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The purpose of this study was to review the information on the scientific efforts and achievements in sustainable industrial textile applications of natural colourants. Then the paper suggests the ways of improving the industrial textile applications of plant-based colourants.

The literature on the chemistry, sources and extraction of plant-based natural colourants was reviewed. The reviewed information was analysed and synthesised to provide techniques for selecting sustainable extraction methods, possible sustainable textile applications of natural colourants and the challenges which hinder industrial textile applications of plant-based natural colourants. The ways of overcoming the challenges of the industrial textile applications of plant natural colourants were suggested. Lastly, the current situation of industrial application of natural dyes in textiles is presented.

Despite the scientific achievement to overcome the challenges of natural colourants for textiles, the global industrial application of natural colourants is still low. Inadequate knowledge of the dyers results into poor performance of the natural dyed textile. The natural dyed textiles are expensive due to the scarcity of raw materials for manufacturing of natural colourants. The selection of suitable extraction, application methods and type of substrate should consider the chemistry of the particular colourant. The society should be educated about the benefits of natural dyed textiles. Cultivation of colourant-bearing plants should be promoted to meet the industrial material demand.

The paper provides a synthesized collection of information about the source, chemistry, extraction, textile application and challenges of plant-based natural colourants. The reviewed information was analysed and synthesised to provide techniques for selecting sustainable extraction methods, possible sustainable textile applications of natural colourants and the challenges which hinder industrial textile applications of plant-based natural colourants. The ways of overcoming the challenges of the industrial textile applications of plant natural colourants were suggested.

Toner is a crucial dry colorant composite used in printing based on the electrophotographic process. The quality of printed images is greatly influenced by the toner production method and material formulation. Chemically in situ polymerization methods are currently preferred. This paper aims to optimize the characteristics of a composite produced through emulsion polymerization using common raw materials for electrophotographic toner production.

Emulsion polymerization provides the possibility to optimize the physical and color properties of the final products. Response surface methodology (RSM) was used to optimize variables affecting particle size (PS), PS distribution (PSD), glass transition temperature (T_g°C), color properties (ΔE) and monomer conversion. Box–Behnken experimental design with three levels of styrene and butyl acrylate monomer ratios, carbon black pigment and sodium dodecyl sulfate surfactant was used for RSM optimization. Additionally, thermogravimetric analysis and surface morphology of composite particles were examined.

The results indicated that colorants with small PS, narrow PSDs, spherical shape morphology, acceptable thermal and color properties and a high percentage of conversion could be easily prepared by optimization of material parameters in this method. The anticipated outcome of the present inquiry holds promise as a guiding beacon toward the realization of electrographic toner of superior quality and exceptional efficacy, a vital factor for streamlined mass production.

To the best of the authors’ knowledge, for the first time, material parameters were evaluated to determine their impact on the characteristics of emulsion polymerized toner composites.

This study aims to synthesize Prussian blue {Fe^III₄[Fe^II(CN)₆]₃} pigment by reacting ferric chloride with different ferrocyanides through the same procedure. The influence of the ferrocyanide used on resulting pigment properties is studied.

Prussian blue is commonly synthesized by direct or indirect methods, through iron salt and ferrocyanide/ferricyanide reactions. In this study, the direct, single-step process was pursued by dropwise addition of the ferrocyanide into ferric chloride (both as aqueous solutions). Two batches – (K-PB) and (Na-PB) – were prepared by using potassium ferrocyanide and sodium ferrocyanide, respectively. The development of pigment was confirmed by an identification test and characterized by spectroscopic techniques. Pigment properties were determined, and light fastness was observed for acrylic emulsion films incorporating dispersed pigment.

The two pigments differed mainly in elemental detection owing to the dissimilar ferrocyanide being used; IR spectroscopy where only (Na-PB) showed peaks indicating water molecules; and bleeding tendency where (K-PB) was water soluble whereas (Na-PB) was not. The pigment exhibited remarkable blue colour and good bleeding resistance in several solvents and showed no fading in 24 h of light exposure though oil absorption values were high.

