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The chapter introduces a methodological approach to analyzing visual material based on Erving Goffman's frame analysis. Building on the definition of dominant frames in a set of visual material, and the analysis of keying within these frames, the approach provides a tangible tool to analyze contextualized visual material sociologically. To illustrate the approach, the chapter analyzes visual representations of social movement contention in two local contexts, the cities of Lyon, France, and Helsinki, Finland. The material was collected during ethnographic fieldwork and consists of 505 images from local activist websites. The analysis asks how femininity, masculinity, and gender/sex ambiguity key visual representations of different aspects of contentious action, such as mass gatherings, violence, protest policing, and performativity. Strong converging features are found in the contents of the frames in the two contexts, yet differences also abound, in particular in the ways femininity keys different frames of contention in visual representations. The results show, first, that the visual frame analysis approach is a functioning tool for analyzing large sets of visual material with a qualitative emphasis, and second, that a comparison of local activism through visual representations calls into question many general assumptions of political cultures, repertoires of contention, and cultural gender systems, and highlights the importance for sociologists of looking closely enough for both differences and similarities.

This research is located at the intersection of communication, memetics, and the study of the imaginary. As a presupposition, we put forward the existence of a communicational imaginary, in which the contemporary person functions through their competencies in social networks, by meeting the demands of the public and the private, managing the obsessiveness of the sharing of intimacy and the exorbitant number of images. Considering memes as a significant aspect of this communicational imaginary, we seek to understand the dynamics and path of memes in the midst of this plethora of images. From the concept of iconophagy, we deal with the exacerbated multiplication of the images and the path of memes starting from a marginalized environment until it is integrated into social roles and a rational level of thought. Thus, it is the general objective of this research to understand the dynamics and the path of memes amidst the plethora of images in the context of communicational imagery and to investigate the multiplication of memes as representative of the myriad images in contemporary imagery.

This chapter considers the importation of brand images, a key concept in marketing studies, within anthropological approaches to culture and consumption. It does so through examining modes of cultural valuation toward “Made in China” products on the part of consumers. Following theoretical lines recently established by anthropologists in the study of culture, commodification, and consumption in global settings, and their emphasis upon culture as a label for goods, it also brings into the discussion issues in geopolitics and ethnicity, especially from the viewpoint of ethnographic evidence collected in France and Nepal. “Made in China” products are enmeshed in complex, intermingling, and conflicting imaginations of the Other, brand images, and are associated with the underlying social logic of consumption or avoidance of consumption, often paradoxical, but intelligible in both broad-ranging and local contexts.

The development of qualitative research methods addresses the need to explore, understand and interpret complex and subjective phenomena across various fields of study. These methods are guided by methodological frameworks, and data collection involves taking several precautions for observation or interviews. While these guidelines facilitate an emphasis on the objective aspects of discourse, accounting for subjectivity and emotions proves more challenging. However, these subjectivity and emotions are deemed as significant sources of information. In this chapter, we propose an innovative data collection method centred around creating collages and engaging in group discussions to decipher their meaning. Collage serves as a visual medium, and we recommend utilising semiotic analysis tools to comprehend its significance. To gain a more precise understanding of the value of collage as a data collection method, we studied a collage workshop organised by CREE. Through image analysis and exchanges, our findings reveal that collage acts as a physical medium that fosters exchanges, deepens ideas and restricts digressions. Additionally, collage allows for the expression and discussion of emotions linked to the image rather than the individual. The space of intersubjective reflexivity facilitated by collage enables a profound comprehension, critical assessment and augmentation of ideas and the interpretation of emotions without compromising the sensitivity of the author. This chapter’s main contribution is evidently manifested here.

In this chapter we highlight a neurodynamic approach that is showing promise as a quantitative measure of team performance.

During teamwork the rapid electroencephalographic (EEG) oscillations that emerge on the scalp were transformed into symbolic data streams which provided historical details at a second-by-second resolution of how the team perceived the evolving task and how they adjusted their dynamics to compensate for, and anticipate new task challenges. Key to this approach are the different strategies that can be used to reduce the data dimensionality, including compression, abstraction and taking advantage of the natural redundancy in biologic signals.

