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Market entry strategies range from foreign direct investment to licensing with varying levels of commitment, risk and opportunity. Exporting products or services is one of the most common of the intermediate market entry strategies. It is typically accomplished through authorized international channels of distribution. However, when significant price differences exist between markets, alternative, parallel channels of distribution are almost certain to arise. These parallel channels, often referred to as gray marketing, are generally legal but unauthorized distribution channels that create an alternative export market entry. After a review of the literature, a case study highlights these complex issues from the perspective of both manufacturer and parallel marketer. The case study provides a tool for evaluating theory and a basis for discussing this important alternative mode of market entry. The case and the discussion which follows also highlight the role of international trade shows as an important element of the marketing mix for entering many foreign markets.

Data has become one of the most significant instruments in e-commerce innovation. Benefits to the entire society can be summarized as following: from the government’s perspective - to assess the impact of e-commerce to the economy; for merchants - to understand consumers’ needs; and for consumers - to be offered with the right product he/she is looking for. The digital revolution in the past five years has shown the need to offer more differentiated services than the physical stores, when consumers are not able to try and touch products. It is for this reason that e-commerce has continuously developed and transformed Research Online, Purchase Offline into a true experience. Considering the future of e-commerce is to enhance economic development and growth, this research will discuss the disruption of Research and Development through big data. The core objective of this research is to propose a predictive model to deeply understand consumer behavior by analyzing new regulations and transaction records.

Purpose – This chapter aims at investigating the impact of cross-border knowledge spillovers on technological innovation in the renewable energy sector.

Methodology/approach – The analysis presented in the chapter assumes that technological knowledge exhibits several tacit elements and requires established connections to flow between countries. A new measure for knowledge spillovers is obtained by weighting international R&D stocks through bilateral trade flows. The country-level patenting activity is modelled through a knowledge production function. The sample includes 18 OECD countries over the 1990–2006 period. Estimates are obtained through panel data techniques.

Findings – Our econometric results show that international knowledge developed by other countries has positive effects on the focal country's innovation in renewable energy technologies. Cross-country linkages, rather than mere geographic proximity, are found to favour cross-country knowledge spillovers.

Impact – The research contributes to the design of energy innovation policies. Public R&D is confirmed to be a relevant input to energy innovation. Coordination between countries in energy R&D activities can be required, particularly when countries maintain mutual linkages.

Originality – This study adds empirical evidence on the effect of cross-country knowledge spillovers and on the channels through which technological knowledge diffuses globally. It contributes to the emerging empirical research on energy innovation.

The impact of competition on innovation has been extensively studied, but with ambiguous findings. We study the impact of import competition on U.S. corporate innovation and present some new perspectives. We conjecture that U.S. firms view import competition from high-wage countries (HWCs) as “neck-and-neck” competition and will respond by intensifying innovation. In contrast, U.S. firms will reduce innovation in response to import competition from low-wage countries (LWCs), because such competition does not always increase the potential benefits from innovation. Our empirical results are supportive. We find that, when confronting HWC import competition, U.S. firms increase R&D spending while intensifying and improving innovation output (file more patents, receive more citations to their patents, and produce more breakthrough patents). Moreover, U.S. firms closest to the technological frontier – largest firms, firms with the largest stocks of knowledge, and most profitable firms – increase and improve their innovation the most in response to HWC competition. These results shed light on the relationship between product market competition and innovation, and point to the origin of import competition as a determinant of innovation decisions made by different U.S. companies.

India's balance of payments (BoP) has gone though several merits and oddities over its long journey since her liberalization era. On its way forward it has faced three of the world's worst challenges from the global turmoil. Of them, the impact of first crisis on India was minimal. But the other two crises had a tremendous impact on its external sector. In effect, the current and capital account of India's BoP have undergone significant structural changes during these two and a half a decades (1990–1991 to 2014–2015). It is in this context this chapter evaluates the evolution of two and a half decades of India's BoP in the context of global changes and exchange rate fluctuations and instability.