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The rapid growth of tourism prior to the COVID-19 pandemic prompts the need for critical reflection of tourism’s “local-global” responsibility in the wake of that pandemic. Conceptually driven by the ancient Greek notion of hubris, this study reflects on the perception of tourists as actors disconnected from citizens’ necessities, safety and well-being. In so doing we develop further knowledge on the relationship between the spaces of tourism and citizenship and how this might build a sustainable future-proof tourism.

Data were collected daily for two weeks via three Google Alert queries set to mine Italian online news media contents immediately after the Italian Government’s adoption of mobility restrictions due to COVID-19. This study uses a thematic narrative analysis to examine the contents related to tourists during the COVID-19 outbreak.

The exploratory findings reveal how tourists are largely presented as taking over the space of local residents and, by breaking the rules set by national and local authorities, as disregarding those residents’ safety and well-being. Hence, they appear disconnected from any sense of belonging to a local or global community, and from a space to which they owe a duty of care.

By framing tourists as hubristic subjects ontologically belonging to a neoliberal leisure space disentangled from the citizenship space, this study establishes a novel theoretical grounding from which a sustainable future-proof tourism that is rooted in citizenship space can be rethought.

The purpose of this paper is to better understand the tourism experience of millennials by connecting their value orientations to the meaning that they give to travel. In doing so, it also aims at discovering profiles of young tourists that can be targeted both now and in the future by tourism organisations.

A survey based on validated scales reached 423 Dutch millennials. An integrated multidimensional research strategy has been applied where models that reduce the gathered data to fewer components (principal component analyses) were followed by a cluster analysis.

Ten value orientations (Schwartz, 1994) and four travel meanings have been identified. By combining these ten value orientations and four meanings, nine clusters have been identified representing groups of millennial tourists with different needs. For example, while two clusters fit into the popular description of young travellers seeking only unpretentious enjoyment, millennials represented in two other clusters are strongly motivated by self-transcending values, distance themselves from the travel meaning escapism and relaxation and will therefore not positively respond to a merely hedonic travel offer.

Replication of this research is recommended in other national contexts, possibly using a longitudinal approach.

The nine clusters should be approached with a dedicated travel offer. In particular, at least two clusters of millennials may be successfully approached with a sustainable tourism offer.

The combination of value orientations and travel meanings portrays a detailed and realistic picture of the tourism experience looked for by millennials.

In tourism, it is a challenge to connect the commercial (economic) interests of the industry with the creation of social and environmental values along the principles of sustainability. The purpose of this paper is to develop a framework that can inspire businesses to use sustainability as a leading principle for their commercial activities, by means of expert consultation.

A study was conducted in which sustainability, foresight and business identity featured as the guiding concepts. Data were collected by means of expert consultation.

The study resulted in four scenarios for a sustainable tourism industry in 2040 which were framed by the key uncertainties driving this 2040 future. These scenarios offer a source of inspiration for tourism businesses to develop a proactive attitude and robust strategies for a sustainable yet competitive future. Subsequently, for each of the four business types (based on their identity or DNA) strategic questions were listed together with actionable strategic propositions with reference to sustainable development.

Data were collected with a sample of partners in the European Tourism Futures Research Network (convenience sample).

The key strategic questions and actionable strategic propositions are presented for four different business styles that allow them to implement sustainability in a commercial way.

The connection between the core concepts of sustainability, foresight and business identity offers a novel approach to the field of sustainability.

In the last decades, the notion that leadership comprises responsible leadership has gained support and the academic debate has shed some light on the antecedents, processes, and multi-level outcomes of responsible leadership. Being at the intersection of the leadership and sustainability discourses, responsible leadership has benefitted from the increasing interests that both fields of study have received. Nevertheless, the debate has left several questions around the nature and development of responsible leadership unanswered. Among these questions we reckon an understanding of “responsible” in the definition of “responsible leadership,” the width of leaders’ responsibility and the depth of their impact including the role of personal alongside formal leadership, and the distinction between “responsible” and “non responsible” leaders. The aim of this theoretical paper is to further the academic discussion on leadership in the context of sustainability and its integration in higher education settings. We review the literature and explore the academic debate while step-by-step building a description of responsible leadership that could form the basis for leadership programmes in higher education. Then, borrowing insights from pro-environmental psychology, we share a tripartite description of responsible leadership, which centres around identity, behaviour and responsiveness. As a final step, we share our experience in building an undergraduate programme based on this tripartite description of responsible leadership. Here, we illustrate how the leadership description can be visualised in a figure and used to develop an undergraduate Liberal Arts and Sciences curriculum centred on the UN Sustainable Development Goals.

