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Book part
Publication date: 13 December 2021

Sarah Lyon

Since the introduction of product certification in the 1980s, fair trade has grown apart from its social justice roots and the focus has steadily shifted away from calls for…

Abstract

Since the introduction of product certification in the 1980s, fair trade has grown apart from its social justice roots and the focus has steadily shifted away from calls for institutional market reform, corporate accountability, and fair prices, and toward a celebratory embrace of poverty alleviation and income growth through market integration and business partnerships. This paper examines fair trade's narratives of poverty and partnerships, focusing on the brand communication strategies employed by influential fair trade organizations and businesses. These are compared with how fair trade coffee producers in southern Mexico understand and practice partnership, demonstrating some of the ways in which the latter resist narrative framings which position them as entrepreneurial businesspeople first and cooperativistas second. The business partnerships between coffee buyers and producers are highly asymmetrical, and the partnerships that matter most for the Oaxacan coffee farmers are not with global businesses and certifiers, but instead with each other and their producer organizations. These relationships did not originate with fair trade, although, they are, in part, sustained by this system which supports democratically organized producer groups, the sharing of technical and market information, and communal management of the fair trade premium. In contrast to the organizations that certify and market their products, the paper demonstrates how farmers regard their precarious economic circumstances as an issue of social justice to be addressed through increased state support rather than market empowerment. The analytical juxtaposition of farmers' attitudes with fair trade organizational priorities contributes to the expanding literature examining how fair trade policies are experienced on the ground.

Details

Infrastructure, Morality, Food and Clothing, and New Developments in Latin America
Type: Book
ISBN: 978-1-80117-434-3

Keywords

Article
Publication date: 28 May 2024

Nisha Bharti and Sneha Kumari

As per the vision of promoting agricultural collectives, the government of India promoted the farmer producer organization (FPO). However, with the fast growth of FPOs, there is…

Abstract

Purpose

As per the vision of promoting agricultural collectives, the government of India promoted the farmer producer organization (FPO). However, with the fast growth of FPOs, there is an issue with performance measurement. This study is aimed at the development of performance metrics for the FPOs.

Design/methodology/approach

In the first stage, we selected the measures from a secondary literature review and identified 11 parameters. Further, the Delphi round was conducted in the second stage with 26 experts working with FPOs and they were asked to rank these parameters. Based on the weightage of each parameter, the most important parameters were decided. The mean ranks and deviations of the performance parameters were analyzed. The hypothesis test and Kendall’s coefficient of concordance have been further used to validate the performance parameters. In the third stage, based on the inputs from the experts, a questionnaire was designed, and the data was collected from chief executive officers (CEOs) of the FPOs to identify the most important performance parameters.

Findings

The experts identified governance, financial support and professional management as important measures for FPOs. In the second round of the study, finance and governance were identified as the most important factors. It is important to note that finance and governance were the two most important factors in making an FPO successful. Finally, a 100-point metric was developed in seven major heads.

Research limitations/implications

This study will be advantageous for all the stakeholders involved in the promotion of FPOs, including FPOs themselves, funding agencies providing funds to FPOs, skill-building organizations, etc.

Originality/value

This paper is one of its kind to develop a 100 points metrics for performance evaluation of FPOs.

Details

International Journal of Productivity and Performance Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1741-0401

Keywords

Article
Publication date: 30 October 2007

Karl Bruckmeier and Madeleine Prutzer

The purpose of this paper is to identify the views of Swedish pig producers concerning animal welfare, the schemes practised for animal welfare in Sweden, and the ramifications of…

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Abstract

Purpose

The purpose of this paper is to identify the views of Swedish pig producers concerning animal welfare, the schemes practised for animal welfare in Sweden, and the ramifications of animal welfare for Swedish retailers and consumers.

Design/methodology/approach

The Swedish study for animal welfare covers a pig‐production sector of 2,794 producers (2005). The pig production study was one of three such studies conducted as part of the EU's Welfare Quality project with semi‐structured interviews (the other two studies were on cattle and poultry production). The stratified sample included 60 pig producers, both conventional and organic, selected from all areas of Sweden.

