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1 – 10 of 16Yeneneh Tamirat Negash, Liao Pei Jyun, Ali Tarhini and Shafique Ur Rehman
This study aims to contribute to the International Business literature by investigating the marketing stimuli that drive impulsiveness and perceived value in mobile shopping (MS…
Abstract
Purpose
This study aims to contribute to the International Business literature by investigating the marketing stimuli that drive impulsiveness and perceived value in mobile shopping (MS) platforms and their impact on consumer response.
Design/methodology/approach
This study uses a sample of 891 MS platform users and applies structural equation modeling based on the stimulus–organism–response and the consumption value theory.
Findings
The empirical finding revealed that rewards, recognition, reviews and ratings are the most influential factors driving perceived value. In addition, the results indicated that customized offerings and visually appealing experiences were the most critical factors affecting the state of impulsiveness. This study also highlights the negative impact of the ubiquitous nature of MS on impulse buying behavior, emphasizing the importance of providing consumers with tools to make informed decisions. This study demonstrates a significant positive relationship between perceived value and impulsiveness, influencing MS.
Practical implications
This study reveals generational differences in the impact of reviews and ratings on perceived value, which can inform businesses’ MS strategies. The results have implications for managers of international firms seeking to optimize their business strategies.
Originality/value
To the best of the authors’ knowledge, using structural equation modeling, this study is the first to conduct a comprehensive examination of marketing stimuli, impulsiveness and perceived value in MS platforms. It offers businesses strategic insights by identifying rewards, recognition and customized offerings as the key determinants of consumer behavior.
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Chuan-Chung Hsieh, Jyun-Kai Liang and Hui-Chieh Li
Drawing from the conservation of resource theory and the job demands-resources model, this study examines the bi-directional conflicts of work and family during COVID-19, and…
Abstract
Purpose
Drawing from the conservation of resource theory and the job demands-resources model, this study examines the bi-directional conflicts of work and family during COVID-19, and investigates the online teaching work-related antecedents and the mechanism shaping emotional exhaustion of teachers in Taiwan. Moreover, this study explores mindfulness in teaching as a possible moderator.
Design/methodology/approach
Data for analysis were collected from elementary school teachers via an online survey using a questionnaire comprising well-developed scales. The hypotheses were validated using structural equation modeling.
Findings
Results show that only family interfering with work conflict mediates the positive relationship of online teaching job demand with emotional exhaustion and negative relationship of online teaching job resource with emotional exhaustion. Results also evidence that mindfulness practiced by teachers can help them perceive their own feelings and thoughts non-judgmentally in face of job demands.
Originality/value
With the growing work-from-home trend, the current study revisits the impact of work demands and resources on work-family conflict, and examines whether Taiwanese teachers' perception towards online teaching would lead to different observations. The path that JD→WIF conflict→EE is well established in the literature, while COVID-19 brings to light another path JD→FIW conflict→EE, revealing insight into teachers' cognition and plight during the pandemic.
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Halim Budi Santoso, Jyun-Cheng Wang and Nila Armelia Windasari
The use of extended reality (XR) to create memorable experiences has attracted considerable attention, especially in tourism. Multisensory XR offers a new way of virtually…
Abstract
Purpose
The use of extended reality (XR) to create memorable experiences has attracted considerable attention, especially in tourism. Multisensory XR offers a new way of virtually previewing a destination before physical holidays. This study aims to explore how multisensory XR can be used at each stage of the tourism experience journey. This study established a model for how destination-image formation is affected by multisensory XR in each phase of tourism experience.
Design/methodology/approach
The authors followed the preferred reporting items for systematic reviews and meta-analyses guidelines to review studies published between 2013 and 2020, gathered from four research databases. The authors identified the predominant XR technology and sensory stimuli based on the characteristics of various tourism domains. The authors synthesized the previous studies to explain destination-image formation by using multisensory XR.
Findings
This study summarized the XR study distribution among the three stages of the tourism experience journey. The authors identified the predominant sensory stimuli and dominant XR application and developed a destination-image formation model by using multisensory XR.
Originality/value
This study highlights the holistic approach of multisensory XR in the tourism experience journey in relation to various tourism domains. It also contributes to destination-image formation in the virtual environment by providing multisensory experiences of predominant sensory stimuli at each stage.