This conceptual paper explores the possibility to envision circular regenerative processes embracing agrowth and placemaking within tourism; an industry remarkably connected to the Anthropocene and its detrimental impacts on the planet. Drawing on theorisations of circular economy, on the concept of agrowth, and on theories of placemaking, this viewpoint offers a novel conceptual framework to imagine a regenerative future for tourism.

The authors connect the ancient archetype of “circularity”, largely used to make sense of life on Earth, with the Greek concept of oikonomia. The resulting notion of a circular oikonomia is then intersected with theories of placemaking. In doing so, the authors are driven by the idea of de-growth, as an “a-growthism” urging the abandonment of the faith towards growth for an enduring stable regenerative agrowth.

The authors offer a novel conceptual framework to counteract the negative impacts of Anthropocene and envision future scenarios in which tourism can make a difference by enacting enduring regenerative processes for places and human and non-human entities.

The originality of this study lies in the conceptual framework proposed to imagine the future of tourism, hospitality and mobilities in circular regenerative terms. This study envisions stable and enduring regenerative processes of natural assets, materials, products, services and resources as well as a tourism space made up of lively, multiple, transformative relationships and interactions among people and the environments people live in and travel to.

If the only viable future for tourism is sustainable tourism then ways should be sought to increase the demand for sustainable offers. The purpose of this paper is to explore whether sustainability values influence the travel needs of students. The aim is to discover cues in the present behaviour of young tourists that can enhance sustainable travel choices and therefore secure the future of the tourism industry. Moreover, the study provides a solid basis for predicting the future travel behaviour of young tourists.

Data were collected in The Netherlands in 2013 through a survey. A non‐probabilistic sample of 365 students (a sub‐group of young tourists) was reached. Multivariate analyses were used to test whether position in the social structure and value orientation influence the travel need. The logistic models allowed youth tourism behaviour to be predicted.

Respondents with a biospheric value orientation associate travel with being in contact with nature and chose rest as a motivation. This is highly interesting from a future perspective because biospheric values are considered the most stable antecedent of sustainable behaviour. Findings also highlight women's role as the sustainable tourists of the future: women harbour strong sustainability values and see travel as a growth opportunity.

This research focuses on travel needs because this is the most future‐oriented phase of the tourism experience, and on students because they tend to travel independently. Future research might include travel consumption and evaluation as well as non‐students in the sample to give a more balanced view on young tourists. Future research might also include values not related to sustainability to assess their relative strengths in influencing youth tourism.

Both policy makers and industry could capitalise on the sustainability values already present in young people's need for travel to nudge this group – who represents tourism's future – towards a sustainable tourism choice. For example, strengthening sustainability values through marketing and education will increase demand for a sustainable offer.

Values related to sustainability influence general tourism choices by young travellers, and not only choices related to a sustainability offer. This finding suggests a path to address the classic dilemma between individualism and sustainability and assure tourism's future by showing young travellers that they already harbour sustainability values.

Tourism recovery after the pandemic has failed to take the path leading to sensitivity and humaneness at destination level. This chapter argues that to open this path, we need to confront the belief that tourists are self-centred, fun-driven and cheating individuals. This view on tourists and more generally human beings is central to the neoliberal understanding of consumers. It has moreover taken a strong grasp on the mind of economists, politicians, academics and the public at large.

To counteract this idea, I call upon Aristotle's discussion of friendship. In Nicomachean Ethics, Aristotle distinguishes between three forms of friendship: of utility, of pleasure, and of goodwill. Utility implies a relationship where people befriend each other in virtue of some good or service that they get or expect to get from each other. Friendships of utility, therefore, imply reciprocation. Friendships of pleasure can also be understood as a form of reciprocal altruism. However, friendships of goodwill are different because they are felt for others for their own sake and not in expectation of a favour in return. Friendships of goodwill include therefore others who may not be able to reciprocate, such as tourists staying only a short time at a destination. Looking through the lens of friendships of goodwill, one could argue that all tourists, including short-stay visitors, will be friendly and caring towards their hosts.

This chapter explores the soundness of friendships of goodwill in the light of more recent research on human nature. It also discusses its implications for our understanding of human beings, the relationship between hosts and guests, and ultimately the opportunity to steer tourism along a more sensitive, human and sustainable path.