Findings

The main results show a high level of animal care exercised in the Swedish pig production sector. Although there are no specific animal welfare schemes implemented, there is a high level of animal care provided by farmer participation in quality assurance schemes that include animal welfare stipulations, among other criteria.

Practical implications

The results from this pig production study will serve as input for a subsequent study of the on‐farm practice of animal welfare for the Welfare Quality project and as information material for policy to argue for more compatible criteria of welfare schemes at national level as well as for more homogeneous practice and standards of animal welfare within the EU.

Originality/value

This is the first in‐depth study on animal welfare in Swedish agriculture that takes into account a wide array of views and experiences of both conventional and organic producers. Prior to this animal welfare study only studies with a narrow focus on animal welfare, for example about organic production, and the State Audit Institution's report, which focuses on the effectiveness in animal welfare monitoring, have been produced.

Details

British Food Journal, vol. 109 no. 11
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 2 November 2015

Kevin Z Chen, Pramod K Joshi, Enjiang Cheng and Pratap S Birthal

The purpose of this paper is to synthesize lessons from the agricultural value chain models and their associated financing mechanisms in China and India as to provide policy…

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Abstract

Purpose

The purpose of this paper is to synthesize lessons from the agricultural value chain models and their associated financing mechanisms in China and India as to provide policy recommendations on how best to facilitate development of efficient and inclusive value chains.

Design/methodology/approach

The paper builds on a review of the existing literature on agricultural value chains and their financing mechanisms, and draws lessons from it for strengthening interface between product and financial markets in order to enable smallholders capture benefits of the value addition.

Findings

From the comparative review of value chain financing mechanisms and current policy contexts the authors find dominance of internal financing of value chains (in terms of provision of inputs, technology and services) in both the countries. Value chain finance from commercial banks and other financial institutions is limited and mainly through tripartite agreements among the financing institutions, lead firms and farmers.

Practical implications

The lessons drawn from various value chain models and their financing mechanisms provide feedback to financial institutions and policymakers to take measures to strengthen value chain finance in smallholder agriculture.

Originality/value

The paper undertakes a rigorous review of the existing value chain models and their financing mechanisms in light of the most recent research on emerging innovations and development strategies, in order to glean key lessons for policy recommendations on strengthening linkages between financial and product markets.

Details

China Agricultural Economic Review, vol. 7 no. 4
Type: Research Article
ISSN: 1756-137X

Keywords

Article
Publication date: 8 March 2024

Abhishek Saxena and Shambu C. Prasad

Food systems research is typically focused on productivity and efficiency. But in the face of impending challenges of climate, investment, markets, and incomes small holders may…

Abstract

Purpose

Food systems research is typically focused on productivity and efficiency. But in the face of impending challenges of climate, investment, markets, and incomes small holders may do well to shift to diversity and sufficiency. The transition requires institutions such as Farmer Producer Organisations (FPOs) to play the role of intermediaries. This paper aims to understand this challenging phenomenon using a case from India.

Design/methodology/approach

In this article, drawing from the emerging literature of PO as a sustainability transition intermediary, this paper uses the case study of a women-owned FPO and explores its role in contributing to sustainable food systems through practices of non-pesticide management of agriculture. This paper explores, through non-participant observer methods, focus group discussions and interviews with multiple stakeholders how an FPO embeds sustainability in its purpose and the challenges faced in transforming producer and consumers towards sustainable food systems.

Findings

The study argues for early articulation of the “sustainability transition intermediary” role in the FPO’s vision and mission. Second, FPOs’ role of being a transition intermediary is impacted by the key stakeholders and the durability of relationship with them.

Originality/value

By studying FPOs in India, from the framework of sustainability transitions, this article adds to the limited literature that looks as POs as sustainability transition intermediaries.

Details

Journal of Indian Business Research, vol. 16 no. 1
Type: Research Article
ISSN: 1755-4195

Keywords

Article
Publication date: 30 June 2021

Deepak Chamola, Ajoy Kumar Dey, Arunaditya Sahay and Rahul Singh

The paper contributes to the long-standing interest in studying the relationship of social capital and trust. It examines the relationship between social capital and trust in a…

Abstract

Purpose

The paper contributes to the long-standing interest in studying the relationship of social capital and trust. It examines the relationship between social capital and trust in a producer company and the role of perceived benefits as a mediating variable.

