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1 – 10 of 30Vibeke Thøis Madsen and Helle Tougaard Andersen
Journalists moving into corporate communication have for many years been regarded as a move to the “dark side”. This paper turns the lens to explore how trained journalists…
Abstract
Purpose
Journalists moving into corporate communication have for many years been regarded as a move to the “dark side”. This paper turns the lens to explore how trained journalists working as internal communication practitioners due to their journalistic self-concept and skills can contribute to internal communication.
Design/methodology/approach
An interview study was conducted with twelve trained journalists working with internal communication in different types of organizations. Three indicators of professionalism, namely autonomy, altruism and expert knowledge, were used as categories to structure the interviews and analysis.
Findings
The respondents perceived that their journalistic self-concept and skills helped them identify the employee perspective, write relevant stories and deliver them quickly. Furthermore, their courage and lack of fear of authorities enabled them to challenge decisions made by their senior managers, especially regarding how, what and when to communicate.
Research limitations/implications
The three indicators of the journalist profession, – autonomy, altruism and journalistic knowledge and skills – may help establish internal communication that is relevant, transparent and trustworthy.
Practical implications
Organizations may benefit from building their internal communication around the three indicators of the journalist profession. They could, for example, host independent internal media that present the employees’ perspective and maintain a critical attitude to the organization in a relevant and compelling manner.
Originality/value
Few studies have explored the role of journalists working as internal communication practitioners and their contributions to internal communication.
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Anne Benedicte Juul, Christian Gluud, Jørn Wetterslev, Torben Callesen, Gorm Jensen and Allan Kofoed‐Enevoldsen
To examine the availability and quality of clinical guidelines on perioperative diabetes care in hospital units before and after a randomised clinical trial (RCT) and…
Abstract
Purpose
To examine the availability and quality of clinical guidelines on perioperative diabetes care in hospital units before and after a randomised clinical trial (RCT) and international accreditation.
Design/methodology/approach
Interventional “before‐after” study in 51 units (38 surgical and 13 anaesthetic) in nine hospitals participating in a RCT in the greater Copenhagen area; 27 of the units also underwent international accreditation.
Findings
The proportion of units with guidelines increased from 24/51 (47 percent) units before to 38/51 (75 percent) units after the trial. Among the 27 units without guidelines before the trial, significantly more accredited units compared to non‐accredited units had a guideline after the trial (9/10 (90 percent) compared to 5/17 (29 percent). The quality of the systematic development scale and the clinical scales improved significantly after the trial in both accredited units (both p<0.001) and in non‐accredited units (both p<0.02). The improvement of the systematic development scale was significantly higher in accredited than in non‐accredited units (p<0.01).
Originality/value
The combination of conducting both the DIPOM Trial and international accreditation led to a significant improvement of both dissemination and quality of guidelines on perioperative diabetic care.
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Helle Andersen and Erik S. Rasmussen
The international firms' management of subsidiaries abroad necessarily implies the question of how to manage language problems. Even if this is obvious, only a few researchers…
Abstract
The international firms' management of subsidiaries abroad necessarily implies the question of how to manage language problems. Even if this is obvious, only a few researchers have dealt with the problem of language skills in corporate communications as this paper will show. This paper will furthermore discuss how Danish firms with subsidiaries in France solve their language problems. The paper points out different kinds of solutions to the language problems and shows the consequences of these solutions. Typically the firms have no language strategy, which results in a muddling‐through the day‐to‐day problems of how to communicate.
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Helle Kryger Aggerholm and Sophie Esmann Andersen
Drawing on a unique case of a Web 3.0 recruitment campaign, the purpose of this paper is to explore how a Web 3.0 social media recruitment communication strategy influence, add…
Abstract
Purpose
Drawing on a unique case of a Web 3.0 recruitment campaign, the purpose of this paper is to explore how a Web 3.0 social media recruitment communication strategy influence, add value to and challenge conventional recruitment communication management.
Design/methodology/approach
The study draws on a reflexive dialogical research approach, which means that it is methodologically designed as a critical dialogue between on the one hand an empirical case and on the other hand theories on social media and strategic communication.
Findings
The study points toward a fundamental new approach to recruitment communication. The application of a Web 3.0 strategy entails what we term an open source recruitment strategy and a redirection of employee focus from work life to private life. These insights point toward ontologically challenging the basic assumptions of employees, work life and the employing organization.
Research limitations/implications
The paper presents a single-case study, which prepares the ground for larger, longitudinal studies. Such studies may apply a more long-term focus on the implications of applying Web 3.0 recruitment strategies and how they may be integrated into – or how they challenge – overall corporate communication strategies.
Practical implications
A turn toward Web 3.0 in recruitment communication affects the degree of interactional complexity and the level of managerial control. Furthermore, the authors argue that the utilization of a Web 3.0 strategy in recruitment communication put forth precarious dilemmas and challenges of controllability, controversy, ownership and power relations, demanding organizations to cautiously entering the social media 3.0 employment market.
