Search results
1 – 10 of 78Svetlana V. Davis and Peter A. Dacin
The purpose of this paper is to investigate consumer motivation to maintain brand attachment when faced with brand transgressions. This study investigated consumer motivation to…
Abstract
Purpose
The purpose of this paper is to investigate consumer motivation to maintain brand attachment when faced with brand transgressions. This study investigated consumer motivation to maintain brand attachment when faced with brand transgressions.
Design/methodology/approach
This study consisted of two experiments using student participants (n1 = 383 and n2 = 535) who examined how, from a customer prioritization strategy, perceived value- and image-based transgressions affect the motivation to maintain brand attachment and subsequent behaviors. Hypotheses were developed and tested using moderating mediation models that included attribution of blame and perceived threat.
Findings
Value- and image-based transgressions interacted to affect the motivation to maintain brand attachment and the consequent behavioral intentions among consumers with strong brand attachment. Generally, the interaction had a negative effect on motivation to maintain brand attachment; however, this effect was mediated through perceived threat and moderated by attributions of blame. Depending on the level of motivation to maintain brand attachment and the attribution of blame for the brand transgression (the brand, self- or noncontrollable factors), participants reflected different behavioral intentions: reengagement, contention and/or avoidance. Overall, severe value-based transgression coupled with absence (vs presence) of image-based transgression were perceived more threatening by consumers with strong brand attachment leading to lower motivation to maintain attachment and higher intentions to dissolve the relationship.
Originality/value
Little is known about the conditions that increase or decrease the motivation of strongly attached consumers to maintain their attachment. To the best of the authors’ knowledge, this is the first study to explore the potential effects of brand transgressions on the motivation to maintain brand attachment and the consequent behavioral intentions stemming from perceived transgressions.
Details
Keywords
Vulnerable populations can include the poor, children, older persons, ethnic minorities, veterans, persons with mental illness and persons with chronic diseases. Social justice…
Abstract
Vulnerable populations can include the poor, children, older persons, ethnic minorities, veterans, persons with mental illness and persons with chronic diseases. Social justice recognizes vulnerable populations as being equal to all. However, it is often isolation and trauma that affects persons identified as vulnerable, from obtaining self-actualization. The isolation and trauma can be attributed to rejection and abandonment. Hence, the key to effectively advocating for the vulnerable is empowerment in the recognition of their own strengths despite the minimization of their worth by others. In doing so, the vulnerable are provided an understanding that the ability to thrive is not contingent on the support of others who may not desire their success to occur.
This paper explores the concept of leadership anatomy in a health crisis like Covid-19 as it relates our body parts to sensory connections that affect our response to uncertainty.
Abstract
Purpose
This paper explores the concept of leadership anatomy in a health crisis like Covid-19 as it relates our body parts to sensory connections that affect our response to uncertainty.
Design/methodology/approach
In-depth interviews were conducted with 25 leaders and a cross-section of 47 employees drawn from all six business units of a multinational professional service firm. Content analysis of the data led to key implications for leadership practice.
Findings
Leading through the anatomy results in a productive tension that awakens the inner voice, helping leaders think, feel, and act in more resilient ways.
Practical implications
Using leadership anatomy as an analogy, we suggest that leaders should learn to connect with their inner senses to develop systems thinking. Such is the ability to make sense of our chaotic surroundings in the way we think, feel, and act.
Originality/value
The significance of this study is the rare moments of leadership behavior captured in the midst of a pandemic that contribute to current debate and direction in leadership research and practice.
Details
Keywords
Chiou-Fong Wei, Jing Yu, Gwo-Hau Ding and Kai-Ting Wei
After retirement, energetic seniors still can contribute to social development. This paper aims to explore the structural relationship between energetic seniors’ social…
Abstract
Purpose
After retirement, energetic seniors still can contribute to social development. This paper aims to explore the structural relationship between energetic seniors’ social reengagement intention (SRI) and its five drivers. The antecedents of energetic seniors’ SRI were identified through extensive literature (including social marketing) review and focus group interviews.