The framework emerging is that teams continually enter and leave organizational neurodynamic partnerships with each other, so-called metastable states, depending on the evolving task, with higher level dynamics arising from mechanisms that naturally integrate over faster microscopic dynamics.

The development of quantitative measures of the momentary dynamics of teams is anticipated to significantly influence how teams are assembled, trained, and supported. The availability of such measures will enable objective comparisons to be made across teams, training protocols, and training sites. They will lead to better understandings of how expertise is developed and how training can be modified to accelerate the path toward expertise.

The innovation of this study is the potential it raises for developing globally applicable quantitative models of team dynamics that will allow comparisons to be made across teams, tasks, and training protocols.

In this chapter, we examine the interplay between external legitimacy judgments, internal identity beliefs, and conceptions of sustainability. Based on observation at industry events and interviews with key stakeholders, we examine how organizational actors interpret the concept of sustainability in civil aviation, an industry subject to intense legitimacy threat for its environmental impact. We find that the concept of sustainability is interpreted through a process of naturalization, by which conceptual ties to past practices are forged, and the concept becomes corrupted. We describe three mechanisms (relabeling, bundling, and zooming out) through which concept naturalization occurs, and we show how this process creates resonance between sustainability and an industry ethos, which captures the aspirations, ideals and values of the industry.

Violence against women and girls (VAWG) is a global policy issue with significant social, economic and personal consequences. The burden of VAWGs is distributed unequally, with rates of gender violence significantly higher in low- to middle-income countries of the Global South. Yet the bulk of global research on gender violence is based on the experiences of urban communities in high-income English-speaking countries mainly from the Global North. This body of research typically takes the experience of women from Anglophone countries as the norm from which to theorise and frame theories and research of gender-based violence. This chapter problematises theories that the privilege women in the Global North as the empirical referents of ‘everyday violence’ (Carrington et al., 2016). At the same time, however, it is important to resist homogenising the violence experienced by women across diverse societies in the Global South as oppressed subaltern Southern. This binary discourse exaggerates the differences and obfuscates the similarities of VAWG across Northern and Southern borders and reproduces images of women in the Global South as unfortunate victims of ‘other’ cultures (Durham, 2015; Narayan, 1997). This chapter contrasts three examples, the policing of family violence in Indigenous communities in Australia; Image-based Abuse in Singapore; and the policing of gender violence in the Pacific as a way of concretising the argument.

This research uses interpretive phenomenology to investigate the effect of visitor–destination interactions and image formation. It seeks to understand the processes that lead the visitor to make sense of his destination experience for her/himself and to others, and transmit that image through his story. A subjective personal introspective SPI and longitudinal observation have been used to collect data and acquire an insider perspective on the image of France as a place experienced by an Asian researcher who is living, experiencing, working, visiting, and traveling in France. The results of this research tend to move the understanding of destination image formation forward by taking a holistic approach that allows researching personal image perception and construction from genuine insider perspective as it is qualified by the individual within his own experiences. The main contribution of this research is to show how the image of a destination might evolve from a tourism destination to a mundane consumption place. This idea emphasizes the transformation of a tourist to a nontourist consumption place.

Pain is socially and culturally experienced. This chapter builds on previous research into the value of visual images for communicating pain in the UK, which evidenced ways in which images can improve doctor–patient interaction. It discusses ways in which photographs co-created with people living with chronic pain can be catalysts for discussion of pain and suffering in a range of cultural contexts, including higher education and healthcare training. We draw on a pilot project in Delhi, India where images were used as stimuli to dialogue and exploration of shared understanding of pain and current work in UK higher education using visual and other participatory methods. Students have a chance to work with and discuss images which depict qualities and characters of pain. Through seeing and hearing about patients’ experiences of pain, students learn about the commonalities and diversities in people’s experiences of their bodies and minds and how these impact on lives. As future health professionals, their own responses to this are important. Chronic pain can be a disabling condition leaving people vulnerable, with their sense of self and how they are seen by others threatened. People living with pain have to (re)negotiate their identity, with themselves and others, to see who they can be, as well as what they can do in this new state. Exploration of this through visual arts and verbal participatory activities can provide otherwise untapped insights and understandings of the human condition and its diversity. Exploring ways in which this approach could be extended to and adapted to other contexts are part of our future plans.