (Frese & Zapf, 1994). The model assumes reciprocal direct effects of subjective success on well-being, health, and recovery (upward spiral), and a moderator effect of success on the stressor–strain relationship. The chapter discusses research evidence, measurement of subjective occupational success, value of the model for job stress interventions, future research requirements, and methodological concerns.

Details

New Developments in Theoretical and Conceptual Approaches to Job Stress
Type: Book
ISBN: 978-1-84950-713-4

Article
Publication date: 27 September 2022

Burhan Cinar, Derya Toksoz and A. Celil Cakici

Discussions of authenticity in touristic experiences indicate that it is a significant area in the search for meaning. This study aims to demonstrate that the quest for…

Abstract

Purpose

Discussions of authenticity in touristic experiences indicate that it is a significant area in the search for meaning. This study aims to demonstrate that the quest for authenticity in a tourist experience begins in the pre-travel period by associating it with meaning in life.

Design/methodology/approach

Data were collected via survey from 356 people planning to participate in tourism activities. The survey included demographic questions, the meaning in life scale and the quest for authenticity (QfA) scale, designed by previous researchers.

Findings

The analysis revealed that meaning in life levels significantly explained the quest for subjective authenticity (R2 = 0.303) and objective authenticity (R2 = 0.131) in tourist experiences. The search for objective authenticity in a tourist experience significantly mediated the relationship between meaning in life and subjective authenticity.

Research limitations/implications

The research has several limitations. Primarily, the sampling group of the research consists of Turkish tourists who are planning to participate in tourism mobilities, and mostly females volunteered to respond in the data collection process. Hence it is necessary to study potential tourists from other countries for a more generalized conclusion. Second, the authors did not specifically ask the sample group which forms of tourism they are planning to participate in, heritage and culture, fair, etc. Subsequent studies may address this distinction and the explanatory power of the independent variable may differ according to plan to participate in different forms of tourism.

Practical implications

Tourism has an important place in individuals' search for meaning in life and authenticity. Because it offers an environment/setting where individuals can find answers to these searches. As a result of modernism, individuals become alienated from themselves, and their environment and the meanings they attribute to life are sometimes blurred. Some individuals experiencing this tend towards tourist mobility. This process individuals go through also includes the need for authenticity. Thus, such tourist behaviors cause the emergence of different authentic products that can meet the expectations and wishes of individuals.

Social implications

One of the main elements that encourages people to travel is quest for authenticity, which they feel is lacking in modern life. Thus, tourists are more likely to experience meaning in life based on subjective experiences than viewed objects.

Originality/value

The study offers three novel findings: individuals seek authenticity in tourist experiences in order to find meaning in life; quest for authenticity begins in the pre-travel process; and objective authenticity is necessary to seek subjective authenticity through meaning in life. While a few studies have investigated these variables, the authenticity literature has neglected the pre-travel phase. However, this needs attention to better understand authenticity in tourism.

Details

Journal of Hospitality and Tourism Insights, vol. 6 no. 5
Type: Research Article
ISSN: 2514-9792

Keywords

Article
Publication date: 11 October 2021

Siddhartha Dhungana

The article aims at analyzing narratives discourses to project dialogic storying as relevant in a mode of narrative research in English language education.

Abstract

Purpose

The article aims at analyzing narratives discourses to project dialogic storying as relevant in a mode of narrative research in English language education.

Design/methodology/approach

As an English language teacher and researcher, the author adopts narrative analysis as the research method for doctoral study, so this article delves into narrative research methods, especially in the context of English language education. The author found various existing notions on narrative research from Clandinin and Connelly (2000) and Barkhuizen et al. (2014), who contend that narrative is a mode of processing experiences and events in the form of a story. The author corroborated various notions on narrative research in English language education as an argument that narratives can be a strong data source in English language educational research. Since it has been a research focus for English language educators, the author explored seven dissertations that were submitted to a Nepalese university in 2017, 2018 and 2019.

Findings

The article aims at analyzing narratives discourses to project dialogic storying as relevant in a mode of narrative research in English language education. While examining the dissertations, the author found that the subjective and ideological exploration of narratives is in practice; however, they need further in-depth analysis under a specific framing. The author argues that the concept of dialogic storying can be strong narrative research in English language education.

Research limitations/implications

It has examined prospective applications of the dialogic storying process using dissertations submitted to a University in Nepal. In terms of conceptual discussions on narratives and narrative analysis, it is more interpretive.

Practical implications

It provides an initial framing to get into narrative research in English language education. It allows academics to go further into subjective and ideological inquiries in order to discuss more categorical elements in narrative research.

Originality/value

It is a more thematic and interpretive discussion so it discusses existing and appropriate practices in narrative research methods to defend the dialogic storying approach. It has not counter argued the existing knowledge; however, it provides insights to clarify dialogic storying as a research approach.