This article is a comparative study of Prussian blue pigment properties obtained using different ferrocyanides. The dissimilarity in the extent of water solubility will influence potential applications as a colourant in paints and inks. K-PB would be advantageous in aqueous formulations to confer a blue colour without any dispersing aid but unfavourable in systems where other coats are water-based due to their bleeding tendency.

This study aims to observe the coloring efficacy of coffee-based natural brown colorant for cotton dyeing under microwave (MW) treatment.

The colorant extracted in particular (neutral and acidic) media was stimulated by MW treatment up to 6 min. Dyeing variables were optimized and 2–10 g/100 mL of sustainable anchors (mordants) have been used to get colorfast shades.

It has been found that un-irradiated acidic extract (RE) containing 5% of table salt at 80 °C for 50 min has given high color yield onto MW-irradiated cotton fabric (RC = 2 min). The utilization of 2% of Fe, 10% of tannic acid and 10% of sodium potassium tartrate before bio-coloration, whereas 4% of Fe, 10% of tannic acid and 6% of sodium potassium tartrate after bio-coloration has given good color characteristics. In comparison the application of 6% of pomegranate and turmeric extracts before bio-coloration and 6% of pomegranate and 10% of turmeric extracts after bio-coloration have given good color characteristics. New bio-mordants can be added to get more new colorfast shades.

There is no research limitation for this work. New bio-mordants can be added to get more new colorfast shades.

This work has practical application for artisans, textile industry and handicrafts. It is concluded that colorant from coffee beans can be possible alternative of synthetic brown dyes and inclusion of MW rays for extraction and plant molecules as shade developers can make process more green.

Socially, it has good impact on eco-system and global community because the effluent load is not carcinogenic in nature.

The work is original and contains value-added product for textiles and other allied fields.

This chapter offers an overview of the applications of artificial intelligence (AI) in the textile industry and in particular, the textile colouration and finishing industry. The advent of new technologies such as AI and the Internet of Things (IoT) has changed many businesses and one area AI is seeing growth in is the textile industry. It is estimated that the AI software market shall reach a new high of over US$60 billion by 2022, and the largest increase is projected to be in the area of machine learning (ML). This is the area of AI where machines process and analyse vast amount of data they collect to perform tasks and processes. In the textile manufacturing industry, AI is applied to various areas such as colour matching, colour recipe formulation, pattern recognition, garment manufacture, process optimisation, quality control and supply chain management for enhanced productivity, product quality and competitiveness, reduced environmental impact and overall improved customer experience. The importance and success of AI is set to grow as ML algorithms become more sophisticated and smarter, and computing power increases.

This paper aims to study the combination of photochromic microcapsules, which use the ultraviolet (UV) rays for colour changing phenomena, and titanium oxide (TiO₂) nanoparticles (NPs), which block the UV rays by their photocatalytic activity in the sunlight on the cotton fabric.

The TiO₂ NPs mixed with photochromic printing paste are used for coating on cotton fabric and further curing is performed in a one-step process. The photochromic pigment printed fabric impregnated in a liquid solution is processed in a two-step process with two variables such as 1% TiO₂ and 2% TiO₂. The characterization of samples was done with a UV transmittance analyser, surface contact angle, antimicrobial test and fabric physical properties.

The UV protection of TiO₂-treated photochromic printed fabric was high and gives the ultraviolet protection factor rating of 2,000 which denotes almost maximum blocking of UV rays. The antibacterial activity of the one-step samples shows the highest 36 mm zone of inhibition (ZOI) against S. aureus (gram-positive) and 32 mm ZOI against E. coli (gram-negative) bacteria. The one-step sample shows the highest static water contact angle of 118.6° representing more hydrophobicity, whereas the untreated fabric is fully wetted (0.4°). In two-step processes, as the concentration of TiO₂ increased, the antibacterial activity, UV blocking and hydrophobicity became better.

This work achieves the multifunctional finishes by using photochromic microcapsules and NPs in a single process as a first attempt. The results inferred that one-step sample has achieved higher values in most of the tests conducted when compared to all other sample.