多感官扩展现实对旅游体验的影响
研究目的
运用扩展现实(XR)来创造令人印象深刻的体验在旅游领域得到了瞩目。多感官XR提供了用虚拟方式预览景区的新途径。本研究探讨了多感官XR是怎样在旅游体验的各个阶段进行运用。我们建立了一个关于目的地形象行程是怎样收到多感知XR在每一个旅游体验阶段影响模型。
方法
本研究遵循了系统评价的首选的报告项目对由四份数据库综合提取的2013 到2020 年间发表的文章用系统文献综述和荟萃分析方法进行了梳理。基于不同旅游领域我们发现了首要的XR技术和感官刺激因素。本研究综合了之前文章用多感官XR来解释目的地形象的产生的文章。
研究结果
我们总结了XR 基于旅游体验三个阶段的研究的分布. 我们确定了主导的感官刺激因素和主导的XR应用技术并且用多元感知XR研发了目的地形象形成的模型。
研究原创性/价值
本研究突出了多元感官XR在旅游体验跨越多层旅游领域的整体性方式。本研究并且通过提供每阶段的主打感官刺激元素在多感官体验过程中对虚拟环境下的目的地形象产生做出了贡献。
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Mike Serve, Dave C. Yen, Jyun‐Cheng Wang and Binshan Lin
Successful supply chain management requires a change from managing individual functions to integrating activities into the key supply chain process. The advantages far outweigh…
Abstract
Successful supply chain management requires a change from managing individual functions to integrating activities into the key supply chain process. The advantages far outweigh the effort involved in accessing the final product; a seamless supply chain that operates fluidly and benefits the entire chain. In this paper, the merit of supply chain and B2B is discussed, and the impacts on each other identified. With the groundwork built, the concept of B2B marketplaces as the participating units in a supply chain process in order to enhance the business process is employed. Virtual enterprises can use this extended form of supply chain as its building‐blocks.
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Nila Armelia Windasari, Halim Budi Santoso and Jyun-Cheng Wang
Creating memorable tourism experiences (MTE) is vital to obtain sustained tourism visits. In the digital era, infusions of various digital technologies in tourism services without…
Abstract
Creating memorable tourism experiences (MTE) is vital to obtain sustained tourism visits. In the digital era, infusions of various digital technologies in tourism services without admitting tourist emotions could jeopardize the experience. Drawing from a Service-Dominant Logic (S-DL) perspective, this study explains the complexity of digital tourism experience in the service system view, highlighting the importance of emotions as resources. It is composed of actors' orchestrations, connected by shared emotions, and enabled by sensory stimuli facilitated by the digital tourism ecosystem throughout the tourism journey. This study proposes a Memorable Digital Tourism Experience (MDTE) framework by identifying the focal actors, recognizing the emotions, and determining the moderating role of sensory stimuli enabled by various novel technologies. At last, several agenda and practical guidelines are proposed on how to operationalize the framework and different methodologies to explore Memorable Digital Tourism Experience.
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Cho‐Pei Jiang, Jyun‐Ru Huang and Ming‐Fa Hsieh
Bone tissue engineering is an emerging field providing viable substitutes for bone regeneration. Poly(ε‐caprolactone) (PCL) is a good candidate for scaffold fabrication due to its…
Abstract
Purpose
Bone tissue engineering is an emerging field providing viable substitutes for bone regeneration. Poly(ε‐caprolactone) (PCL) is a good candidate for scaffold fabrication due to its high mechanical strength and excellent resistance under moist conditions, but its hydrophobicity causes cell‐attached difficulties, thus limiting its clinical application. The paper aims to develop an air pressure‐aided deposition system for fabricating scaffolds made of synthesized PCL‐PEG‐PCL copolymers and to validate the biocompatibility and hydrophilicity improvement of fabricated scaffolds.
Design/methodology/approach
An air pressure‐aided deposition system that involves rapid prototyping technique has been developed to fabricate scaffolds for tissue engineering (TE) application. Poly(ethylene glycol) (PEG), a hydrophilic non‐ionic polymer, is adopted to reduce the hydrophobicity of PCL alone. The synthesis process of PCL‐PEG‐PCL copolymer is briefly introduced. Effect of viscosity in regard to scanning speed on the deposited strand is investigated. Scaffolds with different mean pore sizes are fabricated using the developed system. The fibroblast cells are seeded for culturing and biocompatibility of fabricated scaffolds are validated using methylthiazol tetrazolium assay.
Findings
The study finds that the air pressure‐aided deposition system is suitable for fabricating micro‐porous cellular scaffold, especially for thermal‐sensitive copolymers. In addition, the experimental results shows that at the molecular weight of 50,000, the molten form can be stably deposited through a heating nozzle at an air pressure of 0.3 MPa and no crack occurs after it solidifies. The scaffold with mean pore size of 339×396 μm is suitable for fibroblast binding and ingrowth. The synthesized copolymers are non‐toxic, biocompatible and can be used for biomedical application.