Details

Qualitative Research Journal, vol. 22 no. 2
Type: Research Article
ISSN: 1443-9883

Keywords

Article
Publication date: 1 January 1994

Diana Best

The study examines consumer expertise for services and its measurement. Specifically, measures of subjective expertise or confidence, experience or frequency of usage, and two…

Abstract

The study examines consumer expertise for services and its measurement. Specifically, measures of subjective expertise or confidence, experience or frequency of usage, and two measures of objective expertise are used for two services varying in degree of tangibility. As hypothesised, positive relationships between the different types of expertise do not always exist, particularly as intangibility of the service increases.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 6 no. 1/2
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 12 August 2014

Patrick Dawson

The purpose of this paper is to explore time dilemmas in ethnographic research and develops a facilitating frame for thinking about temporality. Core concepts developed include…

Abstract

Purpose

The purpose of this paper is to explore time dilemmas in ethnographic research and develops a facilitating frame for thinking about temporality. Core concepts developed include: temporal awareness that refers to widening of the understanding and sensitivity to time issues; temporal practices which relate to how the researcher learns to deal with, for example, contradictory conceptions of time in the pragmatics of conducting fieldwork and in the analysis of competing data; and temporal merging which is used to refer to the interweaving of objective and subjective concepts of time, and to the way that the past and prospective futures shape human experience of the present.

Design/methodology/approach

An extended case study on workplace change is selectively drawn upon in discussing time and ethnographic research. Two closely related stories are used to illustrate aspects of temporality. These include a discussion of the way that stories in organizing, representing, simplifying and imposing structure (become theory-laden) often compressing the subjective experiences of lived time into a more formalized linear presentation that may inadvertently petrify temporal sensemaking; and an examination of how the polyphony of storying during times of change highlights temporal sensemaking and sensegiving through asynchronous features that emphasize volatility and non-linearity in explaining the way that people experience change.

Findings

The conundrum that competing concepts of time often present for the researcher is in the juxtapositions that generate loose ends that appear to require resolution. Temporal merging in being able to accommodate the intertwining of objective and subjective time, temporal practices in being able to use different concepts of time without trying to resolve them during the collection and analyses of data, and temporal awareness in being able to accept the paradox of time in the use of a relational-temporal perspective, all open up opportunities for greater insight and understanding in engaging in ethnographic studies on changing organizations.

Practical implications

There are a number of practical implications that arise from the paper in doing longitudinal research on workplace change. Four summarized here comprise: the significance of sustained fieldwork and not trying to shortcut time dimension to ethnographic research; the importance of developing temporal practices for dealing with objective and subjective time as well as the interweaving of temporal modes in data collection, analysis and write-up; the value of engaging with rather than resolving contradictions; chronological objective time is good for planning the research whilst subjective time is able to capture the non-linearity of lived time and the importance of context.

Originality/value

A new facilitating frame is developed for dealing with time tensions that are often downplayed in research through the concepts of temporal awareness, practices and merging. The frame provides temporal insight and promotes the use of a relational processual perspective. It is also shown how stories present in the data, in the writing up of material for different audiences, in chronologies and events, and in the sensemaking and sensegiving of individuals and groups as they describe and shape their lived experiences of change – are useful devices for dealing with the conundrum of time in ethnographic research.

Details

Journal of Organizational Ethnography, vol. 3 no. 2
Type: Research Article
ISSN: 2046-6749

Keywords

Article
Publication date: 8 May 2024

Alex Yao, Naythan Chan and Nansheng Yao

Due to rapid digitalization, the emergence of the “phygital” environment, which blends physical and digital experiences, creates unique challenges for researchers. This paper aims…

Abstract

Purpose

Due to rapid digitalization, the emergence of the “phygital” environment, which blends physical and digital experiences, creates unique challenges for researchers. This paper aims to introduce an interpretivist methodological framework designed to understand consumer behavior in phygital environments. The framework enables an in-depth exploration of the contextual factors, subjective experiences, personal emotions and social networks that influence consumer behavior in this space.

Design/methodology/approach

The framework was developed after a thorough literature review of the phygital environment and interpretivist research landscape. Consistent with the phygital transformation theory, this approach allows researchers to go beyond the limitations of purely quantitative methods, gaining a deeper understanding of consumer behavior in phygital environments. The framework is organized into four meticulously designed pillars, each focusing on specific aspects of research and using distinct data collection and analysis approaches.

Findings

The systematic framework facilitates exploration of various dimensions of consumer experiences in phygital settings through qualitative research techniques. Uncovering the richness of contextual factors, subjective meanings, consumer experiences and social interactions within the phygital environment yields meaningful insights into consumer decision-making and preferences. These insights help marketers craft better phygital marketing strategies.

Originality/value

This interpretivist framework presents a unique approach for researchers hoping to investigate consumer behavior in phygital environments. It offers deep insights and understanding of this largely unexplored space, contributing to the evolving body of knowledge in phygital studies.

Details

Qualitative Market Research: An International Journal, vol. 27 no. 3
Type: Research Article
ISSN: 1352-2752

Keywords

1 – 10 of over 56000