Design/methodology/approach
Data was collected from Pearl River Delta region of Guangdong Province, China. The proposed model was tested using partial least squares structural equation modeling with a community-based valid sample size of 750 energetic seniors (ages 60+).
Findings
Results indicate that energetic seniors’ SRI is directly determined by their perceived social value and knowledge sharing intention, which are, in turn, directly determined by their individual social capital, social achievement motivation and perceived social risk.
Originality/value
To the best of the authors’ knowledge, this is the first study to provide a new approach toward reengagement social development for energetic seniors. The discussion provides implications and managerial new insights for research and practice of population aging.
Details
Keywords
Through observing the use of iPhone and iPad by a child between the ages of two and four years and a half, this study presents accounts on the child’s use of and interaction with…
Abstract
Purpose
Through observing the use of iPhone and iPad by a child between the ages of two and four years and a half, this study presents accounts on the child’s use of and interaction with these devices, as well as her interaction with the physical environment.
Design/methodology/approach
Unstructured, naturalistic observation was employed in this study. The study is grounded in theories of user engagement with digital and physical objects.
Findings
A child’s interaction with touch-based devices does not deter the child from engaging effectively with the physical environment or from activities centered on creativity and interpersonal engagement. A child is able to move back and forth seamlessly between the physical and digital environments.
Practical implications
Findings from this study could help parents, educators, and system designers understand why and how toddlers and preschoolers use and engage with touch-based devices, as well as the kind of tasks they perform.
Originality/value
Studies of toddlers’ or preschoolers’ information behavior and interaction with touch-based devices are scarce. Children born toward the end of the first decade of the twenty-first century are growing up with a propensity to using touch-based devices. This study provides a framework for effective usage of such devices while ensuring all-round cognitive and physical development of the child.
Details
Keywords
Ioulia Poulaki and Ioannis A. Nikas
COVID-19 pandemic crisis has led the scientific community in continuous efforts to estimate its impact on tourism. UNWTO predictions indicated a decline in international tourist…
Abstract
Purpose
COVID-19 pandemic crisis has led the scientific community in continuous efforts to estimate its impact on tourism. UNWTO predictions indicated a decline in international tourist arrivals and the respective loss in revenues generated by tourist activity for the first year of the pandemic. Undoubtedly, such an impact may not be the same for every country, especially on a domestic level. In fact, the recovery process upon COVID-19 suggests domestic tourism as the driving force. Therefore, this paper aims to investigate the tourist behavioral intentions after the first outbreak of COVID-19 with evidence from the Greek market.
Design/methodology/approach
A primary survey with questionnaires distributed via online channels (email and social media) has been undertaken to focus on the travelers’ preferences when it comes to the main parts that compose the holiday travel (destination, transport mode, accommodation type). Additionally, there were questions regard to their perceptions on the international norms of health protection against the virus.
Findings
The results of the survey illustrate some prima facie evidence of tourist behavioral intentions of Greeks, upon a statistical analysis, which indicates preference in domestic tourism and personalized services, issues related with travel costs and health safety awareness, toward tourism recovery process and customers’ reengagement and trust to the tourism businesses and destinations.
Originality/value
As Greece is a popular destination that includes a plethora of tourism cities, this paper illustrates the intentions of Greeks toward tourism activity upon pandemic crisis, when it comes to their travel preferences, as well as their perceptions on health and safety protocols applied in destinations and tourism businesses.
Details
Keywords
Nedra Bahri Ammari, Abir Hsouna, Mounia Benabdallah, Anish Yousaf and Abhishek Mishra
The purpose of this study is to investigate the impact of dissatisfaction and anger, driven by the failure of the self-service technology of banks, on customers' post-purchase…
Abstract
Purpose
The purpose of this study is to investigate the impact of dissatisfaction and anger, driven by the failure of the self-service technology of banks, on customers' post-purchase behavioural reactions, such as complaints, negative word-of-mouth (NWOM) and supplier change. The stability of the failure is proposed to moderate these relationships.