The purpose of this paper is to optimize the key parameters (mesh count, paper type and ink type) in screen printing, which are affecting the printed ink volume. The objective of the optimization was to maximize the color reliability by decreasing the color difference (ΔE value) of the prints while minimizing the ink consumption. Screen printing is still dominating the printing industry to make cost-effective production when high volumes are needed.

The experiment was designed using the Taguchi method, and the samples were prepared with screen-printing by using the standard squeegee angle and pressure. The effect of mesh count, ink type and paper type on ink consumption was evaluated with using analysis of variances and main effects plots of S/N ratio and standard deviation.

The factors ink type, paper type and mesh count were found significant for ink consumption due to their Probability (P) values which were lower than 0.05. It was determined that the mesh count was the most critical variable with the analysis of variance. The analysis showed that the selection of an optimum mesh count was the key to controlling the amount of the deposited ink. Although mesh counts were inversely proportional with the ink consumptions, they did not affect the color differences as expected.

The optimization of process parameters, that are most effective on the print quality, is necessary to minimize the ink usage and lower the costs and environmental impact without exceeding the desired ΔE value limits.

This paper aims to synthesize new screen-printing ink formula based on new derivatives of azo thiadiazol disperse dyes and evaluate their characteristics after being printed on polyester fabric substrates.

New dispersed dyes based on 1, 3, 4-Thiadiazole derivatives (dyes 1 and 2) were prepared and confirmed by different analyses, infrared (IR), mass and nuclear magnetic resonance (NMR) spectroscopy, and then formulated as colored materials in the screen-printing ink formulations. Printing pastes containing the prepared dyestuffs and other ingredients were used for printing polyester using screen-printing or traditional printing. The characteristics of printed polyester fabric substrates were measured by color measurements such as a*, b*, L*, C*, E, Ho, R% and color strength, as well as light, washing, crock and alkali perspiration fastness, and finally, the depth of penetration was evaluated.

The prepared 1, 3, 4-Thiadiazole derivatives (dyes 1 and 2) were obtained from the reaction of 5,5’-(1,4-phenylene)bis(1,3,4-Thiadiazole-2-amine) with resorcinol and m-toluidine as a coupling component. The suitability of the prepared dyestuffs for silk screen-printing on polyester fabrics has been investigated. The prints obtained from a formulation containing dye 1 possess high color strength as well as good overall fastness properties if compared to those obtained using dye 2.

The method of synthesis of the new dyestuffs and screen-printing ink provides a simple and practical solution to prepare some new heterocyclic disperse azo dyes, and they are formulated in the screen-printing inks for printing on a polyester fabric substrate.

The prepared disperse dyes based on 1,3,4-Thiadiazole derivatives (dyes 1 and 2) could be used in textile printing of polyester on an industrial scale.

After completion of the case study, students will be able to understand the putty industry, consumer behaviour for putty, comparative advantage of putty to different industries and within industry and market entry strategy for newly introduced product.

Putty market in India grew at a compound annual growth rate of 15% over the period FY07–FY20. Many organized and unorganized players entered the putty market since its introduction. Putty was invented by cement companies to increase offtake of cement which otherwise declined owing to reduced use of marble. Painters are purchasing putty to be used before the paint to improve the texture of the walls and to fill cracks. Therefore, to take advantage of distribution channels and dealers’ network, paint companies introduced putty. Consumers, who use putty to improve aesthetics of their home, have very less knowledge about putty. They depend on painter or contractor for it. XYZ colourant company wanted to enter the white putty market to use the market opportunity along with coloured putty for economic project where cost is the constraint. This case study culminates with the probing question about the peculiarity of industry where two different industries are involved for the same product. This case study is designed to understand the target consumers’ behaviour and the entry decisions of the company to the growing market.

This case study is designed for use in second-year management programmes, especially for the students of strategic management and marketing strategy courses.

Teaching notes are available for educators only.

CSS 11: Strategy.