Design/methodology/approach

A multistage sampling was done to collect data from 395 farmer members from five producer companies spread over three states of India. Through exploratory factor analysis (EFA) and confirmatory factor analysis (CFA) latent constructs were mapped, and composite reliability and construct validity were established. PROCESS macro of Statistical Product and Service Solutions (SPSS) was used to probe relationship between social capital and member's trust and mediation effect of perceived benefit.

Findings

The authors’ research findings establish that the social capital has a positive and significant relationship with members' trust in a producer company and perceived benefit mediates this relationship.

Research limitations/implications

The paper contributes to reduce complexity of social capital theory by differentiating sources and benefits of social capital. It opens up the avenues of testing theoretically valid mediation effects of many other constructs.

Originality/value

The role of member's perceived benefits as a mediator between social capital and members' trust is a new knowledge to the literature of social capital.

Details

Journal of Agribusiness in Developing and Emerging Economies, vol. 12 no. 5
Type: Research Article
ISSN: 2044-0839

Keywords

Article
Publication date: 13 December 2022

Rajiv Gurung and Manesh Choubey

Government of India has launched FPOs to organise small and marginal farmers into farmer collectives called FPOs. These FPOs, through economies of scale, aim to provide better…

Abstract

Purpose

Government of India has launched FPOs to organise small and marginal farmers into farmer collectives called FPOs. These FPOs, through economies of scale, aim to provide better collective strength to farmers for better access to production technology, value-addition services, high-quality inputs and marketing services for improving their incomes. Recently, the government has launched a scheme for creation and promotion of 10,000 more FPOs in the country. Despite potential benefits of FPOs and encouragement from the Government, there are many farmers in India, particularly Sikkim, who do not join the FPOs. This study aims to identify the major determinants that motivate farmers to join FPOs.

Design/methodology/approach

Primary data for this study was collected during October, 2019–February, 2020 from 560 farm households in all four districts of Sikkim, India. The study used two-sample t-test and FPO participation probit model for determining the factors influencing a household's decision to participate in an FPO.

Findings

The results of this study illustrate that education, farming experience, farming as the primary occupation, size of landholding, access to Internet, distance to the nearest market, medium level of social participation, extension contact, transportation facility and plan to expand the scale of operation in future are the major explanatory variables that have statistically significant impact on the farm households' participation in FPOs.

Research limitations/implications

This study was based on a cross-sectional survey. As a result, the findings may be subjected to some limitations though the study made all possible efforts to minimise the limitations.

Originality/value

This paper is based on or a novel data set, collected specifically to examine the determinants of membership in Sikkim, India that has not been studied before. Moreover, this study has identified the importance of information and awareness initiatives among the farmers as responsible for farmers' participation in FPOs. The findings of this study will have important implications and lessons to draw from for the Central Government's effort towards Formation and Promotion of 10,000 new FPOs, especially in the hilly states of India.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/IJSE-04-2022-0216.

Details

International Journal of Social Economics, vol. 50 no. 4
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 3 August 2021

Amarnath Tripathi, Nisha Bharti, Sucheta Sardar and Sushant Malik

This paper examines the impact of the Covid-19 induced lockdown on selected vegetables to confirm if the vegetable supply chain was disrupted during that period. It attempts to…

Abstract

Purpose

This paper examines the impact of the Covid-19 induced lockdown on selected vegetables to confirm if the vegetable supply chain was disrupted during that period. It attempts to see if direct marketing via FPOs/FPCs helped Indian farmers to cope with adverse situations aroused in vegetable marketing.

Design/methodology/approach

This study opted for mixed methods research. First, a granular data set comprising daily observation on wholesale price and the market arrival of vegetables were analysed. Descriptive statistics and Kalmogorov-Smirnov test were used to understand the severity of disruptions in the vegetable supply chain in India during the lockdown. Then, qualitative information from different stakeholders engaged in the vegetable marketing was collected through a phone survey and assessed using content analysis to comprehend how FPOs have helped farmer’s during this crisis.