Research limitations/implications
This study shows that weight ratio of PEG, 0.1, enhances the hydrophilicity of copolymer. Improvement regarding the weight ratio of PEG is necessary. Important challenges for further research are to optimize the fabrication parameter and pore interconnection for eliminating pore size error and enhancing cells proliferation, respectively.
Originality/value
An air pressure‐aided deposition system is successfully proposed to construct 3D tissue scaffolds. In addition, synthesized PCL‐PEG‐PCL copolymers are verified for biocompatibility and successfully fabricated into tissue scaffold with different mean pore sizes.
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Udechukwu Ojiako, Maxwell Chipulu, Mine Karatas-Ozkan, Mei-Jyun Siao and Stuart Maguire
Unfortunately, the majority of studies examining business intelligence (BI) have focused on its exploitation in large firms. Often studies appear to assume that smaller firms have…
Abstract
Purpose
Unfortunately, the majority of studies examining business intelligence (BI) have focused on its exploitation in large firms. Often studies appear to assume that smaller firms have limited interest or capabilities in intelligence. The purpose of this paper is to redress this imbalance by extending the role of intelligence (intelligence management (IM)) to small and medium enterprises (SMEs).
Design/methodology/approach
Data from a sample of 650 SMEs are analysed using multivariate techniques.
Findings
The results of the data analysis suggest that entrepreneurial pro-activeness is dependent on IM and Knowledge management; but also that a model fit exists between the IM and the ability of SMEs to enact and sustain entrepreneurial opportunities. The authors also found that firm size is a determining factor in the effectiveness of IM.
Originality/value
This study seeks to extend prior research which alludes to the fact that the decision-making capabilities of firms can be substantially enhanced through the exploitation of BI capabilities among SMES, which traditionally have not considered intelligence as a key competitive competency.
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Tim France, Dave Yen, Jyun‐Cheng Wang and Chia‐Ming Chang
In recent years, the World Wide Web (WWW) has become incredibly popular in homes and offices alike. Consumers need to search for relevant information to help solve purchasing…
Abstract
In recent years, the World Wide Web (WWW) has become incredibly popular in homes and offices alike. Consumers need to search for relevant information to help solve purchasing problems on various Web sites. Although there is no question that great numbers of WWW users will continue using search engines for information retrieval, consumers still hesitate before making a final decision, often because only rough and limited information about the products is made available. Consequently, consumers need the help of data mining in order to help them make informed decisions. Herein we propose a new approach to integrating a search engine with data mining in an effort to help support customer‐oriented information search action. This approach also illustrates how to reduce the consumer’s information search perplexity.
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Colin Chi‐Jyun Cheng and Eric C. Shiu
The purpose of this paper is to explore critical success factors of new product development in Taiwan's electronics industry which uses the approach of re‐innovation.
Abstract
Purpose
The purpose of this paper is to explore critical success factors of new product development in Taiwan's electronics industry which uses the approach of re‐innovation.
Design/methodology/approach
Focus group research was conducted. In total 71 participants from Taiwan's electronics industry were allocated into eight different groups ranging from minimum eight to maximum ten participants in a group.
Findings
Suggested critical success factors of re‐innovation include time reduction in development process, cost reduction in product manufacture, products with high levels of customization, relative advantage, or added value, efficiently internal coordination and external cooperation, appropriate product introduction timing, and less aggressive competitors responses.
Research limitations/implications
A main limitation of this study is that the field data were all from Taiwanese‐based companies in certain industries. Generalization could be increased by collecting data from other countries and industries.
Practical implications
Firms using the approach of re‐innovation should take into account various characteristics of different innovation types so as to adjust their approaches of new product development.
Originality/value
The first contribution of this study is to provide information regarding the critical success factors of product re‐innovation in Taiwan's electronics industry. Second, the knowledge of new product development can be added because of an increase in the understanding of re‐innovation in the Asia‐Pacific region which has received much less attention than North America and Europe by innovation researchers.
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Ming‐Hui Huang, Jyun‐Cheng Wang, Shihti Yu and Chui‐Chen Chiu
E‐businesses using enterprise resource planning systems as the information infrastructure generate a tremendous amount of information, including information about customers…
Abstract
E‐businesses using enterprise resource planning systems as the information infrastructure generate a tremendous amount of information, including information about customers, suppliers, markets, transaction costs, the prices at which products are bought and sold, and order‐fulfillment rates, etc. To turn the information contained in these systems into marketable information goods would be a key to gaining a competitive advantage and optimizing market exchange efficiencies. Treating involved organizations as an end‐to‐end network and applying an economic analysis, five propositions are developed to capture this value‐added process. Conditions for market equilibriums are specified.
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