Originality/value
This study indicates how the value and potentials of social media as facilitating participatory processes and community conversations can be strategically used in and fundamentally alter recruitment communication, and hence offers new insights into a paradigmatically new way of understanding what strategic social media recruitment is, can and do.
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Vibeke Thøis Madsen, Helle Eskesen Gode and Mona Agerholm Andersen
The study explores internal listening on internal social media (ISM) during a crisis at a large Danish hospital.
Abstract
Purpose
The study explores internal listening on internal social media (ISM) during a crisis at a large Danish hospital.
Design/methodology/approach
The study employs a netnographic qualitative design to analyze 142 posts shared by employees on the hospital's ISM platform “The Word is Free” and how these posts are listened to by employees, support functions and management.
Findings
The study finds seven different types of internal listening. Categories of vertical listening included respectful listening, delegated listening, formal listening and no listening, while horizontal listening included confirmatory listening, responsive listening, challenging listening and no listening.
Research limitations/implications
The study focuses on listening on ISM between January 2019 and March 2022. Interviews with employees and managers are needed to further investigate how internal listening at the hospital influences organizational life both in general and during a crisis.
Practical implications
Especially in crisis situations, organizations are encouraged to approach ISM with a holistic understanding of listening and apply three principles: (1) embrace ISM as an employee communication arena where confirmatory, responsive and challenging listening among employees helps them to cope with strenuous situations; (2) monitor the ISM communication arena and (3) conduct respectful listening.
Originality/value
This study focuses on internal listening on ISM during a crisis and suggests a holistic understanding of internal listening that combines vertical and horizontal listening.
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Kim Viborg Andersen, Helle Zinner Henriksen, Christine Secher and Rony Medaglia
This paper aims to discuss the cost of e‐participation from the managerial perspective.
Abstract
Purpose
This paper aims to discuss the cost of e‐participation from the managerial perspective.
Design/methodology/approach
The use of digital media to consult and engage citizens and companies in the decision‐making process is a way of improving the design and legitimatization of decisions, as well as potentially increasing the likelihood of successful implementation of policies. This paper discusses if the potential economic benefits from increased or qualitatively improved involvement inherently are long term and have to compete with other activities undertaken by government.
Findings
There are great uncertainties regarding the magnitude of the positive effects on governance since there are not only positive, but also negative externalities of e‐participation; thus, there are major challenges in measuring and capitalizing on the e‐participation. Part of the reason for the uncertainty is the lack of explicit awareness of the choice of technology, communication style and institutional approach to implementing e‐participation. Further, there is the need to be aware of the administrative costs in transferring e‐participation practices and techniques.
Originality/value
The perspective on cost of e‐participation is not well explored. The discussion raised emphasizes the urgency of the issue.
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The purpose is to offer a discussion of how we can conceive of the organization of knowledge in digital culture and its changing nature. The article proposes to view of it as both…
Abstract
Purpose
The purpose is to offer a discussion of how we can conceive of the organization of knowledge in digital culture and its changing nature. The article proposes to view of it as both a decentered (communicative) and centered (analytical gaze).
Design/methodology/approach
This study involves comparative analysis and discussion.
Findings
The analysis and discussion argue for the two positions of the organization of knowledge and point to how and what we can understand about features of digital culture’s collection practices.
Originality/value
The originality of this article is the conceptualization of the organization of knowledge as both a decentered and centered practice in digital culture, from which is developed a particular knowledge organization perspective on social reality.
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Helle Zinner Henriksen and Kim Viborg Andersen
The purpose of this paper is first to present a case study where standardized case handling processes have been transferred from a manual system to an IT system, and then to…
Abstract
Purpose
The purpose of this paper is first to present a case study where standardized case handling processes have been transferred from a manual system to an IT system, and then to demonstrate the implications of implementing an electronic records management system (ERMS) in an environment – the Punjabi province of Pakistan – which is unfamiliar with the features embedded in ERMS.
Design/methodology/approach
The methodology is a case study with first hand data observations, meetings, log files and secondary data (reports).
Findings
Although ERMS implementation to date has been limited, the ERMS has led to increased efficiency and effectiveness of the government, increased transparency and accountability in decision making, and enhanced delivery of efficient and cost effective public services to citizens. Furthermore, the case indicates that IT implementation challenges are universal rather than dependent on the nature of the country.
Practical implications
Lack of adequate training and design of user interface are key indicators of the limited success of implementation of ERMS in the department under investigation. Power and control are major challenges in ERMS implementation in Pakistani government departments.
Originality/value
This paper investigates ERMS in local government in Pakistan, which is unfamiliar with the features embedded in ERMS.
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