Findings

This paper confirms disruptions in the vegetable supply chain. Quantities of chosen vegetables arriving in the mandis were significantly lower than in the previous year for all phases of lockdown. Consequently, prices were much higher than in 2019–2020 for both the lockdown and subsequent phases unlock. Results further suggest that those farmers who are already in networks of FPOs/FPCs are able to get benefited. It was also observed that direct marketing through institutional supports is being more explored in the regions where FPOs/FPCs already exist.

Research limitations/implications

Since it is an exploratory study involving a small sample, the research results may lack generalisability.

Originality/value

This study provides scope for direct marketing through FPOs/FPCs in improving the food supply chain.

Details

Journal of Agribusiness in Developing and Emerging Economies, vol. 13 no. 1
Type: Research Article
ISSN: 2044-0839

Keywords

Article
Publication date: 20 September 2024

S. Sudha, C. Ganeshkumar and Shilpa S. Kokatnur

Small farmers in India are collectivized and legalized as Farmer Producer Companies (FPCs) to progress in agri-food value chains as small agribusiness enterprises. FPCs are…

Abstract

Purpose

Small farmers in India are collectivized and legalized as Farmer Producer Companies (FPCs) to progress in agri-food value chains as small agribusiness enterprises. FPCs are dependent on timely information for their sustainability and profitability. Mobile apps are a cost-effective form of information and communication technology. Hence, the purpose of this study is to explore the major determinants of mobile apps adoption by FPCs.

Design/methodology/approach

Quantitative and qualitative data are collected by administering a semi-structured questionnaire and conducting in-depth interviews with board members of 115 FPCs, with a total membership of 30,405 farmers operating in 14 districts of the state of Kerala, India. The logit model is used for quantitative analysis, while dialog mapping is used for qualitative analysis, based on an integrated technology acceptance model and technology organization environment framework.

Findings

Logistic regression results evidence that amongst FPC characteristics, while company size and age are significantly impacting apps adoption, there is no significant association between board size, education level, multiple commodities business or export intention of companies on apps adoption. Digital literacy and technical hands-on training for FPC board members are quintessential to facilitate mobile apps adoption.

Practical implications

The findings are pertinent to policymakers to earmark funds for technical handholding and digital upskilling of FPCs. The need for developing comprehensive, location-centric, farmer-friendly apps by agritech companies is evidenced.

Originality/value

To the best of the authors’ knowledge, this is a pioneering work in the domain of mobile apps adoption from a farmers’ agribusiness enterprise perspective in an emerging market economy using a mixed-methods approach.

Details

Global Knowledge, Memory and Communication, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2514-9342

Keywords

Article
Publication date: 13 December 2023

Rajiv Gurung, Manesh Choubey and Runa Rai

Farmer producer organisations (FPOs) are considered as a strategy to improve the livelihoods of small farmers through economies of scale by providing collective strength to farmers

Abstract

Purpose

Farmer producer organisations (FPOs) are considered as a strategy to improve the livelihoods of small farmers through economies of scale by providing collective strength to farmers for improved access to production technology, value-addition services, high-quality inputs and marketing services for improving their incomes. This study investigates the impact of FPO membership on organic farming household's income in Northeast India.

Design/methodology/approach

This study uses field survey data collected from all four districts of Sikkim. Primary data were obtained from a survey of 560 organic farming households, 280 of which are FPO members and the rest 280 are non-members. Propensity score matching (PSM) is used to estimate the impact of FPO membership on net returns, return on investment (ROI) and profit margin.

Findings

Results show that the FPO members had, on average, Rs. 7,254–8,133 higher annual net returns, 4.6–4.8% higher ROI and 8–8.4% higher profit margin than the non-members. The findings confirm that FPO membership has a positive and significant impact on net returns, return on investment and profit margin. Also, heterogeneity analysis indicates that FPO membership has larger positive impact on relatively bigger farmers and female-headed households.

Research limitations/implications

As the study was based on a cross-sectional survey, the findings may be subjected to some limitations.

Originality/value

This study is based on a novel data set, collected specifically to examine the economic impact of FPO membership on organic farming in India.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/IJSE-06-2023-0451

Details

International Journal of Social Economics, vol. 51 no. 8
Type: Research Article
ISSN: 0306-8293

Keywords

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