Design/methodology/approach
The proposed research model was tested through data collected from an online survey of a Tunisian sample of 300 respondents, using the scenario method.
Findings
The study validates the positive impact of dissatisfaction on anger and negative word-of-mouth, as well as that of anger on complaint behaviour and negative word-of-mouth. The relation between dissatisfaction and negative word-of-mouth is mediated by anger. When the failure is stable, dissatisfied users of the self-service technology seek to enhance their negative word-of-mouth and supplier change. The results also show that the stability of the failure enhances the effect of anger on complaint behaviour.
Practical implications
Banks should invest efforts to accelerate the recovery of services to reduce consumer dissatisfaction and anger and prevent adverse behavioural outcomes. Further, they need to ensure that failures are not repeated, as failure stability activates some otherwise non-significant behavioural outcomes, like supplier change.
Originality/value
Previous works have focused on the impact of dissatisfaction and negative emotions for interpersonal services, but very few works have come to associate dissatisfaction, anger, complaint, negative word-of-mouth and supplier change in an integrative framework for an self-service technology failure.
Details
Keywords
The purpose of this paper is to critically discuss state inaction on and NGO responses to the hidden problem of youth disengagement in the form of social withdrawal.
Abstract
Purpose
The purpose of this paper is to critically discuss state inaction on and NGO responses to the hidden problem of youth disengagement in the form of social withdrawal.
Design/methodology/approach
The study is based on data drawn from six focus groups of social workers working with youths experiencing the problem of social withdrawal and another 30 individual interviews with service users having had this vulnerable background.
Findings
Substantiated with empirical findings, the paper argues that young people in social withdrawal characterized by their socially avoidant behavior and deprivation of an engagement status as a worker, student or trainee are largely invisible to the state because of the latter's insensitivity to the heterogeneity and diversity of disengaged youth and reproduction of the anti‐social notion of at‐risk youth. A flexible and tailor‐made strategy initiated by an NGO is argued to be more effective in meeting the needs of silently‐disengaged young people.
Originality/value
This paper critically examines state inaction on the problem of youth disengagement in the form of social withdrawal and argues the importance of adopting a flexible and tailor‐made strategy with regard to both outreaching and service provision efforts.
Details
Keywords
The purpose of this paper is to expose practical and theoretical problems with the range of reasonable responses (RORR) test as applied in UK unfair dismissal law, and to propose…
Abstract
Purpose
The purpose of this paper is to expose practical and theoretical problems with the range of reasonable responses (RORR) test as applied in UK unfair dismissal law, and to propose an alternative interpretation of the test that would resolve these problems.
Design/methodology/approach
Through a close analysis of the purpose and structure of UK unfair dismissal law, and a careful reading of the leading cases in the area, the paper questions whether the law as it is currently interpreted achieves the goals of the underlying legislation. The current interpretation of the law being found lacking, alternatives are considered and evaluated.
Findings
The RORR test, as delineated in the most recent Court of Appeal cases, holds that dismissals are fair unless they are based on a reason for which no reasonable employer would dismiss. This interpretation of the test is internally incoherent; moreover, it fails adequately to promote the goals of unfair dismissal law, which are to protect the dignity and autonomy of employees. An alternative and superior interpretation of the test would hold a dismissal to be outside the RORR if no rational theory of management would condone dismissal on the grounds given by the employer.
Social implications
The paper draws attention to fundamental incoherence in the current interpretation and application of unfair dismissal law, and suggests a new and better approach. If the new approach were accepted by the courts or by Parliament, it could lead to reform in unfair dismissal law.
Originality/value
The paper provides a detailed analysis of the RORR test, a long‐standing and well‐recognized problem in UK unfair dismissal law, and suggests a novel solution that would improve the coherence and function of unfair dismissal law.
Details